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Gambling in the USA

MGM Resorts Debuts BetMGM Sports Betting Experiences In Las Vegas

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Redefined Sports Betting Portfolio to Include Launch of BetMGM Mobile Betting App, Gaming Kiosks and Rebranded Sportsbooks

MGM Resorts unveiled new sports betting experiences across its Las Vegas properties, as well as announced the launch of BetMGM in Nevada. In partnership with Roar Digital, LLC – MGM Resorts’ joint venture with GVC Holdings – the launch of BetMGM in Nevada includes a state-of-the-art mobile betting app, the rebranding of MGM Resort’s sportsbooks, and more than 100 gaming kiosks across MGM’s Las Vegas properties.

“MGM Resorts has emerged as a leader in sports betting, striking significant partnerships with professional sports leagues, expanding our market reach and harnessing best-in-class mobile technology from Roar Digital, powered by GVC,” said Scott Butera, President of Interactive Gaming for MGM Resorts. “Beyond sports, we continue to offer new and exciting amenities at our properties as we’ve found our sport bettors appreciate world-class hotels, restaurants and entertainment; BetMGM allows us to incorporate them into the ecosystem of everything MGM has to offer.”

BetMGM offers bettors in Nevada the flexibility to play from the convenience of their phones, in person at MGM Resort’s sportsbooks, or from easily accessible gaming kiosks. Both the app and gaming kiosks offer intuitive and simple navigation of the full suite of wagering opportunities guests can find at the sportsbook, including pre- and in-game bets, parlays, prop bets and more. Through its connection with MGM Resorts’ loyalty program M life Rewards, with each bet BetMGM’s players earn points, benefits and rewards that can be used at MGM’s resorts.

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Adam Greenblatt, CEO of Roar Digital, said, “We’re proud to formally introduce the new BetMGM app in Nevada today. MGM Resorts’ iconic properties across Las Vegas and GVC’s technology combine to deliver a streamlined sports betting experience that’s easy to use and exciting to play, giving BetMGM a leading edge in the industry.”

BetMGM Sportsbooks and Gaming Kiosks
In the coming weeks, rebranded BetMGM sportsbooks will debut at Bellagio, ARIA, MGM Grand, Mandalay Bay, The Mirage, Park MGM, New York-New York, Luxor and Excalibur – along with more than 100 gaming kiosks across the sportsbooks for quick and easy wagers.

BetMGM Mobile App
Currently available for download on iOS and Android, the BetMGM mobile app is a new customer experience as well as a rebranding of the mobile sports betting app PlayMGM first introduced in 2017.

BetMGM offers sports fans a seamless betting experience and allows them to place an expanded range of pre-match and in-play bets on professional and collegiate football, MLB, MLS, NBA and NHL games, among other sporting events. The app features the latest betting odds, enhanced offers and multiple betting formats, from money line and point spread bets to parlays and futures.

After downloading the app, players can expedite enrollment by completing the in-app registration. They’ll need to visit the dedicated BetMGM window at any MGM Resorts’ sportsbook in Las Vegas to activate their account, place a cash deposit and make a first bet. After completing this enrollment process, they’re free to place wagers through the app from anywhere in Nevada and make deposits and withdrawals right on their phone.

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Key app features:

  • All the perks and betting options of MGM Resorts’ traditional sportsbooks, right on your phone

  • Easy in-app registration to expedite the process with dedicated BetMGM windows at MGM Resorts’ Vegas sportsbooks to quickly activate account and make a first cash deposit

  • Following account registration and first bet placed at sportsbook, all deposits and withdrawals can be made directly inside the app with a credit/debit card via the BetMGM Play+ pre-paid card or at the sportsbook counter

  • Robust menu of prop bets and live, in-game wagering; see odds change real-time as games unfold

  • Wagering opportunities 24 hours a day, 7 days a week from anywhere in Nevada (must be 21 years or older)

  • Clean, simple user interface allows instant access to desired games and bet types

  • Preferred access and perks with MGM Resorts’ properties and amenities across the country

As MGM Resorts continues to expand and evolve its sports betting platforms, responsible gambling education remains a key focus. GameSense is an industry-leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation (BCLC), focusing on positive, transparent and proactive conversations with players about how to gamble responsibly. The program comes alive through personal interactions between guests and trained staff based at each property’s M life Rewards desk. In addition to speaking to trained employees – known as GameSense Advisors – guests also utilize interactive GameSense touchscreens and educational materials and other resources found at the M life Rewards Desk. Players can also visit www.mgmresorts.com/gamesense.

BetMGM is now live in NevadaNew JerseyWest Virginia and Indiana. Subject to receipt of all applicable gaming approvals, it also will soon go live in Michigan with retail sportsbook betting at MGM Grand Detroit, with statewide mobile betting to follow. MGM Resorts also recently announced partnerships with Buffalo Wild Wings and Yahoo Sports to further the reach of the BetMGM brand and experience across the country.

