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Football for Friendship draws teams for this year’s Football for Friendship eWorld Championship

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The 32 International Teams of Friendship for this year’s Football for Friendship eWorld Championship (eF4F), which is organised under the banner of Gazprom International Children’s Social Programme Football for Friendship, have now been drawn. Young Players from 211 countries will compete for the eF4F Championship title from 27th to 29th May.

The Open Draw was held in an online ceremony on 25th April, the International Day of Football and Friendship. The Young Ambassadors for the project, Ananya Kamboj from India, Yusuf Moazzam from Pakistan, Sheqayli Ascencion from Aruba and Alinur Gabidenuiy from Kazakhstan, drew the 32 International Teams of Friendship. The teams were organised into a total of eight groups, with each group consisting of four teams. All teams are named after endangered species to draw attention to the problem of animal extinction. Watch the Open Draw on the programme’s YouTube: https://www.youtube.com/watch?v=1WtKefJnfas.

The eF4F is held on the multiplayer simulator Football for Friendship World (F4F World), which was specially developed for F4F, but available for free on MS Windows, Apple macOS, Android, iOS. Each team consists of six players, and a match runs for two halves of 3.5 minutes each. Football academies all over the world can nominate boys and girls aged 12 to 14 as players up to 1st May.

The preliminary rounds of the eF4F 2021 tournament will take place on 27th and 28th May. The final will be played on 29th May. The national F4F Ambassadors will meet for the National Ambassadors Forum in Istanbul on 29th May on the occasion of the UEFA Champions League final. At the Forum, they will discuss the development of children’s football.

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Football for Friendship is aiming to achieve its third GUINNESS WORLD RECORDSTM title this year as well. The programme already has two GUINNESS WORLD RECORDSTM title was achieved for the most nationalities in a football training session and the most users in a video football hangout.

Ivan Galayev, Young Player from Latvia, 12 y.o.: Dear participants at the events of F4F 2021, welcome to the world of nine values. It was a great pleasure and a great honour for me to take part in the Football for Friendship eWorld Championship in 2020. It’s the perfect place to experience friendship, peace and enthusiasm for the game of football. I wish you good luck and lots of fun in the 2021 games. Enjoy yourselves!

Muhammad Y Jallow, Young Player from Gambia, 14 y.o.: When my father first recommended that I take part in F4F, I didn’t really understand what it all meant. But when I started to look for more information, I understood that it’s about much more than a game. In fact, its key ideas are: 1. Fair play, 2. Football should not create disharmony but forge friendships. 3. The best way to play football is to train regularly. I train really hard. When I started playing football, all my teammates were at least three times better. I started working hard on myself until I got into the first team and even became the best player in the team. I have learnt never to give up. It was like a dream come true when I found out that I can take part in this fantastic project. Thank you for everything.

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Gaming Corps joins forces with Torrero to boost operator choice and content delivery

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Gaming Corps – a publicly-listed game development company based in Sweden, has partnered with Torrero, the B2B aggregator and white-label provider, in a deal that sees Gaming Corps’ full suite of content rolled out across Torrero’s extensive network of operator brands.

Torrero’s aggregation platform features more than 8,500 games from over 130 providers, alongside sportsbook content spanning 20+ sports and over half a million sporting events — and now includes Gaming Corps’ diverse portfolio of Slot, Table, Mines, Multiplier and Plinko titles. Known for powering major global brands like Betmaster and Casinoin, Torrero offers a full-service solution that goes far beyond content, with integrated payments, compliance, multilingual customer support, and licensing services all managed under one roof.

Danielle Calafato, CCO at Gaming Corps, said: ” Torrero’s strength lies in giving operators exactly what they need — flexibility, speed and a content-rich platform. That makes them a natural fit for us. This partnership helps us reach new markets while giving Torrero’s partners access to a steady stream of distinctive, engaging content designed for today’s players — including some of our latest titles like 3 Pigs of Olympus, Hyena Heist and Penalty Champion 2. We’re excited to see our games go live across their network and to be part of a proposition that puts performance and player experience first.”

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Aleksei Tolstov, Head of Business Development at Torrero, added: “Gaming Corps is a standout game developer that continues to grow in reputation and quality. Their content is a great fit for our platform and operator brands, particularly in terms of game variety and performance. We’re pleased to welcome them to our network and look forward to a successful collaboration ahead.”

The partnership is now live, with Gaming Corps’ games available to all Torrero partners from today.

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Omnigame celebrates win at SBC Awards Europe

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Omnigame, the full-service iGaming business, is celebrating industry recognition after being awarded Gaming Mechanic/Feature of the Year at the SBC Awards Europe.

Hosted at the Hilton Malta, the awards recognised the achievements of the very best operators, affiliates, suppliers, payment providers, and game developers across the European betting and gaming industry.

Omnigame’s creative twist on traditional slot machines, its ‘Wheels of Reels’ mechanic, incorporates ‘wheels’ of differing lengths rather than the traditional rectangular matrix. The innovative spinning mechanic provided a new approach to slot gaming, allowing Omnigame to stand apart from its competition in the category.

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The creativity of the mechanic has seen Stream of Luck become one of the most popular games in the Omnigame portfolio.

Peter Weinreich, CEO of Omnigame, said: “Receiving the award that highlights the innovative nature of our ‘Wheels of Reels’ mechanic at the SBC Awards Europe is a massive credit to the whole team at Omnigame. We are incredibly proud of our achievement, which has provided a fresh take on the traditional slot experience.

“We have worked hard to provide exciting games to players, and this recognition of our innovative approach is a fantastic moment for us.”

The post Omnigame celebrates win at SBC Awards Europe appeared first on European Gaming Industry News.

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Former Swintt Marketing Manager Michela Pace joins GameOn

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Pace named Marketing Operations Manager for full-service agency’s popular Fractional CMO division

GameOn has appointed former Swintt Marketing Manager, Michela Pace, as Marketing Operations Manager of its thriving Fractional CMO division.

Michela is a skilled marketer who started her career in the iGaming industry back in 2021 as a marketing intern at Swintt.

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The slot studio quickly saw her potential, offering her a full-time role as Campaign Coordinator. She then progressed to Marketing Executive, a position she held for two years, before being promoted to Marketing Manager.

Across these roles, she has been involved in a wide range of marketing initiatives from managing game launch campaigns and content calendars to organising events, handling merchandise and working with media partners to drive brand visibility through interviews, press releases and editorial features.

She brings this experience and a passion for marketing and branding to the Marketing Operations Manager role at GameOn, where she will be responsible for supporting the wider CMO team, led by Alex Wilson, and working directly with clients on their marketing strategies and campaigns.

Alex Wilson, Head of Marketing Division at GameOn, said: “I’m delighted to welcome Michela to the team and for GameOn’s Marketing Division to benefit from such a passionate and talented marketer with tons of industry experience.

“Michela played a central role in building Swintt’s profile in the industry from the ground up, experience that our clients will absolutely benefit from.

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“More than anything, Michela is a great person to work with, bringing enthusiasm and energy to the team. I’m really looking forward to working with her as we build out GameOn’s Fractional CMO offering and deliver value and results for our clients.”

Michela Pace, Marketing Operations Manager at GameOn, added: “I’m over the moon to be joining GameOn. I’ve always admired the company, especially the incredible team behind it, and feel very lucky to be starting this new chapter with them.

“I’m excited to work alongside the team and to support our clients by contributing to their strategies and campaigns. I’m also fortunate to be learning from the best in the industry while pushing creative boundaries as we continue to grow together.”

The post Former Swintt Marketing Manager Michela Pace joins GameOn appeared first on European Gaming Industry News.

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