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European Investment Bank provides €15 million of funding to IDnow

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IDnow a leading provider for Identity Verification-as-a-Service solutions, recieves €15 million growth funding from European Investment Bank. Funds will support IDnow’s research and development and international expansion. Financing by EU bank is provided under Investment Plan for Europe.

The European Investment Bank (EIB) will provide €15 million of growth funding to the German identity verification platform IDnow. IDnow is an expert in secure, remote auto and video identification and electronic signature services. This enables companies to acquire customers and manage transactions faster and easier, while complying with know your customer (KYC) and anti-money laundering (AML) regulations. The investment will primarily support IDnow’s research and development (R&D) activities as well as its international growth.

This operation is part of the European Growth Finance Facility (EGFF), a product under the guarantee scheme of the European Fund for Strategic Investments (EFSI). The EGFF is designed to address quasi-equity gaps linked to structural market failures across the European Union in the provision of adequate risk capital to late-stage, venture-backed companies. Such European small and medium-sized enterprises (SMEs) and mid-caps often suffer from systemic shortages of large, non-dilutive financing options for growth investments, both tangible and intangible. The benefit of EFSI in this specific case is the clear enhancement of the risk capacity of the Bank.

EFSI is the central pillar of the Investment Plan for Europe under which the EIB and the European Commission are working together as strategic partners and the EIB’s financing operations are boosting the competitiveness of the European economy. It is accompanied by the advisory service, the European Investment Advisory Hub, which enables public and private project operators to structure their investment projects more professionally.

EIB Vice-President Ambroise Fayolle, who is responsible for EFSI and the bank´s operations in Germany, said: “IDnow, a first-time borrower for the Bank, depends on significant R&D and marketing investments related to commercialisation. The transaction is an excellent example of how the EU bank, with the support of the Investment Plan for Europe, can facilitate the development of innovaton, in particular in sensitive policy areas such as anti-money laundering, counter terrorist financing and cybersecurity, which are of utmost importance for the European Union and its economy.”

European Commissioner for the Economy, Paolo Gentiloni, said: “As ever more of our interactions move online, it’s more important than ever that we strengthen data security and fraud prevention. And it’s right that the Investment Plan for Europe contributes to those efforts. This support for German platform IDnow will enable it to expand its services for digital identity verification of customers and business partners alike. We are investing in a safer online business environment, an objective of our digital finance strategy.”

CFO of IDnow Joe Lichtenberger said: “IDnow has experienced overwhelming demand for its verification-as-a-service across multiple industries and countries, with COVID-19 significantly increasing the need for digital services. The flexible financing structure from the EIB will allow us to accelerate our investment in developing the platform to capitalise on these opportunities. The EIB is an ideal partner to support us in becoming Europe’s leading provider in identity verification.”

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CEO of GGBET UA Serhii Mishchenko

GGBET UA kicks off the “Keep it GG” promotional campaign

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A leading gaming brand in Ukraine has launched a collection of ads featuring the tagline “Keep it GG” as part of an extensive communications initiative. The videos are currently being broadcast on Ukrainian TV, online platforms, and the brand’s social media accounts.

“GG” (Good Game) started in video game culture, yet its significance has far surpassed the literal meaning of “well played.” Currently, it symbolizes a worldwide sign of honor and gratitude for the feelings exchanged following a match, no matter the outcome. This concept served as the basis for GGBET UA’s latest marketing campaign. The video series embodies a unique GG atmosphere: rather than using a conventional voiceover, it incorporates complete audio tracks; the narrative features both literal and metaphorical allusions to sports and esports terms, alongside in-game and casino aspects; and prominent Ukrainian footballers are among the main characters.

“Every game, every match, every tournament is a moment that brings people together. For us, it’s important that every interaction with GGBET gives users that good game feeling — an experience that outlives the result and leaves vivid emotions behind, just like after watching a match,” comments CEO of GGBET UA, Serhii Mishchenko.

