eSports

Fnatic and Freeletics Announce The Extra Mile Campaign

Published

4 years ago

June 30, 2021

Reading Time: 2 minutes

Fnatic CS:GO team to lead a fitness campaign to improve gamers’ in-game performance.

Fnatic, the high-performance esports brand, has announced a campaign with Freeletics for The Extra Mile: a campaign to improve the performance of gamers by implementing Freeletics’ proven training methods. This engagement was brokered by German sponsorship agency SKH Sports.

In collaboration with the Fnatic HPU, the Extra Mile Campaign is designed to help gamers unlock the next level of their potential in-game and IRL. This campaign will directly connect Freeletics with the esports audience by inspiring and challenging the Fnatic fan to not just level-up in-game, but out of game too, to take control of their lifestyle and performance.

This campaign is designed to show that grinding like a pro involves more than just practising your game. It’s training right. It’s thinking right. It’s knowing how to best support your game IRL.

With a mixture of in-game training and physical and mental training with Freeletics, anyone can get better (and stay better) over time in the right way. The campaign content will be centred around Fnatic Counter-Strike talent, in particular the infamous JW and young gun Jackinho. With the assistance of the Fnatic HPU director Jens Hofer, the two parties have been working together to create a performance orientated environment for the players.

Freeletics CEO Daniel Sobhani said: “Continuous development and hard work towards a self- set goal is what both Freeletics and Fnatic have in common. This means never giving up, never quitting, going the extra mile to achieve greatness again, again and again. Leveling up together comes naturally and I am very excited to see how we will enable this dynamic audience to physical and mental mastery together.”

Director of Fnatic’s High Performance Unit Jens Hofer said: “Modern esports performance demands so much from players both on the server and in their everyday lives. We’re happy to partner with Freeletics to help show the benefits of physical and mental fitness on in-game performance, not just for our top level pros, but for everyday gamers as well.”

Betting

LEON Esports announces partnership with GamerLegion’s CS2 team

Published

5 days ago

October 23, 2025

Zoltan Tundik

leon-esports-announces-partnership-with-gamerlegion’s-cs2-team

Reading Time: < 1 minute

LEON Esports is excited to announce a new partnership with GamerLegion’s Counter-Strike 2 team — a leading German esports organization ranked among the top 15 teams in the world, renowned for its consistent top-tier performances.

This collaboration marks a new chapter for LEON Esports, as the brand continues to expand its presence in competitive gaming. Over the years, LEON has become an active force in esports — supporting professional teams and hosting its own tournaments across titles like CS2, Dota, Free Fire and Deadlock.

Together with GamerLegion, LEON Esports aims to bring even more action and engagement to fans — with exclusive offers, special markets, social media giveaways, and more challenges made for true esports and betting enthusiasts.

This partnership follows LEON’s successful collaborations with other major esports organizations such as SAW (Portugal), FlyQuest (Australia), and NFA (Brazil) — strengthening its position as one of the key players in the global esports scene.

Get ready for the next level — follow the action on our channels:

LEON Esports Linktree

The post LEON Esports announces partnership with GamerLegion’s CS2 team appeared first on European Gaming Industry News.

eSports

HAVIT Partners with Legendary Galatasaray Esports

Published

5 days ago

October 23, 2025

Niji Narayan

havit-partners-with-legendary-galatasaray-esports

Reading Time: < 1 minute

HAVIT, a leading global consumer tech brand, announced a strategic partnership with Galatasaray Esports, one of Turkey’s most iconic and influential esports teams. This collaboration aims to energise the rapidly growing Turkish gaming ecosystem with cutting-edge gear.

Galatasaray, a symbol of pride, passion and excellence with over a century of sporting heritage, has extended its winning spirit into the digital arena through Galatasaray Esports, now a powerhouse in competitive gaming. By partnering with Galatasaray Esports, HAVIT is not only equipping the team with cutting-edge gaming gear to enhance professional performance but also bringing more high-performance gaming gear to redefine the esports experience in Turkey.

With this partnership, HAVIT and Galatasaray Esports will work together to open a new chapter for Turkish esports. In upcoming competitions, Galatasaray Esports will continue to showcase its strength and team spirit, representing Turkey with pride on the international stage. Meanwhile, HAVIT will provide full support with its outstanding gaming gear, empowering the team to reach new heights.

The post HAVIT Partners with Legendary Galatasaray Esports appeared first on European Gaming Industry News.

Beşiktaş Esports

HAVIT Partners with Beşiktaş Esports

Published

5 days ago

October 23, 2025

Niji Narayan

Reading Time: < 1 minute

HAVIT, a global consumer tech brand, announced a new partnership with Beşiktaş Esports, one of Turkey’s most iconic and influential esports teams. This collaboration marks HAVIT’s deepened commitment to the Turkish esports market and signifies a new chapter of growth in competitive gaming and brand engagement.

Founded as part of the legendary Beşiktaş sports club, Beşiktaş Esports has become a dominant force in Turkey’s competitive gaming landscape. Competing in top-tier titles such as League of Legends, PUBG Mobile and CS2, the team has earned recognition for its fearless playstyle, youthful energy and strong connection with a passionate fan base.

With a presence in over 110 countries and regions, HAVIT was known for its high-performance gaming gear and immersive audio technology. Its groundbreaking innovations, such as the open-back gaming headset Fuxi-H8, deliver spatial audio precision and natural soundscapes—setting a new benchmark for professional esports performance and everyday gaming enjoyment.

By teaming up with Beşiktaş Esports, HAVIT will equip the team with premium gaming gear to elevate their competitive edge. At the same time, HAVIT will merge innovation with esports passion, delivering high-performance solutions that bring next-level gaming experience for players and fans across Turkey.

This strategic collaboration marks an important milestone in HAVIT’s expansion within Turkey and the global esports scene. By uniting innovation and tradition, performance and passion, HAVIT and Beşiktaş Esports are set to create unforgettable moments and drive the future of competitive gaming forward.

The post HAVIT Partners with Beşiktaş Esports appeared first on European Gaming Industry News.