Latest News
Sportradar Acquires InteractSport
Acquisition to position Sportradar as a leading cricket data and content provider
Sportradar, a leading global provider of sports data intelligence and sport entertainment solutions, today announced that it has entered into a definitive agreement to acquire InteractSport, a sports data and technology company with partnerships across a range of leading sporting organisations with a particular depth and expertise in cricket. This acquisition is anticipated to close in the 2nd quarter of 2021, subject to regulatory approvals.
Cricket is one of the most popular sports in the world with a global fanbase of more than two billion. By combining Sportradar’s leading commercialisation and distribution framework with InteractSport’s products, content creation capabilities and subject matter expertise, Sportradar is creating the opportunity to unlock significant growth within regional and global markets for its customers.
InteractSport’s product suite includes:
- A comprehensive suite of digital sports management platforms featuring competition management capabilities, electronic scoring, registration management and fan-friendly web and mobile applications;
- A world class data collection tool for cricket with the ambition and the ability to revolutionise how the story of cricket is communicated to fans;
- An automated live streaming and in-game production and management solution for cricket, known as ‘FrogBox’.
Currently, InteractSport partners with leading cricket boards such as Cricket Australia and the England & Wales Cricket Board, in addition to their other well established and distinguished sports partners such as Netball Australia and Football Australia.
Carsten Koerl, Sportradar Group CEO, said: “This acquisition provides Sportradar with the opportunity to widen its data and content offering. With cricket being one of the most popular sports in the world, we see this as a growth opportunity for the company, especially given the significance of the sport in the Asian region.
“I have tremendous admiration for what Sam Taylor and his team have accomplished to date. I look forward to working with him and InteractSport in continuing to drive value for our sports partners and deliver great products and services to our customers around the world.”
Sam Taylor, CEO of InteractSport, said: “InteractSport has always been driven by innovation and delivering cutting edge solutions that benefit sports organizations and their fans. Aligning with Sportradar is a natural step in achieving our company vision – it enables us to scale our operation to develop exciting new products, reach new markets and deliver even greater benefit to our current and future customers.
“We are excited by the opportunity to combine InteractSport’s digital and data capture solutions with Sportradar’s market-leading capabilities in commercialisation and distribution, and the value this can bring to our platform partners, their digital and high performance teams, and the billions of fans the sports we work with have around the world. Our team is thrilled to be joining the Sportradar family and we can’t wait to get cracking.”
The agreement with the Melbourne based company will be the third acquisition for Sportradar to date in 2021, most recently with the announcement to acquire US based Synergy Sports. Sportradar continues to expand its Asian presence, recently partnering with the Asian Football Confederation and the K League to expand its regional footprint.
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Clawbuster
REEVO Enters into Partnership with Clawbuster
REEVO has announced a new partnership with Clawbuster, a fast-rising iGaming studio known for blending nostalgic arcade mechanics with modern slot gameplay. This collaboration reinforces REEVO’s commitment to expanding its aggregation ecosystem with distinctive, high-engagement content designed to help operators stand out in competitive markets.
Through this partnership, Clawbuster’s growing portfolio of titles will be integrated into the REEVO aggregation platform, giving operators seamless access to content that combines creativity, strong mechanics and commercial performance.
Headquartered in Limassol, Cyprus and founded in 2022/2023, Clawbuster has quickly built momentum in multiple international markets by introducing a unique claw mechanic that transforms traditional slot gameplay into a suspense-driven hybrid experience.
The studio places strong emphasis on customization, VIP engagement and localised optimisation, aligning with REEVO’s focus on scalable and performance-oriented aggregation solutions.
For REEVO, this partnership represents another strategic step in expanding its global distribution network with studios that bring originality and measurable operator value.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with Clawbuster is an exciting addition to REEVO’s aggregation platform. Their innovative approach to gameplay and strong focus on engagement align perfectly with our strategy to deliver differentiated, high-performing content to operators worldwide. At REEVO, we continue to expand our ecosystem with studios that bring fresh ideas and real commercial potential. Clawbuster’s creative direction and flexibility make them a strong fit for our growing global network.”
Evija Mole, Commercial Director at Clawbuster, said: “Bringing Clawbuster to REEVO marks a major milestone for our team. REEVO provides an ideal stage for the game, giving us the opportunity to showcase its energy, character, and rapid-fire excitement just the way we designed it.”
The post REEVO Enters into Partnership with Clawbuster appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AdmiralBet
SYNOT Games Announces Strategic Partnership with Admiralbet
SYNOT Games has announced a strategic partnership with Admiralbet, Bulgaria’s foremost casino operator and market leader.
Under the new agreement, Admiralbet will showcase a selected portfolio of SYNOT Games-developed games. Players can enjoy a diverse selection that includes popular titles such as 40 Coins of Chance and 100 Stunning Fruits. The integration of these games into Admiralbet’s offerings promises to redefine gaming standards and deliver an enhanced entertainment experience.
This partnership is a key part of SYNOT Games’ strategic expansion into the Balkan region, a market known for its discerning players who demand cutting-edge iGaming solutions. This new venture with Admiralbet further emphasizes the company’s dedication to delivering unmatched gaming solutions and retention tools that address the evolving needs of today’s iGaming market.
Martina Krajčí, Chief Commercial Officer at SYNOT Games, said: “This collaboration with Admiralbet not only strengthens our market presence in Bulgaria but also opens the door to a new audience of sophisticated gamers seeking innovative, high-quality entertainment. We are committed to driving excellence in the region by providing state-of-the-art gaming experiences that set new benchmarks in the industry.”
Mr. Beleski, General Manager at Admiralbet, said: “Our collaboration with SYNOT Games represents a strategic enhancement of our casino offering. By integrating their high-quality and engaging titles, we continue our commitment to delivering a superior and diversified gaming experience that meets the expectations of Bulgarian players and reinforces our position as a trusted leader in the market.”
The post SYNOT Games Announces Strategic Partnership with Admiralbet appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Conferences
SYNOT Successfully Participated in the Irish Gaming Show
SYNOT has successfully participated in another edition of the Irish Gaming Show, which took place at the beginning of March at the Crowne Plaza Hotel in Dublin. This prestigious gaming exhibition represents a key meeting point for operators, manufacturers and distributors active in the Irish market.
In cooperation with the distributor John Lynch, SYNOT introduced the latest gaming systems Gamifire Prime and Firebird Platinum to visitors, presented in the modern UP2-32 cabinets. These brand-new game mixes offer players an attractive combination of fruit and themed games. The Gamifire Prime set features a total of 36 sophisticated titles, including popular Hold & Win concepts. Firebird Platinum also includes 36 games, featuring well-liked linked titles.
“The products attracted great interest among local operators and received very positive feedback. Our company representatives were ready to provide visitors with detailed information not only about the showcased products but also about other premium solutions from our portfolio. Our jackpot systems SUPER LINK and MAGIC BALL LINK also drew significant attention from visitors,” said Roland Andrýsek, Sales Director of SYNOT Group.
During the exhibition, the Company established a number of new business contacts and discussed opportunities for future cooperation. Expansion into key international markets remains an important part of SYNOT Group’s long-term strategy. The company aims to further strengthen its position not only in the Irish market but also in many other regions.
The post SYNOT Successfully Participated in the Irish Gaming Show appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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