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CHELTENHAM FESTIVAL ‘DEAD CERTS’ SUPPLIED BY PADDY POWER EXPERTS RUBY WALSH, TONY MULLINS, LYDIA HISLOP AND FRANK HICKEY
Panel discusses the tips and tricks when fluttering during the festival, with one horse tipped to “walk to the line” in Tuesday’s Champion Chase
Ahead of the Cheltenham Festival next week, Paddy Power brought together some of the sports’ biggest names to discuss their favourites and tips for each day during the Ultimate Cheltenham Preview Night.
The Paddy Power panel included:
- Cheltenham’s most successful jockey, Ruby Walsh
- Group one trainer, Tony Mullins
- Journalist and broadcaster, Lydia Hislop
- Paddy Power trader, Frank Hickey
With a full week of jam-packed racing on the cards, the racing experts gave a race-by-race breakdown of the ones to watch, including for main event, the Gold Cup.
CHELTENHAM DAY ONE TIPS:
Expect an open race for Tuesday’s Supreme Novice Hurdles. Tony Mullins, tips this to be “the most informative race for the next three of four years”
Tony Mullins says…
“This is a hell of a race, it’s the best Supreme Novices Hurdle that I’ve ever seen. Not just in a few years, but ever. You have Sir Gerhard, Constitution Hill, Dysart Dynamo, Jonbon and Kilcruit.”
“There’s five top class horses unexposed. It doesn’t get any better than that. I’ve never seen a bunch of horses like it.”
“This race is going to tell you a lot about the top-class horses for the next for the next few years.”
“I’d find better bets [to place money on] during the week, because this is a race [the Supreme Novices Hurdle] that’s going to benefit Paddy Power far more than the punters.”
“I’m most looking forward to the Supreme [Novices Hurdle]. If they [the horses] all turn up, it’s going to be the most informative race for the next three or four years.”
Ruby Walsh says…
“Dysart Dynamo and Sir Gerhard are the two that are deadly split, they are the ones to ride, and they will be split.
“I believe whichever one goes to the Ballymore [Novices Hurdle] will win it. But whichever one runs here [at Cheltenham] might win. They Ballymore is much weaker race.”
“I think this is a cracking race, as people have already said.”
“I think if Dysart Dynamo were to run here, this race is made for him.”
Lydia Hislop says…
“For the Supreme Novice Hurdles, I’d also throw in Mighty Potter [as a potential winner]. In a strongly run race, I think he could be finishing off very strongly.”
Frank Hickey says…
“Constitutional Hill had looked very good, and times are good. But on a heavy testing ground, it doesn’t always work out.”
“For me, Sir Gerhard will win. He blew me away, even with his sloppy jumping at Leopardstown. He is by far the most interesting of them all.”
“If he [Sir Gerhard] runs in the Supreme Novices Hurdle, he will win it and then Dysart Dynamo will win the Ballymore Novices Hurdle.”
Ruby Walsh predicts Stormy Island to take the Mares Hurdle after returning to Willie Mullins’ stable…
Ruby Walsh says…
“It’s Stormy Island that will win it for me, she was very good at Fairyhouse last year.
“She was brought back to Willie Mullins’ stable this year then was great at Fairyhouse, won at Punchestown and she’s run well at the festival in the past. I do think this is the weakest Mares Hurdle she’s run in.”
CHELTENHAM DAY TWO TIPS:
Ruby Walsh and Tony Mullins both earmark Shishkin as the banker of the week at Wednesday’s Champions Chase…
Ruby Walsh says…
“Shishkin will win this race.”
Tony Mullins says…
“Shishkin will walk up to the line again [and win]. There’s no evidence to say that anything different could happen.”
Tiger Roll actually might not will be calling it a day at Cheltenham’s Cross Country…
Frank Hickey says…
“This race is probably the one to sweeten Tiger Roll up for the Grand National. That must be the thinking.”
Tony Mullins says…
“Could you imagine if Tiger Roll runs here, but not in the Grand National? I’ve seen crazy things, but that would have to be the craziest move of all time to do so.
