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Rolling In It: Most Profitable Racehorse

Published

5 years ago

February 26, 2021

George Miller

Reading Time: 3 minutes

Leading race horses earned £126,093 on average per minute in 2020
Top 20 earning thoroughbreds took just 11.05 minutes to surpass the £1 million-mark last year
Arrogate remains the all-time leading earner with £12,718,498.00 prize money, or £635,924.90 per minute
2020’s top 20 horses passed the £1million-barrier 65.42% quicker than sport’s top earning athletes
Authentic picked up £402,623.08 for every 60 seconds raced last year, more than Cristiano Ronaldo (£18,782.16) and Lionel Messi (£19,926.51)

Horse racing’s class of 2020 pocketed £126,093.67 per minute of action, a new study into the value of racehorses has revealed.

The top 20 earning racehorses last year took 11.05 minutes of racing, on average, to break the £1 million-barrier, 59.56% quicker than global sports’ top earning athletes, across the same 12-month period.

However American great Arrogate still tops the all-time charts, having banked £1 million for every 1.57 minutes raced.

Exactly half of last year’s leading thoroughbreds pocketed six-figure sums for a mere 60 seconds’ work, according to OLBG’s Most Profitable Racehorse report.

Arrogate, bought by Juddmonte Farm for a meagre £408,000.00, landed three of the planet’s richest races within the space of four months, amassing as yet insurmountable career earnings of £12,718,498.00; £462,490.84 per minute on the dirt. The Breeders’ Cup Classic netted his camp £2.24 million, the Pegasus World Cup £5.69m and the Dubai World Cup £4.88m.

The Bob Baffert-trained phenom won on seven occasions in total, earning more than his keep in just 20 minutes.

That ‘time to £1 million’ figure dropped to 5.66 minutes, when you assess the financial vitals of the top 20 earning racehorses of all time. This elite group earned an aggregated £160,446,327.70 across collective careers comprising 229 starts, and a win percentage of 52, to boot.

The stats for the class of 2020 are quite remarkable too, with a combined 69 wins from 117 starts; landing each of their respective owners a sizable share of £23,847,336.32.

There are some exceptionally wealthy racehorses out there, or there would be if they got to keep the cash.

Recently retired Authentic, the sport’s top earner in 2020, added a further £402,623.08 to his owners’ coffers for every single minute he ran.

Winner of the 2020 Kentucky Derby and Breeders’ Cup Classic, setting a new track record at Keeneland in the latter, he took home a cool £5,234,100.00, in just seven starts and recently began his stud career in central Kentucky, having retired last November.

That comes against the backdrop of prize purses for the top 10 most expensive horse races on the planet surpassing the £50 million-mark for the first time in 2020, the collective fund up 28.74% year-on-year.

Disappointingly, but understandably due to the pandemic, the cumulative total prize money available for the 489 races staged across the world last year finished at £322,187,199.00, down 19.09% from 2019 (£398,218,061.00), with the available funds in Europe taking the biggest hit, falling by a jaw-dropping 58.82% year-on-year.

Across the rest of the sporting world, Cristiano Ronaldo, who plys his trade in Serie A for Juventus, cleared £76,650,000.00 through salary, bonuses and endorsements in 2020, banking £18,782.16 per minute in the 2019-20 season, 60.08% less than 18th-ranked horse Mr Freeze (£34,911.89).

Footballers Messi (£19,926.51) Neymar (£29,218.36), Basketball’s Le Bron James (£27,774.14) and F1’s Lewis Hamilton (£26,384.38) also failed to trouble Mr Freeze, purchased in 2016 for £54,750, in the earnings per minute stakes, based on 2020 income.

Tyson Fury meanwhile was the most lucrative earner. Despite fighting just once last year he averaged £2,117,557.25 per minute – 248% more than the next highest earner which was Irish racehorse Tarnawa, who also only competed once.

