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Global $192 Billion Online Gambling Markets, Opportunities and Strategies, 2015-2020, 2025F, 2030F
The “Online Gambling Global Market Opportunities And Strategies To 2030, By Game Type, Device” report has been added to ResearchAndMarkets’ offering.
The online gambling market reached a value of nearly $76,792.7 million in 2020, having increased at a compound annual growth rate (CAGR) of 13.7% since 2015. The market is expected to grow from $76,792.7 million in 2020 to $127,451.4 million in 2025 at a rate of 10.7%. The market is then expected to grow at a CAGR of 8.6% from 2025 and reach $192,264.4 million in 2030.
Growth in the historic period resulted from strong economic growth in emerging markets, growing adoption of smartphones with improved internet accessibility, increasing popularity of digital payments and rise in disposable income.
Going forward, increasing gamer involvement during the covid-19 pandemic, increasing consumer acceptance for fintech, technically advanced platforms, legalization of gambling and changing consumer gambling habits will drive the growth. Factors that could hinder the growth of the online gambling market in the future include global recession, regulatory restrictions to curb gambling addiction, demographic changes and security challenges
The online gambling market is segmented by game type into betting, casino, lottery, poker, online bingo, and others. The betting market was the largest segment of the online gambling market segmented by game type, accounting for 46.7% of the total in 2020. Going forward, the lottery segment is expected to be the fastest growing segment in the online gambling market segmented by game type, at a CAGR of 16.8% during 2020-2025.
The online gambling market is also segmented by device into desktop, mobile and other devices. The desktop market was the largest segment of the online gambling market segmented by device, accounting for 57.9% of the total in 2020. Going forward, the mobile segment is expected to be the fastest growing segment in the online gambling market segmented by device, at a CAGR of 17.4% during 2020-2025.
Asia Pacific was the largest region in the online gambling market, accounting for 31.9% of the total in 2020. It was followed by Western Europe, and then the other regions. Going forward, the fastest-growing regions in the online gambling market will be Western Europe, and, Asia Pacific where growth will be at CAGRs of 10.83% and 10.81% respectively. These will be followed by South America, and Middle East, where the markets are expected to grow at CAGRs of 10.7% and 10.5% respectively.
The online gambling market is fairly fragmented, with a large number of players. The top ten competitors in the market made up to 23.15% of the total market in 2020. The key players in the market are focusing on continuous product innovations, mergers & acquisition to expand its market presence and to gain competitive edge in the market.
Flutter Entertainment plc was the largest competitor with 6.06% of the market, followed by bet365 Group Ltd. with 4.80%, Entain plc with 4.66%, Kindred Group plc with 1.96%, William Hill PLC with 1.55%, 888 Holdings PLC with 1.06%, International Game Technology PLC with 1.03%, Betsson Ab with 0.96%, DraftKings Inc. with 0.61% and Betfred with 0.46%.
The top opportunities in the online gambling market segmented by game type will arise in the betting segment, which will gain $21,415.9 million of global annual sales by 2025. The top opportunities in segment by device will arise in the mobile segment, which will gain $35,462.1 million of global annual sales by 2025. The online gambling market size will gain the most in the USA at $8,453.8 million.
Market-trend-based strategies for the online gambling market include investing in AI technology to enhance user experience, integrating cryptocurrency as a payment mode, building mobile apps, investing in AR and VR technology, sponsoring sports events with large viewership, tie-up with celebrities and influencers, offer free access to games with certain main features and offer cross platform support for games.
