Industry News
GrooveGaming reports rapid uptake of live content and virtual sports
Aggregator GrooveGaming has reported a surge in demand for live content, with the leading aggregator having an impressive lineup of world-class brands on its platform to satisfy demand.
GrooveGaming has numerous live dealer titles amongst its on-demand live content and classy games including live roulette, baccarat, blackjack and live dedicated tables, amongst others. In addition, its virtual sports offering includes virtual football, tennis, horse-racing, cycling and greyhound racing, with virtual Euro basketball and cricket coming to the rapidly-expanding aggregator soon.
The surge in demand for live content has followed the curtailing of live sports worldwide due to COVID-19 and the closing of land-based casinos in numerous jurisdictions across the world. As a result, entertainment is now being offered in the form of live content and virtual sports to operators striving to meet player demand.
GrooveGaming is well placed with a robust live content range that encompasses some of the world’s leading live content and virtual sports brands, including LEAP Gaming, TVBET, Ezugi, VIVO Gaming, Lucky Streak, Super Spade, Evolution Gaming and SA Gaming. This is a powerhouse of live content that GrooveGaming has available to cater for this major change in industry dynamics caused by COVID-19.
The latest news comes after a record start to the year by GrooveGaming, which recently revealed several new partnerships, including live content and virtual sports partnerships.
GrooveGaming has impressed the igaming industry during the last 18-months announcing a multitude of new partnerships as the aggregator of choice for a host of big industry names including EveryMatrix, iGP, Digitain, ALEA and Quickfire, amongst others.
GrooveGaming’s powerful content platform includes over 2500 casino games as well as a wealth of aggregated content ranging from slots, online casino and live casino, to poker and table games, that operators can access via easy integration.
Created with the aim of easy and fast content delivery for the igaming industry, GrooveGaming has been hitting the headlines over the last 18-months, with a global growth trajectory that has impressively seen the brand reach all 6 continents, based on delivering rapid integrations and focusing on high-quality customer service, together with what remains an unrivalled set of technology tools that operators can use to improve productivity and bottom-line performance.
A major reason why GrooveGaming is becoming the aggregator of choice around the world is that GrooveGaming is powered by technology innovation which provides operators with the ability to activate a range of features that enhance customer experience and engagement, improve retention, encourage extended play and produce a higher yield.
Yahale Meltzer, COO at GrooveGaming said: “Virtual sports betting is one of the fastest-growing markets, and alongside live gaming, offers potentially limitless growth opportunities given the recent surge in demand from operators due to the global pandemic. New live content forms and new live products are suddenly driving new customers and markets, which for GrooveGaming is translating in the short-term to significant revenue and deeper relationships with operators. As we’ve said elsewhere, the phenomenal growth in live-games and virtual content mirrors our own, and is an exciting step as we continue our growth strategy. ”
European CEO magazine
GR8 Tech CEO Named CEO of the Year for Second Consecutive Year
GR8 Tech CEO Oleksandr Feshchenko has been named Global CEO of the Year 2026 in the Technology Industry by European CEO magazine—the second consecutive year he has received the honour. The judging panel’s decision was unanimous.
The award recognised Feshchenko’s leadership across three areas the panel identified as defining:
• Track record of turning technological strategy into scalable commercial outcomes;
• Focus on building an organization designed to last, not just perform;
• Consistent investment in people and culture as core business levers rather than afterthoughts.
What distinguished Feshchenko from a competitive field, according to the panel, was the combination of all three. Individual strengths are common at the CEO level, but the consistency across strategy, execution and organisational health is rare.
Under Oleksandr Feshchenko’s leadership, GR8 Tech has grown into a recognised provider of technology solutions for the iGaming sector, with an approach that the panel described as forward-looking without sacrificing operational discipline.
“Receiving this recognition two years in a row means a great deal, but if there’s one thing I’ve learned, it’s that success is most dangerous when it makes you comfortable. This award belongs to the team at GR8 Tech as much as it does to me, and what it really does is raise the bar. The technology industry doesn’t stand still, and neither do we. There’s a lot we’re building toward, and that’s exactly where our focus stays,” Oleksandr Feshenko said.
The Global CEO of the Year award is presented annually by European CEO magazine following an evaluation of international candidates across various industries.
