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Global $192 Billion Online Gambling Markets, Opportunities and Strategies, 2015-2020, 2025F, 2030F
The “Online Gambling Global Market Opportunities And Strategies To 2030, By Game Type, Device” report has been added to ResearchAndMarkets’ offering.
The online gambling market reached a value of nearly $76,792.7 million in 2020, having increased at a compound annual growth rate (CAGR) of 13.7% since 2015. The market is expected to grow from $76,792.7 million in 2020 to $127,451.4 million in 2025 at a rate of 10.7%. The market is then expected to grow at a CAGR of 8.6% from 2025 and reach $192,264.4 million in 2030.
Growth in the historic period resulted from strong economic growth in emerging markets, growing adoption of smartphones with improved internet accessibility, increasing popularity of digital payments and rise in disposable income.
Going forward, increasing gamer involvement during the covid-19 pandemic, increasing consumer acceptance for fintech, technically advanced platforms, legalization of gambling and changing consumer gambling habits will drive the growth. Factors that could hinder the growth of the online gambling market in the future include global recession, regulatory restrictions to curb gambling addiction, demographic changes and security challenges
The online gambling market is segmented by game type into betting, casino, lottery, poker, online bingo, and others. The betting market was the largest segment of the online gambling market segmented by game type, accounting for 46.7% of the total in 2020. Going forward, the lottery segment is expected to be the fastest growing segment in the online gambling market segmented by game type, at a CAGR of 16.8% during 2020-2025.
The online gambling market is also segmented by device into desktop, mobile and other devices. The desktop market was the largest segment of the online gambling market segmented by device, accounting for 57.9% of the total in 2020. Going forward, the mobile segment is expected to be the fastest growing segment in the online gambling market segmented by device, at a CAGR of 17.4% during 2020-2025.
Asia Pacific was the largest region in the online gambling market, accounting for 31.9% of the total in 2020. It was followed by Western Europe, and then the other regions. Going forward, the fastest-growing regions in the online gambling market will be Western Europe, and, Asia Pacific where growth will be at CAGRs of 10.83% and 10.81% respectively. These will be followed by South America, and Middle East, where the markets are expected to grow at CAGRs of 10.7% and 10.5% respectively.
The online gambling market is fairly fragmented, with a large number of players. The top ten competitors in the market made up to 23.15% of the total market in 2020. The key players in the market are focusing on continuous product innovations, mergers & acquisition to expand its market presence and to gain competitive edge in the market.
Flutter Entertainment plc was the largest competitor with 6.06% of the market, followed by bet365 Group Ltd. with 4.80%, Entain plc with 4.66%, Kindred Group plc with 1.96%, William Hill PLC with 1.55%, 888 Holdings PLC with 1.06%, International Game Technology PLC with 1.03%, Betsson Ab with 0.96%, DraftKings Inc. with 0.61% and Betfred with 0.46%.
The top opportunities in the online gambling market segmented by game type will arise in the betting segment, which will gain $21,415.9 million of global annual sales by 2025. The top opportunities in segment by device will arise in the mobile segment, which will gain $35,462.1 million of global annual sales by 2025. The online gambling market size will gain the most in the USA at $8,453.8 million.
Market-trend-based strategies for the online gambling market include investing in AI technology to enhance user experience, integrating cryptocurrency as a payment mode, building mobile apps, investing in AR and VR technology, sponsoring sports events with large viewership, tie-up with celebrities and influencers, offer free access to games with certain main features and offer cross platform support for games.
Key Topics Covered:
1. Online Gambling Market Executive Summary
2. Table of Contents
3. List of Figures
4. List of Tables
5. Report Structure
6. Introduction
6.1. Segmentation By Geography
6.2. Segmentation By Game Type
6.3. Segmentation By Device
7. Online Gambling Market Characteristics
7.1. Market Definition
7.2. Segmentation By Game Type
7.2.1. Betting
7.2.2. Casino
7.2.3. Lottery
7.2.4. Poker
7.2.5. Online Bingo
7.2.6. Others
7.3. Segmentation By Device
7.3.1. Desktop
7.3.2. Mobile
7.3.3. Other Devices
8. Online Gambling Market Trends And Strategies
8.1. Use Of Artificial Intelligence In Online Gambling
8.2. Blockchain In Online Gambling
8.3. Mobile Gambling
8.4. Virtual Reality/Augmented Reality To Enhance User Experience
8.5. Online Gambling Companies Sponsoring Sports Teams
8.6. Celebrity Endorsements
8.7. Freemium Models In Online Gambling
8.8. Cross Platform Gambling Games
9. Impact Of COVID-19 On The Online Gambling Market
9.1. Introduction
9.2. Impact On Major Regions
9.2.1. North America
9.2.2. Asia-Pacific
9.2.3. Europe
9.3. Impact On Sports Betting
9.4. Conclusion
10. Global Online Gambling Market Size And Growth
10.1. Market Size
10.2. Historic Market Growth, 2015 – 2020, Value ($ Million)
10.2.1. Drivers Of The Market 2015 – 2020
10.2.2. Restraints On The Market 2015 – 2020
10.3. Forecast Market Growth, 2020 – 2025, 2030F Value ($ Million)
10.3.1. Drivers Of The Market 2020 – 2025
10.3.2. Restraints On The Market 2020 – 2025
11. Global Online Gambling Market Segmentation
11.1. Global Online Gambling Market, Segmentation By Game Type, Historic And Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
11.2. Global Online Gambling Market, Segmentation By Device, Historic And Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
12. Online Gambling Market, Regional And Country Analysis
12.1. Global Online Gambling Market, By Region, Historic and Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
12.2. Global Online Gambling Market, By Country, Historic and Forecast, 2015 – 2020, 2025F, 2030F, Value ($ Million)
Companies Mentioned
- Flutter Entertainment plc
- bet365 Group Ltd.
