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OPAP LAUNCHES INSPIRED’S AWARD-WINNING VIRTUALS ONLINE

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Inspired Entertainment, Inc. is proud to announce that it has taken its long-standing relationship with leading Greek betting and lottery operator OPAP S.A. to the next stage with the launch of Inspired Virtuals Plug & Play (“VPP”) to OPAP’s pamestoixima.gr site. This agreement will allow customers in the Greek market to experience VPP with access to 14 channels of Inspired’s award-winning Virtual Sports games including Soccer, Soccer Matchday, Basketball, and Horse Racing products delivered online and on mobile devices.

OPAP and Inspired have worked together since 2017, with Inspired being the sole supplier of Virtual products and services across OPAP’s entire retail estate. V-Play Basketball, which includes Euro League and Greek League Basketball, joined V-Play Soccer 3.0 and Soccer Matchday as the third channel of Virtual Sports within OPAP retail venues in 2020. These products will now be available to OPAP’s online player base.

V-Play Plug & Play is Inspired’s proprietary system for providing operators access to Inspired’s life-like scheduled Virtuals games with minimal integration effort. It offers a complete end-to-end online and mobile product solution for full bet management, and delivers a complete sports betting experience, with custom branding options available via a simple wallet integration.

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Compliance Updates

Booming Games Secures Greek License Approval

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Booming Games, a fast-growing provider of premium iGaming content, is proud to announce that it has successfully obtained a B2B license from the Hellenic Gaming Commission (HGC), marking another strategic step in its ongoing European expansion.

With this new license, Booming Games is now authorised to provide its acclaimed slot content to licensed operators in Greece. Greek players can look forward to enjoying top-performing titles such as Burning Classics, TNT Bonanza, Buffalo Hold and Win Extreme 10 000, Cash Pig, and Gold Gold Gold, 64 Gold Coins Hold and Win among many others.

This regulatory approval underscores Booming Games’ commitment to entering fully regulated markets and working closely with local authorities to ensure a compliant, secure, and entertaining experience for players. The Greek license adds to the company’s growing portfolio of certifications across key European jurisdictions, including the UK, Italy, Spain, Denmark, and Sweden.

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Frederik Niehusen, Chief Commercial Officer at Booming Games, commented: “Securing our B2B license from the Hellenic Gaming Commission is a significant achievement and part of our strategic goal to strengthen our presence in regulated European markets. Greece is an exciting and fast-growing market, and we’re thrilled to be able to offer our content to licensed operators and their players across the country.”

The post Booming Games Secures Greek License Approval appeared first on European Gaming Industry News.

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Greece

ImagineLive Announces Strategic Partnership with Winmasters

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ImagineLive has announced a strategic partnership with Winmasters, one of Greece’s leading online gaming platforms. This collaboration marks Imaginelive’s official entry into the Greek market, further expanding its European footprint.

Winmasters’ strong regional presence and diverse gaming portfolio make them an ideal partner for ImagineLive, as both companies continue to deliver innovative and engaging experiences for the Greek market place. Imagine Live is the home of truly great table games and highly playable game show-style content that delivers a premium experience every time.

The post ImagineLive Announces Strategic Partnership with Winmasters appeared first on European Gaming Industry News.

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Betsson: Four Years of Corporate Social Responsibility in Greece

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To mark four years of operations in Greece, Betsson hosted a special event focused on its social impact, highlighting strategic partnerships and key initiatives supported through the Betsson Foundation.

Since entering the Greek market, Betsson has placed social contribution at the core of its local operations, consistently investing in initiatives across health, sport and education that benefit local communities.

During the event, several projects were presented, such as the series “Betsson in your Village,” presented by TV personality and Betsson ambassador Grigoris Arnaoutoglou. Through this initiative, defibrillators are donated to remote communities across Greece, enhancing emergency health infrastructure where it is needed most.

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Key partnerships were also celebrated, reflecting Betsson’s belief in the power of sport as a platform for social good. Collaborations with AEK Betsson BC, Aris Midea Thessaloniki, OFI Crete F.C., the Hellenic Football Federation, and Alimos NAC Betsson were highlighted as part of the Group’s ongoing commitment to responsible engagement through sport.

Betsson’s broader social responsibility programme in Greece also includes partnerships with organisations such as Bloode, which promotes awareness and voluntary blood donation, and the Greek Association of Women Entrepreneurs (SEGE), which supports female entrepreneurship and economic empowerment.

Thanos Marinos, Managing Director of Betsson Greece, said: “Betsson has successfully delivered numerous meaningful initiatives, as highlighted in this event. I am particularly proud that many of these actions reflect our deep desire to be an active and positive force in society. This commitment is a fundamental pillar of our company, not only in Greece, but across all the markets in which we operate.

“From sponsoring Boca Juniors in Argentina, to Inter in Italy, and of course OFI in Crete – who reached the Greek Cup Final this year – our goal is to build relationships that extend beyond the pitch and truly connect with the communities around us.

“None of this would be possible without our partners who share our vision, and the Betsson employees whose passion, empathy, and dedication drive these efforts forward.”

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At part of the event, honorary plaques were presented to partners and organisations in recognition of their contribution and contributions.

Looking ahead, Betsson also announced its CSR focus for 2025: raising awareness and promoting the prevention of bullying. Through targeted campaigns, Betsson aims to foster a culture of respect, inclusion and acceptance.

With consistency and purpose, Betsson continues to invest in initiatives that make a lasting and positive difference in society.

The post Betsson: Four Years of Corporate Social Responsibility in Greece appeared first on European Gaming Industry News.

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