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Global Virtual Reality In Gaming Market Is Poised To Value Over US$ 38,331.5 Million by 2027 End

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The Global Virtual Reality in Gaming Market is expected to be valued at US$ 38,331.5 million by 2027, exhibiting a CAGR of 28.6% during the forecast period of 2020 to 2027, as highlighted in a report published by Coherent Market Insights.

Virtual reality is the use of computer technology to create a simulated environment using computer software and hardware technologies. VR technology has been used in many applications including entertainment and gaming. Virtual reality in gaming is referred to the use of sound and graphics technology in games where the user wears gloves, head-mounted display (HMD), and glasses as a part of their experience. There are several equipped to these devices that record the movement.

Growing digitization and advancement in technology is expected to boost the global virtual reality in gaming market growth over the forecast period
Over the years, both developed and emerging economies have witnessed massive digitization. This is complemented with advancements in technology, in order to expand the use of virtual reality devices. There are various technological advancements are expected in the near future namely wide field-of-view AR displays, transition from PC-based to standalone mobile VR devices, 5G mobile devices, and more. Such technological advancements enhance the user experience and reduce the latency up to a significant level. Hence, these factors are expected to drive growth of the global virtual reality in gaming market growth over the forecast period.

Launch of novel products can present lucrative growth opportunities for market players
Key players are focused on research and development activities, in order to expand the product portfolio and gain a competitive edge in the market. For instance, in May 2014, Electronic Arts Inc. launched EA Sports NHL 15, the first title in a new generation of hockey games. In August 2013, Nintendo Co. Ltd. introduced a 2DS handheld gaming device. The device enabled the user to play 3DS and all other games with the device. Furthermore, in February 2014, Sony Corporation launched its virtual reality headsets named HMZ- T3Q VR.

Challenges associated with user-friendly VR are expected to hamper the global virtual reality in gaming market growth over the forecast period
Despite its various advantages such as enhanced quality and realistic experience, many VR devices are not user friendly. Some of those devices are complicated to use and require adequate training long before they used for gaming experience. Manufacturers are required to provide a user-friendly device that can be operated by a layman as well. Hence, such factors are expected to hamper the global virtual reality in gaming market growth over the forecast period.

North America Trends

According to Coherent Market Insights’s study among regions, North America is expected to witness significant growth in the global virtual reality in gaming market during the forecast period. This is owing to the large presence of major VR companies across the region. Furthermore, growing investment in cutting-edge technologies is expected to propel the global virtual reality in gaming market growth over the forecast period.

Europe Trends

Europe is expected to register robust growth rate in the global virtual reality in gaming market over the forecast period. This owing to constant digitalization of various industries across the region. Furthermore, high growth of VR market in France is expected to boost the regional market growth over the forecast period.
Global Virtual Reality in Gaming Market – Impact of Coronavirus (Covid-19) Pandemic
The countries such as China and India, are play crucial role in the supply chain of virtual reality in gaming market. In the span of lockdown the supply chain in these countries mainly disturbed. Many industries were forced to close down their manufacturing site or remained operational with limited people working on the shop floor, which lowered the production capacity of factories. Further, demand for non-essential products decreased during the pandemic. This hindered the market growth during the pandemic.

Competitive Section
Key companies operating in the global virtual reality in gaming market are Electronic Arts Inc., Kaneva LLC, Nintendo Co. Ltd, Avatar Reality Inc., Sony Corporation, Oculus VR, Activision Publishing Inc., and Sega Corporation.

Key Developments

Major companies are focused on research and development activities, in order to enhance the market presence. For instance, in May 2020, Oculus VR, a subsidiary of Facebook Inc., announced that it is developing a new Quest VR headset of 90Hz for the smoother gaming experience.
Key market players are involved in collaborations and partnerships, in order to gain a competitive edge in the market. For instance, in December 2017, Sega Corporation collaborated with StarVR to introduce premium VR arcade experience in Japan.

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Pay4Fun integrates payments into Betconstruct AI ecosystem for Brazil

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Integration adds Pix, account validation, fraud controls and compliance tools for operators targeting Brazil’s regulated betting market.

Pay4Fun has integrated its financial infrastructure with Betconstruct AI’s platform in Brazil, giving operators connected to the ecosystem access to payments and compliance tooling built for the country’s regulated betting market.

Pay4Fun said Betconstruct AI clients will be able to use Pix payment processing, account ownership validation, transaction monitoring, fraud prevention, and compliance tools aligned with Brazil’s regulatory requirements.

According to Leonardo Baptista, CEO and Co-Founder of Pay4Fun, regulation is pushing operators to look beyond basic processing. “The Brazilian market has entered a new phase of maturity. Today, operators require solutions that go far beyond payment processing. They need partners capable of delivering security, compliance, and operational efficiency in an increasingly demanding regulatory environment. By integrating our solutions with Betconstruct AI, we are expanding access to a financial infrastructure specifically designed to meet the needs of the Brazilian market.”