“We have the next potential Red Rum. Can you imagine having the only horse [Tiger Roll] for 40 years, who could potentially win a treble Grand National not running because he has a lighter weight? It’s very funny [to think about].”
CHELTENHAM DAY THREE TIPS:
Mares Novice Hurdle splits the opinions of all four experts…
Lydia Hislop says…
“At his very best, Klassical Dream is the best horse in the Paddy Power Stayers Hurdle and he’s going to either completely blow out or run really well. He’s at a reasonable price at 4/1. If he turns up and runs a good race, he wins but there is a possibility he completely blows out.”
MARES NOVICE HURDLE – THE EXPERTS HAVE THEIR SAY…
Ruby Walsh predicts… Champ
Tony Mullins predicts… Paisley Park
Frank Hickey predicts… Sporting John
Lydia Hislop predicts… Klassical Dream
CHELTENHAM DAY FOUR TIPS:
Ruby Walsh and Tony Mullins earmark last year’s Gold Cup runner-up to win this time around…
Frank Hickey says…
“I don’t think A Plus Tard will turn it around. I’ve never been a fan of him to be honest and he wasn’t good enough last year.”
Lydia Hislop says…
“I don’t see why I just can’t have Protektorat. He’ll make mistakes in the early stages and he won’t be able to hold his position.”
“I like Galvin at 6/1, not so much at 7/2. In the back of my mind, I’m worried about the toll that the Gold Cup takes on horses that are coming back.”
Tony Mullins says…
“I’m going for A Plus Tard for all the reasons that Frank says he can’t win. I thought he was brilliant in Haydock, he was beaten at Shorthill by the joint favourite, he was very unlucky last year. Everything points to A Plus Tard.”
“Frank is a very good analyst but everything he says about why A Plus Tard will get beaten, is why I think he will win! One of us will be wrong.”
Ruby Walsh says…
“I agree with Tony, I’d ride A Plus Tard. Galvin had a brilliant run at Christmas and A Plus Tard was in the wrong place the whole time and it’s very easy to turn that result around.”
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Betano says it will fund weekly training for 192 athletes with Down syndrome and support the FUT21 National Tournament pathway ahead of October.
Betano has partnered with Fundación Empate to launch an adapted football-friendly tournament in Argentina, as part of the operator’s “Desafiá tus límites” (Challenge Your Limits) corporate responsibility programme.
The company said the partnership will support 192 athletes with Down syndrome by funding weekly practices, while also providing operational resources to strengthen training in the run-up to the FUT21 National Tournament in October. Fundación Empate describes FUT21 as Argentina’s main futsal competition for athletes with Down syndrome, bringing together delegations from across the country.
Germán Laborda, President of Fundación Empate, said: “For us, this support means much more than financial aid. It is a concrete opportunity for our players to keep growing, training, and showcasing all their talent. Having companies like Betano get involved in real inclusion helps bring visibility to the enormous effort and commitment of each member of our foundation.”
Alvaro Ferreres, Betano Country Manager for Argentina, added: “At Betano, we understand that social responsibility means getting truly involved and supporting the people behind every story. Supporting the players of Fundación Empate means proving that a company can be an ally that drives opportunities, inclusion, and development through sports.”
Beyond athlete funding, Betano said it will develop Teacher Training Workshops for Inclusive Sports aimed at more than 800 sports professionals, including coaches, physical education teachers and physiotherapists, as well as teams for athletes with Down Syndrome. The company positioned the initiative as part of its broader adapted sports activity under “Desafiá tus límites”, which it said also includes support for Argentina’s national blind football team, Los Murciélagos (The Bats).
The post Betano partners Fundación Empate on adapted football program in Argentina appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
In a seven-day Onclick campaign, Social Traffic delivered 23.3% of registrations from 17.3% of impressions, the company reports.
PropellerAds has published new user acquisition results from a seven-day game registration campaign in Nigeria, reporting that its “Social Traffic” segment outperformed overall traffic on registrations and revenue efficiency.
