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NSoft business overview – 2021 summer edition

Published

5 years ago

August 2, 2021

George Miller

Reading Time: 5 minutes

Doing Business in Q2 2021

The exceptional first quarter of the year is followed by the equally promising Q2

Lucky Six, Greyhound Races and Roulette are still the most popular games

The casino team is announcing hot autumn in terms of new releases

By Dražan Planinić, NSoft COO

The event that all sports fans have been patiently waiting for started a few days ago and here in NSoft we walk the talk when it comes to the Olympic Games motto. Now, we are offering even Faster games with our Lightning games portfolio including Lightning Lucky Six, Lightning Roulette, Kolor and Slingshot. We go Higher with new customers in Q2 and finally, our teams are growing Stronger with every new employee.

In that spirit, we have continued with the business growth in Q2 2021. NSoft has its footprint in four new countries, and the client base grew by 23 new betting operators – mainly operating through online channels.

Exceptional Q1 2021 is followed by the equally strong second quarter
The first quarter of the year in NSoft was exceptional. Every aspect of our business was in full swing. The quarterly result reassured us that the path we took for 2021 is the right one as the growth continues in Q2 2021 across channels.

Keno is a single game with the most impressive growth in the number of tickets in Q2 2021. The ticket number grew by 58%, mainly thanks to the several new LATAM customers and one African betting operator that has extended its business with NSoft from brick-and-mortar to web channel.

Shortlisted for the Global Gaming Award and EGR B2B 2021 Speaking of great products and business solutions from NSoft, we are proud to say that NSoft has been shortlisted for the prestigious Global Gaming Awards in the category Product Launch of the Year. The nomination has come for the game Virtual Penalty Shootout – a marvellous virtual game created in-house by NSoft’s 3D animation team and game development.

Another validation of our work has come in the form of an impressive nine nominations for the EGR B2B Awards. NSoft’s achievements have been recognized in the following categories: Sportsbook platform supplier, Virtual sports supplier, Sports betting supplier, Multi-channel supplier, Lottery supplier, In-play betting software, Innovation in sports betting software, Bingo Supplier and Best customer service.

Lucky Six, Greyhound Races and Roulette – the most played games
The most popular NSoft’s betting game is Lucky Six, our evergreen, with Greyhound Races as a runner-up and Roulette in third place. As for Roulette, the game was released on terminals for the Romanian operator Superbet in Q2 2021.

In the previous quarter, we released two Lightning games: Lightning Roulette and Lightning Lucky Six. For now, the trends are promising and the African operator Sima Communication is a good example. In less than a month, players’ engagement positioned the games in third place on this operator’s web.

New games from our game development team

NSoft offers games that are designed for users’ delight with innovative design, stability in the backend, engaging graphics, user-friendly interfaces and intuitive navigation. In Q2 2021, the game development unit continued to work on new games focusing on online delivery channels and casino content. As a result, we released two new games at the beginning of July: Kolor and Slingshot 6 – both super-fast and straightforward to play.

Kolor, as its name suggests, is all about betting on colours. A classic wheel is divided into 32 fields coloured with four different shades: purple, blue, red and yellow. The number of coloured fields deferred so does the odds.

Emphasis on casino games

Slingshot 6 is a casino game version of our most popular game Lucky Six, with 35 out of 48 numbers randomly generated in a single spin for every player separately. There are several betting options for the players, and talking about speed, the duration of the spin in turbo mode of the game is just four seconds. You should try it yourself.

We continue to enrich our game portfolio with new exciting content. NSoft offers a great variety of games in the casino segment for our customers via third-party integration, thanks to partnerships with some of the best casino aggregators. Nevertheless, the NSoft development team diligently works on new casino content, and we are looking forward to presenting it in the following period.

By the third quarter-end, NSoft will offer a completely new in-house built Casino slot portfolio.

New modules within Seven Sportsbook platform

Seven Sportsbook platform team has announced three new features. The first one is a new CRM, and it will be Optimove’s solution integrated into our platform. Optimove is a well-known name in the industry when it comes to CRM and relationship marketing solutions for the gaming and betting niches. Their Client Relationship Management (CRM) module will help our clients scale the data and understand and expand their business even more.

The second novelty is the upcoming integration of the Xtremepush module for the online channel, emphasising mobile apps. Push notifications are a handy communication platform. Betting operators can benefit from it on multiple levels, including reaching new customers, onboarding, and delivering highly engaging content.

In parallel to this, the team is upgrading the Live betting user interface for the terminals.

