Latest News

Spotlight Sports Group launch bespoke Euro 2020 content package

Published

4 years ago

April 29, 2021

Reading Time: 2 minutes

Spotlight Sports Group has unveiled its bespoke Euro 2020 package in time for a summer of football across Europe. The content is based on short-form pre-match tipping that creates a distinctive betting experience specifically designed for European football’s showpiece event. Reaching a global audience, the content is available in 70 languages to engage customers in multiple territories.

At the centre of the Euro 2020 package is an innovative wall chart. The interactive tournament guide, integrated with an odds feed, takes customers through the tournament and is reactive to results giving bettors up-to-date betting information. The wall chart includes all the data you would expect from a pre-tournament preview with tipping from a range of Spotlight Sports Group editorial experts including Head of Sport Content, Mark Langdon.

Spotlight Sports Group has also developed specific betting focused data-led social media content for the package. Overall tournament statistics are displayed through bespoke data visualisations, while game-by-game statistical betting projections are graphically produced to engage audiences on every game.

European Gaming Congress 2024 (Warsaw, Poland)

Finally, the recently launched Superfeed will cover every Euro 2020 game. The content engine delivers impartial expert betting insights, projections and verdicts across customers platforms for all group and knockout games to make more games matter.

Speaking about the new package, Spotlight Sports Group Head of Digital Will Fyler said:

‘It’s a huge summer of sport and we’re delighted to bring our industry-leading content to all customers for Euro 2020. We’ve spoken to our partners and done some user testing on what tournament content should look and feel like and we’ve created bespoke packages suited to bookmakers needs. The social and editorial content including our interactive wall chart is industry-leading and designed specifically to give bettors that key information to take them beyond the odds.’

For more information on the content or to purchase a package visit https://www.spotlightsportsgroup.com/euro-2020/

Daily Fantasy Sports

PrizePicks Appoints Mike Quigley as Chief Marketing Officer to Drive Brand Growth and Player Engagement

Published

11 seconds ago

February 4, 2025

GamingAmericas.com

PrizePicks, the largest daily fantasy sports operator in North America, announced the appointment of Mike Quigley as its new Chief Marketing Officer (CMO). Reporting directly to PrizePicks Chief Executive Officer (CEO), Mike Ybarra, Quigley will be responsible for further building out a best-in-class marketing organization and overseeing brand vision, go-to-market strategy, campaign development and overall marketing efforts across the company.

“Mike Quigley is a renowned marketing and gaming executive with tremendous experience in driving player engagement, launching campaign activations and scaling successful brands,” said Mike Ybarra, CEO of PrizePicks. “His deep expertise in digital marketing, combined with his player-first mindset, makes him the ideal leader to help us further elevate the PrizePicks brand and engage our passionate players.”

Quigley is a seasoned marketing executive with over 30 years of experience in the gaming industry with a focus on user acquisition, community engagement, and player retention. Most recently, Quigley served as the CMO at Niantic, where he led global marketing efforts for the company’s real-world augmented reality games, including the blockbuster mobile game, Pokémon GO. Prior to Niantic, he was Director of Consumer Marketing at Google/YouTube, managing the marketing strategy and execution of campaigns for both original programming and live-stream events including Coachella and SXSW. Quigley also spent 11 years at Electronic Arts where he served as Group VP of Global Marketing for the EA Games Label.

Quigley said, “I’m thrilled to join PrizePicks at such an exciting time. I admire their relentless focus on exceeding player expectations and creating experiences that keep players engaged. The team’s commitment to deliver fun, innovative gameplay to sports fans is what sets PrizePicks apart and I look forward to working together to amplify those experiences for our players.”

As PrizePicks continues to expand to new markets, investment into responsible gaming remains a key focus. PrizePicks is proud to provide resources to help players enjoy our games responsibly.

The post PrizePicks Appoints Mike Quigley as Chief Marketing Officer to Drive Brand Growth and Player Engagement appeared first on Gaming and Gambling Industry in the Americas.

Carla Dualib Regional Business Development Manager in Latin America at SOFTSWISS

SOFTSWISS Debuts as Certified iGaming Supplier at SBC Summit Rio 2025

Published

12 seconds ago

February 4, 2025

GamingAmericas.com

softswiss-debuts-as-certified-igaming-supplier-at-sbc-summit-rio-2025

SOFTSWISS, a global tech expert with over 15 years of experience in the development of innovative iGaming solutions, announces its participation in the SBC Summit Rio 2025. Brazil’s premier sports betting and gaming event will take place in Rio de Janeiro on 25-27 February 2025.