Going beyond the traditional view of GG also signifies a more profound implication — the brand’s strategic focus. The international brand, which has concentrated on esports for several years and attained significant success in esports betting and collaborations, is now adopting best practices to enhance traditional sports in regional markets. GGBET UA showcases a wider strategy for Good Game via collaborations (FC Dynamo Kyiv, FC Polissya, and the Ukrainian Basketball Federation), by organizing its own events and special projects, including initiatives that blend sports with esports, like the Match of LeGGends: Derby showmatch on the server featuring esports athletes and football players.

The brand’s creative team collaborated with a Ukrainian advertising agency and a Ukrainian production company to develop the commercials. GGBET UA made this choice to assist the local creative sector amid the war.

The post GGBET UA kicks off the “Keep it GG” promotional campaign appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BLAST and Brawl Stars bring their first-ever joint Live event to Berlin as part of new global competitive ecosystem

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Global esports entertainment company BLAST, in partnership with Brawl Stars, is bringing the first-ever live in-person Brawl Cup to Berlin from 15–17 May 2026. The three-day event promises top-tier international competition alongside a full fan experience at the Uber Eats Music Hall.

This landmark event is part of BLAST’s new multi-year partnership with Brawl Stars, creating a refreshed, large-scale competitive ecosystem for the mobile action game available on iOS and Android. The collaboration introduces a global calendar of events, expanded live broadcasts, and blockbuster arena shows, setting a new standard for Brawl Stars esports.

A Milestone for Brawl Stars Competitive Scene

As BLAST’s first standalone live event for Brawl Stars, Brawl Cup Berlin marks a key milestone in the new competitive season. The 3-day format showcases BLAST’s growing footprint in Europe and reinforces Supercell’s commitment to expanding Brawl Stars’ global competitive circuit.

Under this partnership, BLAST will:

  • Deliver 32 broadcast days per year across six competitive seasons

  • Host three major live events annually

  • Enable teams to qualify through regional competitions across EMEA, North America, South America, APAC, and China

Top teams from each region will compete in marquee in-person events, bringing world-class competition directly to live audiences.

Event Details: Brawl Cup Berlin

  • What: Brawl Cup Berlin

  • When: 15–17 May 2026

  • Where: Uber Eats Music Hall, Berlin, Germany

  • Tickets: On-sale dates and pricing to be announced

What Fans Can Expect

The Berlin event will deliver a full arena experience, combining:

  • High-energy live competition

  • BLAST’s signature broadcast spectacle

  • On-site fan activations and interactive experiences

Further announcements will reveal participating teams, broadcast schedules, and detailed fan experiences in the coming weeks.

Media and Press Opportunities

Media representatives will have access to:

  • Accreditation for the full event weekend

  • Player and spokesperson interviews

  • Exclusive coverage of the new-look Brawl Stars competitive circuits

This event represents a pivotal step in BLAST and Supercell’s mission to elevate Brawl Stars esports on a global stage.

The post BLAST and Brawl Stars bring their first-ever joint Live event to Berlin as part of new global competitive ecosystem appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Anakatech

Anakatech’s SpinOro Partners with Dynabit Gaming to Unlock Fresh Slot Titles

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Dynabit Gaming has made a noteworthy move to strengthen its position in the European market by collaborating with SpinOro by Anakatech, a highly respected aggregator.

Jeff Letlat, COO at SpinOro, said: “Dynabit Gaming perfectly matches our mission to deliver fresh, high‑quality entertainment. With proven titles, popular mechanics, and sleek, intuitive design, they keep raising the bar for modern slots.”

Vika Prudnyk, Chief Commercial Officer at Dynabit Gaming: “Thrilled about our new partnership with SpinOro by Anakatech! It’s a prime opportunity for growth and collaboration, and we can’t wait to team up and deliver top gaming experiences to players across Europe.”

The post Anakatech’s SpinOro Partners with Dynabit Gaming to Unlock Fresh Slot Titles appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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