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Affilka by SoftSwiss launches with ArenaBet
Last week, Affilka by SoftSwiss, launched its new third-party project with ArenaBet. This rather young online casino brand is licensed, approved and regulated by the Curaçao Gaming Commission. This partnership agreement will become a new significant stepping stone for Affilka’s product growth and distribution.
This is a second-in-a-row third-party project for Affilka in one week, as the brand has just also started working alongside ProperSix Casino. The solution keeps on heavily expanding by offering its services to more and more new markets and territories. The Affiliate program of ArenaBet online casino will run on Affilka by SoftSwiss, offering automated payouts to affiliates via built-in payment processing methods, an advanced commission constructor, powerful reporting and in-depth analytics all under one roof. Despite its lack of experience spanning over decades, ArenaBet Casino delivers on the expectations of most exigent players. It offers safe and secure gambling at the highest payout casino online with plenty of game choices and an impressive range of promotional activities to take part in.
Commenting on the new partnership, Anastasia Borovaya, product owner of Affilka said: “It’s a massive success for Affilka to be able to kick off two such great third-party projects in a matter of just one week. This deal with ArenaBet will help us to further speed up our expansion plans into the market as a standalone secure and reliable affiliate tracking solution”.
ArenaBet CEO said: “As soon as we had launched our long-awaited project, we needed to choose an affiliate program software vendor for ArenaBet. After analyzing various offers on the market, a decision was made in favor of SoftSwiss. Its software combines smart tech, stylish simplicity and usability, as well as all the necessary functionality for efficient interaction with affiliates. We are glad to cooperate with Affilka and look forward to starting our work.”
Additionally, ArenaBet has recently signed a cooperation agreement with another SoftSwiss brand – the SoftSwiss Game Aggregator. This new deal will now add up a vast variety of slot games produced by BGaming and 70+ other popular game providers to ArenaBet’s existing extensive offering from leading and trustworthy operators as well as more than 40 game providers.
About SoftSwiss
SoftSwiss is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. SoftSwiss holds a number of gaming licenses, providing a “one-stop-shop” white label casino solution by taking care of all technical, legal, and financial processes on behalf of its customers. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an Affiliate Platform, and a recently launched sportsbook platform. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.
About ArenaBet
ArenaBet gaming portal is available in multiple languages like English, Russian, Polish, Portugal, Czech, and currencies like USD, EUR, RUB, TRY, CZK, PLN catering to players from all over the world. Additionally, the mobile version enables gaming enthusiasts to enjoy all the action on a smartphone or tablet computer. There are also the most popular payment methods which you can use to deposit and withdraw funds to and from Casino ArenaBet. Players can deposit using VISA debit or Mastercard debit, as well as e-wallets such as Skrill, Neteller, Piastrix. Withdrawal times are definitely a strong point of ArenaBet. You can withdraw funds via online casino Arenabet the same method you have used for your deposit, and in most cases, these offer instant withdrawals.
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gross gaming revenue
Groupe Partouche Publishes its Consolidated Turnover for the First Quarter of Fiscal Year 2026
Groupe Partouche has published its consolidated turnover for the 1st quarter of fiscal year 2026 (November 2025 to January 2026).
The Gross Gaming Revenue (GGR) totalled €189.0M at 2026 1st quarter compared to €182.9M a year earlier, up by +3.4%.
In France, the 1st quarter 2026 GGR increased by +2.2 % to €166.4M compared to €162.8M a year earlier, driven by all forms of gaming: +0.5 % for slot machines, +3.1 % for non-electronic table games and +11.8 % for electronic forms of gaming.
Abroad, the GGR is up +12.3 % compared to the 2025 1st quarter, at €22.6M, compared to €20.1M in N-1. The GGR of Swiss online games continues to grow reaching €8.1M (+23.6% over one year).
At a constant scope of consolidation, excluding the acquisition of Casino Partouche Cannes 50 Croisette that took place on 28th February 2025 together with the opening of Casino Cotonou (Benin) on 28th January 2025, GGR increased by 1.1 % at €185.0M (compared to €182.9M in 1st quarter 2025).
In total, after levies, Net Gaming Revenue (NGR) increases by +3.2 % to €105.5M in 1st quarter of 2026 (compared to €102.2M in Q1 2025).
The 1st quarter 2026 turnover reached a satisfactory increase of + 3.5 % over the year, reaching €130.8M compared to €126.4M a year earlier. This includes casinos turnover for €122.1M (+3.8 %), hotels for €6.4M (-1.4 %) and other activities for €2.3M (+1.7 %).
Furthermore, the city of Berck-sur-Mer has taken possession of the casino building, in the context of ongoing asset-protection litigation.
