eSports

Tundra Announces First Major Expansion into Dota 2

Published

5 years ago

January 26, 2021

Reading Time: 2 minutes

Tundra, a London based esports organisation known for their international roster of the world’s best FIFA players is pleased to reveal their expansion into Dota 2 with the acquisition of Mudgolems, a new and upcoming European team. The team is led by Adrian “Fata” Trinks, a veteran of the Dota2 scene. Having started his professional career more than 8 years ago, Fata played under some of the biggest teams in Dota2, including Team Liquid, Cloud9 and Team Secret. In those years, he managed to participate in all Internationals and various Major Valve Tournaments. More recently, he switched to the hard support role, using his experience to create and captain his own team.

Tundra launched in 2019 with a world-renowned international FIFA roster and the ambition to house high profile talent with their eye on victory at every event they attend. Following a successful first year with the signing of TikTok as Principal Partner and Kappa as the Official Sportive Teamwear provider. Tundra will now expand into Dota 2 with the signing of Mudgolems who recently qualified for the EU Upper Division in DreamLeague Season 14. Performing extremely well and showing promising potential, it was the Mudgolems´ rapid rise to success that ultimately sparked Tundra´s interest in supporting the team.

“Signing a new roster in a new game is a significant investment for any esports organisation and not an overnight decision. Dota 2 continues to be a pinnacle esport and Mudgolems is a new team that is already making a name for itself and who share the same ambitions and passion as we do,” said Maxim Demin, owner of Tundra. “The potential is sky high and we believe Fata will be able to steer the team in the right direction and challenge some of the biggest names on the Dota 2 esports scene. At Tundra we want to compete at the highest level and in the world’s biggest esports, which is why we believe an expansion into Dota 2 is a natural step for us. With that being said, we realise that success doesn’t come overnight either.”

“Tundra Esports and I share the same drive to build a force within the Dota2 Esport scene and I believe this will let me take the team to the next level,” said Adrian “Fata” Trinks, Team Captain of Tundra’s Dota 2 team.

Adrian “Fata” Trinks has a strong roster of players supporting him, including:

Oliver “Skiter” Lepko – born in Slovakia, Skiter has recently achieved more than 10,000 MMR in-game, having previously played for PENTA Sports, Ninjas in Pyjamas and CR4ZY.
Leon “Nine” Kirilin – Half German, half Russian, Nine is best known for being the first German player to reach 9,000 MMR, playing for the likes of PENTA Sports, Team Spirit and J.Storm.
Neta “33” Shapira – A skillful Israeli offlaner with many games under his belt on teams such as Alliance, Ninjas in Pyjamas, Optic Gaming and Hellraisers.
Malthe “Biver” Winther – A support player hailing from Denmark with a track record of playing for Natus Vincere and Ninjas in Pyjamas.

Tundra fans can watch the official debut of the new Dota 2 team on Tuesday January 26th at 9pm CET, playing against OG in the DreamLeague Season 14 DPC EU Upper division.

B2B Suppliers

BETER wins Esports Betting Supplier at EGR B2B Awards for second year

Published

7 hours ago

June 8, 2026

Wladimir P.

beter-wins-esports-betting-supplier-at-egr-b2b-awards-for-second-year

BETER has won the Esports Betting Supplier award at the EGR B2B Awards 2026, securing the category for the second consecutive year.

The company said the win is its fifth industry accolade of 2026. The EGR B2B Awards recognise suppliers serving the global iGaming sector across product quality, innovation, reliability and service.

BETER’s esports offering includes its exclusive ESportsBattle content, which it says delivers more than 550,000 events annually across eFootball, eBasketball, eHockey and eTennis, with up to 50 markets per event and an average operator margin of 7.5%+. The company also said ESportsBattle received ESIC Gold Standard Accreditation in 2025 and is now available in several US states, including Kentucky, New Jersey, Arizona, Florida and Colorado.

Separately, BETER said it has expanded its eFootball schedule with more than 4,200 monthly events “tailored to key US betting hours”. It also highlighted its Esports Odds Feed, which it says covers more than 450 tournaments globally and more than 40,000 pre-match and live events annually across titles including CS2, Dota 2, League of Legends and Valorant.

Adam Conway, General Manager of the Esports Business Unit at BETER, said: “Winning this award for the second year in a row is a proud moment for our team and a strong sign that operators continue to see the value of our esports products.

“Our products are built to give operators fast, reliable content that performs around the clock, not only during peak betting hours, while complementing traditional sports. That consistency is what makes the product so important in today’s sportsbook environment.

“We have continued to expand the portfolio, strengthen our US presence, and enhance our eFootball offering. Winning this category again reflects the trust that operators, partners, and the wider industry place in our products and people.

“This recognition reflects the dedication and expertise of teams across the business, including product development, trading, technology, integrity, operations, legal, commercial, marketing, and many others who contribute to our success every day. While we are proud of this achievement, it also motivates us to keep raising the bar, expanding further in regulated markets, and maintaining the high standards that have made BETER one of the industry’s leading providers of fast-paced betting content.”

