Asia
Tier One Entertainment announces expansion to Japan
Tier One Entertainment, the gaming and esports entertainment pioneer and leader in Southeast Asia, announced its first foray outside the region by expanding its footprint to Japan. The expansion is part of Tier One Entertainment’s strategic move when it signed an investment deal with its investors, KAYAC, a Japan-based internet firm, and Warner Music Group, a global media company that has a strong market presence in Japan.
Along with its plans to discover the hottest up-and-coming local talents to sign and develop, Tier One Entertainment is debuting its first idol group in Japan to delight Japanese and global fans.
These four multi-talented individuals are set to redefine what it means to be an influencer and content creator who challenges the status quo. The idol group will be a new breed of Tier One talents who will elevate the level of content creation to new heights, delighting fans across the globe. The first member was announced by the company, with details shared by its Chief Executive Officer, Tryke Gutierrez, during the official launch livestream on October 8. Multi-talented model and cosplayer Harry “har_fie” Field will be the first member of “Project 4,” the unofficial name of the idol group. The rest of the members will be revealed in a series of promotions that Tier One Entertainment will launch in the next couple of months.
With the company strategically positioned at the intersection of content creation, media properties, and esports, the launch of the new idol group comes along with its vision of bringing gaming to the mainstream.
“Japan is a country with a long history both in gaming and innovation in multimedia. With over 57% of its population being gamers, there’s a big opportunity for us to grow our brand. Tier One is bringing our brand of entertainment to the Japanese gaming industry. Our goal is to gather a core team and build an initial roster of content creators that will elevate esports and video games in Japan in ways the country has never experienced before,” Tryke Gutierrez, CEO & Co-founder, Tier One Entertainment, said.
“Japan has always been my second home and is a country that’s really close to my heart. As gaming, esports, anime and toys become more and more part of a gamer’s day-to-day life, I truly believe that Tier One has to set foot in Tokyo, the mecca of geek culture. This is an exciting time for us and we can’t wait to see what we can do in Japan and the esports and gaming space there for the years to come.” he added.
“Through Tier One I was able to further share my passion for video games. Now with our Japan expansion, I get to work closely with another one of my great loves: Japanese culture. Not only are we signing new talents for the Japanese market, but we’re also going to debut our idol group, which will be Tier One’s greatest expression of cutting-edge style to date. That makes me very excited.” – Alodia Gosiengfiao, Co-founder, Tier One Entertainment.
Moreover, the gaming and esports company also looks to find those who are willing to join its mission in bringing esports and gaming to the mainstream as it opens its office in Japan this year.
“We are thrilled that Tier One Entertainment is bringing the enormous momentum of the SEA gaming scene to Japan as its first foray outside its territory. Our collaboration will allow us to forge unique kinds of gaming entertainment to audiences in Japan and other key markets in Asia,” Daisuke Yanasawa, Chief Executive Officer, KAYAC said.
Tier One Entertainment was founded in 2017 by esports veteran Tryke Gutierrez, cosplay and gaming star Alodia Gosiengfiao, and serial entrepreneur Brian Lim. Together, they sought to revolutionize the esports landscape in Southeast Asia. By focusing on the development of truly talented, top- caliber personalities, Tier One’s mission is to connect brands with the unique gaming audience like never before. Tier One has over 1,000 talents across its main brand and AMPLFY, its streamer collective brand. In addition, it currently manages 3 professional esports teams under its Blacklist International esports label. Tier One has also begun developing its own clothing and lifestyle brand with the Tier One Limited Collection. Now Tier One is setting its sights on expanding its influence throughout Southeast Asia with footholds in the Philippines, Myanmar, Malaysia, Vietnam and Japan. For more information, please visit www.tier.one
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Asia
PropellerAds launches localized platform in China
Reading Time: 2 minutes
PropellerAds, one of the world’s leading advertising platforms, is proud to announce the official launch of the Chinese-language version of propellerads.com with native support team, marking a major step in its strategic expansion across East Asia. The announcement comes in response to growing regional demand for industry-leading advertising platforms specializing in high growth sectors, including gaming and e-commerce.
To mark the launch, a Chinese version of the PropellerAds website is now live, complete with full translation and a dedicated team of native-speaking experts to support Chinese-speaking clients. This has been complemented by an official WeChat channel where updates, insights, and company news updates will be shared directly with its Chinese-speaking audiences.
As a global market leader in digital advertising with 15 daily billion ad impressions across over 195 GEOs, PropellerAds brings over a decade of proven success to the Chinese market. Its deep expertise in performance-driven formats like Popunder, Push Notifications, and Telegram Mini Apps, has helped thousands of advertisers scale their campaigns worldwide. Now, Chinese-speaking clients can benefit directly from this global experience, expert support, and strategic tools tailored to their needs, empowering them to reach international audiences with precision and confidence.