Commenting on the findings, OLBG’s Richard Moffat said: “We’ve always known about the huge sums of money involved in racing horses, both on the betting exchanges and the business side of it too, but to see the figures in black and white and compare what racehorses earned versus sport stars really does make you sit up and take notice.

“It’s the fine margins between winning and losing, and the colossal financial incentives on offer, that add to the drama and intrigue of the sport. It also gives you a feel for why major bloodstock operations such as Godolphin, Zayat, Juddmonte, to name but a few, exist and take the creation of future leading thoroughbreds so seriously.

“When you microanalyse it to the point where Authentic earned £402,623.08 for every 60 seconds’ work in 2020, the lucrativeness of the sport is plain to see.”

Cool Bus Shelter

The UAE Lottery backs Cool Bus Shelter initiative for outdoor workers

Published

3 hours ago

July 20, 2026

Wladimir P.

the-uae-lottery-backs-cool-bus-shelter-initiative-for-outdoor-workers

The UAE Lottery has partnered with SmartLife Foundation to support outdoor workers during the UAE summer, backing the Cool Bus Shelter initiative in Abu Dhabi on July 20, 2026.

The programme aligns with the UAE’s Midday Break rules, which require outdoor work to stop between 12:30 PM and 3:00 PM during peak heat. As part of the initiative, air-conditioned buses were stationed near labour sites to provide workers a place to rest before returning outdoors.

Volunteers from The UAE Lottery and SmartLife Foundation provided cold towels, cold water and drinks, according to the organisations. Workers also received portable rechargeable neck fans intended to provide additional cooling after the break.

Suzan Kazzi, Associate Director – Corporate Social Responsibility at Momentum- The UAE Lottery, said: “Outdoor workers are the backbone of our cities’ urban development, and initiatives like the Cool Bus Shelter ensure they receive the care and recognition they deserve during the most challenging months of the year. This is our small way of saying thank you and reminding them that their wellbeing truly matters”.

Abhijeet Oak, Vice President at SmartLife Foundation, added: “At SmartLife Foundation, we believe that protecting the wellbeing of outdoor workforce is a shared responsibility. Through the Cool Bus Shelter initiative, we are proud to collaborate with organizations such as The UAE Lottery and other community partners to create moments of comfort, appreciation and human connection that leave a lasting impact”.

The post The UAE Lottery backs Cool Bus Shelter initiative for outdoor workers appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Bally’s Intralot

Intralot Ireland Limited Signs Seven Year Contract Extension with Premier Lotteries Ireland

Published

4 hours ago

July 20, 2026

Wladimir P.

intralot-ireland-limited-signs-seven-year-contract-extension-with-premier-lotteries-ireland

Bally’s Intralot announced that its subsidiary Intralot Ireland Limited has signed a seven year contract extension, through November 2034, with Premier Lotteries Ireland (PLI). The agreement supports PLI’s continued operation of the Irish National Lottery through the remainder of its license period and reinforces Bally’s Intralot’s role as a trusted technology and services partner.

Under the terms of the agreement, Bally’s Intralot will modernise PLI’s technology ecosystem by deploying its next-generation LotosX Omni solution and PlayerX Player Account Management platform. The solution will provide a modern, cloud-based technology foundation supporting lottery operations across retail and digital channels, while incorporating advanced retailer management, instant games management, device management and content management capabilities. The agreement also includes comprehensive support and maintenance services, along with cloud operations and cybersecurity services for the first year, designed to ensure the long-term reliability, security and performance of PLI’s technology environment.

Through this partnership, Bally’s Intralot will support PLI in delivering a future-ready operating environment designed to enhance operational efficiency, accelerate innovation and strengthen player engagement. The modernisation will provide a secure, scalable and resilient platform that enables PLI to continue evolving its offerings while improving time-to-market implementation of new initiatives, along with maintaining the highest standards of reliability and service to players and retailers across Ireland.

