Asia
Ultimate Battle, India’s first-ever one-stop esports Online Platform; set to revolutionize Indian Esports market

A 360-degree platform with Esports Titles Tournaments, Gaming News & an E-commerce Portal for gamers
Ultimate Battle is India’s first-ever one-stop online Esports platform for all gaming needs, an ecosystem for players to connect, interact and compete with each other in their favorite Esports title games for competition and rewards. The platform provides a focused designed and playing facility with unparalleled competitive gaming experiences for gamers, the esports community, and millions of esports fans around the world via esports tournaments and industry-related informative content production- in short, Ultimate Battle boasts to be a gamer’s paradise.
The platform also caters to the Esports community with an E-commerce Portal, virtual supermart for all gaming enthusiasts, a unique concept, and a first for the esports sector in India. This helps in provisioning a 360-degree platform to gaming enthusiasts for news on the latest esports trends, consume high-quality gaming content as well an environment to compete, and bud new talents for the Esports competitive scene.
“Gaming was mostly recreational all this while but with the absence of Live Sports, people who had a competitive bent of mind got hooked to online esports and the sudden surge is there for everyone to witness. I truly believe this is an opportune moment for homegrown brands like us, who are in the business of Esports and have created a unique value proposition for the gamers. This is a very exciting time for Ultimate Battle; we are a new age Esports online platform with a plug and play option which is innovative, informative and also provides E-commerce facilities for various gaming needs—all embedded into one single platform,” said Tarun Gupta, a gamer and Founder of Ultimate Battle.
India in the past couple of years has emerged as the hotbed for mobile esports. The growth of online esports gaming has seen an exponential rise due to the penetration of smartphones resulting in a mammoth of 365 million Indian gamers across mobile, PC, and console which is projected to reach 440 million by 2022 according to industry estimates.
The foundation and flavor of Ultimate Battle points towards this esports boom with some of the key gamer-friendly product features being;
- Game Play – Engage with fellow games and play tournaments/Challenges
- Socialize – Connect with gamers, make friends & chat with the community
- E-commerce – a one-stop-shop offering jaw-dropping deals & best pricing on top brands of Gaming Hardware, Consoles & Gaming Accessories
- Content – Consume great content gameplay news & media
The platform currently has popular esports titles like Call of Duty, Garena Free Fire, Valorant, FIFA20, CS: GO, DOTA2, Fortnite including Chess, which has topped gamer’s preferences during the pandemic. Currently, the platform has a strong player base across games and has hosted close to 30000 matches since its inception in 2017.
“To bring Esports into the mainstream and engage millions of gamers and fans together, we have multiple popular esports titles on our platform. In the year 2019, India alone amounted to 13% of the total game downloads worldwide with mobile games in the forefront. We are consistently working to develop Esports in India. Since our inception we as a tech brand specializing in esports aim to provide thousands of gamers with a unique online experience to participate in multi-player mobile, console, and PC video game competitive tournaments and win prize money,” added Gupta who is also an expert in product design and technology development.
This platform also serves as a go-to platform to kickstart one’s career in the competitive circuit. All the esports athletes will get essential exposure and a platform where they can enhance their tactical skills, strategies & coordination.
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Asia
Hero Esports Announces Venues for ACL Grand Finals 2025

Hero Esports, an industry leader and the largest esports company in Asia, has announced its championship venues for the Asian Champions League (ACL) Grand Finals 2025 taking place May 16-18 in Shanghai. The landmark event will transform three of the city’s most iconic venues into battlegrounds for nine premier esports titles, cementing Shanghai’s status as the global esports capital.
The tournament is expected to attract 80,000+ live attendees across three venues, with global broadcasts reaching millions via Twitch, YouTube and TikTok. Participating teams will be competing for a total prize pool of $2 million. Selected ACL winners will earn direct entry to the Esports World Cup in Riyadh, Saudi Arabia—the largest esports event in history due to take place from July to August.
“Shanghai’s selection as our host city reflects its unmatched esports infrastructure and passionate community. By combining elite competition with DreamHack’s festival energy, we’re creating a new blueprint for global esports events,” said Jonny Wang, CEO of ACL.
“This is Hero Esports’ most ambitious project to date. The ACL bridges Asian talents with the world stage while delivering unforgettable fan experiences through cutting-edge production,” said Danny Tang, Co-Founder & CEO of Hero Esports.
The post Hero Esports Announces Venues for ACL Grand Finals 2025 appeared first on European Gaming Industry News.
Asia
LEADING SCORES APP LIVESCORE EYES ASIA GROWTH WITH EXPANDED BRAND PRESENCE IN THAILAND

