Industry News
SKS365 CONTINUE TO INVEST IN HUMAN RESOURCES AND INAUGURATES E-LEARNING COURSES FOR ITS EMPLOYEES
Brand new partnership between the bookmaker and Udemy platform to offer thousands of virtual lessons with which workers will be able to increase professional skills and cultivate personal interests and goals
From Leadership & Management to yoga, from Marketing to Data Science, through guitar lessons and design courses, to photography, pilates and even courses to pilot a drone. These are just some of the contents available to employees of SKS365, one of the leading operators in the international betting and gaming market, in Italy with the Planetwin365 brand.
Almost 500 workers located between Italy, Austria, Serbia and Malta, all currently remote working due to the global health pandemic Covid-19. Despite the general situation of uncertainty, the company continues to invest in their workforce’s learning activity, providing courses useful not only for skills development for advancement and professional career, but also to improve or deepen one’s hobbies and personal interests. More than 4,000 courses on demand, some with the possibility of obtaining a true certification according to the area, all available on a single platform: Udemy, one of the most famous and rich marketplaces in the world.
“Moving towards the learning culture is recognized to both, bring high value to the people and ensure long term sustainability of the companies. In SKS365 we definitely aim to embrace this culture. We know we are there when learning is no longer one more must on top of our busy schedules, but the way we approach things, an intrinsic need – said Milena Milosevic, HR Director – On our path towards the learning culture we wanted to provide to our people learning that is exciting, diverse, available anytime and anywhere – shaped by today’s people needs. We recognized Udemy for Business as a great platform and partner. Message is simple – Learn for your job, learn for yourself, learn music or graphic design, programming, leadership skills and much more. I find it beneficial because we can really explore what we want to learn… personally, and professionally.”
SKS365 had embarked in 2019 on a process of inclusion and integration aimed at employees, through the publication of the company culture book – available online and open to all on web – a sort of corporate ‘manifesto’ with which management has undertaken to enhance the relationship with human resources not only in words, but also with economic bonuses, extra benefits and measures for balancing work and private life.
“This period of strict isolation redefines the dynamics of work and interaction, risks distancing the employees from their company – commented BrianDean, CPO and Head of Communication of SKS365 – This is an unprecedented and sudden situation, which will leave a sign on all of us and will say a lot about how the relationship with the people was approached, not only in terms of technical support and role guarantee, but also as a presence, stimulus and involvement. We thought of the best way to invest in our resources, in their growth, extending attention not only to their working position, but also to their attitudes and passions. Each of them will know how to find their favourite courses among the countless contents offered by Udemy for Business. ”
The agreement with Udemy for e-learning on demand enriches training, updating programs and, above all, concretizes the commitment that has always been declared to encourage the cultivation of individual passions and personal fulfilment even away from PCs and desks.
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Industry News
New KSA Campaign: Get Your Life Back on Track, Take a Gambling Break
The Dutch Gaming Authority (KSA) launched a new awareness campaign to draw attention to the gambling stop. With the campaign “Pick up your life again, take a gambling stop,” KSA is aiming to increase attention to the risks of gambling and make the Cruks register more well-known.
Insights
The campaign is a follow-up to the pilot campaign from 2023. This pilot yielded many valuable insights, for example that more people are attracted to the word gambling stop. This name is therefore used in the new campaign.
Positive effect
The campaign focuses primarily on young adults who (possibly) no longer have their gambling under control. That is one of the reasons why the campaign is largely running via social media instead of traditional (mass) media. The focus is on the positive effect that a gambling stop has on the life of a person with gambling problems. The powerful moments of young people who pick up their lives again can be seen in online videos, social ads and social posts (Google, YouTube, Meta and Snapchat).
The post New KSA Campaign: Get Your Life Back on Track, Take a Gambling Break appeared first on European Gaming Industry News.
Industry News
EGBA: Record Participation As European Safer Gambling Week Expands to 26 Countries
The European Gaming and Betting Association (EGBA) announced record-breaking results from its fourth annual European Safer Gambling Week, held 18-24 November. The initiative – which included a social media campaign and events programme – demonstrated the broader European sector’s strengthening commitment to safer gambling through new levels of participation and expanded geographic reach.
