Press Releases

SOFTSWISS: Calling Industry Leaders to Join Ukraine Support Initiative

Published

4 years ago

March 4, 2022

Reading Time: 2 minutes

SOFTSWISS has suspended all marketing activities to provide financial support to organizations that are helping Ukrainian citizens. Thereby, the company has canceled its participation in the most significant industry exhibition, ICE London, which will take place in April.

SOFTSWISS shares democratic values and stands in solidarity with Ukraine in its struggle for freedom against the invaders.

In collaboration with reputable iGaming companies, SOFTSWISS has organized funds to support Ukraine. The company calls on its partners and clients to join the project and make a contribution. iGaming representatives are currently offering assistance with the following: delivery of humanitarian aid to hotspots, civilian evacuation, support to refugees who have already crossed the border, and informational support.

“We believe in the victory of good over evil. We are sure that all our partners are in solidarity with us and will also follow our example. The iGaming industry can’t stay detached from the situation. We are calling industry leaders to join our initiative to support Ukraine!” highlighted Ivan Montik, Founder of SOFTSWISS.

The company’s team, which is now over 1,000 employees strong, includes people of different nationalities, including Ukrainians. In light of the recent tragic events, SOFTSWISS has done its best to ensure their safety.

“Let’s condemn the war, but not judge the people who have been forced into it!

At the same time, being an international company with a presence in Belarus, among other countries, SOFTSWISS stresses that all attempts of discrimination based on origin and nationality are unacceptable.

“It is crucial now to differentiate between the official position of countries and actions of their politicians and the attitude of people towards these actions.

Belarus has also been fighting for independence and political freedom for many years, and the last two have been especially hard. We faced a lack of actual support from other countries who were speaking but not acting in 2020. The entire Belarusian IT industry made huge efforts to support people and democracy, and any attempts of discriminating against companies and people from this country by blocking access to international events, services, and others are unjustified. It will bring nothing but further tension and conflict.

From the 20th of February, Belarus is de facto occupied by Russian troops which entered the country for a planned 10-day training maneuver and never left the territory. There is not much that people can do in this situation, but they still support the Ukrainian people and deserve the right to be heard in Europe and worldwide.

Numerous Russians are now fighting against the aggressor alongside their Ukrainian colleagues and don’t deserve to be subject to discrimination. There are nearly 6,2 million Russians living in the EU today, and many of them already fear becoming deemed fascists.

The best we can do now in our industry is to facilitate peaceful collaboration between companies of different origins and ensure that people of different nationalities can still communicate and work together. Excluding people from the iGaming community and banning them from participating in industry life because of their passports is a way of promoting hatred between nations, the thing that we’ve been trying to overcome for many decades.

Let’s condemn the war, but not judge the people who have been forced into it!” further noted Ivan Montik, Founder of SOFTSWISS.

DATA.BET

DATA.BET Boosts Casino Performance

Published

2 days ago

December 5, 2025

George Miller

Reading Time: 2 minutes

Company reveals a substantial rise in player value after casinos add sports betting

DATA.BET, a leading sportsbook solution supplier, reports notable performance improvements among casino operators that introduced sports betting through the company’s plug-and-play integration.

According to internal statistics across multiple clients, adding a betting vertical resulted in players who use both casino and sports betting, generating up to a 4x increase in player lifetime value (LTV) compared to their previous casino-only behavior, while the same betting-active segment delivered an average 12% additional revenue without additional player acquisition. Operators also recorded higher retention and engagement levels, with every second casino player placing at least one sports bet after the sportsbook launch.

The clients have noticed these results after integrating a Single Page Application (iFrame), which takes around one week. While DATA.BET manages all betting-related operations and configurations — both at launch and ongoing — casino operators instantly gain access to a full suite of sports, esports, and virtual sports events, allowing them to focus on marketing and player acquisition. To enhance flexibility and engagement, the iFrame supports full customization: from color themes and layouts to dynamic banners, promo blocks, configurable bonuses, and margin/odds control.

The company designed the SEO-friendly solution to ensure that search engine crawlers can easily read and index the content, thereby improving discoverability, page load times, and the overall quality of metadata, which contributes to higher SEO rankings and better visibility in organic search results.