- Entain plc
- Kindred Group plc
- William Hill PLC
- 888 Holdings PLC
- International Game Technology PLC
- Betsson Ab
- DraftKings Inc.
- Betfred
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One of the UK’s leading betting aggregators, betting.bet, has introduced the Free Bet Wheel, a new free-to-play tool designed to increase user retention and interaction. Tied to the weekend’s Premier League football, this gamified feature offers users the opportunity to earn free bets and a weekly £100 cash reward.
At a time when most iGaming affiliates are focused on developing foreign markets such as Latin America and Africa, the function illustrates betting.bet’s ongoing commitment to the UK.
About the Free Bet Wheel
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Weekend Availability: The Free Bet Wheel runs every weekend, aligned with major Premier League and international football matches.
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Multiple Chances to Win: Players receive up to four spins to try their luck each weekend.
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Winning Free Bets: Match three free bet colours within five spins to win a free bet on the featured match.
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£100 Cash Jackpot: Land on the jackpot segment five times consecutively to win £100 in cash.
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Loyalty Rewards: Players also collect bCoins, Betting.bet’s exclusive loyalty currency, which can be redeemed for a range of prizes, vouchers and rewards.
Strengthening Operator Partnerships Through Enhanced User Experience
By launching the Free Bet Wheel, betting.bet is not only elevating the player experience but also delivering tangible benefits to its network of partner operators. The feature offers a new avenue to profile selected betting partners, direct qualified traffic to safe free bets and reinforce affiliate partnerships through increased user activity and conversions.
Steve Gummer, Director of Betting.bet, stated: “We at betting.bet are dedicated to developing products and experiences that not only interest players but also provide clear value to our partners. Designed to benefit our UK community in a fun, frictionless manner, the Free Bet Wheel also supports important weekend traffic and sportsbook conversions.”
Driving Retention Through Gamification
This launch is part of a broader strategic focus on gamification and loyalty at betting.bet, aligning user enjoyment with commercial objectives. As the UK version of the platform continues to grow, features like the Free Bet Wheel are designed to support player acquisition, maximise LTV and drive weekend re-engagement.
The Free Bet Wheel is now live at betting.bet and available to all UK users aged 18+,
The post The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool appeared first on European Gaming Industry News.
GR8 Tech has unveiled a powerful new upgrade to its high-performance sportsbook platform: high-quality, real-time Match Trackers—designed to bring more action, insight, and excitement to players. Match Trackers are available across all of GR8 Tech’s sportsbook solutions, including iFrame and the Hyper Turnkey.
“We’re always looking for ways to elevate the player experience and give our partners a competitive edge,” said Denys Parkhomenko, CPO at GR8 Tech. “Match Trackers have smart features that drive engagement, boost retention, and power faster betting decisions in real-time.”
With broad coverage across football, basketball, tennis, hockey, volleyball, and handball, the trackers are live for pre-match analytics and in-game updates. Key features include:
- Detailed Stats: From xG in football to rebounds in basketball and aces in tennis, players get live and historical stats tailored to each sport.
- Key Moments & Summaries: Goals, assists, red cards, substitutions, and more delivered in real-time.
- Pitch Animation: A dynamic, visual alternative to video streaming, showing key moments as they unfold on the field.
- Lineups & Live Updates: Full team sheets, coaches, and live substitutions, so players are always in the know.
- Live Standings: Updated rankings and tournament tables across all supported sports.
By providing operators with the tools to deliver everything players need in one place, GR8 Tech enhances the sportsbook user experience, enabling more confident betting and driving longer player sessions.
The launch of Match Trackers marks another step in the company’s long-term strategy to deliver a best-in-class, sportsbook-driven platform and become the leading sportsbook provider by 2028. Coverage will soon expand to even more sports to meet operators’ needs.
The post GR8 Tech Powers Smarter Betting with New Match Trackers appeared first on European Gaming Industry News.
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Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship
Midnite is the new official UK betting and casino partner of the World Championship, Snooker’s greatest event, which will run from April 19 to May 5.
To celebrate the partnership, Midnite has created a FREE limited edition lager – with one free beer available per person – which will be served at a local pub throughout the tournament.
The one-off lager will be served at The Graduate, an iconic Sheffield pub a short walk from The Crucible, with fans able to enjoy a new beer on tap while the World Championship comes to the city.
Midnite has partnered with London-based brewery Drop Project to bring the concept to life. Drop Project creates the freshest, premium flavoursome beers with consistent high-quality results, and pushes creative boundaries and brews the beers that both inspire their passions for the industry and our lifestyles.
A Midnite spokesperson, commented: “We have worked with Drop Project to bring fans a Midnite lager that they can enjoy throughout the whole tournament. We wanted to create something tangible that snooker fans can enjoy throughout, and to have been able to create our own beer is something we’re pleased with.
“The World Snooker Championship brings real excitement to the city, and fans can head straight from The Crucible, to The Graduate and enjoy a pint or two of our specially brewed lager, just for the occasion.”
Midnite is providing the beer free of charge – one free drink per person of Midnite Lager Only and for ticket holders to the Snooker World Championship (18+). Redeem by showing your matchday ticket at The Graduate. While stock lasts.
The post Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship appeared first on European Gaming Industry News.
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