LiveScore, home to the world’s leading app for sports scores, announces it is expanding its brand activation and presence in Thailand. This development marks a significant milestone in its ongoing commitment to localising its services and engaging with football fans across Asia.
This strategic move highlights LiveScore’s commitment to expanding its presence in the region, beginning with Thailand and Indonesia. LiveScore has experienced substantial growth in Asia Pacific, with Thailand and Indonesia specifically representing a significant portion of LiveScore’s 7.6m users in Asia in 2024.
In line with this expansion, LiveScore has partnered with local agency, Holarchy, to enhance brand awareness and activation in the region. This step is crucial to the overall strategy aimed at engaging fans and brand partners throughout Asia. With the World Cup nearing, this expansion allows LiveScore to connect with dedicated football fans as it seeks to establish itself as the leading platform for football fans, and paves the way for exciting collaborations with regional brands.
This expansion showcases LiveScore’s ongoing commitment to Fuelling Fans’ Passion for Sport, providing localised content, live scores, and news that resonates with fans on a personal level.
To further cement its commitment to local audiences, LiveScore has launched its official Thai social media account, @livescore.th. LiveScore’s Thai-specific account will feature localised content from the global LiveScore account, complimented with content specifically crafted for Thai fans, making it easier than ever for fans to stay engaged with their favourite sports.
Beyond social, fans can look forward to a series of LiveScore events such as watch parties, with all activations designed to bring more fans closer to the games they love.
Dominic Vye, Marketing Director, LiveScore, said: “Sports, especially football, hold immense popularity across Asia. We’ve chosen Thailand as the first country for our Asia expansion because of the undeniable passion of Thai fans. From their vibrant love for food to their pride in national teams and unwavering enthusiasm for the Premier League, Thai fans stand out. With LiveScore already enjoying a strong following and a loyal user base, this expansion marks an incredibly exciting step forward for both us and the fans.”
“LiveScore has always been driven by our mission to Fuel Fans’ Passion for Sport, and the incredible passion of Asian football fans only motivates our commitment to building a personal connection with fans in every market. We’re witnessing a phenomenal growth as fans from all over the world engage with us more than ever, especially as excitement builds towards the World Cup in 2026, and we’re proud to provide them with real-time updates and content that is tailored to their interests and needs.
“This is just the beginning, and we’re looking forward to working with more like-minded brands committed to building meaningful connections with football fans across Asia.”
The post LEADING SCORES APP LIVESCORE EYES ASIA GROWTH WITH EXPANDED BRAND PRESENCE IN THAILAND appeared first on European Gaming Industry News.
Asia
ZITRO TO SHOWCASE CONCEPT CABINET LINE AND NEW GAMES AT G2E ASIA 2025

As excitement builds for G2E Asia 2025, Zitro is set to make a powerful statement with the debut of its all-new CONCEPT cabinet line alongside a portfolio of new, tailor-made game titles designed specifically for the Asian gaming market. This year’s lineup reflects Zitro’s continued evolution as a key player in gaming innovation, offering both cutting-edge hardware and captivating content.
Among the titles on display will be Legendary Sword, Triple Charm Journey, Fairyland Quest, King Fu Frog, Merging Fu Pots, Lucky Vaulty, and Cash Totems—each developed with exciting features, enhanced with rich narratives, and high-quality multimedia to elevate player engagement across diverse markets.
Zitro’s rising influence in Asia is evident. The company’s recent expansion in the Philippines—where Zitro’s slot games are among the top performers in casinos within Entertainment City—underscores its rapid success in the region.
“We are proud to showcase our latest innovations at G2E Asia 2025,” said Sebastián Salat, President International of Zitro. “Our commitment to the Asian market remains steadfast, and we are confident that our player-centric products—crafted with deep understanding of the region’s vibrant gaming culture—will resonate with both operators and players. The introduction of our CONCEPT cabinet line and ambitious 2025 game release roadmap in place marks a new chapter for Zitro in this market, and we look forward to sharing it with the Asian gaming community.”
The post ZITRO TO SHOWCASE CONCEPT CABINET LINE AND NEW GAMES AT G2E ASIA 2025 appeared first on European Gaming Industry News.
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