“We are pleased to extend our partnership with Bally’s Intralot, a relationship built on trust, commitment to excellence, and shared ambition since 2014. As we look to the future, this agreement provides a strong platform for continued innovation and growth, ensuring we can deliver a modern, secure, and world-class National Lottery that places responsible play at its heart while continuing to benefit communities across Ireland,” said Cian Murphy, CEO of PLI.

Robeson Reeves, CEO of the Bally’s Intralot Group, said: “We are proud to extend our long-standing partnership with Premier Lotteries Ireland for a further seven years. This agreement reflects the strength of our technology and the trust we have built with PLI over more than a decade of collaboration. We look forward to continuing to support the National Lottery of Ireland and to delivering innovative, responsible gaming experiences to players across the country.”

The post Intralot Ireland Limited Signs Seven Year Contract Extension with Premier Lotteries Ireland appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Artificial Intelligence

Kambi Delivers Record-breaking World Cup with More Than 100 Million Bets as Bet Builders and Player Props Take Centre Stage

Published

4 hours ago

July 20, 2026

Wladimir P.

kambi-delivers-record-breaking-world-cup-with-more-than-100-million-bets-as-bet-builders-and-player-props-take-centre-stage

Kambi, the home of premium sports betting solutions, and its global network of Turnkey Sportsbook partners have exceeded 100 million bets placed during the ongoing FIFA World Cup, with data showing the continued evolution of player betting preferences towards higher-margin products.

Data from Kambi’s global partner network shows the continued growth of player props and Bet Builder, reducing the dependency on traditional core markets to drive engagement and margin performance. This is illustrated by last week’s semi finals which had more than 700,000 unique combinations placed on each game.

The expanded tournament has delivered on the increased turnover potential that was anticipated, yet Kambi has also exceeded average turnover per match and seen an increase in average stake compared to 2022. Kambi’s geographically diversified partner network has driven betting volume across a wider range of markets and time zones, while diversifying risk and liabilities across its broad global partner base.

Key World Cup 2026 betting trends (versus 2022) across Kambi’s Turnkey Sportsbook include:

• Pre-match Bet Builder turnover up 3.6x

• Average pre-match Bet Builder selection size now 3.5 compared to 2.9

• Player shots on target is the top pre-match Bet Builder offer by turnover, generating 2x the turnover of match winner market

• Share of pre-match turnover from bets other than match winner up from 57% to 63%

• Live Bet Builder turnover up 10x

• Player shots on target is the most popular live bet, accounting for 15% of live turnover

Together, these trends underline the transition to more complex, higher-margin recreational play, helping Kambi sustain a strong tournament margin despite a competition in which the top four seeds reached the semi-finals and leading strikers frequently scored.

This shift has been facilitated by Kambi’s AI trading system, with the tournament becoming the first World Cup where bet offers across both pre-match and live were fully compiled and traded by Kambi’s proprietary algorithmic capability. This has supported greater efficiency and scalability while enabling a broader, deeper betting offer.

Combining advanced AI-driven technology with the vast data generated by its global network has enabled Kambi to deliver a wide range of product improvements, from expanded player props markets and increased Bet Builder combinability to reduced suspension times, lower live delays and enhanced uptime.

Werner Becher, CEO of Kambi, said: “Surpassing 100 million bets before the final demonstrates both the scale of our network and the progress we are making in sportsbook innovation. This is the first World Cup fully traded by our AI-powered capabilities and we’ve seen the impact in stronger product performance, greater engagement with player props and Bet Builder, and a betting mix that continues to evolve beyond traditional markets. At a tournament where results have not always been favourable for some bookmakers, these advances have enabled us to continue performing strongly and delivering for partners.”

Kambi will publish its Q2 2026 Report on 22 July, when it will share further insights from the World Cup and provide additional detail on the performance of its sportsbook products during the tournament.

The 100 million bet milestone applies to Kambi’s Turnkey Sportsbook only and does not include the millions of bets driven by Kambi’s Odds Feed+ product.

The post Kambi Delivers Record-breaking World Cup with More Than 100 Million Bets as Bet Builders and Player Props Take Centre Stage appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.