Stark betting terminals – going strong in new markets

Stark’s premium betting terminals found their way to two new markets, with one of them being Turkey via strategic partnership with

DOKA BILISIM. Turkey is not just the new market for Stark, but for betting terminals in general. We are thrilled to be the first one ever to enter this market with excellent growth potential.

Talking in numbers, NSoft’s hardware unit Stark has shipped 25% more terminals in Q2 2021 compared to the previous quarter. Further expansion of the production capacity required a new workforce, so Q2 2021 ended with 50% more employees. This period was also marked by the modernisation of the production line, which doubled the production capacity.

Vision improved with new multitenancy VMS (video management system)

Constant upgrades of NSoft Vision software has led to the multitenancy video management system. We have grown to the point where we need a unique platform through which we will scale down a large number of clients, members (users) and their permissions as well as individual locations and cameras.

Additionally, the team has been working on a Vision help centre to provide a single point of contact for customers, knowledge lake and customer self-service.

Every business is a people’s business.

As we are growing financially and increasing our market share, we also nurture and straighten our most valuable resource – employees! In Q2 2021, besides reinforcement in the Stark division, 19 new colleagues joined the NSoft team, exclusively in tech-related positions. As the summer is a slow period in general, most companies exploit this short brief to focus on education. We are not an exception. In June, we opened an internship application process to select eight new prospects who now got the opportunity to work in NSoft for two months. The NSoft Summership programme was successfully rolled out at the beginning of July, and we are happy to have young, motivated and talented candidates as our colleagues this summer.

Artificial intelligence

Kaizen Gaming rolls out GenAI-powered Betano Trivia across 20 markets

Published

23 minutes ago

June 22, 2026

Wladimir P.

kaizen-gaming-rolls-out-genai-powered-betano-trivia-across-20-markets

Kaizen Gaming has launched Betano Trivia, a live trivia product it describes as the world’s first fully GenAI-powered live trivia experience. The free-to-play game is now available across the 20 markets where Kaizen Gaming operates.

The product was developed by Kaizen Labs, the company’s innovation incubator. Kaizen Gaming said Betano Trivia uses generative AI to power the avatar presenter, create dynamic trivia content, and generate supporting audiovisual assets, positioning it as a new engagement format inside the Betano brand.

Players are invited to answer questions spanning sports, entertainment and pop culture and compete for prizes, according to the company. Kaizen Gaming also tied the timing of the launch to heightened global football attention, pitching the game as a second-screen-style entertainment layer for fans.

George Kourakos, Director of Innovation at Kaizen Gaming, stated: “Betano Trivia demonstrates how AI can be used to create entirely new forms of entertainment and customer engagement. At Kaizen Gaming we never use technology for its own sake. We have a clear goal to elevate the world-class gaming experience we offer to our customers. What makes this achievement particularly special is that it was developed entirely by our internal teams, combining creativity, engineering excellence and a shared passion for innovation across the board.”

Kaizen Gaming framed the release as part of its broader generative AI push, arguing that internal teams can use the technology to scale new product experiences across multiple regulated markets.

The post Kaizen Gaming rolls out GenAI-powered Betano Trivia across 20 markets appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

ELA Games

ELA Games adds slots portfolio to Fonbet.gr in Greece

Published

1 hour ago

June 22, 2026

Wladimir P.

ela-games-adds-slots-portfolio-to-fonbet.gr-in-greece

Deal expands ELA Games’ distribution under its Hellenic Gaming Commission licence, with localized titles now live on Fonbet’s Greek site.

ELA Games has partnered with Fonbet to roll out a selection of its slot titles to Greek players via Fonbet.gr.

The supplier said the integration makes its portfolio available through Fonbet’s Greek-facing operation, including titles such as Piñatas Festival, Flame Fruit Frenzy and Riches Express. The release positions the launch as a lobby expansion for Fonbet and a further distribution step for ELA Games in the market.

ELA Games said the deal builds on its existing presence in Greece, citing its Hellenic Gaming Commission licence. The company also claimed active users in Greece rose 86.3% over the last two quarters, while bet counts increased 201.9% over the same period.

Yaroslav Soloshenko, Business Development Team Lead at ELA Games, said: “Partnering with Fonbet is a brilliant step forward for our brand visibility in Greece. The Greek market means a great deal to us and has been a strong focus for our growth strategy recently. Having our content available on their well-respected platform allows us to showcase the true depth of our portfolio to a dedicated audience. We welcome the opportunity to offer players and partners a full, detailed presentation of the immersive mechanics, unique art styles, and gamified features our team puts into every single release.”