Yurii Berest, CEO of DATA.BET, commented: “For many casinos, betting is more than diversification – it helps operators to maximize the potential of their existing audience and improve the efficiency of traffic monetization. As the average stake in sports is traditionally higher than in slots, operators experience instant revenue growth while retaining and extending player lifetime value. It is a powerful model of sustainable growth that helps to boost not only the current player base but also attract new audience”.

As the market continues shifting toward universal gambling ecosystems, DATA.BET’s solution demonstrates that sports betting drives measurable financial impact for casino operators, turning existing audiences into long-term revenue drivers.

The post DATA.BET Boosts Casino Performance appeared first on European Gaming Industry News.

Balkans

EGT Digital Receives Industry Impact Award at BEGE Awards 2025

Published

2 days ago

December 5, 2025

George Miller

egt-digital-receives-industry-impact-award-at-bege-awards-2025

Reading Time: < 1 minute

EGT Digital is proud to announce that the company has been honored with the Industry Impact Award at the BEGE Awards 2025. This special recognition celebrates our strategic influence, long-term vision, and contribution to the advancement of digital gaming technologies.

The award acknowledges EGT Digital’s commitment to innovation, the development of next-generation iGaming solutions, and our continuous efforts to shape the future of the industry.

This milestone reaffirms our position as a driving force in digital gaming and motivates us to continue delivering high-performance products, meaningful partnerships, and cutting-edge experiences to operators and players worldwide.

The post EGT Digital Receives Industry Impact Award at BEGE Awards 2025 appeared first on European Gaming Industry News.

AI agents

EveryMatrix Selects Cevro AI to Provide Operators with Fully Integrated empathic AI Support Agents

Published

2 days ago

December 4, 2025

George Miller

everymatrix-selects-cevro-ai-to-provide-operators-with-fully-integrated-empathic-ai-support-agents

Reading Time: 2 minutes

A partnership that transforms player support with cutting-edge AI agents purpose-built for iGaming, delivering faster resolutions, personalised experiences, and seamless integration into the EveryMatrix platform at scale.

EveryMatrix today announced a strategic partnership with Cevro AI, the leader in AI agents for iGaming customer support. This collaboration sets a new benchmark for player experience, as operators gain access to advanced generative AI agent systems built and fine-tuned for the iGaming industry capable of resolving complex player support issues with human-level empathy, precision, and speed.

Cevro AI’s agent platform is built on a series of domain-tuned large language models specifically trained on real iGaming workflows, player behaviours, compliance rules, and operator processes. According to the company, this domain focus allows the AI to “be best in class” and “perform like a seasoned support agent that understands players from day one,”

Kevin Furlong, Group CPO, EveryMatrix, said: “We are constantly investing in technology that helps operators grow and scale with confidence. Generative AI is now at a point where it can make a real difference. With Cevro AI, our operators gain intelligent, empathic agents that support players around the clock and drive real business value through deep integration across the EveryMatrix ecosystem.”

With native-level fluency in 100+ languages, Cevro AI autonomously connects to the EveryMatrix Player Account Management (PAM) platform and back-office to take action and instantly process requests, handling withdrawals, deposit issues, bonus requests, and account-related tickets with personalisation and a natural, conversational tone. The Cevro agents are trained with trust-layer controls, ensuring full alignment with responsible gaming (RG), GDPR and operator compliance requirements.

Chaim Heber, CEO of Cevro AI, added: “For us, partnering with EveryMatrix is a significant moment for Cevro AI. It’s proof that empathic AI is ready for the biggest operators in the industry. Our mission is to help brands deliver support that feels human at any scale, and this partnership accelerates that vision in a meaningful way.”

Nige Roberts, Founding Sales Lead at Cevro AI, commented: “Empathic AI is the future of iGaming support. EveryMatrix recognised that instantly. This partnership accelerates that future worldwide.”

The post EveryMatrix Selects Cevro AI to Provide Operators with Fully Integrated empathic AI Support Agents appeared first on European Gaming Industry News.