This event marks the first time SOFTSWISS will appear as a certified supplier of iGaming solutions in Brazil. Late last year, the SOFTSWISS Game Aggregator – the largest content hub in the iGaming industry – secured Brazilian certification, becoming one of the first in the market to achieve this landmark. The Game Aggregator also holds certification in Peru, opening further opportunities for operators from that region to explore SOFTSWISS solutions at SBC Summit Rio 2025.

SOFTSWISS is actively expanding its presence in Latin America. Since last year, Rubens Barrichello, the company’s Non-Executive Director in LatAm, has been helping the company develop a market strategy tailored to the local legislation specifics and gaming preferences.

SOFTSWISS will bring its networking lounge zone to the SBC Summit Rio expo, providing a dedicated negotiation area where clients and partners can meet the team and discuss prospects for collaboration.

Carla Dualib, Regional Business Development Manager in Latin America at SOFTSWISS, comments: “SBC Summit Rio will bring together industry leaders, experts, and major market players of the booming Brazilian market. We look forward to reconnecting with old friends and forging new partnerships there to lay the groundwork for upcoming collaborations. It’s an exciting time for the Brazilian iGaming sector, and we’re thrilled to unveil our fully certified Game Aggregator to local operators.”

During SBC Summit Rio, local SOFTSWISS representatives will share their expertise on the near-term outlook of the Brazilian iGaming market. Carla Dualib will be among the speakers at a panel discussion on the topic ‘Bet on Esports: Today’s Trends vs Tomorrow’s Regulations’. She will offer insights into how to address challenges and achieve success in Brazil’s evolving iGaming landscape.

Partners and clients seeking to cooperate or discuss mutual projects with SOFTSWISS can book a meeting with the team here.

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Debuts as Certified iGaming Supplier at SBC Summit Rio 2025 appeared first on Gaming and Gambling Industry in the Americas.

Industry Awards

Trailblazers recognised at ICE Barcelona as Landmark Award winners announced

Published

18 hours ago

February 3, 2025

George Miller

trailblazers-recognised-at-ice-barcelona-as-landmark-award-winners-announced

Reading Time: 2 minutes

The 2025 edition of the ICE Landmark Awards, the initiative which celebrates milestone achievements and successes in international gaming, took place on the middle day of ICE Barcelona. Presented on the show floor during the world’s biggest ever gathering of gambling industry professionals, the Landmark Awards recognised watershed events, milestone achievements and contributions from a cross-section of progressive organisations and individuals.

Explaining the background to the Awards, Stuart Hunter, Managing Director of Clarion Gaming said: “We felt that there was a place for a totally original Awards program which was accessible, open to everyone in the industry and which recognised a very significant milestone or achievement.

“The first edition of the Landmarks to be held in Barcelona represents a stellar line-up of winners all of whom have made a major contribution to the industry. I am delighted to confirm that the 2025 Landmark Award winners are: EvenBet Gaming (20^th Anniversary); Win Systems Group(30^th Anniversary); International Betting Integrity Association (20^th Anniversary); Novomatic Group (45^th Anniversary); Aristidis Tsikouras, CEO of GeWeTe (25-years of service with the MERKUR Group); Pieter Remmers, founder-chairman of Assissa G4 (35-years dedicated to responsible gambling); Tracy Cohen, director of marketing at TCSJOHNHUXLEY (30-years’ service to the industry) and Jan Jones Blackhurst, board member at Caesars Entertainment and CEO-in-residence at the International Gaming Institute, University of Nevada Las Vegas (Pioneering leadership in gaming, politics and philanthropy).

Reflecting on his Landmark, Pieter Remmers confirmed: “I’m very happy to receive this award. I’ve been in this business a very long time. When you look at my resumé, it seems like my career has been dedicated to responsible gambling, so it’s very gratifying to have my work recognised in this way.”

Jason Foley-Train, head of International Development at the International Betting Integrity Association added: “We’re delighted to receive this prestigious Landmark Award from Clarion Gaming. ICE is a cornerstone of the gaming industry, and it’s an honour to be recognised by an event with such a rich history and enduring impact.”

Since their introduction in 2019 over 50 individuals and organisations have been recognised with an ICE Landmark Award. Recipients have included the innovators, developers, entrepreneurs, pioneers and personalities who make the international gambling industry truly unique.

The post Trailblazers recognised at ICE Barcelona as Landmark Award winners announced appeared first on European Gaming Industry News.