Canada
PlayTenn.com: Tennessee’s handle drops in February, continuing national trend
Tennessee sportsbooks continued a national trend with its first month-over-month decline in betting volume, a product of February’s 28 days and the conclusion of the NFL season, according to analysts from PlayTenn.com, which offers news and analysis of the fledgling Tennessee gaming market.
“Even as quickly as Tennessee has grown, this is a reminder that the state is still very much a part of the same sports betting ecosystem that dictates the rest of the U.S. markets,” said Nicole Russo, analyst for PlayTenn.com. “Sportsbooks have really done a great job of engaging a sports-crazy population, though. Tennessee’s market has some challenges, but an enthusiastic customer base has a way of overcoming most anything.”
The Tennessee Education Lottery announced on Friday that bettors placed $176.3 million in wagers, the smallest handle since the market’s first month in November. That is down 16.6% from $211.3 million in January. Those wagers produced $13 million in adjusted gross income, down 40.4% from the record $21.8 million set in January. February’s revenue injected $2.6 million in state taxes.
The state’s profitable February was due in large part to the Super Bowl, which produced a win of nearly $3 million on more than $15 million in wagering, according to TEL data released last month.
The Volunteer State set a record in November for the highest handle for a market in its first full month of online sports betting, but Michigan broke that record in February with $301.9 million. But February’s results still represent an extension of Tennessee’s historic start, pushing the state’s lifetime handle to $699.9 million since launching in November, more than any other U.S. market through its first four months.
“Even with increased competition from neighboring Virginia, Tennessee still could close the gap with far more mature markets like Indiana,” said Jessica Welman, analyst for PlayTenn.com. “Considering how quickly bettors have embraced online sports betting, there is plenty of reason to believe that the state’s operators will be able to sustain growth even as their early advantages begin to dissipate.”
The positive news was welcome after the TEL announced last week that the license for Action 24/7, the state’s lone local operator, was suspended amid allegations of money laundering and proxy betting. That left some bettors in limbo, too.
Even without Action 24/7 for at least the time being, the market continues to expand with new operators. The TEL does not release results from individual operators, but DraftKings, BetMGM, and FanDuel, have fiercely competed for market share since launch. And those leaders were joined in March by William Hill and TwinSpires.
“One of the hallmarks of a maturing market is the addition of innovative upstarts that have the potential to shake up the market, which we are finally seeing in Tennessee,” Welman said. “It’s too early to know for certain if news of a suspended license will shake bettor confidence in the state, and Action 24/7’s suspension is a reminder that regulated sportsbooks need to be vigilant in fostering trust. But with the three most established brands in U.S. sports betting thriving, and the addition of smaller, but familiar competitors, Tennessee should be able to learn from this and continue to grow.”
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Alberta Gaming, Liquor and Cannabis (AGLC) has announced the appointment of Larry Spagnolo as the new Board Chair, effective August 15, 2025. This announcement follows the official Order in Council issued by the Alberta Government and marks a new chapter in AGLC’s ongoing commitment to support communities, encourage responsible choices and position Alberta as the best place to do business.
Larry brings a wealth of experience in technology and business leadership to the AGLC Board and will play an integral role in guiding AGLC’s strategic direction. He is currently serving as VP and GM of Emerson’s SaaS SCADA business and has held senior roles at Zedi and Telus, driving innovation, growth, and global success.
A strong advocate for education and community, Larry serves as Vice Chair of Athabasca University’s Board of Governors and has held board roles with NAIT and Polytechnics Canada. He was awarded the King Charles III Coronation Medal for his community contributions.
AGLC and the Board of Directors extend their heartfelt thanks to Len Rhodes for his leadership and dedication as Board Chair since August 2019. He decided not to seek a third term and will continue to serve in this role until August 14, 2025. Len led AGLC through some significant milestones, including reducing red tape by 51%, growth of the emerging cannabis industry and ensuring AGLC delivered a balanced approach to business development, social responsibility, and regulatory oversight.
The post AGLC Announces New Board Chair appeared first on Gaming and Gambling Industry in the Americas.
EveryMatrix has expanded its partnership with tier-1 operator Pinnacle powering its new casino in Ontario, Canada, using CasinoEngine platform technology – the first time its platform solution has gone live in North America.
The latest agreement builds on the two companies’ previous collaboration that saw EveryMatrix’s CasinoEngine productivity platform power the well-known brand’s global casino offering.
The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.
BonusEngine, EveryMatrix’s cross-vertical bonusing tool will be integrated in the second phase of launch. This will equip Pinnacle Ontario with a host of bonus types as well as AI-powered bonus abuse solution Bonus Guardian.
BonusEngine is the first of multiple engagement tools from EveryMatrix’s EngageSuite that Pinnacle plans to integrate.
With this comprehensive toolkit at its disposal, and the opportunity to add even more casino products in the future, Pinnacle Ontario can tailor campaigns, segment audiences, and reward players more effectively, creating a world-class digital entertainment experience for its customers.
EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.
Stian Enger Petersen, CEO, Casino, EveryMatrix, said: “This launch marks a key milestone for EveryMatrix as we bring our market-leading CasinoEngine platform to Canada for the first time.
“We’re delighted to expand our partnership with Pinnacle and support their ambitions in Ontario with a powerful combination of platform, content, and engagement tools that are proven to drive success.”
The post Pinnacle Ontario live with CasinoEngine in North America debut appeared first on Gaming and Gambling Industry in the Americas.
As CEO of Prime Skill Games Inc., I feel compelled to address recent comments made by the Alcohol and Gaming Commission of Ontario regarding so-called unapproved gambling machines in convenience stores across the province.
Let me be perfectly clear
Our machines are not gambling devices. They are entirely skill-based, fully compliant with the law, and built on the fundamental idea that players are in control. The outcome of every session is determined solely by the player’s ability, not by random chance.
Prime Skill Games is proud to be the only true skill game operating in Ontario today.
We categorically reject any suggestion that our products fall under the definition of unregulated gambling. Such statements are inaccurate, misleading, and fail to recognize the critical distinction between games of skill and games of chance.
We stand firmly behind the legality of our machines and the integrity of our operations. We will demonstrate this through every available means, whether through legal documentation, expert analysis, or, if necessary, before the courts. We are prepared and unafraid to defend the truth.
To our players, partners, and business community, we want to reassure you that our mission has not changed. We are committed to offering a responsible, transparent, and innovative entertainment experience. We will not be intimidated by broad and baseless accusations, and we will continue to move forward with strength and clarity.
Sincerely
Matt Zamroźniak
Chief Executive Officer
Prime Skill Games Inc.
The post Prime Skill Games Inc. Official Response to AGCO Press Release appeared first on Gaming and Gambling Industry in the Americas.
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