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ANJ publishes its 2021/2023 strategic plan

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As soon as it was set up on 23 June 2020, the National Gambling Authority began drawing up its strategic plan for the next three years. It sets out its vision of regulation and how it intends to add value to players and economic players. Five priority focus have been set to keep gambling within a sustainable perspective of recreational gambling.

The development of the strategic plan was launched in July 2020 and continued until November. It was built through a collaborative process involving all ANJ agents as well as members of the ANJ Board. It was also based on contacts with operators or civil society that were organized after the launch of the ANJ. This plan was definitively adopted by the ANJ Board on 3rd December 2020.

Beyond the four objectives defined by the law, the ANJ must carry out its action in a medium-term strategic perspective, specify its vision of regulation and how it intends to bring value to players and economic actors. In short: define the regulator’s project.

This is all the more important as the new legal framework is complex and difficult to grasp for operators, as the health crisis has tightened competition conditions, and because each action taken by the regulator will be scrutinized in terms of its effects on market balances.

The central inspiration of this strategic plan is to keep gambling within a sustainable perspective of recreational gambling.

Given the psycho-social risks associated with gambling and in the particular context of health crisis, it is essential to consolidate a regulatory model that makes it possible to reconcile controlled development of the sector with the protection of the public interests involved, first and foremost the gamblers protection. This is a priority ethical issue for our country, and this ethical dimension of the ANJ’s action is included in all of the regulator’s actions and reflections.

 

Three methodological principles pass through all the proposals in this plan

Pragmatism: The desire to build step by step the regulatory architecture put in place by the 2019 order so that each operator in the gambling market can realistically and effectively adopt the new obligations;

Dialogue: The need to build regulation with all the actors through an organized and continuous dialogue. The ANJ is convinced that, if the roles of each are distinct, it is essential that the regulator be close to the realities on the ground, in dialogue with the stakeholders in order to best adjust its positions, tools and services;

Coherence: Finally, the concern to work with other public structures to coordinate our actions and offer economic players the most coherent and readable public front possible.

The 5 strategic focus that will guide the ANJ’s action over the next three years are as follows:

1st STRATEGIC FOCUS: Building a “value-adding” regulator at the service of a sustainable recreational gambling market

The ANJ must bring value to the gambling sector by implementing a comprehensive toolkit that includes preventive, prescriptive, control and sanctioning actions in a regulatory continuum. This approach is in the interest of operators, the security of their practices and the confidence of their customers. It contributes to the protection of gamblers and the preservation of a gambling practice that must remain recreational.

2nd STRATEGIC FOCUS: Placing the player at the heart of regulation

Gambling concerns almost one French people out of two, which makes it a very appreciated and widespread leisure activity, oriented towards an essentially recreational practice. However, with an estimated 1.4 million problem gamblers, the prevention of excessive gambling is a central public health issue in which the ANJ must take part; the implementation of the new obligations of operators will be decisive in this respect. Finally, the protection of minors is a priority.

3rd STRATEGIC FOCUS: Building a forefront regulatory system

The gambling market is particularly creative in games offers, promotional strategies of operators or gambling platforms. In order to be in tune with this world, ANJ must integrate this culture of innovation and digital technology, both with respect to the players it regulates and internally, in its operating mode and tools.

4th STRATEGIC FOCUS: Promoting a European vision of gambling regulation

European cooperation with the ANJ’s counterparts needs to be strengthened since many issues, both operational and strategic for the regulation of gambling, are now being addressed at this level. This is the case of the fight against money laundering or illegal gambling or the emerging economic role of gaming platforms. At a time when a choice has to be made between several regulatory models, the ANJ wishes to play a leading role in European and international cooperation.

5th STRATEGIC FOCUS: Strengthening our working community

The scope and diversity of its regulatory scope and the new legal obligations imposed on operators result in a high rate of demand and a very heavy workload for the teams; this pressure also requires a great deal of joint work by the teams.

It is therefore essential to pool resources and information, empower employees and attract new talent. The aim is to make “working together efficiently” the common language of the ANJ, by multiplying opportunities for exchanges and meetings, by introducing new forms of work organization that are more transversal and empowering, but also by embodying the values of goodwill and conviviality on a daily basis.

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Gamblers Connect has officially launched its iHub, a new dedicated page created to be your ultimate connection to the iGaming world

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Gamblers Connect, the award-winning iGaming media and affiliate platform, is proud to announce the official launch of the iHub, a new dedicated page created to be your ultimate connection to the iGaming world.

The iHub exclusively features companies that have an official partnership or verified collaboration with Gamblers Connect, ensuring that every listing meets our editorial, commercial, and quality standards. To achieve this feat, we have successfully organized the complex web of the iGaming industry into a single, centralized location.

The sole purpose of the iHub is to function as a comprehensive database that allows anyone in iGaming, whether it is affiliates, operators, or players, to find the right solutions in one place. Unlike open directories, the iHub is a curated environment, only trusted, officially partnered companies are included, with no self-submissions or automated listings. The iHub, just as the industry itself, is built upon four essential pillars that cover every facet of the iGaming realm, including Affiliates, Game Providers, B2B Providers and Payment Solutions.