According to the company, Social Traffic represented 17.3% of total impressions (20,076 of 115,671) but delivered 23.3% of registrations (199 of 853) and 24.5% of revenue ($96.06 of $392.46). Registrations per 1,000 impressions rose to 9.91 for Social Traffic versus 7.37 campaign-wide, a 34.5% increase. Revenue per 1,000 impressions (RPM) increased to $4.78 versus $3.39, up 41%.
Social Traffic is a targeting subtype within PropellerAds’ Onclick/Popunder format. When enabled on the company’s Self-Service Platform (SSP), ads are served only in placements where a user arrived from a social network such as Facebook or Instagram immediately before landing on the publisher’s page.
PropellerAds attributed the performance gap to browsing context and user intent, arguing that users coming from social platforms are more likely to complete multi-step actions such as registration. Petros Sofroniou, Account Strategist at PropellerAds, said: “In highly competitive user acquisition environments, traffic quality is increasingly critical. In practice, Social Traffic helps advertisers reach users who are more engaged and willing to take action, thereby improving registration performance in campaigns.”
The company positioned the results against what it described as a rapidly expanding Nigerian games market, citing estimates of a $3.5 billion market with roughly 60 million active users and 61% year-over-year growth. PropellerAds said it recommends testing Social Traffic as a dedicated segment and, where results hold, splitting it into a separate campaign for clearer optimization signals; it also suggested using roughly 20× target CPA as a test budget and running tests for 36–48 hours, while noting performance can vary by market and product.
The post PropellerAds says Social Traffic lifts game registrations 34.5% in Nigeria test appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Créditos: Giovanna Shirassu/CriaMov
Marca reuniu mais de mil convidados entre ex-atletas, influenciadores e artistas para celebração inspirada em uma das tradições culturais mais populares do país, durante o principal momento do futebol internacional em 2026
O maior São João brasileiro realizado fora do Brasil tomou conta de Miami na última terça-feira (23). Promovido pela Betnacional e organizado pela AMG, agência especializada em posicionar grandes marcas brasileiras nos Estados Unidos, reuniu mais de mil convidados e levou uma das manifestações culturais mais populares do país para os Estados Unidos justamente no período em que a cidade concentra milhares de brasileiros acompanhando o principal momento do futebol mundial.
Realizado no Jóia Beach Club, o São João Betnacional transformou o espaço em um grande arraial à beira-mar, reunindo música, gastronomia típica, experiências interativas e referências às tradições juninas celebradas em todas as regiões do Brasil. A proposta foi transportar para Miami a atmosfera de uma das festas mais emblemáticas da cultura brasileira e proporcionar aos convidados uma experiência de conexão com suas origens mesmo longe de casa.
“Tem coisa mais brasileira do que isso? De um lado, milhares de pessoas reunidas para viver a emoção de acompanhar a Seleção. Do outro, o São João acontecendo por todo o país. A gente quis trazer essas duas paixões para o mesmo lugar. E não de qualquer jeito. Fizemos questão de construir um São João de verdade, com respeito às tradições, à música, à cultura e às pessoas que fazem essa festa ser tão especial. Ter o Movimento Verde e Amarelo com a gente tornou tudo ainda mais simbólico. Foi uma noite para celebrar o Brasil em sua essência”, afirma Jorge Peixoto, Head de Brand Experience da Betnacional.
E o encontro entre essas paixões também se refletiu no público presente. O evento reuniu personalidades brasileiras, influenciadores, atletas, artistas e convidados especiais, que vem acompanhando a trajetória da seleção nos Estados Unidos.
Tradição brasileira em solo americano
A autenticidade da experiência também esteve presente nas atrações da noite. Entre os destaques da programação estavam a apresentação da quadrilha junina e os shows da cantora Gabi Lacombe, artista radicada nos Estados Unidos que levou ao evento o tradicional forró pé de serra, e do músico Rafa Mesquita, com um repertório marcado pela música brasileira contemporânea. Com apresentações cheias de energia e identidade, os artistas ajudaram a transportar para Miami o clima característico do São João brasileiro.
The post Betnacional realiza o maior São João brasileiro fora do Brasil em Miami appeared first on Americas iGaming & Sports Betting News.
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