Balkans
SIS agrees deal with Meridianbet for 24/7 Live Betting Channel
Agreement covers operator’s online and retail offering in Bosnia and Herzegovina, Montenegro and Serbia
SIS (Sports Information Services), the leading multi-channel supplier of betting services, has secured an agreement with leading Balkan bookmaker, Meridianbet, to deliver its 24/7 Live Betting Channel.
SIS’s 24/7 Live Betting Channel features a mix of leading horse and greyhound racing and will provide Meridianbet with profitable short-form content throughout the day, with a betting event taking place every five minutes.
The 24/7 channel will have live pictures and data from first class British and Irish horse racing, along with international races from Australia, Dubai, Latin America, Mauritius, and Korea, as well as UK and Irish greyhound racing events.
The deal will see SIS – which is also a supplier to the likes of bet365, Ladbrokes Coral, Paddy Power Betfair and William Hill – distribute the channel to Meridianbet’s retail outlets in Bosnia and Herzegovina, Montenegro and Serbia, as well as online, and it represents SIS’s entry into the Balkan region and highlights the global appeal of racing content in driving betting turnover for operators.
Zoran Milosevic, CEO at Meridianbet, said: “We’re thrilled to have struck this deal with SIS for its 24/7 Live Betting Channel and we are excited about introducing it in-store and online to our customers.
“We are confident that the channel will provide our customers with engaging multiple quick-fire betting opportunities, which will help to increase engagement, and provide incremental revenues.”
Vladimir Stamenic, Product Manager, said: “With SIS’s expertise and a proven betting product, this deal allows us to significantly expand our horse and greyhound offering.
“We are sure that these events will appeal to our customers, offering them high quality competitive racing that will provide a great betting experience both online and in our retail shops.”
Anze Gantar, Digital Sales Manager at SIS, said: “We’re delighted that Meridianbet customers will now have access to a huge number of new betting opportunities thanks to our 24/7 Live Betting Channel.
“Our premium horse and greyhound racing content is unrivalled in the industry and will provide over 80,000 live betting events each year”.
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Balkans
EGTâs Supreme Green Selection made its successful debut in Bulgaria
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Supreme Green Selection, the latest multigame in EGTâs portfolio, had its debut installation in Bulgaria. The gaming establishments of the leading operator Inbet throughout the country now offer the mix which is available in General Seriesâ slot cabinets.
Supreme Green Selection is a part of EGTâs latest multigame series Supreme Selection. This mix features 50 exciting titles, including popular games like Rise of Ra, Amazonsâ Battle, and Burning Hot, along with new additions such as Rainbow Hot, Mighty Heracle, and Book of Artifacts. They all present players with various themes, eye-catching designs, and many attractive bonuses.
Biserka Draganova, Sales Manager for The Balkans and Egypt at EGT, commented: âI am very happy that we accomplished the first installation of Supreme Green Selection in the gaming halls of the local leader Inbet. The mix has a new interface, different from the other multigames in our portfolio, and allows players to select game according to the category they prefer. It also includes user-friendly updates, making it easier to scroll through and select your preferred games. When presented at this yearâs ICE London, Supreme Green Selection immediately caught the attention of operators, players, and industry experts, and its first good results are already a fact. I am confident that the mix will become one of the favorite products of Inbetâs customers.â
Mihail Hadzhiev, Casino Manager at Inbet, also gave positive feedback on the performance of Supreme Green Selection. He stated: âThe selection of titles in the multigame is excellent as they keep players engaged for a long time, and during their next visit, our clients are looking for these slots again.â Mr. Hadzhiev added: âWe canât wait to try the other multigame from the series Mega Supreme Fruits Selection, as well as the new Bell Link Boost jackpot.â
The post EGTâs Supreme Green Selection made its successful debut in Bulgaria appeared first on European Gaming Industry News.
Balkans
AdmiralBet Introduces OKTO.CASH in Serbia
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AdmiralBet, a leading brand in Serbia within the Novomatic Group, has announced the rollout of OKTO.CASH, the fast and direct cash-to-digital payment solution of OKTO. The new integration offers a convenient and secure way for users in the region to top up their igaming accounts with cash, further enhancing the customer experience on AdmiralBet.
The partnership underscores OKTOâs expansion in Serbia and reflects its commitment to delivering easy, fast and secure payment options for players who prefer offline transactions but seek the convenience of online igaming. It allows AdmiralBet customers to deposit cash directly into their gaming accounts instantly, via e-voucher payment of OKTOâs at an alwaysâ growing network of points of sale across the region. The seamless integration allows players to complete deposits without leaving the gaming environment, ensuring an uninterrupted and smooth experience.
OKTOâs CCO Simon Dorsen said: âOKTO has built a strong reputation for aligning its payment solutions with the needs of modern users who prioritize flexibility, convenience, speed, safety, and security. Our proprietary technology is fully integrated with AdmiralBet architecture, enabling instant access to funds without the player needing to exit the app or website. This is the perfect solution for users who want the benefits of the digital world while still using cash, that aligned with AdmiralBetâs user focused payments strategy.â
âOur payment platform is specifically designed to cater to the demands of the Serbian market. We recognize the value of thinking locally, and this partnership delivers real benefits to both players and operators,â he added.
Milan Djurmez, Head of Online Gaming at AdmiralBet, said: âWe operate in a highly competitive and fast-paced industry, where delivering the best mobile-first experiences is crucial. OKTO has proven to be a trusted partner with an impressive track record in digital payments in Europe and beyond. We are excited to offer this new cash-to-digital payment solution to our players, further enhancing their experience.â
The collaboration of AdmiralBet with OKTO reaffirms the commitment of all parties to offering state-of-the-art experiences to consumers. As OKTO continues to grow its presence in the Serbian market, this partnership marks a significant step toward modernizing payment methods for the regionâs igaming community.
The post AdmiralBet Introduces OKTO.CASH in Serbia appeared first on European Gaming Industry News.
Balkans
Synot Group Debuts at the BEGE in Bulgaria
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For the first time ever, SYNOT Group will present its extensive product portfolio at the Balkan Entertainment and Gaming Exhibition, which will take place from 27th to 28th November at the Inter Expo Center in Sofia, Bulgaria.
âWe are delighted to invite all visitors to our booth 2.18 where they will have the opportunity to explore SYNOTâs advanced multigame progressive jackpot systems MAGIC BALL LINK and SUPER LINK, which offer a wide range of exciting themed and fruit linked games,â the company said.
âVisitors can also discover SYNOTâs latest cabinet portfolio, including the state-of-the-art UP2-32, Eclipse FL-32 and UP1-27 models, as well as the latest games from the Firebird system and the proven Explosive Games Premium+ sets.
âVisitors interested in online slots or comprehensive iGaming solutions should not miss the online section, where representatives from SYNOT Games and SYNOT Interactive will be demonstrating the full range of products.
âGiven the strategic importance of the Balkan market, our participation at BEGE is of great importance to us. We look forward to interacting with all visitors, presenting our innovative products and demonstrating the SYNOT Groupâs cutting-edge solutions. This event is a valuable opportunity to strengthen relationships with both new and existing partners and to explore how our comprehensive land-based and online portfolios can drive mutual success.â
The post Synot Group Debuts at the BEGE in Bulgaria appeared first on European Gaming Industry News.
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