Key Topics Covered:
1. Online Gambling Market Executive Summary
2. Table of Contents
3. List of Figures
4. List of Tables
5. Report Structure
6. Introduction
6.1. Segmentation By Geography
6.2. Segmentation By Game Type
6.3. Segmentation By Device
7. Online Gambling Market Characteristics
7.1. Market Definition
7.2. Segmentation By Game Type
7.2.1. Betting
7.2.2. Casino
7.2.3. Lottery
7.2.4. Poker
7.2.5. Online Bingo
7.2.6. Others
7.3. Segmentation By Device
7.3.1. Desktop
7.3.2. Mobile
7.3.3. Other Devices
8. Online Gambling Market Trends And Strategies
8.1. Use Of Artificial Intelligence In Online Gambling
8.2. Blockchain In Online Gambling
8.3. Mobile Gambling
8.4. Virtual Reality/Augmented Reality To Enhance User Experience
8.5. Online Gambling Companies Sponsoring Sports Teams
8.6. Celebrity Endorsements
8.7. Freemium Models In Online Gambling
8.8. Cross Platform Gambling Games
9. Impact Of COVID-19 On The Online Gambling Market
9.1. Introduction
9.2. Impact On Major Regions
9.2.1. North America
9.2.2. Asia-Pacific
9.2.3. Europe
9.3. Impact On Sports Betting
9.4. Conclusion
10. Global Online Gambling Market Size And Growth
10.1. Market Size
10.2. Historic Market Growth, 2015 – 2020, Value ($ Million)
10.2.1. Drivers Of The Market 2015 – 2020
10.2.2. Restraints On The Market 2015 – 2020
10.3. Forecast Market Growth, 2020 – 2025, 2030F Value ($ Million)
10.3.1. Drivers Of The Market 2020 – 2025
10.3.2. Restraints On The Market 2020 – 2025
11. Global Online Gambling Market Segmentation
11.1. Global Online Gambling Market, Segmentation By Game Type, Historic And Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
11.2. Global Online Gambling Market, Segmentation By Device, Historic And Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
12. Online Gambling Market, Regional And Country Analysis
12.1. Global Online Gambling Market, By Region, Historic and Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
12.2. Global Online Gambling Market, By Country, Historic and Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
Companies Mentioned
- Flutter Entertainment plc
- bet365 Group Ltd.
- Entain plc
- Kindred Group plc
- William Hill PLC
- 888 Holdings PLC
- International Game Technology PLC
- Betsson Ab
- DraftKings Inc.
- Betfred
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The Argentina rollout adds player tracking and QR-based cashless payments via Win Pay, the company says.
Win Systems has implemented its Wigos casino management system (CMS) at Casino City Center Rosario in Argentina, connecting more than 2,500 slot machines to operate and report in real time. The supplier announced the deployment on May 4, 2026.
According to Win Systems, the Wigos rollout centralizes operational management across gaming and customer-facing functions, with modular components spanning slots, tables, players, promotions, and payments. The company said the installation is designed to support operator oversight and decision-making through a single real-time view.
The project also introduces new functionality at the venue, including Player Tracking for player identification and management, and the activation of “Fun Plays.” Win Systems also said the site can enable a QR-based cashless option that allows players to load credit directly to a machine from a bank account or electronic wallet, via its Win Pay payment management platform.
Francisco de Moya, CEO of Halkkon Capital Partners, commented: “This launch represents an important step in the technological evolution of our operation, allowing us to optimize management, enhance the customer experience, and lay the groundwork for future developments.”
Eric Benchimol, CEO of Win Systems, added: “The deployment of Wigos at City Center Rosario is a clear example of how our technology adapts to large-scale operations, enabling operators to optimize processes, improve the player experience, and evolve toward increasingly digitalized models.” Darío Zutel, Executive Chairman of Win Systems, said: “This implementation is part of our growth strategy in the region and reflects our commitment to supporting operators with robust, scalable, and future-ready technology.”
The post Win Systems deploys Wigos CMS at Casino City Center Rosario, linking 2,500+ slots appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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Win Systems drives its expansion with the implementation of Wigos CMS at Casino City Center Rosario
Win Systems takes another step forward in its international expansion plan with the launch of Wigos CMS at Casino City Center Rosario, strengthening its presence in one of Argentina’s leading entertainment destinations. The installation connects more than 2,500 slot machines, all operating and reporting in real time, reinforcing the operator’s efficiency, control, and decision-making capabilities.