Betconstruct AI said the integration strengthens its Brazil-facing offer for clients operating in the country or planning entry. “Pay4Fun was selected based on the expertise and industry knowledge the company has built within the Brazilian betting market. As the industry continues to evolve, the importance of working with specialized partners capable of delivering security, operational efficiency, and regulatory compliance continues to grow,” said Beatriz Lopes, the Brazil Regional Director.

Pay4Fun said it was the first payment institution serving the betting industry to receive authorization from the Central Bank of Brazil, and that the company’s infrastructure combines monitoring, identity verification, fraud and anti-money laundering controls, and compliance processes tailored to regulated iGaming operations.

The post Pay4Fun integrates payments into Betconstruct AI ecosystem for Brazil appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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BetConstruct AI hosts Harmony Predictstreet event in Yerevan

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Eighth Harmony edition runs July 8–9 and spotlights ADI Predictstreet collaboration ahead of the FIFA World Cup Final.

BetConstruct AI held its Harmony Predictstreet event on July 8–9, 2026 in Yerevan, Armenia, bringing together more than 300 guests for two days of networking and company updates.

The eighth edition introduced the “Predictstreet” branding to reflect BetConstruct AI’s strategic collaboration with ADI Predictstreet, described in the release as “FIFA’s Official Prediction Market Partner.” BetConstruct AI said the partnership includes integrating ADI Predictstreet’s prediction market solutions and official match streaming rights into its platform, timed for “the most important commercial moment in the four-year sports calendar, with the FIFA World Cup Final just days away.”

Day 1 was hosted at Garni Temple for an evening reception, including a live performance by the Armenian National Philharmonic Orchestra, a mapping show and music from DJ Leblanc.

Day 2 began at SoftConstruct headquarters with an office tour and networking session, before moving to Dvin Music Hall for the Harmony Predictstreet Gala Dinner. BetConstruct AI said founders and executive leadership presented updates on Eventbook, the ADI Predictstreet partnership, Betting Mate, The Last Battle Universe, Betbuilder & Powerbank, Softgates, and “the latest updates driving Vivaro.me and Open Stake forward.”

The company positioned the event as a forum for discussing future direction across its ecosystem, and confirmed plans to continue the series with a ninth edition.

The post BetConstruct AI hosts Harmony Predictstreet event in Yerevan appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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THE 57th ANNUAL WORLD SERIES OF POKER® CONCLUDES AN EXTRAORDINARY SUMMER OF GLOBAL ENGAGEMENT AND ELITE COMPETITION

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This summer’s event also saw huge growth in reach and engagement across WSOP’s social media channels, with over 378 million views

With 51 days of thrilling, high-stakes competition in the bag, the 57th annual World Series of Poker (WSOP®) at Paris Las Vegas and Horseshoe Las Vegas officially concluded its summer tournament schedule on July 15, 2026. Featuring a massive slate of 100 live gold bracelet events, this year’s festival once again demonstrated the unparalleled scale, passion, and global community of live tournament poker.

“The 57th annual World Series of Poker proved that Las Vegas remains the undisputed epicenter of the poker universe,” said Ty Stewart, Chief Executive Officer of the WSOP. “The energy inside Horseshoe and Paris Las Vegas was nothing short of electric. What is truly remarkable this year is how our community expanded far beyond the physical walls of the casino floor. Through our newly redesigned final table arena, extensive linear broadcast schedule, and unprecedented digital engagement, we brought the drama, excitement, and glory of winning a WSOP gold bracelet to millions of new fans worldwide. We are incredibly proud of this summer’s success and cannot wait to witness the Final Nine battle for the World Championship on ESPN next month.”

Redefining the Live Experience on Poker’s Biggest Stage

Throughout the summer, the Las Vegas Strip was the focal point of the poker world as players from around the globe competed for poker’s ultimate prize: a WSOP gold bracelet and a place in poker history.

Key milestones from the summer tournament action include:

  • Colossal Main Event Field: The legendary $10,000 No-Limit Hold’em World Championship (the ‘Main Event’) attracted a massive field of 9,208 entrants, creating a colossal prize pool and proving the enduring allure of the world’s premier freezeout tournament
  • The New Final Table Arena: WSOP officially unveiled a completely redesigned, state-of-the-art Final Table Arena and broadcast environment. The new stage integrates advanced lighting and large-scale digital displays to elevate the presentation of poker’s most prestigious final tables
  • Historic Broadcast Expansion: Live coverage of the Main Event returned to ESPN alongside a new multi-year broadcast agreement with Warner Bros. Discovery to distribute coverage across HBO Max, Eurosport, and TNT Sports globally
  • The “Final Nine”: The final nine players survived a grueling field to punch their ticket to the historic Main Event Final Table. They will return to Las Vegas from August 3 to 5, 2026, to play down to a champion live on ESPN
  • Summer of Superstars: This year’s event saw an unprecedented number of bracelets won by poker luminaries with impressive records in the game’s history books; Daniel Negreanu won his eight WSOP bracelet by taking down Event #76 $100,000 High Roller Pot-Limit Omaha for over $2.2M, while reigning WSOP Main Event champion Michael ‘The Grinder’ Mizrachi further burnished his reputation by winning Event #70 $10,000 Pot-Limit Omaha Championship, claiming his ninth WSOP bracelet and a $1.35M prize. The poker world’s undisputed power couple Kristen and Alex Foxen also made history by each claiming a WSOP bracelet in 2026, taking down Event #19 $25,000 High Roller No-Limit Hold’em and Event #44 $10,000 Super Turbo Bounty No-Limit Hold’em, respectively
  • Seamless Player Experience: The WSOP Live mobile app continued to enhance the playing experience, streamlining registration, virtually eliminating cage lines, and providing real-time seat alerts to thousands of players throughout the summer

