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Opera buys owner of GameMaker and starts a Gaming division
Opera, the browser developer and consumer internet brand, announced its acquisition of YoYo Games, creator of the world’s leading 2D game engine, GameMaker Studio 2, for approximately $10 million. The tuck-in acquisition represents the second building block in the foundation of Opera Gaming, a new division within Opera with global ambitions and follows the creation and rapid growth of Opera’s innovative Opera GX browser, the world’s first browser built specifically for gamers.
Krystian Kolondra, EVP Browsers at Opera, said: “With Opera GX, Opera had adapted its proven, innovative browser tech platform to dramatically expand its footprint in gaming. We’re at the brink of a shift, when more and more people start not only playing, but also creating and publishing games. GameMaker Studio2 is best-in-class game development software, and lowers the barrier to entry for anyone to start making their games and offer them across a wide range of web-supported platforms, from PCs, to, mobile iOS/Android devices, to consoles.
Annette De Freitas, Head of Business Development & Strategic Partnerships, Opera Gaming, added: “Gaming is a growth area for Opera and the acquisition of YoYo Games reflects significant, sustained momentum across both of our businesses over the past year. Our new Opera GX browser hit 7 million MAUs in December, 2020, up 350% year over year, while YoYo Games’ GameMaker engine achieved 400K new registered creators in 2020. We’re tremendously excited by the opportunities the combination creates not only for our combined users, but also for the expansion of Opera’s gaming community.”
Stuart Poole, GM at YoYo Games who will remain with the business alongside technical lead Russell Kay stated, “For over twenty years, the vision behind the GameMaker engine was to not just create more games, but expand development within and beyond the game studio. We think the transaction with Opera – whose products are known, trusted and used worldwide by millions of people every month- represents a massive opportunity to accelerate fulfilment of that founding vision, during a period of exceptional growth for both companies.”
“We are very excited to start working with the team at YoYo Games,” said Krystian Kolondra, EVP Browsers at Opera. “We see the Game Maker Studio platform as being an ideal acquisition to complement our global ambitions in gaming, and to help drive awareness and traffic to our Opera GX gaming browser.”
Opera GX, YoYo Games and GameMaker will unite under Opera Gaming, focusing on innovating across the gaming, game development, and browser experience. “We look forward to further growing Opera GX and driving the growth of GameMaker as part of a broader ecosystem, making it more accessible to novice users and developing it into the world’s leading 2D game engine used by commercial studios,” continued Krystian Kolondra. “Opera Gaming will be focusing on accelerating the growth of this emerging ecosystem, combining the 7+ million highly engaged gamers using Opera GX with millions of GameMaker creators. We are also thrilled to continue realizing synergies between YoYo Games’ products and Opera GX.”
GameMakerStudio is an integrated game development software, performance-tuned 2/2.5D engine that fuels many games, including multi-million hits like Risk of Rain, Undertale, or Hyper Light Drifter on an extensive range of mainstream platforms. Starting to build games with Game Maker Studio requires little to zero coding skills. Due to its extensive functionalities and ease of use Game Maker Studio lowers the barriers to entry and empowers a variety of creative people to make their games come alive and share them with the world.
Kolondra explained further: “Performance is essential to even 2D gaming, and sustaining that performance across mobile devices and laptops as well as variable bandwidth and connectivity requires thinking outside of traditional application silos. The line between building good games and good browsers has been eroding for years – with gaming interactivity across internet connections ramping up and browsers growing more multi-function and sophisticated. Traditionally the two types of technology compete for hardware and bandwidth resources. But as Opera GX proved, there was a better way to address that competition and improve the experience across both functionalities. YoYo Games’ team, development expertise and studio relationships lay the groundwork for turning the Opera GX vertical into a new kind of horizontal. This horizontal opportunity is why we’re building Opera Gaming and its infrastructure – so that we can further integrate gaming and browsing in ways beneficial to both in terms of not only monetization, but also experience.”
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N1 Partners will attend Affiliate World Global in Dubai on March 4–5, 2026. The event brings together affiliates, media buyers, and performance-focused brands for intensive networking, deal-making, and practical discussions around traffic, monetization, and scaling.
A key focus for the team will be the N1 Traffic Cups — a year-long series of traffic tournaments running throughout 2026. The opening stage, N1 SEO Traffic Cup, is now launching and will kick off the season for affiliates ready to compete, scale, and earn additional rewards. Affiliate World Global provides an ideal opportunity to discuss the N1 SEO Traffic Cup in person, connect directly with the team, and explore strategies to maximize performance within the tournament.
At the Dubai event, N1 Partners will meet with partners seeking strong brands, fast execution, and flexible deal structures across 10+ Tier-1 GEOs. The team will also share insights into upcoming 2026 projects, new launches, and strategic growth priorities for the year ahead.
Book a meeting with the team
To make the most of Affiliate World Global, partners are encouraged to arrange meetings in advance and discuss cooperation opportunities on-site. Alexey Gusarov, Team Lead of Affiliates, and Victoria Sokolenko, Affiliate Manager, will represent N1 Partners in Dubai and will be available throughout the event to discuss traffic strategies, deal structures, and participation in the upcoming N1 Traffic Cups.
Why meet N1 Partners at Affiliate World Global
Attendees can explore:
• 14+ casino and sportsbook brands with Reg2Dep up to 70%
• Top deals across 10+ Tier-1 GEOs
• CPA up to €700 for high-performing traffic, RevShare up to 45% + NNCO for top partners, and hybrid models
See you in Dubai at Affiliate World Global.