“We’re excited to deepen our relationships in the Chinese market,” said Matvey Shmidt, Sales Director at PropellerAds.
“Our goal is to empower advertisers and partners in China with the tools, support, and insights they need to succeed globally. For the first time, Chinese clients can benefit from our global expertise while accessing a multisource advertising platform designed to local demands and needs.”
In addition to its established ad formats, PropellerAds continues to innovate with new channels such as Telegram Mini Apps, Survey Exit, and In-Page Push, providing advertisers with access to audiences and engagement opportunities. These formats expand the platform’s capabilities beyond traditional web placements, with brands reaching high-intent users across multiple ecosystems with precision targeting and performance-driven optimization.
PropellerAds recently made a successful appearance at China Joy, one of Asia’s largest digital entertainment expos, where the team connected with hundreds of partners and advertisers, and Global Traffic Conference in Shenzen. Looking ahead, PropellerAds will be attending GTC in Shanghai this November, continuing its mission to foster meaningful partnerships and drive innovation in the region.
Shmidt continued: “This launch reaffirms PropellerAds as a global leader in digital advertising, offering scalable solutions and localized support to help businesses grow across borders, with this being the first in a series of new launches we will be announcing in the region soon. We look forward to meeting our clients and speaking with interested clients at GTC in Shanghai.”
You can visit PropellerAds at stand B69, at GTC in Shanghai, on 5th and 6th of November.
The post PropellerAds launches localized platform in China appeared first on European Gaming Industry News.
Advantech
Advantech Introduces DPX-S460: Empowering Gaming with AMD’s 8000 Series APU
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Advantech has released DPX-S460, the newest member of its S-series gaming platform family. Powered by AMD’s Ryzen Embedded 8000 Series APUs, the DPX-S460 combines cutting-edge Zen 4 architecture, RDNA3 graphics and integrated AI acceleration, making it a game-changer in regulated gaming markets.
“The DPX-S460 exemplifies our dedication to leveraging advanced technologies to create powerful and flexible gaming solutions. With AMD’s 8000 Series chipset, we’re delivering a platform that meets the most demanding requirements of the gaming industry,” said Craig Stapleton, Product Director for Advantech.
The DPX-S460 brings advanced capabilities to gaming OEMs, including:
• Graphics Excellence: Radeon RDNA3 graphics cores supporting four independent 4K monitors
• AI Acceleration: Integrated XDNA neural processing unit for edge AI applications
• Versatile Power Options: Compatible with both 12V DC single input and ATX power supplies
• Backward Compatibility: Designed to integrate seamlessly with 10 generations of previous S-series products
• Optimized for the Gaming Industry.
The DPX-S460 delivers a high-performance, scalable platform tailored for regulated gaming markets. Its backward compatibility ensures a robust return on investment for existing customers, while its forward-looking design supports next-generation gaming experiences.
The post Advantech Introduces DPX-S460: Empowering Gaming with AMD’s 8000 Series APU appeared first on European Gaming Industry News.
Asia
NagaWorld Achieves Exceptional Great Place To Work Certification with Near-Perfect 95% Trust Index Score
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NagaCorp Ltd. together with its subsidiary NagaWorld, a leading Integrated Resort in the Mekong Region, announced that it has recently been Certified by Great Place To Work, a global authority on workplace culture. This prestigious certification, earned with an exceptional Trust Index score of 95%, is based entirely on direct and anonymous employee feedback. A high score indicates a positive work environment where employees felt empowered to be their best selves in a safe work environment while receiving fair recognition, rewards and opportunities for growth.
“It is encouraging and inspiring to see the practice of workplace culture and excellence being cultivated and recognised in Cambodia and being valued by each member in our company. We are both humbled by this international recognition and immensely proud of each member of our Naga family who through their passion for improving livelihoods come to the workplace everyday, not only to work, but to learn, to deliver and to promote the Khmer culture to the world through the works we collectively do. This certification is a recognition of the collective spirit and dedication of every member of our Naga family,” said Mr. Chen Yiy Fon, Chief Executive Officer & Executive Director of NagaCorp.
“We will mark this milestone in our ‘Shaping Tomorrow, Together’ journey, which places our people at the core of everything we do. We are immensely proud of our team of over 6000 professionals. This recognition is possible because of you. We congratulate our fellow recipients in Cambodia who have received Great Place to Work certification and together let us continue to build and foster a workplace environment of excellence, integrity, and mutual respect where productivity can thrive and flourish,” Chen Yiy Fon added.
The post NagaWorld Achieves Exceptional Great Place To Work Certification with Near-Perfect 95% Trust Index Score appeared first on European Gaming Industry News.
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