The post BETER wins Esports Betting Supplier at EGR B2B Awards for second year appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Brazil

Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília

Published

4 days ago

June 4, 2026

GamingAmericas.com

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Esportes Gaming Brasil director Hugo Baungartner used a panel appearance at BiS Brasília (Brazilian iGaming Summit) to argue that sports and cultural sponsorships should be measured by their long-term impact, not just brand visibility. Baungartner spoke during the session “A Importância dos Patrocínios e das Leis de Incentivo para a Sustentabilidade do Esporte e da Cultura.”

During the debate, Baungartner said sector maturity requires a long-term approach that turns sponsorships into platforms for relationship-building and local ecosystem development, connecting with fans, consumers and communities.

He highlighted the group’s sports partnerships with Corinthians, Ceará, Náutico and Ferroviária, as well as support for Brazilian cultural events including Carnaval, São João and the Festival de Parintins. Baungartner said major events can move entire supply chains by boosting tourism, commerce and job opportunities, and pointed to the importance of working with local suppliers and professionals in Parintins to expand the positive impacts of sponsorship spending.

Baungartner also addressed challenges in Brazil’s regulated betting market, saying consolidation depends on governance, integrity and consumer protection, alongside efforts to combat illegal operators. He said advances in provider regulation and stronger financial traceability mechanisms are important steps to limit unauthorized activity and improve user security.

“Patrocínio responsável é aquele que cria conexão real com o público e deixa legado no território. No esporte e na cultura, isso significa investir com governança, transparência e propósito, fortalecendo um ecossistema que gera renda, emprego e oportunidades”, afirmou.

The post Esportes Gaming Brasil exec calls for ‘responsible sponsorship’ at BiS Brasília appeared first on Americas iGaming & Sports Betting News.

eSports

Team Vitality and Fulllife Unveil a New FPS Jersey for the Valorant Masters London and IEM Cologne Major 2026

Published

5 days ago

June 3, 2026

Wladimir P.

team-vitality-and-fulllife-unveil-a-new-fps-jersey-for-the-valorant-masters-london-and-iem-cologne-major-2026

Team Vitality has unveiled its new “FPS Jersey,” specially designed for IEM Cologne 2026 and the VALORANT Masters 2026 in collaboration with its apparel partner Fulllife. Conceived as a strong symbol of ambition, performance and legacy, the jersey features an exclusive central crest and introduces a bold visual evolution for the club.

After making history on Counter-Strike, Team Vitality is celebrating its FPS DNA through a jersey dedicated to its two flagship titles. Through this initiative, the club reinforces its ambition to leave a lasting mark on the world’s biggest FPS stages and establish this jersey as a new benchmark within the esports industry.

AN EXCEPTIONAL JERSEY FOR A HISTORIC MOMENT

For this new release, Team Vitality embraces a completely new visual approach. For the first time in the club’s history, purple is introduced alongside its iconic yellow and black colours, in line with the organisation’s new 2026 artistic direction. This bold creative choice allows the jersey to stand out within the esports landscape while surprising and exciting fans.

The symbol featured on the front of the jersey reinterprets an iconic part of the club’s logo: the “V” combined with the lower section of the bee’s body. This graphic element, called the “Mini Bee,” is integrated throughout the jersey’s design to symbolise the swarm — representing collective strength, the identity of the Hive and the power of the Team Vitality community.

Fulllife has brought its technical expertise to a piece designed both for competition and for the fans in the stands. Every detail reflects the club’s continued rise on the international stage and its ambition to leave a lasting legacy in esports. The accompanying apparel collection also incorporates the same colour palette and includes lifestyle pieces designed for everyday wear.

“We are extremely proud of this new FPS-focused marketing campaign — a true love letter to Counter-Strike and VALORANT. An exclusive jersey, a dedicated fan zone, and numerous activations created hand in hand with our partners for our fans… We are ready for two major international events, with the clear ambition of continuing to establish Team Vitality among the best esports clubs in the world,” said Amélie Canet, Chief Marketing Officer.

PERFORMANCE AND RESPONSIBILITY

The FPS Jersey is manufactured in Portugal using NanoMatter, a technical fabric made from 100% recycled polyester and specifically developed for competitive players. Ultra-comfortable, lightweight and breathable, it is designed to perform under the most demanding conditions.

Each order is delivered in Fulllife’s iconic Capsule packaging, redesigned in Team Vitality’s colors, FSC-certified and accompanied by 100% recycled and recyclable polybags.

“This jersey is one of the boldest pieces we have ever produced. Our role was to bring a strong creative vision to life using the best materials and manufacturing processes available, delivering a product that truly reflects Team Vitality’s ambitions on the international stage,” said Maxime Baziadoly, General Manager of Fulllife.

The post Team Vitality and Fulllife Unveil a New FPS Jersey for the Valorant Masters London and IEM Cologne Major 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.