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Boylesports launch new interactive Racing Post display
Boylesports has taken its first steps in the transition from print-to-digital with the launch of its first digitally-led betting shop in Louth, Ireland. The shop in Drogheda becomes Boylesports first to roll out the new interactive Racing Post Digital Betting Shop Display (BSD). The refit saw the shop expand floor space and install numerous new screens and SSBTs. While, impressively, the store now includes 10 interactive screens showcasing Racing Post horseracing and greyhound data.
The Racing Post BSD has been a mainstay for bookmakers since its launch more than 20 years ago and the new screens showcase the same great content in an interactive format. With the new touchscreens, Boylesports customers are able to compare the detailed form for horses side by side.
Boylesports customers can also avail of Racing Post coverage from South Africa, UAE and Hong Kong, while the screens also showcase full virtual racing cards. For more casual racing customers, the new interactive touchscreens display key Racing Post content, including Verdicts and Spotlights so customers can make informed betting decisions.
At the launch of the digital display, Boylesports, Head of Retail Marketing, Michael Simpkin discussed what a step forward the digital-first shop was for the business.
He said “We’re absolutely delighted with how the shop looks and we’re sure our customers will be just as thrilled when they step in store. This was our very first shop in the Republic of Ireland so it’s rather apt and a proud moment that it is now our very first digital shop in Ireland. We’ve transformed the shop into a digital-led store with a huge advancement in technology throughout. This includes the installation of 10 new 50’’ screens showcasing Racing Post content from around the world”.
Simpkin went on to discuss how important it was that Racing Post was included in the tech transition.“The Racing Post Betting Shop Display has been on every Boylesports wall across Ireland for as long as our shops have been open. It’s a key cog in the horseracing betting decision. We know how vital it is for our customers to see Racing Post content available in our shops and we’re delighted with how it turned out. Their rich content is just as good on the new screens as it is in the paper and of course, even clearer in large-screen format. I’m really looking forward to introducing customers to it over the coming weeks.”
Alan Pepperell, Retail Director of Racing Post, expressed his excitement at the continued roll-out of the Racing Post Digital Betting Shop Display.
“The past few years have seen a shift in focus for the overall retail landscape as more and more stores move to a more tech-led approach. We know the newspaper has wallpapered betting shops across the UK and Ireland for over 20 years but we’re excited about our new interactive screens. Michael and the team at Boylesports have been great and the new store is state of the art, we’re excited for Boylesports customers to avail of Racing Post content in the best way possible.’’
On the advancing tech behind the Racing Post display, he added: “The tech in the displays is second to none and we’re committed to going above and beyond to give customers more content than ever before. Being able to give full form, and verdicts on all UK and Irish racing as well as international racing, greyhound and virtuals in-store, at the touch of a button means punters are armed with the best information to help make their selection.”
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Dario Leiman Head of Business Development in Latin America at SOFTSWISS
SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America
SOFTSWISS, a leading global provider of iGaming software, announces the promotion of Dario Leiman from Regional Business Development Manager to Head of Business Development in Latin America.
SOFTSWISS has been actively focusing on building a solid foundation in Latin America since early 2024. As Regional Business Development Manager, Dario successfully established key partnerships that helped the company become a prominent player in the region. His efforts secured certifications for the SOFTSWISS Jackpot Aggregator in Brazil and the Game Aggregator in both Brazil and Peru. These milestones underscore the company’s commitment to meeting local regulatory requirements.
Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, comments: “SOFTSWISS has assembled one of the strongest teams of professionals for such a crucial market as Latin America. Dario’s promotion ensures we have the right expertise to guide our expansion here. I’m looking forward to seeing how the region will continue to grow under his leadership.”
In his new role as Head of Business Development in Latin America, Dario will oversee the development of business strategies to enhance SOFTSWISS’ market position in the region. This includes building new and nurturing existing partnerships and implementing the latest tech innovations that meet operators’ and players’ needs.