The post GR8 Tech CEO Named CEO of the Year for Second Consecutive Year appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Augmented Reality
XR Global Launches World’s First Augmented Reality Online Casino Games Across iOS, Android and Immersive Web
XR Global Inc, the first Extended Reality (XR) technologies casino games developer with Patent Pending Technology on its Cross-XR Platform, announced the official launch of the world’s first Augmented Reality (AR) online casino games available across iOS, Android and the Immersive Web. This groundbreaking milestone positions XR Global at the forefront of innovation in the global iGaming industry, delivering a next-generation gaming experience that goes far beyond traditional 2D online casino platforms.
By leveraging cutting-edge Extended Reality (XR) technologies—including Augmented Reality (AR), Mixed Reality (MR), Virtual Reality (VR) and 3D immersive environments—XR Global enables players to step into fully interactive casino worlds from their mobile devices or web browsers, without the need for specialised hardware.
Unlike conventional online casino games confined to flat, 2D interfaces, XR Global’s platform allows users to engage with games such as slots, roulette, blackjack and crash games in a real-world environment. Players can place games on their tables, walk around them, interact with live elements and experience a level of realism and immersion previously only possible in physical casinos or high-end VR setups.
“XR Global is redefining what online gaming looks and feels like. We are bridging the gap between physical and digital entertainment by bringing casino experiences into players’ real-world environments. This is not just an evolution—it’s a transformation of the entire gaming paradigm,” said Dan Martinez, Founder & CEO of XR Global.
The launch marks a significant leap forward for player engagement, retention and monetisation. XR Global’s immersive experiences are designed to increase session times, deepen emotional connection and create highly differentiated offerings for operators in an increasingly competitive market.
The company plans to license its XR-enabled gaming portfolio globally, enabling partners to integrate immersive gaming into their existing platforms and attract a new generation of players seeking more interactive and engaging experiences.
The post XR Global Launches World’s First Augmented Reality Online Casino Games Across iOS, Android and Immersive Web appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
BC.GAME
BC.Game Names Kar Kheng Giam as CEO
BC.Game, a leading global crypto-focused online gaming platform, has announced the appointment of Kar Kheng Giam (“KK”) as its new Chief Executive Officer. Giam brings over 30 years of international leadership experience across gaming, technology, and consumer industries.
Before joining BC.Game, KK served as Vice President International at Coyote Bioscience, leading global expansion initiatives. He also co-founded Topgame and Tinymobi, developing successful mobile social and casino-style games. Earlier in his career, KK held executive positions including CEO roles at multiple organizations and regional leadership at Nabisco Asia.
In his role as CEO, KK will oversee BC.Game’s strategic direction, operational leadership, and financial performance, with a focus on scaling globally, expanding into regulated markets, and driving innovation in crypto gaming.
“BC.Game has built a strong global community by combining cutting-edge technology with engaging entertainment experiences,” KK stated. “With the rising adoption of crypto in online gaming, our focus will be on enhancing the platform, building trust, and strengthening our presence in licensed markets.”
BC.Game currently holds licenses in multiple jurisdictions, including Anjouan, Nigeria, Kenya, Mexico, and Tanzania, as part of its long-term strategy to expand into fully regulated markets worldwide. This appointment aligns with the company’s ambitions to grow its global footprint and strengthen compliance while delivering innovative gaming experiences.
The post BC.Game Names Kar Kheng Giam as CEO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Asia7 days agoSkyesports and GodLike signs MoU with Maharashtra Cyber to promote esports and cyber hygiene in Maharashtra
-
Africa7 days agoTaDa Gaming Officially Enters the Regulated South African Market
-
AGLC7 days agoBede Gaming cleared for Alberta market entry
-
Andrzej Hyla7 days agoWazdan Releases its Latest Slot “Easter Coins”
-
Central Europe7 days agoSportradar Extends its Data and Audiovisual Betting Rights Agreement with Deutscher Fussball-Bund
-
Alberta6 days agoMedia Troopers Prepares for Alberta iGaming Launch with Canadian Gaming Law Firm
-
Australasian Hospitality & Gaming Expo7 days agoLight & Wonder to Showcase its Latest Gaming Innovations at AHGE 2026
-
40 Sparkling Crown6 days agoTaDa Gaming Enters South Africa via Strategic Betway Partnership



