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Evoplay Entertainment gets innovative with Christmas Tree Instagram filter

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Progressive supplier promotes festive season with interactive tool and New Year’s fan giveaway 

Innovative game development studio Evoplay Entertainment has unveiled a branded Instagram filter featuring its much-loved Christmas superstar, Brutal Santa.

Testament to the provider’s pioneering approach, the innovative AR tool for Instagram allows players to place a stunningly decorated Christmas tree in any picture or video, with an eye-catching set of Christmas presents appearing below it.

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Visible among the festive gifts is Brutal Santa, the fun-filled game release that Evoplay Entertainment has also sent down the chimney to join the holiday celebrations.

The hugely popular seasonal slot sees a punk-rocking Father Christmas dashing around on a motorbike, rewarding winning combinations with epic presents.

Fortunate players could also unwrap a prize to remember by signing up for the supplier’s bumper New Year’s giveaway competition. 3

Players and Instagram fans can join in by following the Evoplay Entertainment Instagram profile, using the new filter in a post that tags the studio, hitting like on its competition post and tagging two friends in the comments.

Commenting on its launch, Ivan Kravchuk, CEO at Evoplay Entertainment, said:

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“We’re hopping on Santa’s sleigh for a ride to remember with a festive Instagram filter designed for fun-loving Evoplay Entertainment fans. 

“Showcasing Brutal Santa, a unique Christmas game with a twist, it’s a move that demonstrates our forward-thinking credentials ahead of the hugely exciting product launch in our pipeline for the coming months. Stay tuned for more innovation!” 

Highlighting Evoplay Entertainment’s global fanbase, the studio has already amassed an organic reach per day of 2,000 users since the filter’s launch on Monday 7th December, with an additional 5,000 users acquired via promoted social posts.

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Zitro Redefines Gaming with Innovative Entertainment at FIJMA Madrid

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Zitro, a global leader in gaming entertainment, is not just creating games; it’s crafting success stories that echo around the world. Known for its high-performance games and innovative gameplay, Zitro is set to transform the gaming narrative yet again.

This year, Zitro will showcase its latest advancements at the FIJMA Madrid, inviting attendees to experience a spectacular lineup of products that push the boundaries of conventional gaming. The event will serve as a stage for Zitro’s newest offerings, particularly its video slots and video bingo games, which have already proven profitable in Spanish Gaming Halls, Bingos, and Casinos.

Visitors to Zitro’s booth will encounter the cutting-edge designs and unique gameplay that only Zitro can provide. The company prides itself on its ability to blend engaging entertainment with profitable outcomes, ensuring that every game is a masterpiece of form and function.

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Moreover, Zitro Digital will take center stage with its array of online games that promise to revolutionize player engagement and challenge perceptions of traditional and digital gaming environments. This segment demonstrates Zitro’s commitment to innovation and its continuous effort to create immersive experiences that are not just games, but enduring stories loved by players across the globe.

Join Zitro at FIJMA Madrid to discover how it continues to rewrite the history of gaming, one successful story at a time.

The post Zitro Redefines Gaming with Innovative Entertainment at FIJMA Madrid appeared first on European Gaming Industry News.

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Salsa Technology adds Wild Gaming titles to Salsa Gator

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Salsa Technology is pleased to announce a strategic partnership with Wild Gaming. The ambitious casino game development company has earned a reputation for producing innovative and engaging slot games.

Following this partnership, Wild Gaming’s portfolio is now seamlessly available on the Salsa Gator platform. This partnership will greatly enhance the gaming experience by combining Wild Gaming’s expertise in game development with Salsa’s unrivalled reach within the LatAm region.

Some of Wild Gaming’s best known releases to join Salsa Gator will be Mansion of Mysteries, Regal Crush Deluxe, and Triple Crush.

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Salsa Technology’s Head of Marketing & Sales, Eliane Nunes said: “We are delighted to partner with Wild Gaming to bring their innovative slot games to our platform. The studio’s dedication to excellence and commitment to delivering exceptional gaming content align perfectly with our mission to provide our operators and brands with the best possible gaming experience for their players.”

Matthew Gera, CEO & Co-Owner added: “I’m proud to officially announce our partnership with Salsa Technology. This collaboration represents an exciting opportunity to expand our presence in the South American market and deliver our top-quality slot games to a broader audience. Together, we are committed to providing players with an immersive and thrilling gaming experience.”

The post Salsa Technology adds Wild Gaming titles to Salsa Gator appeared first on European Gaming Industry News.

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Angela Bernhard Thomas

CAPCOM’S STREET FIGHTERTM 6 GOING TO COLLEGE THIS FALL

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  • CSMG will create and operate College Street FighterTM Tour in North America for the 2024-25 academic year
  • College conference Street Fighter 6 champions will punch their ticket to the national Collegiate Esports Commissioner’s Cup (CECC) & May Madness in 2025
Collegiate Sports Management Group (CSMG) announced today during the kick-off of its Collegiate Esports Commissioner’s Cup (CECC) Texas presented by McDonald’s that it has joined forces with Capcom to launch the College Street FighterTM Tour during its 2024-25 academic year with the finalists competing at CECC Texas in 2025 throughout its May Madness event. Street FighterTM 6  will join Super Smash Bros. Ultimate, Overwatch 2®, Rocket League, and VALORANT as part of the official game titles for CECC.
“We are immensely excited to welcome Capcom into the CECC family and provide a path to glory for student athletes to showcase their skills in Street Fighter 6,” said Michael Schreck, Chief Executive Officer for CSMG. “In our fourth year of building May Madness, we continue to listen to our players, coaches and fans on how to make our event more inclusive, and the partnership with Street Fighter 6 is a resounding success.”
“The Street Fighter franchise is a multi-generational and global game series, so it’s important for us to continue to grow that fandom at the collegiate level,” said Michael Larson, Head of Esports at Capcom USA. “CECC continues to set the standard for competition and community, so it’s a natural format for expansion, and we’re eager for College Street Fighter Tour competitors across North America to show off their skills and join us in Texas next year.”
”The vision for the College Street Fighter Tour is a publisher backed esports series that integrates into the existing infrastructure of The Collegiate Esports Commissioners Cup, a bracket style event series that takes place every year and has been coined May Madness. The path to championship includes invitational bids to national and regional level conferences as well as official CECC qualifiers held regionally,” said Angela Bernhard Thomas, Chief Esports Officer for CSMG’s ESPORTSU.
Every college or university from a 2-year or 4-year institution can participate through their conference or through select qualifiers. Wim Stocks will serve as the Commissioner of the College Street Fighter Tour and bring his 20 years of experience in college esports to create a dynamic and engaging format of competitive gaming.
“Since the launch of Street Fighter 6 in June of ’23, it is clear the rich legacy of Street Fighter is stronger than ever and helping lift the fighting game community to still greater heights,” said Stocks. “Having a structure now for a national collegiate competitive series, league, and events, Capcom and ESPORTSU are building a phenomenal ecosystem and mechanism for developing up and coming Street Fighter 6 competitors.”
More details on the College Street Fighter Tour will be shared later this year.
CSMG welcomes 84 teams (up from 64 in 2023) this weekend from a record breaking 19 conference champions to the largest scholastic esports festival globally. They will compete at Esports Stadium Arlington on May 3-5 for the chance to hoist one of the coveted trophies. Fans can watch the CECC Texas on ESPORTSU’s Twitch channel at https://www.twitch.tv/esportsu.
CECC Texas 2023 was also recently awarded LAN Event of the Year during the inaugural Scholars Awards in Las Vegas, which are produced in partnership with the Esports Awards.
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