Every company featured within the iHub is manually reviewed and onboarded through an official partnership with Gamblers Connect, ensuring accuracy, relevance, and long-term value for the industry.

Gjorgje Ristikj, Founder of Gamblers Connect, said: “The launch of the iHub perfectly reflects our goal to be the most transparent source of information in the iGaming world. It marks a new milestone in our history, as it represents a step forward in our ongoing mission to bring clarity to the industry. By launching the iHub, we unite the four essential pillars in a transparent and centralised manner, giving our community the ultimate resources to navigate the iGaming landscape.”

The post Gamblers Connect has officially launched its iHub, a new dedicated page created to be your ultimate connection to the iGaming world appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Gaming Titans

Gaming Titans Are Relocating to Malta to Save Millions in Taxes

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gaming-titans-are-relocating-to-malta-to-save-millions-in-taxes

The gambling industry is hitting hard on industry firms. A growing number of jurisdictions are elevating pressure on licensed operators by rolling out stricter rules and imposing higher taxes as part of the efforts to tackle illegal gambling. Amid mounting pressure, Malta quietly cultivated a reputation as the “Holy Grail” for gambling firms.

For more than a decade, Malta has become a magnet for gambling businesses regardless of size and activity. Even prominent gambling enterprises, giant firms long on the market, are leaving and relocating their headquarters (HQ) from unfavorable regimes known for exceptionally high taxes, like Germany and the United Kingdom. 

The math is mathing; businesses can save millions in annual revenue without compromising on the comfort of operating in a respected and stable regulatory framework. The most recent high-profile case involved one of the UK’s largest betting firms, Sky Bet, which has relocated a substantial part of its business to Malta, seeking to sharply reduce its tax bill.

The gap between tax regimes continues to widen, making it impossible to ignore for industry firms. Although the baseline UK corporate tax rate is set at 25%, the country has introduced additional gaming and betting duties, which are set to increase progressively, reaching up to 40% in the next two years. Subsequently, many small and large operators that have worked in the country for years reassess whether staying in the UK is still worth it.

Germany presents a similarly complex environment. Germany applies a 15% corporate income tax plus an additional levy of 5.5% on that amount, bringing the effective total to approximately 15.825% (together with other taxes, the rate may increase to approximately 28%-30%). The applicable gambling tax is 16.6% for lotteries and 5.3% for any other gambling activity. In Germany, therefore, securing positive net profit becomes the one with the stars for gambling businesses, thus driving many to reconsider their exposure and look elsewhere.

Malta, by comparison, looks like the missing piece of the puzzle. While the nominal corporate income tax rate in Malta is 35%, the country’s tax refund system allows one to effectively reduce the number to as low as 5%. Importantly, Malta does not introduce a UK-equivalent 15% gambling levy and instead applies a modest compliance contribution ranging from 0.5% to 4% per euro on the initial €2,000,000–€3,000,000 of company revenue, depending on the license class and activity.

For leading industry enterprises and groups of companies, securing a Malta gaming license and relocating to the jurisdiction can be truly transformative, potentially saving tens of millions in taxes each year.

Beyond the tax purposes, the Malta gambling license seal offers far more compelling advantages. The country has invested years in developing its gambling regulatory framework, with its licensing regime now widely respected internationally and recognized as “one of the most reputable licenses in the world,” according to Inteliumlaw, an industry-leading consultancy supporting firms during the license acquisition process.

Today, Malta has cemented a place among the world’s leading gambling hubs, with a regulator frequently regarded as one of the most experienced and well-respected. The island’s mature infrastructure and robust legal protection have made it extremely appealing both for innovating new projects and established enterprises seeking a reliable HQ base for growth.

As a result, gambling companies across Europe and other key regions are re-evaluating whether it still pays off to stay in their home jurisdiction, particularly where profitability begins to decline or no longer reaches desired thresholds. Ultimately, companies choose to leave higher-tax jurisdictions behind and move through mergers and acquisitions (M&A) or a complete restructuring.

Against this backdrop, gambling companies are debating whether relocation is worth it, but how to transition without any bottlenecks and compliance gaps while also keeping operations running seamlessly. Relocating a gambling business is not a simple maneuver; rather, it’s a high-stakes operation spanning re-licensing, corporate restructuring, and obtaining multiple regulatory approvals. Anything can go wrong, triggering compliance breaches and drawing regulator attention.

In this case, proceeding without strong legal support is akin to walking a tightrope with the eyes closed. Successful gaming business relocation to Malta typically hinges on professional guidance from firms like Inteliumlaw, who combine deep expertise in gambling licensing and corporate structuring. With proven know-how and a team of seasoned specialists, Inteliumlaw helps gaming firms navigate the Malta gaming license application process with confidence.