The post ELA Games adds slots portfolio to Fonbet.gr in Greece appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Compliance Updates

HIPTHER Launches HALLO: The Standard in Compliance Expertise

Published

3 hours ago

June 22, 2026

Wladimir P.

hipther-launches-hallo:-the-standard-in-compliance-expertise

A Pioneering Premium Platform Connecting Organizations with Elite Compliance Professionals, Legal Operations Experts, and Trusted Industry Vendors

Europe — HIPTHER proudly announces the launch of HALLO (Highly Aligned Leaders in Legal Operations), a pioneering platform redefining how organizations discover, connect with, and engage compliance expertise.

Embodying the tagline “The Standard in Compliance Expertise,” HALLO combines a premium professional directory, industry intelligence hub, community platform, and visibility ecosystem into a single destination for compliance professionals and the organizations that rely on them.

At a time when regulation is becoming more complex across gaming, fintech, payments, AI, cybersecurity, digital identity, AML, blockchain, and emerging technologies, the need for trusted expertise has never been greater. HALLO addresses that challenge by creating a structured environment where qualified professionals, legal operations specialists, compliance leaders, and service providers can be discovered, evaluated, and engaged with confidence.

Beyond a Directory

HALLO is built as more than a professional directory.

It serves as a dedicated ecosystem for compliance excellence, enabling organizations to identify the right expertise while giving professionals a platform to showcase their experience, achievements, thought leadership, and industry contributions.

Memberships Tailored for Professionals and Organizations

HALLO offers flexible participation options designed to support everyone from independent compliance professionals to large organizations building regulatory, legal, and compliance capabilities.

There is an Individual Professional Membership available as well as an Enterprise Membership for teams and organizations seeking expanded access, visibility, and networking opportunities. All memberships include a 14-day free trial.

Free Expert Profiles, Premium Visibility Opportunities

One of HALLO’s core principles is making compliance expertise discoverable.

Compliance professionals can join HALLO free of charge as Experts, creating publicly visible profiles that showcase their experience, areas of specialization, professional achievements, and industry expertise.

Whether joining as an independent expert, a growing consultancy, or an established enterprise, HALLO provides multiple pathways to build credibility, expand reach, and engage with a highly targeted audience of compliance, legal, regulatory, and operational decision-makers.

Introducing HALLO Resources: A Living Compliance Intelligence Hub

Alongside its directory and community functions, HALLO launches with one of its most powerful features: HALLO Resources.

The Resources section serves as a continuously updated compliance intelligence center featuring more than 17,000 regulatory and compliance-focused articles, bringing together regulatory updates, jurisdictional developments, enforcement news, legal analysis, compliance guidance, and industry intelligence from across the HIPTHER media network.

Designed to support both practitioners and decision-makers, HALLO Resources offers:

Daily updates with continuously refreshed content
Powerful search functionality by topic, jurisdiction, and keyword
Open access with no login required
Coverage spanning gaming, fintech, AI, payments, AML, digital policy, cybersecurity, and regulatory affairs

By combining expert discovery with practical intelligence, HALLO is a daily destination for compliance professionals.

Advertising & Thought Leadership

HALLO also introduces premium visibility opportunities through the Wayseers Booklet, the annual compliance handbook distributed at HIPTHER conferences across Europe.

The publication reaches more than 1,500 professionals across gaming, fintech, AI, compliance, and regulatory sectors, creating a unique opportunity for organizations to showcase expertise, promote services, and contribute thought leadership to the wider compliance community.

Advertising opportunities range from directory listings to half-page, full-page, and double-page placements through Standard, Premium, and Platinum packages.

Furthermore, HALLO serves as a trusted source of compliance expertise for HIPTHER’s media and conference initiatives, creating additional opportunities for members to contribute thought leadership, industry insights, and expert perspectives.

Building the Future of Compliance Collaboration

With regulatory complexity increasing across industries and jurisdictions, HALLO arrives at a critical moment for businesses navigating compliance, governance, risk management, legal operations, and regulatory change.

Zoltan Tuendik, Co-Founder & Head of Business at HIPTHER, stated about HALLO: “Navigating the modern regulatory landscape requires more than just standard legal advice; it demands highly specialized, agile compliance expertise. With the launch of HALLO, we are bridging the critical gap between organizations facing complex global standards and the elite professionals who can guide them through. By combining an active directory with a massive intelligence hub, we are setting a new standard for compliance collaboration and empowering businesses to move forward with absolute confidence.”