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game’s industry barometer: the German games industry looks confidently to the new year

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• 7 in 10 games companies in Germany expect positive economic development for their own business operations over the next 12 months

• 45 per cent of games companies surveyed plan additional hires in the coming year

• Every third company has postponed projects or publications due to the Covid-19 pandemic

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The Covid-19 pandemic notwithstanding, the vast majority of games companies in Germany are confident heading into 2021: 7 in 10 companies anticipate positive economic development for their own business operations in the coming 12 months. 1 in 5 companies (19 per cent) expects to maintain a steady course at its current level; just 1 in 10 companies (10 per cent) anticipates a business downturn. These are the results of game’s first industry barometer, based on a survey of association members, which were published today on the occasion of the general meeting of game – the German Games Industry Association. The confidence of the German games industry can also be seen in the area of personnel planning, with 45 per cent of the surveyed companies intending to hire new employees in the coming year and just 6 per cent anticipating having to make lay-offs. Overall, every second company expects to maintain steady personnel numbers.

‘Despite the Covid-19 pandemic, the German games industry is looking towards the coming 12 months with great confidence: almost 1 in 2 companies even plans new hires,’ says Felix Falk, Managing Director of game. ‘Not even the numerous challenges posed by the pandemic – like frequent project delays, deferred investments or the search for additional sources of financing – are dampening the games industry’s great optimism about the future. And that’s exactly the right attitude when it comes to achieving our shared goal of moving Germany closer to the global leaders as a games location.’

A look at the current development among games companies in Germany explains this confidence. More than 1 in 4 companies surveyed (28 per cent) say they are coping with the ongoing coronavirus pandemic very well, while a further 67 per cent state that they are coping well. Just 5 per cent of companies say that they are currently coping rather poorly with the crisis. However, the Covid-19 pandemic is having significantly greater effects on games companies than might be expected based on the positive data at first glance. Every third company surveyed (33 per cent) has had to postpone projects or game publications because of the pandemic. In addition, almost 1 company in 5 (18 per cent) has deferred investments due to the pandemic. Furthermore, nearly one fifth of the companies surveyed (19 per cent) have been forced to seek other means of funding as a response to the pandemic.

Information on game’s industry barometer
The members of game – the German Games Industry Association are surveyed once a year for game’s industry barometer. Our 320-plus members include game developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers.

 

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game – the German Games Industry Association
We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.

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Promatic Games and SYNOT Interactive Announce Strategic Partnership to Strengthen iGaming Expansion in Central and Eastern Europe

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Promatic Games, a recognized provider of innovative iGaming content and one of the leaders of the Polish market, and SYNOT Interactive, a dynamic technology company headquartered in the Czech Republic, have officially announced a strategic partnership. The objective of the cooperation is the distribution of the Promatic Games portfolio to SYNOT Interactive’s aggregation customers, with a focus on the strategic markets of the Czech Republic and Slovakia. The cooperation will accelerate growth for both parties by combining Promatic Games’ tailored gaming portfolio with SYNOT Interactive’s proven platform and extensive presence in regulated European markets.

SYNOT Interactive will be the first aggregation partner for Promatic Games in the Czech and Slovak markets.

“Up until now we have taken a few important steps to enter the Czech and Slovak markets. We have a portfolio of certified games for those markets, and we have integrated with a few platform providers. We have also launched our games with several operators. But obviously, cooperation with a brand like SYNOT Interactive brings new perspectives to our business there,” said Maciej Makuszewski, Head of iGaming at Promatic Games. “We are excited to work with SYNOT Interactive’s aggregation customers to generate great value for them. We are confident that our content will match customers’ tastes in these strategic markets, just as it has been proven in Poland, where we are one of the leading iGaming suppliers. We are of course looking forward to scaling up in the Czech Republic and Slovakia, but we are also ready for other challenges with our strategic partner. SYNOT Interactive’s Central European footprint aligns perfectly with our expansion strategy.”

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By integrating Promatic Games content into SYNOT Interactive’s modular platform, operators in multiple jurisdictions will gain access to Promatic Games quickly and efficiently. The cooperation will begin with Slovakia and the Czech Republic—both highly regulated markets where SYNOT already maintains a strong operator base—and will later extend to Romania, Croatia, and other Balkan markets. This geographic overlap between Promatic Games’ strategic goals and SYNOT Interactive’s established infrastructure makes the partnership especially powerful.

“At SYNOT Interactive, we are dedicated to building partnerships that create lasting value for both operators and players. We know Promatic Games’ content is strong in Poland, and we believe that, given the content’s quality and type, it can be a great fit for our Central European casino partners. By joining forces, we can accelerate innovation and deliver an enhanced player experience in regulated markets. We appreciate the technology that Promatic Games provides, and we are confident it will work well on the scale that SYNOT Interactive can offer,” said Petr Březina, Head of Sales, from SYNOT Interactive.

The agreement underscores how strategic alliances are shaping the future of the iGaming industry. With regulatory landscapes becoming increasingly complex, operators require diverse gaming content that meets local compliance standards. The cooperation between Promatic Games and SYNOT Interactive demonstrates how combining expertise can generate synergies in distribution, compliance, and player engagement, creating mutual benefits for both companies and their partners.

The post Promatic Games and SYNOT Interactive Announce Strategic Partnership to Strengthen iGaming Expansion in Central and Eastern Europe appeared first on European Gaming Industry News.

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CT Interactive grows its certified game portfolio in the Slovak market

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CT Interactive has further strengthened its presence in the regulated Slovak iGaming market with the successful certification of 10 additional games. This achievement brings the total number of certified titles in Slovakia to 30, underscoring the company’s commitment to delivering high-quality, engaging gaming content tailored to local market needs.

Among the newly certified titles, five are part of the popular Buy Bonus product line, specifically designed to enhance player engagement and elevate the overall gaming experience. Notable additions include 20 Mega Star, which extends the thrill, and the classic 50 Treasures, a game that consistently ranks among CT Interactive’s top 10 most popular titles globally.

“Certification in Slovakia is a key part of our European expansion strategy,” said Martin Ivanov, COO of CT Interactive. “With these 10 new games, our portfolio in the country now totals 30 titles, strengthening our market presence and offering diverse, premium content to the regulated Slovak market.”

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As part of CT Interactive’s broader growth strategy, the company remains focused on adapting its portfolio to meet the specific requirements and preferences of each market. It continuously explores the latest technologies and game mechanics that resonate with a wide range of players, all while ensuring full compliance with local regulatory standards.

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CT Interactive Announces Strategic Partnership with Ecasino

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CT Interactive has announced a strategic partnership with Ecasino, a leading online casino platform provider in the Czech Republic. This exciting collaboration means that CT Interactive’s top-performing games are now available on the eCasino platform, further strengthening the company’s foothold in the regulated Czech iGaming market.

This integration delivers added value to eCasino’s diverse player base by bringing CT Interactive’s certified and player-favorite content to the platform. Ecasino is now well-positioned to enhance its portfolio with a wider range of high-quality and engaging games that meet the evolving demands of the local market. Among the best-performing titles now available on eCasino are Lucky Clover, Hot 7s x2, 40 Treasures, Pick the Pig and Big Joker.

“Partnering with eCasino is a crucial part of our European expansion strategy. The Czech Republic is one of our key markets in Europe, and Ecasino’s strong local presence makes them an ideal partner. This collaboration enables us to deliver our certified, high-quality content to a broader audience and further solidify our position in the region’s regulated iGaming sector,” said Martin Ivanov, COO of CT Interactive.

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