Malta’s rise as a premier gambling destination is neither accidental nor a mistake, but the effect of effective policy-making tailored to an in-depth understanding of the modern gambling business’s real needs. Yet, what appears to be a seamless relocation is often the result of meticulous work behind closed doors, where specialists create the right setup to truly stage the stage for successful long-term operations in the new jurisdiction.

The post Gaming Titans Are Relocating to Malta to Save Millions in Taxes appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Gaming Titans

Gaming Titans Are Relocating to Malta to Save Millions in Taxes

Published

on

gaming-titans-are-relocating-to-malta-to-save-millions-in-taxes

The gambling industry is hitting hard on industry firms. A growing number of jurisdictions are elevating pressure on licensed operators by rolling out stricter rules and imposing higher taxes as part of the efforts to tackle illegal gambling. Amid mounting pressure, Malta quietly cultivated a reputation as the “Holy Grail” for gambling firms.

For more than a decade, Malta has become a magnet for gambling businesses regardless of size and activity. Even prominent gambling enterprises, giant firms long on the market, are leaving and relocating their headquarters (HQ) from unfavorable regimes known for exceptionally high taxes, like Germany and the United Kingdom. 

The math is mathing; businesses can save millions in annual revenue without compromising on the comfort of operating in a respected and stable regulatory framework. The most recent high-profile case involved one of the UK’s largest betting firms, Sky Bet, which has relocated a substantial part of its business to Malta, seeking to sharply reduce its tax bill.

The gap between tax regimes continues to widen, making it impossible to ignore for industry firms. Although the baseline UK corporate tax rate is set at 25%, the country has introduced additional gaming and betting duties, which are set to increase progressively, reaching up to 40% in the next two years. Subsequently, many small and large operators that have worked in the country for years reassess whether staying in the UK is still worth it.

Germany presents a similarly complex environment. Germany applies a 15% corporate income tax plus an additional levy of 5.5% on that amount, bringing the effective total to approximately 15.825% (together with other taxes, the rate may increase to approximately 28%-30%). The applicable gambling tax is 16.6% for lotteries and 5.3% for any other gambling activity. In Germany, therefore, securing positive net profit becomes the one with the stars for gambling businesses, thus driving many to reconsider their exposure and look elsewhere.

Malta, by comparison, looks like the missing piece of the puzzle. While the nominal corporate income tax rate in Malta is 35%, the country’s tax refund system allows one to effectively reduce the number to as low as 5%. Importantly, Malta does not introduce a UK-equivalent 15% gambling levy and instead applies a modest compliance contribution ranging from 0.5% to 4% per euro on the initial €2,000,000–€3,000,000 of company revenue, depending on the license class and activity.

For leading industry enterprises and groups of companies, securing a Malta gaming license and relocating to the jurisdiction can be truly transformative, potentially saving tens of millions in taxes each year.

Beyond the tax purposes, the Malta gambling license seal offers far more compelling advantages. The country has invested years in developing its gambling regulatory framework, with its licensing regime now widely respected internationally and recognized as “one of the most reputable licenses in the world,” according to Inteliumlaw, an industry-leading consultancy supporting firms during the license acquisition process.

Today, Malta has cemented a place among the world’s leading gambling hubs, with a regulator frequently regarded as one of the most experienced and well-respected. The island’s mature infrastructure and robust legal protection have made it extremely appealing both for innovating new projects and established enterprises seeking a reliable HQ base for growth.

As a result, gambling companies across Europe and other key regions are re-evaluating whether it still pays off to stay in their home jurisdiction, particularly where profitability begins to decline or no longer reaches desired thresholds. Ultimately, companies choose to leave higher-tax jurisdictions behind and move through mergers and acquisitions (M&A) or a complete restructuring.

Against this backdrop, gambling companies are debating whether relocation is worth it, but how to transition without any bottlenecks and compliance gaps while also keeping operations running seamlessly. Relocating a gambling business is not a simple maneuver; rather, it’s a high-stakes operation spanning re-licensing, corporate restructuring, and obtaining multiple regulatory approvals. Anything can go wrong, triggering compliance breaches and drawing regulator attention.

In this case, proceeding without strong legal support is akin to walking a tightrope with the eyes closed. Successful gaming business relocation to Malta typically hinges on professional guidance from firms like Inteliumlaw, who combine deep expertise in gambling licensing and corporate structuring. With proven know-how and a team of seasoned specialists, Inteliumlaw helps gaming firms navigate the Malta gaming license application process with confidence.

Malta’s rise as a premier gambling destination is neither accidental nor a mistake, but the effect of effective policy-making tailored to an in-depth understanding of the modern gambling business’s real needs. Yet, what appears to be a seamless relocation is often the result of meticulous work behind closed doors, where specialists create the right setup to truly stage the stage for successful long-term operations in the new jurisdiction.

The post Gaming Titans Are Relocating to Malta to Save Millions in Taxes appeared first on Americas iGaming & Sports Betting News.

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