Peru and Brazil to provide launchpad for Latam expansion as ThrillTech strengthens presence in emerging regulated markets

ThrillTech, the B2B jackpot specialist, has taken a significant step forward in its international growth strategy after securing a B2B licence in Peru and regulatory certification in Brazil.

The approvals clear the path for ThrillTech to launch its proprietary player-funded jackpot solutions in Latin America for the first time, bringing its flagship ThrillPots product to one of the world’s most exciting and emerging regions for iGaming.

Latin America has become a focal point for operators in recent years, with Brazil’s market liberalisation and Peru’s structured regulatory framework, as set out by the country’s ministry of foreign trade and tourism (MINCETUR), providing fertile ground for innovative engagement tools.

Advertisement

By working tirelessly to secure entry into both countries, ThrillTech is positioning itself to support operators with compliant, performance-driven jackpot mechanics that can drive revenue and enhance retention.

Peter Mares, CTO and co-founder of ThrillTech, said: “Expanding into Latin America is a milestone moment for us. The region is bursting with opportunity, but it also demands solutions that are flexible, transparent, and built to scale. With a licence in Peru and certification in Brazil, we are ready to deliver the same measurable revenue impact to operators in Latam that we’ve already proven in Europe.

ThrillTech’s products are designed to provide operators with new revenue streams through side-bet jackpots, while also offering real-time engagement mechanics via cash-only rewards.

Already integrated with multiple tier-one operators in Europe, ThrillTech is now primed to replicate that success in Latam by delivering regulator-approved solutions to local operators.

The Michigan Gaming Control Board (MGCB) unanimously approved license renewals for Detroit’s three commercial casinos—MGM Grand Detroit, MotorCity Casino, and Hollywood Casino at Greektown—during its regularly scheduled public board meeting.

The annual approval follows a comprehensive review of each casino’s operations, regulatory compliance, and commitment to responsible gaming practices, as required under the Michigan Gaming Control and Revenue Act. The decision ensures that Detroit residents and visitors can continue to enjoy a safe, secure, and well-regulated gaming environment.

“Detroit’s commercial casinos are not only entertainment destinations but also major contributors to the city and state economies. By renewing these licenses, the Board reaffirms its commitment to a gaming industry that promotes integrity, accountability, and community benefit. Our oversight helps ensure that patrons have a fair and responsible experience, while Michigan residents continue to see the economic value generated by casino revenues,” said MGCB Executive Director Henry Williams.

The Detroit casinos play a vital role in supporting public services through wagering and sports betting taxes. Licensees are taxed at a rate of 19% on adjusted gross receipts, with 8.1% going to the state and 10.9% to the City of Detroit, along with development agreement payments. Casinos also pay an 8.4% tax on retail sports betting qualified adjusted gross receipts and annual fees that support the state’s regulatory functions. These funds help sustain city services, economic development, and state initiatives.

Advertisement

The MGCB also emphasized the importance of small business participation in the casino supply chain, with measures in place to broaden opportunities for local vendors and suppliers.

Each of Detroit’s three casinos will be eligible for renewal again in September 2026.