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Soft2Bet debuts quick deposit tool with Wazamba

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Casino and sportsbook operator group Soft2Bet has launched a ground-breaking quick deposit tool that enables players of its flagship online casino brand Wazamba to load funds with a single click.

With the new user-friendly button, customers can instantly make a deposit without having to minimise the game window and go to the checkout, allowing for a seamless gaming experience with uninterrupted play sessions.

All payment methods are available through the deposit tool, offering a fast and convenient option for all of Wazamba’s registered clients across both mobile and desktop devices. The innovation allows users to continue playing comfortably as the game progresses without having to end the play to top up funds on their account.

The development is a prime example of Soft2Bet’s efforts to constantly enhance the user experience of its consumer-facing brands, which also include Rabona, Malina Casino, Campobet, Zulabet and Nomini. The group currently operates with SGA, MGA and Curacao licences, with further certification within the EU to follow.

Boris Chaikin, CEO of Soft2Bet, said: “The launch of Wazamba’s quick deposit tool will significantly elevate the player experience and make it even easier for our customers to enjoy the impressive array of slot and casino games available.

“It is through innovative developments like these that we continue to deliver a world class casino offering on a global scale and expand the success of our brand portfolio.”

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2026 EGR Europe Awards

RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards

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RocketPlay Casino has been awarded European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards for its innovative community-led campaign, RocketWisdom: The Book. The EGR Europe Awards recognise trailblazers and leaders shaping the iGaming industry across Europe, with winners chosen through a rigorous judging process.

What the Award Recognises

The European Marketing Campaign of the Year – B2C category honours marketing initiatives that achieve significant commercial impact or enhance brand development. Judges evaluate originality, creativity, quality of execution, and measurable results.

About RocketWisdom: The Book

RocketPlay’s winning campaign began as a player research project. Over two months, the casino invited its community to share their gaming habits and “rituals,” gathering over 1,000 responses. These insights were transformed into a book featuring 100+ authentic player stories, curated but not rewritten by the brand.

The campaign gained rapid momentum after streamers discovered the book. Within just three days, RocketPlay received around 1,000 direct requests, turning a private research initiative into a fully-fledged public campaign. The project was amplified across owned channels, social media, creator content, media coverage, and in-product activations.

Campaign Highlights

  • 13,000+ downloads
  • ~100 streams showcasing the project (~200,000 viewers)
  • 50+ media outlets coverage

For RocketPlay, the award represents a major milestone and underscores the power of community-driven storytelling. The campaign demonstrates that authentic engagement can deliver measurable performance, not just visibility. RocketPlay continues to build its reputation in the community, maintaining top ratings across platforms including 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.

The post RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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2026 EGR Europe Awards

RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards

Published

on

rocketplay-won-european-marketing-campaign-of-the-year-–-b2c-at-the-2026-egr-europe-awards

RocketPlay Casino has won European Marketing Campaign of the Year – B2C at the EGR Europe Awards 2026 for its community-led campaign RocketWisdom: The Book. The EGR Europe Awards acknowledges innovators and leaders shaping Europe’s iGaming sector, with winners selected through a structured judging process.

What this award recognises

European Marketing Campaign of the Year – B2C rewards marketing initiatives that deliver major commercial impact and/or brand development, with judges assessing originality, creativity, execution quality, and measurable outcomes

About RocketWisdom: The Book

RocketPlay won with RocketWisdom: The Book — a campaign that started as a player research project. Over 2 months, RocketPlay invited its community to share real-life gaming habits and “rituals,” collecting 1,000+ responses. Those voices became a book featuring 100+ authentic player stories — curated, not rewritten by the brand.

The release gained momentum organically: after streamers discovered the book, RocketPlay received about 1,000 direct requests within 3 days, turning a private research initiative into a full-scale public campaign supported across owned channels, social, creator content, media coverage, and in-product activations.

Highlights of the campaign

  • 13,000+ downloads
  • ~100 streams featuring the project (~200,000 viewers)
  • 50+ media outlets

For RocketPlay, the award is a major brand milestone — and a clear signal that community-led storytelling can drive real performance, not just attention. The brand continues to strengthen its reputation across the community, holding top ratings such as 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.

The post RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards appeared first on Americas iGaming & Sports Betting News.

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Latest News

RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards

Published

on

RocketPlay Casino has won European Marketing Campaign of the Year – B2C at the EGR Europe Awards 2026 for its community-led campaign RocketWisdom: The Book. The EGR Europe Awards acknowledges innovators and leaders shaping Europe’s iGaming sector, with winners selected through a structured judging process.

What this award recognises

European Marketing Campaign of the Year – B2C rewards marketing initiatives that deliver major commercial impact and/or brand development, with judges assessing originality, creativity, execution quality, and measurable outcomes

About RocketWisdom: The Book

RocketPlay won with RocketWisdom: The Book — a campaign that started as a player research project. Over 2 months, RocketPlay invited its community to share real-life gaming habits and “rituals,” collecting 1,000+ responses. Those voices became a book featuring 100+ authentic player stories — curated, not rewritten by the brand.

The release gained momentum organically: after streamers discovered the book, RocketPlay received about 1,000 direct requests within 3 days, turning a private research initiative into a full-scale public campaign supported across owned channels, social, creator content, media coverage, and in-product activations.

Highlights of the campaign

  • 13,000+ downloads
  • ~100 streams featuring the project (~200,000 viewers)
  • 50+ media outlets

For RocketPlay, the award is a major brand milestone — and a clear signal that community-led storytelling can drive real performance, not just attention. The brand continues to strengthen its reputation across the community, holding top ratings such as 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.

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