Asia
Galaxy Racer appoints Rohin Bhaumik, former Garena executive as Head of Creators and Talent for South Asia

Bhaumik joins Galaxy Racer from Garena’s BOOYAH! where he spearheaded the creator programme and played a key role in the launch of BOOYAH! Esports.
Galaxy Racer (GXR), the largest esports, gaming and lifestyle organisation are pleased to announce Rohin Bhaumik as Galaxy Racer South Asia’s new Head of Creators and Talent. Rohin joins GXR with a strong background in esports and gaming, having worked both as an influencer and in creator management at Intel India and Garena’s BOOYAH! respectively. His new role within Galaxy Racer will see him focus on both current and future content creators, scaling them at hyper growth speed.
With over six years of experience within the influencer industry, Rohin joins the company following two years at gaming publisher Garena as Creator Manager and Product Lead. He has also previously worked with leading brands such as PUBG Mobile, Intel and OnePlus. While at Garena, he led the BOOYAH! team between 2020 and 2021, creating multiple IP’s around the creators across games such as Free Fire, GTA Online and Fall Guys. He was also a major stakeholder in the launch of BOOYAH! Esports in 2021.
From the outset of his career in 2015, where Rohin created and produced gaming content for PC Peasants Gaming, he has worked alongside big brands such as Nvidia India in 2018 and PUBG Mobile, where, as an influencer, he launched the first community tournament in India. Since then, his career has gone from strength to strength, with Rohin hosting the English panel of the PUBG Mobile All Stars by Tencent and the English broadcast of the PMCO Spring Split as well as working alongside notable talent in the gaming world.
Having worked across both sides of the gaming industry, from a publisher and brand perspective, he brings a wealth of knowledge to the Galaxy Racer team. He can bridge the gap between all stakeholders within the ecosystem, and Galaxy Racer anticipates that his knowledge and experience will bring great value to the Galaxy Racer team.
Rohin Bhaumik, newly appointed Head of Creators and Talent for Galaxy Racer South Asia commented: “I am delighted to join Galaxy Racer as their new Head of Creators and Talent in South Asia. I look forward to growing our content creators and providing them with the highest quality content possible that will support their growth!”
Paul Roy, CEO of Galaxy Racer commented: “We are excited to announce that Rohin Bhaumik will be joining our ever-growing Galaxy Racer team. With the aggressive expansion of our organization at hyper growth stage and particularly our content creators network throughout South Asia, it is key that our creative output is of the highest caliber with end-to-end support structure. Rohin’s wealth of experience will undoubtedly make him an invaluable asset to the Galaxy Racer family. Welcome to our galaxy!”
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Asia
NODWIN Gaming Partners with Sony LIV for Streaming Rights of Esports World Cup 2025

NODWIN Gaming, South Asia’s leading esports and gaming company, has announced that Sony LIV has acquired the Hindi and English language media rights for select matches of the Esports World Cup (EWC) 2025, further amplifying the tournament’s reach and representation across India.
As part of the partnership, Sony LIV will stream select matches from the Esports World Cup in India, bringing the action to millions of fans in languages they resonate with. The Hindi-language broadcast will be available exclusively on the Sony LIV app and official website.
In addition, Sony LIV will also stream the weekly shows, behind-the-scenes features and player interactions spotlighting EWC athletes and teams, curated for both core and casual esports audiences. This collaboration follows NODWIN Gaming’s recent partnership with the Esports World Cup Foundation (EWCF) to manage media rights and regional distribution across South Asia.
Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming, said: “Our goal is to bring the Esports World Cup to as many passionate fans across South Asia as possible, and this partnership with Sony LIV is a major step in that direction. It combines Sony LIV’s incredible reach with NODWIN’s focus on building localized, fan-first esports experiences. With both Hindi and premium English content, we are creating a viewing experience that feels personal, immersive, and truly regional.”
With the addition of Sony LIV as the exclusive Hindi broadcast partner and NODWIN Gaming as the strategic regional media and marketing partner, the EWC is poised to reach unprecedented heights in South Asia. This aligns with the mission of making esports more inclusive, accessible and locally relevant.
With top-tier Indian talent competing across multiple titles, the Esports World Cup 2025 presents a unique opportunity to showcase India’s growing presence in global esports and to unite audiences around a shared national dream.
The post NODWIN Gaming Partners with Sony LIV for Streaming Rights of Esports World Cup 2025 appeared first on European Gaming Industry News.
Asia
SEGA SAMMY CREATION Launches “Prosperity Peaks™” in Macau

SEGA SAMMY CREATION INC. proudly announces the first installation of Prosperity Peaks™, the latest addition to their successful Dice series, now live on casino floors in Macau. Building on the proven success of its earlier Dice games, this new title continues the legacy with powerful features and a design tailored for Asian players.
The Asian themed Prosperity Peaks™ retains the fan-favorite Dice Wild and Wild Reels features that have defined the series, while introducing an enhanced Jackpot Bonus that delivers more frequent and rewarding win opportunities. Players will experience the thrill of hitting Jackpots more often, adding extra excitement to every spin.
The company stated today that “The Prosperity Peaks™ Link game is designed uniquely for Asia and it’s highly anticipated when we first showcased in recent gaming shows. We deliberately brings all the elements fun and excitement to promote better entertainment on the gaming floor altogether.”
The initial launch in Macau is just the beginning. Prosperity Peaks™ will also be coming soon to additional properties throughout Macau and extended to other key markets.
The post SEGA SAMMY CREATION Launches “Prosperity Peaks™” in Macau appeared first on European Gaming Industry News.
Asia
12BET Goes Crypto with Big Rewards

As cryptocurrency adoption surges worldwide—driven by landmark legislation and growing investor confidence—12BET, continues to lead in embracing digital innovation. Recent U.S. Congressional moves to pass crypto-focused legislation, alongside India’s evolving regulatory stance, mark a global shift towards mainstream acceptance of digital assets.
12BET, a pioneering name in the igaming world since 2007, invites crypto users to experience fast, secure and flexible transactions through its wide range of supported cryptocurrencies. Players can choose from the widely used USD-pegged stablecoin USDT (Tether), Bitcoin (BTC), Ethereum (ETH) and the community-favourite Dogecoin (DOGE). These crypto-friendly payment options ensure seamless access to 12BET’s full entertainment portfolio—meeting the expectations of a new generation of tech-forward players.
“As cryptocurrency continues to reshape how people handle money, we’re proud to give our players modern payment options that reflect our values of fairness and transparency. We’re building a platform that moves in step with global innovation and player-first features,” said Rory Anderson, spokesperson for 12BET.
To celebrate this growing momentum, 12BET is offering all eligible users a spin on their Lucky Wheel, with prizes including an iPhone 16 Pro Max, a 2.5g 999 gold bar and a DJI Osmo Pocket 3—available for a limited time.
This move comes amid growing global crypto adoption, with recent legislative efforts like the GENIUS Act and CLARITY Act in the US, and increased regulatory clarity in markets like India. As the global crypto market surpasses $4 trillion, 12BET is doubling down on its mission to deliver a future-ready, player-first gaming experience.
The post 12BET Goes Crypto with Big Rewards appeared first on European Gaming Industry News.
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