At the Annual General Meeting to approve the financial accounts for 2025 fiscal year, to be held on Wednesday 25th March at 10:00 a.m., shareholders will be able to vote on the distribution of a dividend of 12,033,793 € (i.e. €1.25 per share). Said dividend will be paid no later than 31st July 2026.
The post Groupe Partouche Publishes its Consolidated Turnover for the First Quarter of Fiscal Year 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
CULT.
Pragmatic Play Earns a Spot in Cult’s Inner Circle
Pragmatic Play, a top content provider for the iGaming sector, has launched CULT., allowing players to discover winnings of up to 10,000x via potent multiplier wilds.
Loyal adherents congregate around their wise leader on the 5×4 grid, where aligning five symbols on a payline can yield base game victories of up to 20x, and multiplier wilds reaching 100x can enhance winnings.
Obtaining 3-5 all-seeing eye scatter symbols activates the bonus game, granting an initial 10-20 free spins. In this feature, multiplier wilds that help create winning combinations are accumulated into a total multiplier, enhancing all following wins that involve a multiplier wild.
In certain markets, unique wagers allow players to personalize their gaming experience, with a 5x Ante Bet enhancing the chances of triggering free spins and a 10x Super Spin ensuring a multiplier wild on each spin.
Two bonus purchases offer instant access to either Free Spins or Super Free Spins, with the latter enhancing the probability of landing a multiplier wild on each spin.
CULT. indicates a fresh thematic shift for Pragmatic Play’s premium collection, succeeding the recent launch of the mining-themed slot Rolling in Treasures and the arcade game Spire+.
Sharon McHugh, Director of Public Relations at Pragmatic Play, said: “There is a growing appetite for more unconventional themes in iGaming. CULT. leans into that trend with a bold theme and exciting gameplay, delivering special bets, multiplier wilds, and 10,000x win potential for the initiated.”
The post Pragmatic Play Earns a Spot in Cult’s Inner Circle appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BETBY
BETBY Expands E-Sim Portfolio with Three Industry-First Titles: eHockey, eMMA and eTeqball
Tier 1 sportsbook supplier BETBY has expanded its proprietary esports feed, Betby.Games, with the launch of three industry-first e-sim titles: eHockey, eMMA and eTeqball. The new releases further strengthen BETBY’s high-frequency betting content portfolio, introducing new sports verticals while continuing to deliver fast-paced, always-on content designed to maximise engagement for operators and players worldwide.
Each of the new titles debuts as a first-of-its-kind esports simulation in the betting industry, reinforcing BETBY’s reputation as a pioneer in developing original betting content.
eHockey launches with four tournaments representing the NHL’s divisions: Atlantic, Metropolitan, Central, and Pacific. Each match follows a format of three periods lasting three minutes each, delivering uninterrupted action with no stoppages. Designed to replicate the intensity of real hockey, the title offers 15+ betting markets and is expected to generate over 11,000 matches per month, ensuring a constant flow of high-frequency betting opportunities. Arriving just ahead of the Stanley Cup playoffs next month, the new title allows hockey fans to stay immersed in the sport 24/7, extending engagement beyond real-world fixtures.
eMMA introduces a fast-paced combat sports experience featuring two tournaments: UFC Legends and UFC Women Legends, where some of the sport’s most iconic fighters face off in simulated matchups. By bringing together well-known names from MMA history, the title creates an instantly familiar environment for fans and bettors alike. The format focuses on quick fights, with each matchup consisting of a single round lasting around one to two minutes on average. Events begin every five minutes, ensuring continuous action throughout the day. Betting markets focus on the fight winner, creating a simple yet highly engaging wagering experience. Combined, the two tournaments are expected to deliver around 15,000 events per month.
Completing the trio is eTeqball, which introduces a brand-new sport to the Betby.Games portfolio. Combining elements of football and table tennis, the rapidly growing discipline brings a unique dynamic to esports simulations. The title launches with the TQX Cup Hungary – Double Mixed tournament, generating around 1800 matches per month. Each match consists of two games played up to 12 points, with over 20 betting markets available.
Kirill Nekrasov, Head of Innovation & R&D at BETBY, said: “Creating original content has always been at the core of the Betby.Games vision. With Hockey, MMA, and Teqball, we’re introducing three industry-first titles that further diversify our portfolio and bring new experiences to esports betting. Each of these games offers fast gameplay, clear betting mechanics, and a constant stream of events, helping operators keep players engaged 24/7.”
The post BETBY Expands E-Sim Portfolio with Three Industry-First Titles: eHockey, eMMA and eTeqball appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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