Canada
OpenBet Appoints DAZN and American Gaming Association Execs To Reimagine Sports Betting Entertainment

Florian Diederichsen and Jessica Feil join leading sports betting provider ahead of exciting period of change for company
OpenBet, the world leader in sports betting entertainment and the sports betting business of Scientific Games Corporation, has appointed two highly-experienced executives to its senior management team in a move that reinforces the quality of opportunity and exciting future that lies ahead for the company.
Florian Diederichsen joins OpenBet from DAZN as Chief Technology Officer, tasked with evolving OpenBet’s modular sports product offering and accelerating the next generation of sports betting entertainment through the use of cutting edge technologies. Diederichsen has a wealth of experience having held CTO roles at several major sports organizations, including DAZN where he oversaw the development of the company’s OTT sports service, as well as Perform, where he was responsible for technical operations of its global sports content and video services.
Jessica Feil joins OpenBet from the American Gaming Association (AGA) to become OpenBet’s VP, Regulatory Affairs and Compliance as the business prepares for exponential US and international expansion in 2022 and beyond. Jessica most recently held the position of Vice President, Government Relations & Gaming Policy Counsel at the AGA, where she was one of North America’s leading legal and regulatory experts. Jessica started her career at Ifrah Law, where she advised clients on a variety of areas including regulation, compliance and licensing.
These two senior appointments form part of OpenBet’s ongoing strategy of investing in people to create value for its customers. The leading provider of sports betting technology, content and services is doubling down on operational excellence to create competitive advantage and mastermind thrilling betting experiences for billions of fans that will drive the next wave of industry innovation.
Jordan Levin, CEO of OpenBet, said: “Bringing Florian and Jessica to the OpenBet team changes the game and is testament to the vision we have here at OpenBet. The appointment of two highly-skilled and respected individuals demonstrates the ambition we have to deliver the next generation of sports betting entertainment to operators and bettors worldwide. As we drive for hyper-differentiation, and with legislation moving at a pace, we can entrust both Florian and Jessica to help take OpenBet forward in their respective fields that will add significant value for our global customer base.”
Florian Diederichsen, Chief Technology Officer of OpenBet, said: “I’m delighted to have joined OpenBet and thoroughly looking forward to the next chapter of my career. The ambition shown by the OpenBet team, the quality of the management team truly excites me and I’m ready to raise my game to implement the vision required to take sports betting to a new level. Development work is already underway behind the scenes that will revolutionise the future of sports betting entertainment and I cannot wait to share our innovative concepts with the marketplace.”
Jessica Feil, VP, Regulatory Affairs & Compliance at OpenBet, said: “OpenBet’s determination to expand across the globe and deliver sports betting entertainment to billions of players worldwide is unrivalled. With legislation moving quickly within the U.S. and globally, I’m looking forward to providing valuable support and expertise to aid the company’s aggressive growth strategy. Compliance and regulatory affairs are incredibly important aspects of sports betting and OpenBet continues to set the standard of delivering the safest and most reliable experiences for players to enjoy cutting-edge entertainment.”
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Bonus Guardian
Pinnacle Ontario live with CasinoEngine in North America debut

EveryMatrix has expanded its partnership with tier-1 operator Pinnacle powering its new casino in Ontario, Canada, using CasinoEngine platform technology – the first time its platform solution has gone live in North America.
The latest agreement builds on the two companies’ previous collaboration that saw EveryMatrix’s CasinoEngine productivity platform power the well-known brand’s global casino offering.
The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.
BonusEngine, EveryMatrix’s cross-vertical bonusing tool will be integrated in the second phase of launch. This will equip Pinnacle Ontario with a host of bonus types as well as AI-powered bonus abuse solution Bonus Guardian.
BonusEngine is the first of multiple engagement tools from EveryMatrix’s EngageSuite that Pinnacle plans to integrate.
With this comprehensive toolkit at its disposal, and the opportunity to add even more casino products in the future, Pinnacle Ontario can tailor campaigns, segment audiences, and reward players more effectively, creating a world-class digital entertainment experience for its customers.
EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.
Stian Enger Petersen, CEO, Casino, EveryMatrix, said: “This launch marks a key milestone for EveryMatrix as we bring our market-leading CasinoEngine platform to Canada for the first time.
“We’re delighted to expand our partnership with Pinnacle and support their ambitions in Ontario with a powerful combination of platform, content, and engagement tools that are proven to drive success.”
The post Pinnacle Ontario live with CasinoEngine in North America debut appeared first on Gaming and Gambling Industry in the Americas.
AGCO
Prime Skill Games Inc. Official Response to AGCO Press Release

As CEO of Prime Skill Games Inc., I feel compelled to address recent comments made by the Alcohol and Gaming Commission of Ontario regarding so-called unapproved gambling machines in convenience stores across the province.
Let me be perfectly clear
Our machines are not gambling devices. They are entirely skill-based, fully compliant with the law, and built on the fundamental idea that players are in control. The outcome of every session is determined solely by the player’s ability, not by random chance.
Prime Skill Games is proud to be the only true skill game operating in Ontario today.
We categorically reject any suggestion that our products fall under the definition of unregulated gambling. Such statements are inaccurate, misleading, and fail to recognize the critical distinction between games of skill and games of chance.
We stand firmly behind the legality of our machines and the integrity of our operations. We will demonstrate this through every available means, whether through legal documentation, expert analysis, or, if necessary, before the courts. We are prepared and unafraid to defend the truth.
To our players, partners, and business community, we want to reassure you that our mission has not changed. We are committed to offering a responsible, transparent, and innovative entertainment experience. We will not be intimidated by broad and baseless accusations, and we will continue to move forward with strength and clarity.
Sincerely
Matt Zamroźniak
Chief Executive Officer
Prime Skill Games Inc.
The post Prime Skill Games Inc. Official Response to AGCO Press Release appeared first on Gaming and Gambling Industry in the Americas.
Canada
LuckyStart Casino Adds New Payment Method

LuckyStart Casino has announced the addition of a new payment method – Interac – available for all players in Canada, in order to make it easier for their customers to fund their account balance and cash out their winnings quickly.
The brand is aware of the popularity of this payment method amongst Canadian players, and hence, it has decided to add it and enable flexible deposit and withdrawal limits, in order to be considered as the best Interac casino in Canada, especially since the brand is also releasing Interac-exclusive bonuses and promotions.
Furthermore, LuckyStart has announced flexible limits for deposits and withdrawals, to make it easier for players to fund their account balance and cash out their winnings, offering instant approval and same-day processing, which are traits that LuckyStart believes are going to position it as the best Interac casino in Canada.
LuckyStart now supports Interac on the desktop and mobile website, offers exclusive bonuses for Interac bonuses, as well as instant withdrawals, and unrestricted access to their catalog of 5000+ real money games.
LuckyStart believes there is no better way to celebrate an accomplishment in the online gambling world than by launching new bonuses and promotions. That’s why the brand has released a new welcome bonus package for all players who deposit via Interac, as LuckyStart envisions becoming the best Interac casino in Canada.
This new welcome bonus package available for all Interact deposits rewards players with up to $4800 in free bonus money across their first 4 deposits, along with 400 Free Spins. When compared to the welcome packages offered by other Interact casinos, LuckyStart stands out with the biggest offer currently available.
The post LuckyStart Casino Adds New Payment Method appeared first on Gaming and Gambling Industry in the Americas.
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