About N1 Partners
N1 Partners is a multi-brand affiliate program and direct advertiser объединing 14+ casino and sportsbook brands with high LTV and Reg2Dep conversion rates of up to 70%. Operating since 2018, the company delivers stable results and long-term value for partners worldwide. N1 Partners offers transparent terms, flexible partnership models, and a reputation as a reliable partner. With a strong product portfolio, advanced retention systems, and an experienced team, N1 Partners helps partners achieve consistent earnings across competitive Tier-1 markets.
Be number one with N1 Partners.
The post Meet N1 Partners at Affiliate World Global in Dubai appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
N1 Partners team is attending Affiliate World Global in Dubai on 4 and 5 March 2026. The event is a major meeting point for affiliates, media buyers, and performance-driven brands, known for high-intensity networking, deal-making, and practical conversations around traffic, monetization, and scaling.
One of the key focuses will be the N1 Traffic Cups series, a year-long format of traffic tournaments running throughout 2026. The first stage, N1 SEO Traffic Cup, which is just getting started and will open the season for affiliates ready to compete, scale, and earn extra rewards.
Affiliate World Global will be the perfect moment to discuss the N1 SEO Traffic Cup in person. Attendees will be able to connect directly with the team, get the details first, and explore the best strategies for their traffic to take advantage of the tournament.
In Dubai, N1 Partners will be ready to connect with partners looking for strong brands, fast execution, and flexible deals across 10+ Tier-1 GEOs. The team will also share insights into new projects planned for 2026, upcoming launches, and key growth priorities for the year ahead.
Book a Meeting with Our Affiliate Managers
To make the most of Affiliate World Global, book a meeting with N1 Partners in advance and discuss partnership opportunities directly on-site.
Alexey Gusarov, Team Lead of Affiliates and Victoria Sokolenko, Affiliate Manager, will represent N1 Partners in Dubai and will be available throughout the event to talk about traffic strategy, deal structures, and how to join the upcoming N1 Traffic Cups.
Why Meet N1 Partners at Affiliate World Global
Affiliate World Global is the right place to explore:
- 14+ casino and sportsbook brands with Reg2Dep up to 70%
- Top deals across 10+ Tier-1 GEOs
- CPA up to €700 for high-performing traffic, RevShare up to 45% + NNCO for top partners, and hybrid models
See you in Dubai at Affiliate World Global.
About N1 Partners
N1 Partners is a multi-brand affiliate program and direct advertiser, bringing together 14+ casino and sportsbook brands with high LTV and Reg2Dep conversion rates of up to 70%. Operating successfully since 2018, the company delivers stable results and long-term value for partners worldwide.
N1 Partners offers transparent terms, flexible partnership models, and a reputation as a reliable partner. With a strong product portfolio, advanced retention system, and experienced team, N1 Partners helps partners achieve consistent earnings even in highly competitive Tier-1 markets.
Be number one with N1 Partners.
The post Meet N1 Partners at Affiliate World Global in Dubai appeared first on Americas iGaming & Sports Betting News.
N1 Partners team is attending Affiliate World Global in Dubai on 4 and 5 March 2026. The event is a major meeting point for affiliates, media buyers, and performance-driven brands, known for high-intensity networking, deal-making, and practical conversations around traffic, monetization, and scaling.
One of the key focuses will be the N1 Traffic Cups series, a year-long format of traffic tournaments running throughout 2026. The first stage, N1 SEO Traffic Cup, which is just getting started and will open the season for affiliates ready to compete, scale, and earn extra rewards.
Affiliate World Global will be the perfect moment to discuss the N1 SEO Traffic Cup in person. Attendees will be able to connect directly with the team, get the details first, and explore the best strategies for their traffic to take advantage of the tournament.
In Dubai, N1 Partners will be ready to connect with partners looking for strong brands, fast execution, and flexible deals across 10+ Tier-1 GEOs. The team will also share insights into new projects planned for 2026, upcoming launches, and key growth priorities for the year ahead.
Book a Meeting with Our Affiliate Managers
To make the most of Affiliate World Global, book a meeting with N1 Partners in advance and discuss partnership opportunities directly on-site.
Alexey Gusarov, Team Lead of Affiliates and Victoria Sokolenko, Affiliate Manager, will represent N1 Partners in Dubai and will be available throughout the event to talk about traffic strategy, deal structures, and how to join the upcoming N1 Traffic Cups.
Why Meet N1 Partners at Affiliate World Global
Affiliate World Global is the right place to explore:
- 14+ casino and sportsbook brands with Reg2Dep up to 70%
- Top deals across 10+ Tier-1 GEOs
- CPA up to €700 for high-performing traffic, RevShare up to 45% + NNCO for top partners, and hybrid models
See you in Dubai at Affiliate World Global.
About N1 Partners
N1 Partners is a multi-brand affiliate program and direct advertiser, bringing together 14+ casino and sportsbook brands with high LTV and Reg2Dep conversion rates of up to 70%. Operating successfully since 2018, the company delivers stable results and long-term value for partners worldwide.
N1 Partners offers transparent terms, flexible partnership models, and a reputation as a reliable partner. With a strong product portfolio, advanced retention system, and experienced team, N1 Partners helps partners achieve consistent earnings even in highly competitive Tier-1 markets.
Be number one with N1 Partners.
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