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Nextwave Multimedia launches World Cricket Championship 3 with slick animation and a host of new features

Now at 143 million downloads post Covid-19 lockdown
The wait is over and the stadium roars again!
Cricket fans have something to cheer for this month as Nextwave Multimedia Pvt. Ltd. which is a subsidiary of Nazara Technologies Ltd., a global gaming and sports media company, has announced the launch of the third installment of its AatmaNirbhar Bharat App Innovation Challenge winning mobile cricket game franchise, World Cricket Championship (WCC) which is currently at 143 million downloads.
So, if you were missing the actual cricket gaming experience, here’s your chance to play!
The game is now available on:
Google Play:
https://play.google.com/store/apps/details?id=com.nextwave.wcc3&hl=en_IN&gl=US
App Store:
https://apps.apple.com/au/app/world-cricket-championship-3/id1514775424
The latest edition is aimed at bringing the ultimate cricket experience for the fans at their fingertips. To bring the feel of the actual cricket stadium, international commentators Aakash Chopra and Matthew Hayden have lent their voices to the game.
Keeping the fans in mind the game has been polished with motion capture sequences, better controls, dynamic difficulty mode, a comprehensive career mode, women’s cricket and much more. The features were carefully curated after feedback from the fans during a 3-phase beta testing which saw over 4 million players taking part in it for 49 minutes daily on an average.
Continuing its dominance over the mobile cricket gaming space, the franchise boasts of 143 million downloads and with the latest version adding to the hype. WCC 3 has realistic graphics and an array of new features for cricket enthusiasts.
Says P.R. Rajendran Nextwave Multimedia Pvt. Ltd., Co-founder and CEO, “We are delighted to launch the much awaited third edition of the game. We got a good response from the fans during the beta phase and we have made sure everything was on point before the launch. The franchise has been successful and we are sure that the third edition with all its features will continue to attract fans as we work on bringing fresh features in the future.”
To add the dash of extra realism, the game has been infused with simulation of actual cricket, updated gameplay features like brand new controls, animations, real-time motions of athletes and professional cricketers, advanced artificial, women’s cricket, a comprehensive career mode with over 400 tournaments, international leagues and much more.
Alongside, the League of Champs is a player bracketing system and dynamically scalable leaderboard in the game that slots players in a way that ensures higher degree of fairness. As players rank up by League Score, they gain higher rewards in a competitive system that manages millions of players. WCC3 uses artificial intelligence (AI) to track a player’s skills and dynamically adjusts difficulty for the player, creating a state of ‘flow’ that ensures players are always adequately challenged while not feeling overpowered. The AI balances aggression with safety based on the targets it needs to hit or chase. It smartly finds gaps in the field, and while bowling as well, it adapts field setups and customizes its deliveries to the user’s batting patterns.
The latest features which come into the game along with the launch are:
Women’s Cricket
As a tribute to the changing face of women’s cricket, WCC3 will feature women’s cricket. This is a new era for women in sports, and breaking all the taboos the emerging popularity of women’s cricket is all set to stir the mobile cricket market.
Player Name Presets
One of the best things about WCC3 is the ability to experience the pure thrills of cricket without stepping onto a pitch or into a stadium! Now users can simulate country teams with regional name flavours for all their favourite teams. No more tedious editing is needed every time you want to play as Australia instead of India. With Name Presets you’ll get access to regional squads that are mapped to your own in terms of performance and abilities. Have a few favourites in mind? Naturally you can also further customize these as you wish.
Hot Events
Much as we’d love to influence the outcomes of real matches, for most of us it’s restricted to watching and cheering on your favourite side. Not anymore. Hot Events are an exciting game mode, a live op that accurately simulates a match that has just concluded. Think you can make better decisions than the losing skipper? Now you can. Replay the events of the match and take your chosen side to victory!
World Tour
With all the lockdowns and travel restrictions, it’s hard to stay connected with the real world in a physical way. But through cricket you can. WCC3’s world tour puts you on a whirlwind path to glory by having you face off against the toughest cricketing countries on a play tour where you call the shots. Victors are rewarded with legendary kits and other goodies to further bolster their team strengths for the next outing.
Ashes to Ashes Series
Our take on an iconic series has made its way to WCC3. A true test of mettle for the cricket fan, play as your favourite side and battle it out in a time-honoured cricketing hallmark that has retained its popularity since inception. Victory here also comes with its own sweet rewards.
The game also features special features like international leagues, career mode and more which aims at giving the players a wholesome cricket experience, all in one title.
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The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool

