Press Releases
Tundra Announces First Major Expansion into Dota 2
Tundra, a London based esports organisation known for their international roster of the world’s best FIFA players is pleased to reveal their expansion into Dota 2 with the acquisition of Mudgolems, a new and upcoming European team. The team is led by Adrian “Fata” Trinks, a veteran of the Dota2 scene. Having started his professional career more than 8 years ago, Fata played under some of the biggest teams in Dota2, including Team Liquid, Cloud9 and Team Secret. In those years, he managed to participate in all Internationals and various Major Valve Tournaments. More recently, he switched to the hard support role, using his experience to create and captain his own team.
Tundra launched in 2019 with a world-renowned international FIFA roster and the ambition to house high profile talent with their eye on victory at every event they attend. Following a successful first year with the signing of TikTok as Principal Partner and Kappa as the Official Sportive Teamwear provider. Tundra will now expand into Dota 2 with the signing of Mudgolems who recently qualified for the EU Upper Division in DreamLeague Season 14. Performing extremely well and showing promising potential, it was the Mudgolems´ rapid rise to success that ultimately sparked Tundra´s interest in supporting the team.
“Signing a new roster in a new game is a significant investment for any esports organisation and not an overnight decision. Dota 2 continues to be a pinnacle esport and Mudgolems is a new team that is already making a name for itself and who share the same ambitions and passion as we do,” said Maxim Demin, owner of Tundra. “The potential is sky high and we believe Fata will be able to steer the team in the right direction and challenge some of the biggest names on the Dota 2 esports scene. At Tundra we want to compete at the highest level and in the world’s biggest esports, which is why we believe an expansion into Dota 2 is a natural step for us. With that being said, we realise that success doesn’t come overnight either.”
“Tundra Esports and I share the same drive to build a force within the Dota2 Esport scene and I believe this will let me take the team to the next level,” said Adrian “Fata” Trinks, Team Captain of Tundra’s Dota 2 team.
Adrian “Fata” Trinks has a strong roster of players supporting him, including:
- Oliver “Skiter” Lepko – born in Slovakia, Skiter has recently achieved more than 10,000 MMR in-game, having previously played for PENTA Sports, Ninjas in Pyjamas and CR4ZY.
- Leon “Nine” Kirilin – Half German, half Russian, Nine is best known for being the first German player to reach 9,000 MMR, playing for the likes of PENTA Sports, Team Spirit and J.Storm.
- Neta “33” Shapira – A skillful Israeli offlaner with many games under his belt on teams such as Alliance, Ninjas in Pyjamas, Optic Gaming and Hellraisers.
- Malthe “Biver” Winther – A support player hailing from Denmark with a track record of playing for Natus Vincere and Ninjas in Pyjamas.
Tundra fans can watch the official debut of the new Dota 2 team on Tuesday January 26th at 9pm CET, playing against OG in the DreamLeague Season 14 DPC EU Upper division.
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eSports
Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028
Lee “Faker” Sang-hyeok joins Cristiano Ronaldo and Magnus Carlsen in the Esports Foundation’s Ambassador Program.
The Esports Foundation (EF) has appointed Lee “Faker” Sang-hyeok as a Game Ambassador for the Esports World Cup (EWC) and Esports Nations Cup (ENC) through 2028, the organization said on July 15, 2026 in a statement issued from Riyadh and Paris.
EF said Faker joins Cristiano Ronaldo, listed as the Foundation’s Global Ambassador, and Magnus Carlsen as part of the Esports Foundation Ambassador Program. The Foundation said Faker will represent “the perspective of esports players” across its international events, athlete initiatives, media engagements and leadership forums.
“You can’t talk about esports without mentioning Faker. He is the defining athlete of competitive gaming: a champion whose excellence, discipline and longevity have inspired an entire generation,” said Ralf Reichert, Chief Executive Officer of the Esports Foundation. “As our Game Ambassador, Faker represents something fundamental to the Ambassador Program: esports creates its own global sporting icons. Across EWC, ENC and NGSC, he will help ensure that the players who built this sport have a voice in shaping where it goes next.”
Faker said: “Competition has shaped my life, and I am proud to join the Esports Foundation as Game Ambassador. I want to continue competing for the biggest titles with T1 while representing the players and fans who have helped esports grow worldwide. Through the Esports World Cup, Esports Nations Cup and the Foundation’s wider platforms, I hope to inspire the next generation to pursue excellence, remain resilient and believe in how far competitive gaming can take them. There is still much more to achieve.”
EF highlighted Faker’s competitive record, describing him as a six-time League of Legends World Champion, EWC 2024 winner, two-time MSI champion and ten-time domestic champion with T1. The Foundation also said Faker became the first esports athlete to receive the Blue Dragon Medal in 2026, describing it as the Republic of Korea’s highest sporting honor awarded by President Lee Jae-myung.
The post Esports Foundation names Faker Game Ambassador for EWC and ENC through 2028 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Brand Partnerships
Midnite signs as Middlesbrough FC principal partner for 2026/27 season
Midnite has agreed a partnership with Middlesbrough FC that will see the UK bookmaker become the club’s principal partner and front-of-shirt sponsor for the 2026/27 campaign, which Middlesbrough describes as its landmark 150th season.
The companies announced the deal alongside a fan activation at Riverside Stadium on Thursday, July 9, branded “This Season’s On Us”. The initiative offered supporters prizes including 2026/27 season tickets, 2026/27 shirts, match tickets, or a £25 club shop voucher, with fans required to answer Middlesbrough trivia and complete a football challenge.
Middlesbrough former players Craig Hignett and David Wheater attended the event, and, according to the company, took bonus attempts on behalf of participants who missed out.
Andrew Mook, Midnite’s Head of Brand Marketing, said:
“Middlesbrough have a storied history and we’re delighted to announce this partnership during such a monumental year with the club celebrating their 150th anniversary.
“It was great to see so many Middlesbrough fans at the “This Season’s On Us” activation, we hope they enjoyed taking part and meeting club legends, with David Wheater hitting top bins on several occasions and allowing fans to win big with season tickets.
“We can’t wait to get to Riverside Stadium in August to kick-off a new season and we’re excited to say that we have plenty of new and captivating campaigns planned.”
Lee Fryett, Middlesbrough FC Chief Commercial Officer, added:
“We’re delighted to welcome Midnite as our new Principal Partner.
“We’re looking forward to working closely with Midnite to develop engaging campaigns, content and unique experiences that bring our fans even closer to the club.
“We’re confident this partnership will provide real value for our supporters while supporting our ambitions both on and off the pitch.”
The post Midnite signs as Middlesbrough FC principal partner for 2026/27 season appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech secures AGCO supplier licence for Ontario launch
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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