Latest News
Unigamer’s New Approach to Gaming Forums Expected to Turn the Industry on Its Heels
Unigamer is excited to unveil cutting-edge features on its platform to simplify user interaction and simplify account management. Featured around User Interface simplification, these steps are a significant part of introducing a new gaming approach.
Widely renowned for its user-friendly approach, Unigamer introduces an array of new features to streamline the usability experience for avid gamers. Focused on improving compatibility and increasing user engagement on conversations, these steps are a significant way forward in bringing out an authentic voice from users. Recognizing the importance of input from Gaming Studios, the platform is providing studios with the ability to interact with their followers through direct response methods on the forum.
More information about the latest features added to the sites can be found at www.unigamer.com
Talking more about this recent revamp, The Managing Director Ricardo Arcifa said,” We are excited to introduce increased analytics and specialized user profiles on the platform. We have created separate profile sections for bloggers, gaming studios, and gamers. This will allow everyone to have a clear voice and streamline interaction within the Unigamer community. We are also expanding user input into the platform by adding Upvoting functionalities to user replies on discussions and posts.”
“Our central philosophy revolves around creating an integrated gaming hub for the gaming community. A major way we are providing functionality is through our latest synchronization feature that allows users to integrate their gaming profiles and Steam accounts to the platform to portray the progress they’ve made in games. This helps users have credibility and increased ownership of the platform. We will continue adding on more features based on the suggestions of our community in the future.”
Corporate insiders are welcoming the implementation of advanced analytics into the advertising process. Having access to advanced layers of metrics would redefine the efficiency of the marketing process and ensure that gamers only service quality products that fall in line with their area of interest. This is also a welcome advancement for gaming studios because they can target interested gamers specifically.
Unigamer is actively redefining its role as the premier gaming forum for avid gamers by providing them with high-quality insights. The company is continuously reintroducing new tools to improve the advertising process’s efficiency to make it an organic part of the user experience without relying on over-the-top ads.
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Africa
EveryMatrix goes live with Betsson Africa platform rollout in Cameroon
Turnkey casino and sportsbook integration includes PAM, payments, affiliate tools and front-end development for Betsson’s Cameroon launch.
EveryMatrix said its platform technology is now live with Betsson Africa in Cameroon after completing a full turnkey casino and sports integration.
The supplier said it was selected via a competitive tender to deliver a bespoke platform package covering front-end development, casino, sports, player account management (PAM), payments and affiliate management.
Ebbe Groes, Group Co-CEO & Co-founder EveryMatrix, said: “Delivering a full turnkey platform solution for Betsson Africa reflects the strength and maturity of our technology and delivery capabilities in regulated environments, while reinforcing our commitment to the continent.
“Our focus is on supporting a stable and compliant launch in Cameroon and working closely with the Betsson team as the operation develops.”
Rony Richa, Commercial Director at Betsson Group, said: “This launch reflects a pragmatic approach by Betsson as we explore selected regulated markets. EveryMatrix was chosen for its proven technology, regulatory experience, and capability to support a structured and controlled rollout.”
The post EveryMatrix goes live with Betsson Africa platform rollout in Cameroon appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Adam Lewis Chief Executive Officer at AxiumAI
AxiumAI links up with ComeOn Group on real-time sportsbook personalisation
Agentic AI tools are integrated into ComeOn Group’s proprietary sportsbook to support contextual pre-match and in-play interactions.
AxiumAI has partnered with ComeOn Group to expand real-time personalisation across ComeOn Group’s proprietary sportsbook platform.
The companies said the collaboration is aimed at improving real-time sports engagement through intelligent automation, supporting more timely and relevant interactions across key moments in the player journey and during sporting events.
AxiumAI said its technology has been integrated into ComeOn Group’s platform to complement in-house capabilities, enabling real-time contextual interactions across both pre-match and in-play events. ComeOn Group positioned the rollout as part of its continued investment in its proprietary sportsbook, following recent enhancements in trading, platform performance and product features.
Adam Lewis, Chief Executive Officer at AxiumAI, said: “We’re pleased to be supporting ComeOn Group in advancing their personalisation strategy. Their strong proprietary platform and product vision provide a solid foundation for deploying agentic engagement capabilities. We look forward to continuing the collaboration and supporting the next phase of their sportsbook development.”
Sherwin Jarvand, Chief Growth Officer at ComeOn Group, said: “Personalisation is an important part of how we continue to evolve the player experience. Our focus is on delivering relevant and timely interactions in a way that supports engagement while remaining aligned with our responsibilities as an operator. AxiumAI’s technology complements our existing capabilities and integrates well with our proprietary platform. As we continue to develop our sportsbook offering, partnerships like this play a role in enabling scalable and real-time engagement.”
The post AxiumAI links up with ComeOn Group on real-time sportsbook personalisation appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game release
Habanero rolls out Prosperity Horse slot with accumulating Wild multipliers
Habanero has released Prosperity Horse, a high-volatility 7×5 slot featuring an accumulating multiplier Wild mechanic and expanding feature set across the base game and free spins.
The game runs 28–58 paylines and is built around the Prosperity Horse Wild, which locks in place on winning combinations and increases an in-game multiplier as additional Wilds land. The multiplier does not reset between spins, with Multiplier Gates appearing at random on the reels to help boost the multiplier further.
Prosperity Horse also includes a Red Envelope mechanic that can award instant cash prizes or convert into high-value symbols. Three or more scatter symbols trigger the Free Spins feature, where expanding symbols appear more frequently and multipliers continue to increase.
For operators, the title integrates Habanero tools including Jackpot Race
and a Buy Feature.
Toni Karapetrov, Head of Corporate Communications at Habanero, said: “Prosperity Horse builds on a clear set of mechanics that are easy to understand but offer strong potential as the game progresses.
“The combination of expanding symbols and multipliers gives players a consistent sense of development throughout each session while still delivering the level of volatility that many players are looking for.”
The post Habanero rolls out Prosperity Horse slot with accumulating Wild multipliers appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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