Wigos is the casino management system designed to centralize operations, optimize processes, and provide a complete real-time view of the business. Its scalable and modular architecture allows it to adapt to large-scale operations, integrating slots, tables, players, promotions, and payment management, all under the highest security and regulatory compliance standards. This implementation at City Center Rosario further reinforces Wigos’ role as a key platform for the modernization and digitalization of casino operations.
Casino City Center Rosario is one of the country’s most important entertainment complexes, recognized for its broad offering of gaming, hospitality, gastronomy, and live shows, as well as for its continuous commitment to innovation and operational excellence. Its vision, focused on modernization and the continuous improvement of customer experience, makes it a benchmark within the gaming industry in the region.
This milestone also marks the beginning of new key functionalities within the operation, such as the implementation of Player Tracking for player identification and management, along with the activation of Fun Plays, which bring greater dynamism, engagement, and value to the player experience. In line with the industry’s shift toward increasingly digitalized environments, the project also introduces the possibility for players to load gaming credit directly onto the machine from a bank account or electronic wallet, securely and instantly, through an interoperable QR code. This solution, part of the Win Pay payment management platform, drives a more agile and secure cashless model aligned with the evolving demands of the market.
Francisco de Moya, CEO of Halkkon Capital Partners, commented: “This launch represents an important step in the technological evolution of our operation, allowing us to optimize management, enhance the customer experience, and lay the groundwork for future developments.”
Eric Benchimol, CEO of Win Systems, added: “The deployment of Wigos at City Center Rosario is a clear example of how our technology adapts to large-scale operations, enabling operators to optimize processes, improve the player experience, and evolve toward increasingly digitalized models.”
“This implementation is part of our growth strategy in the region and reflects our commitment to supporting operators with robust, scalable, and future-ready technology,” said Darío Zutel, Executive Chairman of Win Systems. “Moving forward together with a benchmark such as City Center Rosario allows us to further strengthen our positioning and deliver real value to the operation.”
With this new installation, Win Systems reinforces its commitment to the Argentine market and continues to steadily advance its expansion strategy, supporting leading operators with state-of-the-art technological solutions.
The post Win Systems drives its expansion with the implementation of Wigos CMS at Casino City Center Rosario appeared first on Americas iGaming & Sports Betting News.
SOFTSWISS has solidified its leadership position in the European iGaming market by winning the Game Aggregator of the Year category.
The recognition took place during the prestigious SBC Awards Europe 2026 ceremony, held on April 30 in Malta.
The event served as the official closing of the SBC Summit Malta, bringing together the industry’s top operators, suppliers, and regulators.
The award highlights the platform’s ability to provide content scalability and high-impact engagement tools for its global partners.
Technical performance and scale at the industry’s core
With a portfolio exceeding 40,000 titles, the SOFTSWISS Game Aggregator connects operators with over 300 providers across 24 regulated jurisdictions.
Beyond volume, technical stability remains a key pillar, maintaining a 99.999% uptime even during peak traffic loads.
Tatyana Kaminskaya, Head of SOFTSWISS Game Aggregator, celebrated the win in Malta, often considered the capital of the iGaming world.
According to Kaminskaya, the award reflects the team’s dedication to creating a practical tool for the daily management of operator brands.
Innovation in retention and new prediction markets
The victory at the SBC Awards follows the recent launch of new features, such as the Tournament Report and Instant Tournaments.
These tools allow operators to monitor campaign metrics in real-time and adjust marketing strategies without switching platforms.
The company has also diversified its B2B offering with the introduction of its Prediction Markets Platform.
This solution focuses on fixed-odds for real-world events, covering areas ranging from politics and economy to technology.
With over 15 years of experience and a team of 2,000 professionals, SOFTSWISS reaffirms its role as a global technology hub in the gaming ecosystem.
The post SOFTSWISS wins ‘Aggregator of the Year’ at SBC Awards Europe 2026 appeared first on Americas iGaming & Sports Betting News.
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