Gamanza Engage is proud to announce a strategic partnership with Astral Forest, a data analytics company dedicated to empowering companies through accessible, actionable insights. This alliance brings together Gamanza Engage’s advanced customer engagement tools and Astral Forest’s robust analytics capabilities, offering gaming operators a holistic and story-driven view of their business performance.

In today’s fast-paced gaming industry, data is more than just numbers: It’s a collection of thousands of stories waiting to be understood. Gamanza Engage helps operators create those stories through its marketing automation and gamification suite, while Astral Forest provides the lens to interpret and act on them. Through this upcoming service, clients will gain a smarter, more strategic approach to decision-making.

“Data only becomes meaningful when you understand the behaviors and patterns behind it,” said Andrés Blanco, Managing Director at Gamanza Engage. “With Astral Forest by our side, our operators won’t just access metrics, they’ll uncover insights that drive real action, retention, and growth.”

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Operators will be able to seamlessly access Astral Forest’s analytics to supercharge the impact of Gamanza Engage’s tools. Instead of ramping up their own BI teams and infrastructure or relying on anecdotal opinions, clients can access advanced dashboards designed specifically for iGaming. From identifying high-performing engagement mechanics to understanding player behavior and retention funnels, Gamanza Engage and Astral Forest offer a ready-made, cost-effective solution tailored to the industry.

“Gamanza Engage’s CRM and gamification capabilities are already well recognized across the market as a powerful engagement tool.” said Stanisław Szostak, CEO of Astral Forest. “Yet, leveraging the tool to the fullest will happen only when you understand the data and the numbers that drive your results. Thanks to Astral Forest’s knowledge of modern data analytics, we are propelling our joint offering to the next level. I am really excited to team up with Andrés and Gamanza Engage: I have no doubt that our accomplishments will make the headlines soon.”

Gamanza Engage is not only known for its marketing innovation—it also places extraordinary value on data privacy and security and operates from Switzerland, a jurisdiction globally respected for its discretion, service quality, and data protection standards. This provides operators with the trust and peace of mind they need when managing their most valuable asset: player data.

With this strategic alliance, our customers across Europe, Africa, and Latin America will gain a powerful competitive edge—turning engagement into intelligence, and intelligence into action.

Company’s focus is on leading, protecting, and powering the future of gaming in the world’s fastest-growing gambling market

BMM Innovation Group, a technology conglomerate focused on land-based and online gaming product compliance testing, cybersecurity solutions, and virtual training for the global gaming industry, today announced its support and participation in G2E Asia May 7-9 at The Venetian Macao.

With a legacy spanning over four decades serving the Asia-Pacific region, the BIG Group continues to lead the region’s land-based and online gaming product compliance market, supporting the growth and integrity of the region’s regulated gaming markets.

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Through its core business BMM Testlabs, BIG delivers industry-leading certification testing, quality assurance testing, compliance consultation, mathematical analysis, inspection, and training services. Its long-standing relationships with regulators, suppliers, and operators across Asia-Pacific have solidified its reputation as the most experienced and trusted product compliance partner in the market.

BMM is also meeting the market’s increasing demand for online gaming services with product transfers internationally to markets including Europe, North America, and now Brazil. BMM’s services include certification and QA testing for iGaming platforms, sports betting platforms, mobile and web-based gaming applications, RNG evaluations, and security assessment tailored to regulated online environments.

BMM’s President, Land-Based Gaming & Inspections Kirk White said, “Asia-Pacific is one of our most important markets, and we remain deeply committed to supporting its growth. Our legacy here is built on integrity, innovation, and performance — values that continue to drive everything we do today.”

The Company has offices and test labs throughout the region in Macau, Singapore, and Sydney and Melbourne, Australia, with additional offices positioned strategically around the world for global market coverage.

BMM’s regional leadership team will be at the show to connect with customers, regulators, and partners to discuss the market’s evolving needs and how BIG is positioned to help the fast-growing market continue to thrive through integrity, regulation, and innovation.

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ELA Games, an innovative software development studio in the iGaming industry, announces its expansion into the Swedish market. The studio’s games are now available for Swedish players on four regional platforms:

• Campobet.se
• Betinia.se
• Yoyocasino.se
• Quickcasino,se

ELA Games’ titles balance player experiences and casino business performance with a data-backed game development approach and extensive industry knowledge. With high-quality design and innovative features, the studio helps drive growth in crucial metrics such as Gross Gaming Revenue (GGR) to help its partners succeed.

Five of ELA Games’ titles are fully licensed in the region:

• Cash of Gods: A visually rich and immersive gaming experience.
• It’s Shark Time!: A slot series with customisable and recognisable symbols and characters.
• Lucky Dwarfs: A popular title among players and streamers for its intuitive gameplay.
• Scarab Wheel: A game with immersive aesthetics and engaging mechanics.

As part of the strategic partnerships with the above brands, ELA Games will gain a significant foothold in Sweden, reaching a new player base. In turn, the platforms can access the studio’s innovative, data-backed games that drive performance.

Yaroslav Soloshenko, ELA Games’ Business Development Manager, commented, “Our entry into the Swedish market is a significant development for our company as we increase our global presence. We’re excited to see our games’ impact on the region and how we can develop more market-specific titles for players. Sweden is a crucial market for us as we continue to grow, and we have extensive plans to solidify ourselves as the leading software developer for casinos and players in the region.”

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