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New research shows students are borrowing money to gamble

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More than one in three university students who gamble are borrowing money to do so, new research has revealed.

A survey of 2,000 students across the UK found that 80% of them have gambled and 41% of this group admit that gambling has had a negative impact on their university experience, including missing lectures, assignment deadlines and social activities.

More than one third (35%) are using money either from their student loan, overdraft, have borrowed from friends or are taking out payday loans to help fund their gambling. Nearly one in five (19%) admit to using their student loan to gamble.

The independent research, conducted by Censuswide, was jointly commissioned by GAMSTOP, the national online self-exclusion scheme, and The Young Gamers and Gamblers Education Trust (YGAM), a charity that educates and safeguards vulnerable people against gaming and gambling-related harms.

The mean gambling spend for students is £31.52 per week and almost one in five (18%) admit to spending more than £50 per week, although 45% say they spend no more than £10 a week. Nearly four in ten (38%) say they gamble at least once a week, with 63% gambling at least once a month.

More than one in four (28%) say they are gambling as often, or more often, than before the pandemic and 29% say they are spending as much or more than they did before the pandemic. The most popular gambling products during the pandemic have been the National Lottery (32%), online sports betting (25%) and online bingo (18%).

Almost half the students who gamble (46%) say that making money is a motivation – the most common reason given – and one in four (25%) say they enjoy the risk. More than half (52%) say that gambling makes them feel excited and one in three (33%) say it makes them happy, compared to one in five (21%) who describe feeling anxious.

Amongst students who gamble, more than one in three (36%) have invested in cryptocurrency in the last 12 months – compared to just 17% of students who do not gamble.

Students also revealed that their friends are the biggest influence on their gambling (34%) with nearly one in four (23%) most influenced by social media and 14% of students identifying gambling advertising as a key influence on their gambling.

The new research on student gambling is the first published since the pandemic and follows previous research commissioned by YGAM in 2019. The previous report produced by Red Brick Research found that 264,000 students in the UK were at some risk from gambling harm with around 88,000 already defined as problem gamblers.

Following the publication of the report, YGAM are joining forces with GAMSTOP and RecoverMe, an app that provides self-help tools to those suffering from a gambling problemto launch a campaign raising awareness of gambling harms amongst students and promoting support available to students who may be struggling. During the ‘Gambling Support University Tour’ the three organisations will visit university campuses throughout the UK to speak to students and university staff. YGAM will also be offering City & Guilds assured training to the university teams to better equip them to support their students. A ‘Gambling Support University Tour’ visit can be arranged by contacting [email protected]

Bray Ash, 29, is studying mental health nursing at King’s College London, having previously studied at Leeds University and has experienced gambling harms first-hand while in higher education. He told how easy it was to get caught up in gambling.

“When you go to university for the first time and you have student finance, money from your parents and other financial support you can be tempted to gamble recklessly. It took over my life – I wasn’t studying, I was just sitting in my halls gambling. At my second year of university, I ended up gambling away my student loan in the first 24 hours.

“It is important that students have access to organisations, such as YGAM, to educate them about gambling and provide support and that they are aware of essential tools such as self-exclusion if they are experiencing problems with their gambling. I know that it would have benefited me when I was at my lowest point”.

Daniel Bliss, Director of External Affairs at YGAM, said: “This research provides us with some valuable insights into the behaviours of students during the pandemic. We’re keen to build on this piece of work to better understand how our programmes can safeguard and support students. The findings reiterate the importance of educating our young people on the risks and harms associated with gambling. Education is a powerful tool to ensure students are equipped with the knowledge and understanding to help prevent harm.”

Fiona Palmer, CEO of GAMSTOP, said: “Gambling-related harm on our campuses is a subject that is rarely addressed, but for any students experiencing problems with their gambling, self-exclusion can give them valuable breathing space whilst they seek additional help. With online gambling increasingly prevalent during the pandemic, the research shows the importance of raising awareness of a free online self-exclusion service, which is accessible to all”.

Adil Nayeem, Co-founder of RecoverMe, said: “This research highlights how the student population can be a high-risk group for gambling-related harm. We created RecoverMe when one of our close friends at university struggled with a gambling addiction and did not know where to turn. RecoverMe gives students multiple strategies to manage acute urges and support those suffering from a gambling problem with a discreet, flexible and evidence-based programme”.

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2026 EGR Europe Awards

MightyTips takes home EGR’s Affiliate of the Year title for the UK & Ireland

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MightyTips was honored with the Affiliate of the Year award for the UK and Ireland at the 2026 EGR Europe Awards gala. The event took place on 18 February at the Hilton Malta in St. Julian’s, bringing together leading figures from the European iGaming sector.

This acknowledgment comes after a year of considerable expansion and product advancement for MightyTips. In 2025-2026, the brand underwent a significant website enhancement, improving its structure, navigation, and user experience.

Key updates included:

  • launch of a new Tips section featuring short, expert-backed insights on betting opportunities;
  • fully reworked sports predictions section with more structured, data-driven analysis;
  • introduction of a new bonus section with a user-friendly, informative interface that clearly presents licensed operators’ offers.