One of the UK’s leading betting aggregators, betting.bet, has introduced the Free Bet Wheel, a new free-to-play tool designed to increase user retention and interaction. Tied to the weekend’s Premier League football, this gamified feature offers users the opportunity to earn free bets and a weekly £100 cash reward.
At a time when most iGaming affiliates are focused on developing foreign markets such as Latin America and Africa, the function illustrates betting.bet’s ongoing commitment to the UK.
About the Free Bet Wheel
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Weekend Availability: The Free Bet Wheel runs every weekend, aligned with major Premier League and international football matches.
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Multiple Chances to Win: Players receive up to four spins to try their luck each weekend.
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Winning Free Bets: Match three free bet colours within five spins to win a free bet on the featured match.
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£100 Cash Jackpot: Land on the jackpot segment five times consecutively to win £100 in cash.
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Loyalty Rewards: Players also collect bCoins, Betting.bet’s exclusive loyalty currency, which can be redeemed for a range of prizes, vouchers and rewards.
Strengthening Operator Partnerships Through Enhanced User Experience
By launching the Free Bet Wheel, betting.bet is not only elevating the player experience but also delivering tangible benefits to its network of partner operators. The feature offers a new avenue to profile selected betting partners, direct qualified traffic to safe free bets and reinforce affiliate partnerships through increased user activity and conversions.
Steve Gummer, Director of Betting.bet, stated: “We at betting.bet are dedicated to developing products and experiences that not only interest players but also provide clear value to our partners. Designed to benefit our UK community in a fun, frictionless manner, the Free Bet Wheel also supports important weekend traffic and sportsbook conversions.”
Driving Retention Through Gamification
This launch is part of a broader strategic focus on gamification and loyalty at betting.bet, aligning user enjoyment with commercial objectives. As the UK version of the platform continues to grow, features like the Free Bet Wheel are designed to support player acquisition, maximise LTV and drive weekend re-engagement.
The Free Bet Wheel is now live at betting.bet and available to all UK users aged 18+,
The post The Free Bet Wheel: Betting.bet Increases Player Engagement with New Gamification Tool appeared first on European Gaming Industry News.
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GR8 Tech Powers Smarter Betting with New Match Trackers

GR8 Tech has unveiled a powerful new upgrade to its high-performance sportsbook platform: high-quality, real-time Match Trackers—designed to bring more action, insight, and excitement to players. Match Trackers are available across all of GR8 Tech’s sportsbook solutions, including iFrame and the Hyper Turnkey.
“We’re always looking for ways to elevate the player experience and give our partners a competitive edge,” said Denys Parkhomenko, CPO at GR8 Tech. “Match Trackers have smart features that drive engagement, boost retention, and power faster betting decisions in real-time.”
With broad coverage across football, basketball, tennis, hockey, volleyball, and handball, the trackers are live for pre-match analytics and in-game updates. Key features include:
- Detailed Stats: From xG in football to rebounds in basketball and aces in tennis, players get live and historical stats tailored to each sport.
- Key Moments & Summaries: Goals, assists, red cards, substitutions, and more delivered in real-time.
- Pitch Animation: A dynamic, visual alternative to video streaming, showing key moments as they unfold on the field.
- Lineups & Live Updates: Full team sheets, coaches, and live substitutions, so players are always in the know.
- Live Standings: Updated rankings and tournament tables across all supported sports.
By providing operators with the tools to deliver everything players need in one place, GR8 Tech enhances the sportsbook user experience, enabling more confident betting and driving longer player sessions.
The launch of Match Trackers marks another step in the company’s long-term strategy to deliver a best-in-class, sportsbook-driven platform and become the leading sportsbook provider by 2028. Coverage will soon expand to even more sports to meet operators’ needs.
The post GR8 Tech Powers Smarter Betting with New Match Trackers appeared first on European Gaming Industry News.
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Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship

Midnite is the new official UK betting and casino partner of the World Championship, Snooker’s greatest event, which will run from April 19 to May 5.
To celebrate the partnership, Midnite has created a FREE limited edition lager – with one free beer available per person – which will be served at a local pub throughout the tournament.
The one-off lager will be served at The Graduate, an iconic Sheffield pub a short walk from The Crucible, with fans able to enjoy a new beer on tap while the World Championship comes to the city.
Midnite has partnered with London-based brewery Drop Project to bring the concept to life. Drop Project creates the freshest, premium flavoursome beers with consistent high-quality results, and pushes creative boundaries and brews the beers that both inspire their passions for the industry and our lifestyles.
A Midnite spokesperson, commented: “We have worked with Drop Project to bring fans a Midnite lager that they can enjoy throughout the whole tournament. We wanted to create something tangible that snooker fans can enjoy throughout, and to have been able to create our own beer is something we’re pleased with.
“The World Snooker Championship brings real excitement to the city, and fans can head straight from The Crucible, to The Graduate and enjoy a pint or two of our specially brewed lager, just for the occasion.”
Midnite is providing the beer free of charge – one free drink per person of Midnite Lager Only and for ticket holders to the Snooker World Championship (18+). Redeem by showing your matchday ticket at The Graduate. While stock lasts.
The post Midnite creates free limited-edition beer for fans to enjoy at World Snooker Championship appeared first on European Gaming Industry News.
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