Latest News
MuchBetter enters sponsorship deal with Real Betis Balompié
Three year deal will make supporting Real Betis a simpler and more rewarding experience
MuchBetter, the award-winning e-wallet has entered a three-year sponsorship agreement with Spanish La Liga team Real Betis Balompié.
MuchBetter is the Green and White club’s Official Digital Wallet Provider across five leagues in total: the men and women’s football teams, the Cream Real Betis esports team as well as the Real Betis basketball and Futsal teams.
“MuchBetter is the smart digital wallet that makes life simple,” says MuchBetter Co-Founder and CEO Israel Rosenthal. “We’re excited to work with Real Betis to bring a secure, easy and simple payment solution to their fans. As the official digital wallet provider, we look forward to finding creative ways to improve the fan experience whether they are at Estadio Benito Villamarin, their favourite retailer or online.”
As La Liga returns, Real Betis supporters and MuchBetter customers will see the MuchBetter logo on the shorts of the men’s football kit. Followers of Real Betis’ esports team, Cream Real Betis, will see the MuchBetter logo prominently on the team’s jersey.
And throughout the season the agreement will bring to life a progression of exciting developments, activities and opportunities which will make following Real Betis a more rewarding experience.
Both Real Betis and MuchBetter are passionate about putting their fans and customers first, be that through innovative technology that makes everyday life simpler or delivering the unforgettable events that make for long lasting memories. Through this partnership, both brands are committed to driving extraordinary experiences for their communities and beyond.
MuchBetter makes managing your payments easier and more secure by giving its users greater control, flexibility, security and rewards. Customers in the EEA can also request contactless payments fob and a range of payment-enabled wearables for a quick and secure way to pay for things on the go that fits with their lifestyle.
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Africa
African iGaming Alliance names SPRIBE a Platinum Supplier Member
The African iGaming Alliance (AiA) has signed a strategic partnership with iGaming supplier SPRIBE, with SPRIBE joining the pan-African industry association as a Platinum Supplier Member.
AiA said the partnership will focus on regulatory engagement, industry research, responsible gaming initiatives, policy advocacy and stakeholder engagement aimed at strengthening regulated gaming markets across African jurisdictions.
According to AiA, the collaboration will also support efforts to promote effective regulation, combat illegal gambling, improve market channelisation and encourage evidence-based policymaking.
Peter Emolemo Kesitilwe, Chief Executive Officer of the African iGaming Alliance (AiA), said:
“SPRIBE’s decision to join the African iGaming Alliance as a Platinum Supplier Member represents a significant endorsement of our vision for a sustainable and well-regulated African gaming industry. As one of the industry’s leading technology innovators, SPRIBE brings valuable expertise, insight, and global experience that will strengthen our efforts to support regulators, governments, operators, and other stakeholders across the continent. We look forward to working closely together to promote responsible gaming, regulatory best practice, and long-term industry sustainability.”
The post African iGaming Alliance names SPRIBE a Platinum Supplier Member appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Digital Wallets
Neosurf partners with Mercado Pago to add betting deposits in Mexico
Neosurf has announced a partnership with Mercado Pago to expand wallet-based funding options for online betting customers in Mexico.
Under the integration, Mercado Pago wallet holders will be able to use their Mercado Pago balance to fund online betting accounts via the Neosurf wallet. Neosurf said the rollout is initially focused on the Mexican market and supports transfers to participating sports betting operators.
Mercado Pago described itself as Latin America’s leading fintech platform with more than 56 million active monthly users. Neosurf positioned the deal as part of broader growth in digital wallet adoption across Latin America, with customers seeking mobile-first payment experiences.
Sue Page, Neosurf CEO Americas, said: “Mexico represents a major growth market for both digital payments and online betting, and we’re incredibly excited to partner with Mercado Pago. This partnership creates a new, easy way for Mercado Pago wallet holders to use their balance to fund their online sports betting accounts through the Neosurf wallet. It reinforces our commitment to delivering secure, compliant and player focused payment solutions throughout Latin America.”
The post Neosurf partners with Mercado Pago to add betting deposits in Mexico appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
game launches
Pragmatic Play releases Mahjong Wins Triple Pot with 100,000x bonus prize
Pragmatic Play has launched Mahjong Wins Triple Pot, a new online slot release, the supplier said on 18th June 2026. The title introduces “golden reels” and bonus coin symbols with values of up to 100,000x.
The game uses a 4-5-5-5-4 grid with tumble mechanics. Pragmatic Play said consecutive tumble wins trigger a progressive multiplier trail that increases payouts by 2x, 3x and 5x until the end of the spin.
The supplier added that random symbols on reels 2-4 can be marked gold and then transform into a wild on the subsequent tumble if they form part of a winning combination.
Three scatter types (blue, red and purple) are collected into pots above the middle three reels and can randomly trigger a bonus with eight free spins. Pragmatic Play said the feature marks the full reel below in gold and can award an instant cash prize of up to 100,000x, with boosted multipliers during the bonus.
Pragmatic Play positioned the release as a follow-up to Mahjong Wins Super Scatter.
Sharon McHugh, Director of Public Relations at Pragmatic Play, said: “Mahjong Wins Triple Pot builds on the classic tile game theme with the chance to win up to 100,000x when triggering the bonus game. It is an exciting, golden addition to our portfolio inspired by the East Asian pastime.”
The post Pragmatic Play releases Mahjong Wins Triple Pot with 100,000x bonus prize appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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