Latest News
Online Bingo UK report reveals the arcade gambling habits of Britain’s children & calls for tighter regulation
75% of UK parents take their children to amusement arcades, but evidence shows that arcades are full of gambling advertising and conditioning that could be having an affect on their future.
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Over 2,600 UK parents responded to a survey about how often they visit amusement arcades with their children, what games they play and what they spend
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Over 75% of families have visited an arcade in the past year
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Most of the popular and iconic arcade machines are category D gambling machines
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Studies show links between regular arcade machine use as a child and gambling problems as an adult
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Evidence of conditioning and advertising in arcade spaces designed for children are cause for concern
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Online Bingo UK states that The UK Gambling Commission, British Amusement Catering Trade Association and House of Lords must work harder to protect children
A survey of UK parents, commissioned by Online Bingo UK, aims to find out how often British children visit arcades, what games they play and how much they are allowed to spend. The resulting report explores how the exposure of children to Category D gambling machines could be the cause of problems with gambling later in life.
The results of the survey show that 75% of UK parents have visited an amusement arcade with their children in the past year. It also shows that the majority of parents are happy for their children to play on machines like the 2p coin machines and claw grabbers and that the average annual arcade spend is £25 a year per family.
The report explains how these iconic arcade machines are actually a categorisation of gambling, regulated by the UK Gambling Commission. These “Category D” machines include 2p/10p coin push machines, claw grabbers and 10p slot machines. Also included are the newer string cutter/key master machines that simulate skill based games but are entirely based on luck, often with large prizes.
Based on the survey’s findings, Online Bingo UK has conducted further research into the link between arcades and gambling, and found studies that demonstrate how increased exposure to arcade machines could influence a person to develop a gambling addictions as an adult. These findings have been published in the report, with links to the individual studies included for further reading.
The report also includes evidence of direct gambling advertising in arcade spaces meant for children and families to enjoy, that Online Bingo UK finds to be unacceptable. This is part of a larger trend of conditioning and relaxed attitudes towards exposing children to gambling that the British Amusement Catering Trade Association (bacta) and the House of Lords deem to be a necessary evil to maintain seaside communities and businesses.
You can read the full report, along with a list of suggestions for changes the UK Gambling Commission, bacta and the House of Lords can make to protect children on Online Bingo UK.
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ELA Games
Following ICE 2026 Triumph, ELA Games Officially Releases “Wealth of the East”
ELA Games is excited to announce the official B2B launch of Wealth of the East. The game, now accessible to partners, was initially introduced to the industry as the studio’s highlight during the three-day event in Barcelona, where it attracted the attention of numerous operators and aggregators because of its unique combination of slot mechanics and tabletop gaming.
The unique unveiling at ICE turned out to be a significant triumph, paving the way for the complete rollout. The ELA Games exhibit gathered industry representatives to engage with the game’s distinctive selling proposition: a twenty-sided Dice (D20) element that adds a tactile, physical sensation to digital slot gaming.
A Festivity of Wealth
The reels of Wealth of the East sparkle with the vibrant essence of an Eastern celebration. The gameplay is centered around the charming figure God Fu, a god of wealth serving as the Wild symbol in the game. He may arrive at any moment, and when he shows up, all Dice on the display spring to life, uncovering multipliers that enhance every coin visible or activate instant Jackpots. These empowered coins provide instant payouts, rewarding players as soon as they appear.
Sparking the Hold & Win Safe
The game showcases a visually impressive progression system crafted to uphold the festive theme and decorated with vibrant reds and golds. Every gathered coin also flies upward into the Golden Pot located above the reels, gradually enriching it with festive treasure that players can see and experience.
As the pot overflows, the screen bursts into red and gold as the Hold & Win game starts. Players receive 3 respins and a setup prepared to collect gold. In this intense feature, the elusive Imperial Lotus can appear, boosting multiple rewards simultaneously and elevating the entire round to new levels.
Game Stats:
● Reels: 5×3
● Lines: 10
● Max Win: x5,000
● Max Exposure: €250,000
● Buy Bonus: Yes
● Volatility: Mid
● RTP: 93.97% / 96.06%
Marharyta Yerina, Managing Director of ELA Games, commented: “Wealth of the East was the perfect title for us to showcase at ICE 2026. We took the classic t’Eastern Celebration’ theme and gave it a distinct twist with the God Fu character and his twenty-sided dice. It adds an original, tactile layer of excitement that players really respond to. The ‘Rising Pot’ visualizes the journey toward the bonus, keeping the excitement building spin after spin. We can’t wait for the industry to see the celebration in action.”
The post Following ICE 2026 Triumph, ELA Games Officially Releases “Wealth of the East” appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
QTech Games add more content muscle with Reflex Gaming portfolio
QTech Games, the leading game aggregator for all emerging markets, has signed its latest supplier partnership with Reflex Gaming, the UK’s largest independently owned omnichannel game supplier, enabling its platform customers to access the studio’s expansive slots catalogue.
Established in 2004, Reflex Gaming’s prolific production line run of legendary games has catapulted the supplier to igaming prominence and recognition, offering a diverse array of gaming experiences across both digital and analogue markets, and driving through new innovations in gaming, including the creation of entirely new gaming categories.
Reflex Gaming creates the highest quality digital gaming content for license to many of the world’s leading casino operators, as evidenced by its steady stream of recent hit titles, including Candy Crazed Pandas DoubleMax, Big Game Fishing Christmas Catch, The Cursed Idol, and 8 Balls of Fire Blazing Bounty. All of these games and more are now available via QTech’s premier platform, which is taking the widest range of online games to international markets, with established names sitting alongside the industry’s most exciting up-and-coming providers.
This collaboration naturally broadens Reflex Gaming’s international scope, unlocking untapped regions for diversified growth, above all in Africa and Latin America.
QTech Games CEO, Philip Doftvik, said: “We’re dedicated to constantly launching more and more first-class content and product innovation that drives revenue for our partners. So, this deal with Reflex Gaming extends our impressive sequential pipeline into 2026 – and we’ve so much more to come this year! In today’s marketplace, only premium games of the highest standard separate you from the crowd. So, we look forward to sharing their wide spectrum of games with both leading and challenger operator brands in emerging markets worldwide.”
Mat Ingram, Chief Product Officer at Reflex Gaming, added: “At Reflex Gaming, we pride ourselves on working with the sector’s biggest and most commercially recognised partners, and QTech Games fits our growth plan perfectly, as we continue to expand our horizons into new territories, leveraging our brand’s values which . QTech’s platform is a gateway to global audiences, so we can’t wait to see how our highly engaging games perform across a greenfield landscape of emerging markets.”
The post QTech Games add more content muscle with Reflex Gaming portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Blokotech
Blokotech serves up Global Padel Tour in collaboration with SiGMA
- Buenos Aires – 16 March (12:00–19:00)
- Malta – 28 April (10:00–16:00)
- Miami – 9 June (time TBC)
- Rome – Grand Finale – 2 November (time TBC)
Additionally, SiGMA CMO Lauranne Urban added: “Blokotech’s Padel Tour is a wonderful idea that we’ve been honoured to help bring to life. It will provide the perfect platform for sporting action, networking and industry culture. This initiative aligns with our event philosophy to deliver engaging, community-driven experiences beyond the conference floor.”
The post Blokotech serves up Global Padel Tour in collaboration with SiGMA appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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