The campaign saw record engagement with 195 partners actively participating – a 20% increase from 2023. Eight national gambling authorities participated, more than double the previous year, by either joining the social media campaign or speaking at the various events.
The campaign’s reach also expanded significantly to 26 countries – a 30% increase from 2023 – with partners in Croatia, Serbia, Slovakia and Ukraine joining for the first time, reflecting the growing pan-European dimension of the campaign. This was helped by social media graphics being made available in the local languages of 27 countries.
The social media campaign reached 3.1 million users across Facebook, Instagram, LinkedIn and X platforms, generating 1169 social media posts – a 67% increase from the previous year.
A cornerstone of this year’s campaign was its comprehensive events programme, featuring 20 specialised events – an 11% increase from 2023. The events attracted record participation with 4500 registrations and 3000 attendees. Key discussions explored trends in AI, problem gambling prevalence reporting and innovations in safer gambling tools and messaging. The events featured 105 speakers, including senior representatives from gambling authorities in Belgium, Denmark, France and the UK.
The initiative builds on EGBA members’ year-round commitment to safer gambling, which in 2023 resulted in 67 million safety messages sent to their European customers. This dedicated week amplifies these ongoing efforts while encouraging greater collaboration between operators, regulators and harm prevention organisations.
“The success of this year’s edition reflects the sector’s deepening commitment to player protection. The significant increase in participation, especially from health organisations and regulatory authorities, demonstrates the common purpose and growing unity in our approach to safer gambling. Through this collaboration, we’ve reached a record number of Europeans with crucial safety messages during the campaign. Together, we’re making gambling safer and we already look forward to building on this success in next year’s edition,” said Maarten Haijer, Secretary General of EGBA.
The post EGBA: Record Participation As European Safer Gambling Week Expands to 26 Countries appeared first on European Gaming Industry News.
Industry News
CT Gaming to Participate in ICE Barcelona 2025
CT Gaming is going to participate in ICE Barcelona 2025, which will take place from 20 to 22 Jan 2025.
“It is always a pleasure to kick off the year at ICE. This year is particularly special as we explore a new location, which we anticipate will bring fresh connections and exciting opportunities,” said Biser Bozhanov, Director of Business Development and Strategies at CT Gaming.
Positioned at stand #3C56, CT Gaming will present an impressive lineup of its signature products alongside exciting new additions, including the multigame Diamond King 4.
“We are eager to showcase our latest offerings and engage with clients, colleagues, and industry professionals to gather their valuable feedback. This year’s selection is a strong testament to CT Gaming’s enduring legacy and commitment to excellence,” added Bozhanov.
Among the products displayed at stand #3C56 will be the slot cabinet NEXT, known for its ultimate comfort and functionality. This cabinet comes with 27″ or 32″ high-definition screens, an optional premium stand, a USB phone charger, a bill validator with a stacker and an enlarged CMS panel for seamless operation. Other representatives from the slot cabinet family are EZ Modulo 32/32/32 and EZ Tower. Both of these cabinets combine sleek designs with advanced technology set to deliver an unparalleled gaming experience.
Alongside the slot cabinets, the company will showcase its staple multigame titles, such as Diamond King 3, Mermaid’s Quest, Tower Link and the newest addition to the multigame portfolio – Diamond King 4. With 40 exciting games, 20 of which are linked to a progressive jackpot, the multigame takes player engagement to new heights. Unlike previous versions, players can now win any of the three jackpot levels directly from the base game, while the cascading white and pink diamonds promise thrilling rewards at every turn. Designed with the next generation of players in mind, Diamond King 4 features enhanced graphics, modern themes and an immersive experience that’s perfectly in sync with today’s gaming landscape. The newly conceptualized linked progressive jackpot, Diamond Tree Deluxe, presents an elevated reward experience with its upgraded features.
Last but not least, CT Gaming will unveil the latest updates to its Casino Management System – Rhino, designed to enhance operator functionality and player engagement.
The post CT Gaming to Participate in ICE Barcelona 2025 appeared first on European Gaming Industry News.
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