MightyTips is an internet betting resource operated by SEOBROTHERS. In 2026, MightyTips was nominated for the EGR Affiliate of the Year award in Central and Eastern Europe.

Eugene Ravdin, Head of PR at SEOBROTHERS, commented: “The EGR Europe Awards are among the most established industry recognitions in the region. Winning it highlights the consistent work of the MightyTips team across multiple departments. This achievement reflects our long-term strategy and our commitment to sustainable product development.”

The EGR Europe Awards celebrate businesses that influence the iGaming sector throughout Europe. They acknowledge operators, affiliates, and suppliers establishing benchmarks in innovation, sustainability, customer experience, and product development. Regional categories highlight the advantages of particular markets, encompassing Central and Eastern Europe.

The accolade additionally acknowledges broader regional reach and enhanced collaborations with licensed operators in the UK and Ireland. MightyTips stays dedicated to delivering organized, data-oriented content for regional audiences, emphasizing compliance, transparency, and sustainable development.

The post MightyTips takes home EGR’s Affiliate of the Year title for the UK & Ireland appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Codere Online

Codere Online Launches iOS Poker App in Mexico, Advancing Its Multi‑Product Expansion Strategy

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Codere Online Luxembourg, S.A. a leading online gaming operator in Spain and Latin America, today announced the launch of its new iOS Poker application in Mexico, reinforcing the Company’s strategic objective to provide customers with access to a complete suite of online gaming products. As part of this multi‑product roadmap, both Bingo and the Android Poker app will form the next steps in expanding the Company’s offering in the country.

Developed in partnership with Playtech, one of the world’s most established gaming technology providers, the new iOS Poker app integrates directly with Playtech’s player‑vs‑player (P2P) Poker network. This allows Mexican users to compete in real time with players across multiple operators, ensuring deeper liquidity, a more dynamic environment and a superior competitive experience.

Codere Online continues to observe strong demand for Poker in Mexico, with more than 1,300 unique active users per month already engaging with the vertical across existing channels, a clear indicator of the product’s relevance and potential as mobile availability expands.

“Launching the Poker app for iOS in Mexico is a key step in delivering on our commitment to offer customers all major online gaming categories,” said Alberto Telias, Chief Marketing Officer at Codere Online. “Poker has quickly emerged as a highly attractive vertical for our users, and through our partnership with Playtech, we are bringing them a premium, high‑liquidity platform that elevates their experience.”

The new app offers a stable and intuitive interface with access to cash tables, multi‑table tournaments, Sit & Go formats, and fast‑paced modes. It also incorporates Codere Online’s robust responsible gaming tools to ensure that customers can enjoy Poker in a safe and controlled environment.

“This release reflects our strategy to broaden our product offering and enhance the user experience across all key gaming verticals,” said Ran Licht, Head of Product at Codere Online. “Playtech’s P2P network enables us to deliver a feature‑rich Poker environment connected to a broader operator ecosystem, and we look forward to expanding our product suite with additional verticals currently in development.”

“We are proud to partner with Codere Online and bring our P2P Poker network to their players in Mexico through their new iOS app,” commented Marat Koss, Playtech Chief Interactive Gaming Officer. “Codere Online players will now boast access to one of the most liquid and competitive poker networks in the entire industry.

The post Codere Online Launches iOS Poker App in Mexico, Advancing Its Multi‑Product Expansion Strategy appeared first on Americas iGaming & Sports Betting News.

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Akhil Sarin

Akhil Sarin Joins Bet It Drives: Stake’s Growth and What iGaming Gets Wrong About Marketing

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Season 4 of Bet It Drives is back, and Episode 2 features Akhil Sarin, CMO at Easygo and the marketing and partnerships mastermind behind Stake.

Sarin dives into the realities of iGaming marketing, sharing how some of the most cost-effective campaigns can deliver massive impact—including a low-budget idea that went viral with over 16 billion impressions.

Key insights from the episode include:

  • Stake’s most valuable partnerships and why they worked

  • What sets their sponsorship strategy apart

  • Common mistakes iGaming marketing teams make

  • The one thing Sarin wishes teams focused more on

  • Biggest red flags and warning signs in partnerships

  • Leadership lessons and internal trust challenges

The episode also features a fun “Confess or Call” segment, highlighting a late-night call to a senior exec about a high-stakes, unconventional idea—a true test of trust and creativity.

“This season is about open conversations, and Akhil was straight with us,” said Yevhen Krazhan, CSO at GR8 Tech and host of Bet It Drives. “iGaming marketers will rethink spend, partnerships, and what truly drives growth after this episode.”

Season 4 also includes a CEO debate with Cedomir Tomic (Founder, Alea) and Oleksandr Feshchenko (CEO, GR8 Tech), along with upcoming insights on crypto payments in iGaming and esports betting strategies.

Watch or listen to Season 4, Episode 2 on:

The post Akhil Sarin Joins Bet It Drives: Stake’s Growth and What iGaming Gets Wrong About Marketing appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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