Canada
The Drone Racing League and DraftKings Take Flight with Official Sports Betting Agreement Ahead of Season Finale Races
The Drone Racing League (DRL), the global, professional drone racing property, today announced a deal with DraftKings Inc. to make the sports technology and entertainment company an Official Sports Betting Partner of DRL. Upon completion of this deal, DRL drone races became the first aerial sporting event upon which fans can wager. Mobile sports betting on DRL drone races is currently legal in Colorado, New Hampshire, New Jersey, Tennessee and West Virginia with regulatory approvals pending in additional states. DRL’s final drone races of the 2020 DRL Allianz World Championship Season will kick off this Saturday, January 9th at 4:30pm ET on NBC, Twitter and Facebook.
“The sky is now the limit for DRL fans to get skin in the game, and we’re thrilled to partner with DraftKings to transform our high-speed race competition into the ultimate sport to bet on,” said DRL President Rachel Jacobson. “The opportunity for us to elevate our engagement through all forms of gaming and gambling will only increase as mobile betting becomes more adopted across the country.”
DraftKings is a leader in the rapidly growing motorsports and esports sportsbook categories and believes DRL will bring an entirely new audience of fans to gaming. Consumer research indicates drone racing fans are three times more likely to place a bet than fans of major sports leagues and 90 percent more likely to be interested in sports betting than the average global sports fan. After initially introducing DRL drone races to customers as a free-to-play pool during the 2020 season, DraftKings saw over 30 percent more entries in its first week than the average for new sports, totaling over 150,000 entries to date.
This deal gives DraftKings exclusive marketing rights around sports betting and branding integrations, including custom gates, through the culmination of the current 2020 DRL Allianz World Championship Season. Both pre-race wagers and in-race live bets will be available for fans in approved states to engage before and during the high-flying action.
“DRL is scaling their business as fast as their drone races, and we’re excited to be flying with them given DRL’s thrilling, innovative racing events are perfect for the customized wagering offerings we can create,” said Ezra Kucharz, Chief Business Officer, DraftKings. “Our expertise in sports betting combined with DRL’s stats-packed competition will make this a fun and seamless opportunity to engage their avid audience along with tech-savvy, adrenaline-loving sports fans.”
In the lead up to DRL’s final drone races of the season, DraftKings and DRL will host “Pre-Flight Shows” ahead of the live events, including tonight at 7pm ET on Twitter, where expert sports bettors and elite drone pilots will educate fans on how to participate.
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Canada
CasinoCanada Partners with IntellectBet
CasinoCanada.com, an online casino information portal operated by SEOBROTHERS, has partnered with the IntellectBet online casino. The collaboration focuses on content development, traffic acquisition, and informational coverage of the IntellectBet platform for users in Canada.
Eugene Ravdin, Head of PR at SEOBROTHERS, said: “The partnership with IntellectBet implies the creation of content describing the platform’s offering, its game portfolio, provider network, and payment systems. The collaboration includes traffic acquisition focused on directing users from Canada to the platform.”
The platform provides access to a library of 16,000 games aggregated from more than 85 studios. The portfolio includes slots, live dealer games, and RNG table games, as well as additional categories such as crash and penny games from the likes of Booming Games, InOut, Playson, and BGaming.
The platform supports more than 15 payment methods, including Interac, Bitcoin, and MiFinity. IntellectBet Casino operates in Canada under the Curacao licence and reports around 94,000 active players monthly.
IntellectBet is operated by Casiworx, which also unites other casino brands such as RockstarWin, StakeBro, FreakyBillion, PokerbetCasino, VipCasino, SlotyStake, Slotobit, StakeMania, SlotoRush, Norsewin.
The post CasinoCanada Partners with IntellectBet appeared first on Americas iGaming & Sports Betting News.
Adam Pentecost Chief Revenue Officer at Gaming Corps
Gaming Corps Taps Betty to Boost Content Options for Ontario Players
Gaming Corps, a publicly traded game development firm located in Sweden, has entered into a new distribution deal with Betty, one of the rapidly expanding iGaming operators in Ontario. The agreement enhances Betty’s platform with Gaming Corps’ growing collection of content, increasing options for players in a market where the brand currently provides over 2,800 slot titles.
Thanks to the collaboration, Betty customers will soon enjoy the latest slot releases from Gaming Corps, featuring 3 Easter Pigs, the latest chapter in the well-known 3 Pigs series, which adds a new seasonal element to one of the studio’s most iconic franchises. Players will also gain access to the latest release, Vendetta Fury, from DEGEN Studios, Gaming Corps’ newest RGS partner.
This launch leverages the solid success of the broader 3 Pigs franchise, featuring games like 3 Pigs of Olympus and 3 Pigs of the Caribbean that are already part of Gaming Corps’ collection. These are included with the studio’s wider range of Slots, Plinko, Mine, Crash, and Table games.
Adam Pentecost, Chief Revenue Officer at Gaming Corps, said: “Ontario has become one of the most exciting regulated markets in North America, and Betty has built an impressive reputation by offering players both quality and variety. We’re delighted to partner with such a progressive operator and look forward to showcasing how our latest content can bring something genuinely different to their already rich portfolio.”
Paraskeva Smirnova, Senior Casino Operations Manager at Betty, added: “Betty has built its identity on being a homegrown Ontario brand with a clear focus on what local players want. Working with Gaming Corps allows us to continue that mission, adding content that stands out and gives our players something new to discover alongside the thousands of titles we already host.”
The post Gaming Corps Taps Betty to Boost Content Options for Ontario Players appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Adam Pentecost Chief Revenue Officer at Gaming Corps
Gaming Corps partners with Betty to expand content choice in Ontario
Gaming Corps has signed a new distribution agreement with Betty, one of Ontario’s fastest-growing iGaming operators. The deal adds Gaming Corps’ expanding suite of content to Betty’s platform, strengthening the choice for players in a market where the brand already offers more than 2,800 slot titles.
Through the partnership, Betty customers will soon have access to the latest Gaming Corps slot releases, including 3 Easter Pigs, the newest instalment in the popular 3 Pigs series, which introduces a fresh seasonal twist on one of the studio’s most recognisable franchises. Players will also have access to Gaming Corps’ newest RGS partner, DEGEN Studios’, latest release, Vendetta Fury.
This launch builds on the strong performance of the wider 3 Pigs franchise, with titles such as 3 Pigs of Olympus and 3 Pigs of the Caribbean already established within Gaming Corps’ portfolio. These sit alongside the studio’s broader offering of Slots, Plinko, Mine, Crash and Table games.
Adam Pentecost, Chief Revenue Officer at Gaming Corps, said: “Ontario has become one of the most exciting regulated markets in North America, and Betty has built an impressive reputation by offering players both quality and variety. We’re delighted to partner with such a progressive operator and look forward to showcasing how our latest content can bring something genuinely different to their already rich portfolio.”
Paraskeva Smirnova, Senior Casino Operations Manager at Betty, added: “Betty has built its identity on being a homegrown Ontario brand with a clear focus on what local players want. Working with Gaming Corps allows us to continue that mission, adding content that stands out and gives our players something new to discover alongside the thousands of titles we already host.”
The post Gaming Corps partners with Betty to expand content choice in Ontario appeared first on Americas iGaming & Sports Betting News.
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