Dario Leiman, Head of Business Development in Latin America at SOFTSWISS, shares: “I am truly honoured to take on this role. Our recent certifications in Brazil and Peru have opened up incredible prospects for local and international operators. I’ll do my best to ensure that SOFTSWISS continues to deliver best-in-class solutions tailored to the unique gaming landscape of Latin America.”
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America appeared first on Gaming and Gambling Industry in the Americas.
Altenar is launching a series of free online webinars with helpful tips and advice for operators to gain a better understanding of how to maximise the potential of their sportsbook.
In the webinars titled ‘Behind The Bet’, experts from across Altenar’s departments will present their thoughts on a range of topics aimed at educating the audience and helping them optimise their sportsbook offering.
As a leading sportsbook provider in regulated markets around the world, Altenar’s products are tailored to the demands of various regions and are developed based on the localised expertise of the team.
Account managers already play an important role in the business development of existing clients but ‘Behind The Bet’ will allow both current and potential customers to improve their understanding of various markets, regulations and sportsbook products.
The webinars will be held in English, Spanish and Portuguese to cater to the needs of a global audience, with the presentations followed by a question-and-answer session.
The first edition of Behind The Bet will focus on one of the hottest topics in the iGaming industry as Altenar’s Head of Licensing and Regulatory Compliance Magno Neiva and Sales Manager Frederico Caputi discuss the legal landscape in Brazil.
Charlie Williams, Commercial Director at Altenar, said: “The newly regulated market has opened up exciting opportunities for iGaming companies, but there are also many regulatory challenges to overcome in order to maximize market potential. Altenar’s success in highly regulated markets across the globe, and in South America, positions us to deliver a flexible range of products and services to help our clients grow in Brazil.”
Magno Neiva, Head of Licensing and Regulatory Compliance, said: “The Brazilian iGaming market is evolving rapidly, presenting exciting opportunities for operators and providers alike. As one of the most dynamic and promising regions in the industry, Brazil is at the centre of innovation and the new regulatory advancements are shaping the future of online betting and gaming in South America.
“Altenar is proud to be part of this journey, bringing its expertise and cutting-edge solutions to a market that is poised for significant growth.”
This webinar, the first in a series, could not have chosen a more relevant market to explore. Through this discussion, Altenar aims to showcase how its advanced sportsbook and gaming solutions can help businesses thrive in this fast-moving environment.
The first edition of Behind The Bet will be held in Portuguese and takes place on March 12 at 11am (Brazilian Standard Time).
The post Altenar offers sportsbook advice with ‘Behind The Bet’ webinars appeared first on European Gaming Industry News.
After becoming one of the first B2B suppliers to get their sportsbook solution successfully GLI-certified for Brazil, Delasport has now achieved compliance with the requirements of SIGAP regarding its iGaming platform.
Obtaining the required GLI certifications and the integration with the Brazilian DataVault through SIGAP’s official API means that the solution is fully ready to dive headfirst into the market.
The certifications granted by Gaming Labs International to Delasport include the required set of approvals: the technical certificates for Betting System, Sports Betting Server (Sportsbook), a.k.a. Remote Game Server (RGS), and more.
Delasport also covers the geofencing requirements and the requirements for safer gambling monitoring and AML transaction monitoring.
Part of the implementations include an intricate system with multi-factor authentication and a modern KYC provider, meeting all requirements of the market.
Just days ago, Delasport announced its first Brazilian deal with Latam-based B2B platform provider Vibra Solutions. This is all part of the company’s global expansion strategy where Brazil and LatAm in general is a key region to get established in.
“Successfully completing this second phase of GLI certification for Brazil reinforces the trust that players and operators place in Delasport’s products”, says Filippo Ferri, Delasport’s Chief Compliance Officer. “This certification highlights our ability to uphold the highest industry standards of integrity and fairness”, he concludes.
The post Delasport’s Full Platform Now Certified in Brazil appeared first on Gaming and Gambling Industry in the Americas.
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