WSOP 2026 By The Numbers

  • 251,899 entries – a new record for the total number of entries in a single WSOP series
  • $469,975,059 – total 2026 WSOP gold events prize amount
  • 35,157 places paid
  • 22,811 entries to Event #63 $1,000 Mystery Millions No-Limit Hold’em – the biggest field in the 2026 series, the largest Mystery Millions event, and the largest $1,000 event in live tournament poker history
  • 1,368 entries to Event #68 $1,000 Ladies No-Limit Hold’em Championship – the largest Ladies event in live tournament poker history
  • 11,933 entries to Event #18 $1,500 Monster Stack No-Limit Hold’em – the largest Monster Stack event in live tournament poker history
  • 4,764 entries to Event #87 $1,000 Mystery Bounty Pot-Limit Omaha – the largest Pot-Limit Omaha event in live tournament poker history
  • 12,560 entries to Event #72 $1,000 Mini Main Event – the largest Mini Main event in live tournament poker history
  • 41 – The number of $1M+ prizes won across the 2026 series
  • 57 events exceeded $2+ million prize pools – equalling last year’s record
  • 8 events exceeded $10+ million prize pools
  • 149 – number of countries represented in the WSOP 2026 playing field
  • Top Ten Countries by WSOP 2026 participants: 1 – United States, 2 – Canada, 3 – France, 4 – Great Britain, 5 – Japan, 6 – China, 7 – Israel, 8 – Germany, 9 – Brazil, 10 – Mexico
  • 111 – number of countries represented in the WSOP Main Event 2026 playing field, a new record
  • Oldest Player – Merle Vangieson, born June 28, 1931
  • Youngest Player – Easton Jorgensen, born July 13, 2005

Worldwide Broadcasts Drive Growth Of Game

With thrilling WSOP action broadcast exclusively on ESPN Networks, Eurosport, TNT Sports, Abema Japan, Groupe M6 in France, and other media partners, poker fans had more opportunities than ever to follow their heroes, new and old, at the felt in 2026.

Comprehensive linear and digital coverage, available in more than 300 million homes across 70+ countries, ensured that countless big moments – from calculated bluffs to cunning value bets – were analyzed and enjoyed by enthusiasts on every continent.

Edited WSOP broadcasts will air from July 21, allowing a worldwide audience to catch up on all the summer’s action.

Explosive Digital Reach: WSOP’s Social Media Footprint

A highlight of the 57th annual WSOP was its unprecedented digital growth. While fans packed the physical tournament rooms, millions more watched the action unfold online. Across all major platforms, WSOP social media channels generated an astronomical 378.3 million total views during the 100-bracelet series, adding 222,828 total new followers across its digital ecosystem.

WSOP 2026 Social Media Performance

Platform

Total Views/Impressions

New Audience Growth

YouTube

38.7 million views

103,128 new subscribers

Instagram

125 million views

54,450 new followers

Facebook

127 million views

56,800 new followers

X

36.6 million impressions

8,450 new followers

Looking Ahead: A True Global Season

While the Main Event action in Las Vegas has paused until the Final Table resumes in August, the WSOP excitement continues year-round. This year marks the formal rollout of the ambitious, revamped $1 Million Global Player of the Year (POY) race. The new global leaderboard unifies the brand’s three flagship festival pillars: WSOP Europe (which completed its historic run in Prague earlier this spring), the Las Vegas summer series, and the upcoming WSOP Paradise winter festival.

The global POY winner will be crowned at the conclusion of WSOP Paradise, hosted at Baha Mar resort in The Bahamas from December 1 to 17, 2026. In the meantime, the WSOP Circuit (WSOP-C) continues its action-packed year, including a special concurrent Circuit run in Las Vegas from July 14 to 25, 2026.

Players should follow @WSOP on X (formerly Twitter) and Instagram or check WSOP.com for more news and updates on WSOP events.

The post THE 57th ANNUAL WORLD SERIES OF POKER® CONCLUDES AN EXTRAORDINARY SUMMER OF GLOBAL ENGAGEMENT AND ELITE COMPETITION appeared first on Americas iGaming & Sports Betting News.

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