Latest News
ITL secure new UK partners to supply CashGenic: The hygienic cash automation kit
Innovative Technology, cash handling and validation experts, have partnered with several suppliers in the UK to distribute their latest product aimed at making cash payments safer and more hygienic. CashGenic was launched during the height of the COVID pandemic as a solution for those customers wanting to pay by cash safely during a time when coins and banknotes were being unjustly portrayed as high risk in terms of transmission.
Tony Morrison, ITL Group Sales Director, commented, “Whilst the World Health Organisation and other institutions found no evidence to confirm that COVID-19 can be transmitted through coins or banknotes, many retailers were strongly advising other forms of payment at the start of the crisis. We responded quickly as it is important to us to ensure that we give our customers payment choice. CashGenic technology makes cash transactions safer and more hygienic, eliminating the need for staff to handle cash while enabling social distancing during cash transactions. In addition to offering more hygienic cash payments, staff no longer need to count cash as the machine automatically does this, therefore saving time and generating greater efficiencies for the business. Another key benefit of CashGenic is that it also helps organsations eliminate shrinkage and accounting errors as cash handling is automated.”
“Following its launch back in May, we are pleased to announce that we have already teamed up with CC Dynamic, Maggi Electronic and Tag Retail to supply our Hygienic Cash Automation Kit to the UK. The technology has been developed by us and the complete system solution can now be supplied by CC Dynamic branded as £XCHEKKA and CashConnect from Tag Retail. CC Dynamic are working with Maggi Electronics, our UK Trading Partner, who will manage the installations.”
Tony continued, “Our first installation was completed in partnership with CC Dynamic at a local fish and chip shop, The Top Chippy in Manchester. The owners are delighted with the results as it has removed the need for staff to manage cash and is allowing them to follow social distancing advice. We have also installed CashGenic in more food take away establishments and cash and carry wholesalers in the North West of England.
The solution is a compact, all-in-one counter-top device ensuring easy customer access, with pay-in and pay-out managed by staff via a mobile tablet device. It makes cash transactions safer in a single affordable kit, has a small footprint and is easy to set up with no software integration.
Concluding Tony said, “It is important that we give consumers choice and allow them to pay by cash safely, especially in these COVID times. This new development will allow customers to have that choice. We are delighted with the take up so far in the North West of England and look forward to many more installations both in the UK and Europe over the coming months.”
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LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva
With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.
Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.
The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.
Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.
During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.
“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.
The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.
The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BetConstruct AI
BetConstruct AI Showcases Full Platform at SiGMA South America 2026
BetConstruct AI, a global iGaming platform provider, will present its full ecosystem at Stand N150 during SiGMA South America 2026, taking place from April 7–9 in São Paulo, Brazil.
With South America rapidly emerging as one of the most dynamic iGaming regions, BetConstruct AI is positioning itself as a key partner for operators looking to scale efficiently and competitively. The company delivers a vast offering, including over 140,000 pre-match events, 90,000+ live matches monthly, and 45,000+ casino games from 350+ providers.
One Platform, Multiple Growth Drivers
Visitors to Stand N150 will experience live demos across six core solution areas:
Acquisition, Content & Entertainment
A comprehensive offering spanning sportsbook, casino aggregation, affiliate marketing through Affigates, and six flexible front-end solutions, including crypto-ready platforms.
Payments & Licensing
With 500+ payment integrations and a fully managed licensing service, BetConstruct AI enables operators to enter regulated South American markets with confidence and compliance.
Retention & CRM
AI-powered CRM tools predict churn up to 14 days in advance, identify high-value players early, and automate personalized engagement across multiple channels. A game recommendation engine further enhances player activity and revenue potential.
Risk Management
The Umbrella AI system combines sportsbook and casino risk, AML, and responsible gaming into a unified solution. Advanced tools detect fraudulent behavior early and forecast negative-value players well in advance.
Operational Services
End-to-end support includes licensing, digital marketing, CRM management, trading, risk control, and infrastructure protection.
BetConstruct AI Poker
A flexible B2B poker network offering turnkey, white-label, or API integration, supported by strong liquidity, built-in security, and Web3-ready infrastructure.
World Cup-Focused Engagement Tools
To help operators maximize opportunities around the 2026 World Cup, BetConstruct AI is introducing two zero-cost promotional solutions:
Powerfull (Pre-Tournament Campaign)
A challenge-based campaign running before kickoff, rewarding players with Free Bets that accumulate and activate during the tournament—driving engagement, reactivation, and cross-product activity.
Bet on League (In-Tournament Hub)
A fully integrated World Cup hub featuring standings, schedules, and interactive tools that convert fan engagement into betting activity. It includes AI-powered bet suggestions and requires no additional development or fees.
Beyond the Expo
In addition to the exhibition, BetConstruct AI will host an exclusive Harmony ChoiceMe event on April 7 at Tetto Lounge in São Paulo, offering industry leaders a premium networking environment.
As the South American market accelerates, BetConstruct AI invites operators to visit Stand N150 to explore how its platform, tools, and expertise can drive the next phase of growth.
The post BetConstruct AI Showcases Full Platform at SiGMA South America 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva
With the release of a dynamic promotional video starring its ambassador, Simon Msuva, LEONBET continues a new chapter in its partnership with the Tanzanian national team forward.
Filmed in Tanzania, the campaign captures the energy of local football culture and highlights Msuva’s personality both on and off the pitch. One of the key moments of the video features the famous “Msuva Flip”- the player’s signature goal celebration, a backflip that fans immediately recognise whenever he scores.
The video is fast-paced and vibrant, reflecting the passion of Tanzanian football fans.The campaign also features Baraka Mpenja, a well-known sports commentator and voice of Tanzanian football, who brings additional authenticity and connection to the local audience.
Simon Msuva is known not only for his performances on the field but also for his strong charisma. According to the production team, he quickly immersed himself in the filming process and brought the same vibrant energy and character that fans associate with his game.
During the recent season, Msuva has scored several memorable goals that drew attention from fans and sports media alike. That excitement and emotion became the foundation for the new campaign.
“This campaign is part of our broader strategy to get closer to sports fans and build a stronger emotional connection with our audience. Working with talents like Simon Msuva allows us to speak the same language as the fans and be present where their passion is.” said Jérôme J. D., Regional Director of Operations.
The video continues the collaboration between LEONBET and Tanzanian national team captain Simon Msuva and supports the brand’s ongoing engagement with football fans in Tanzania.
The post LEONBET Shares a New Campaign with Tanzanian Ambassador Simon Msuva appeared first on Americas iGaming & Sports Betting News.
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