Compliance Updates

EPIC Global Solutions highlighted as a key element in PrizePicks’ iCAP Accreditation

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EPIC is proud to have played a key role in helping PrizePicks achieve iCAP certification, the industry’s leading responsible gaming (RG) assessment.

As the globally recognized experts in harm minimization, EPIC worked closely with PrizePicks to enhance its responsible gaming initiatives, contributing to this historic milestone. With the certification, PrizePicks becomes the first and only daily fantasy sports operator in North America to achieve this level of recognition.

A key factor in this achievement was EPIC Global Solutions’ implementation of its comprehensive responsible gaming (RG) tools within PrizePicks. Through an anonymous, company-wide RG survey, EPIC provided valuable insights into the organization’s culture and commitment to player protection. The survey revealed that 82% of PrizePicks employees believe the company fosters a strong RG culture, while 88% emphasized the importance of responsible gaming for the long-term sustainability of the industry.

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“Direct engagement with staff was pivotal to our assessment,” said Teresa Fiore, SVP North America at EPIC Global Solutions.

“Our survey underscores how deeply PrizePicks is committed to responsible gaming—not only as an ethical imperative but as a driver of employee morale and long-term industry sustainability. Additionally, they recognize that a strong commitment to RG is essential for the long-term sustainability of the industry.”

EPIC’s robust assessment also highlighted the significant impact of extensive RG training, with over 2,500 hours provided to staff from partners such as EPIC during the past year. The survey’s insights have not only served as a foundational benchmark for ongoing improvements but have also been cited as a critical factor in PrizePicks securing its iCAP accreditation.

Phil Sherwood, Senior Director of Responsible Gaming at PrizePicks, added: “Our partnership with EPIC has been instrumental in elevating our responsible gaming initiatives. Their expertise and insights have enhanced our programs, contributed to our iCAP accreditation, and reinforced our commitment to continuous improvement.”

Both EPIC and PrizePicks are committed to building on these achievements with plans to conduct annual surveys and further integrate employee insights into future RG initiatives.

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The post EPIC Global Solutions highlighted as a key element in PrizePicks’ iCAP Accreditation appeared first on European Gaming Industry News.

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Gambling in the USA

Gaming Americas Weekly Roundup – March 17-23

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

PENN Entertainment announced that its stand-alone Hollywood Casino app has launched in New Jersey. The new Hollywood Casino platform is available on Android, iOS and desktop and can also be accessed via the ESPN BET app. Customers can login to Hollywood Casino using their ESPN BET credentials, allowing for a seamless experience across PENN’s online betting and casino platforms. Ranked by Eilers & Krejcik as the #2 overall iCasino product in the US, Hollywood Casino offers a variety of online slots, table games and live dealer content, including original titles from PENN Game Studios, the company’s in-house casino game development studio. Hollywood Casino also includes bespoke live dealer tables and exclusive games such as the recently launched Devils Blackjack, an original title leveraging PENN’s partnership with the New Jersey Devils.

Quixant has announced its attendance at and sponsorship of this year’s Indian Gaming Tradeshow and Convention (IGA), to be held between March 31 and April 3, 2025 at the San Diego Convention Centre. Described as the largest gathering of tribal leaders and casino executives in North America, IGA 2025 is a key date in the gaming event calendar. Quixant will support the event with sponsorship at the prestigious annual golf tournament, the Chairman’s Golf Classic, which raises funds for the Native Forward Scholarship Fund to improve tribal education throughout North America. The team look forward to engaging with attendees, to explore their opportunities ahead and understand how Quixant can support and enable their success. Quixant’s product range offers game-changing hardware and software solutions that expedite speed to market. Its specialist gaming hardware platforms, IQ, IQON and QMAX can be tailored to different product needs, budgets and markets.

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Partnerships

Soft2Bet has announced its plans to launch in the US headlined by the debut of its award-winning Motivational Engineering Gaming Application (MEGA) product, made possible through a market access agreement with Caesars Entertainment. The launch will see Soft2Bet unveil a new iGaming brand in New Jersey, following necessary regulatory approvals, and with a targeted launch in the Summer of 2025. Soft2Bet’s award-winning MEGA will soon be available to operators in the US. The MEGA product, which Soft2Bet unveiled in 2023, has quickly redefined and transformed gamification with increased engagement, customised player experience and a proven player retention model. Operators around the world using Soft2Bet’s MEGA gamification technology platform have seen positive impact with high engagement and retention.

Aeropay, a leading financial technology company specialising in pay by bank, has announced its membership in the Coalition for Fantasy Sports (CFS), marking the first time a vendor has joined the organisation. This strategic partnership underscores the Coalition’s expanding influence and reinforces its position as the foremost authority on daily fantasy sports. The Coalition for Fantasy Sports, comprising industry leaders such as PrizePicks, Underdog Fantasy, Betr, Dabble and the recently added Splash Sports, continues to advocate for innovation, responsible play and consumer protection within the fantasy sports industry. By welcoming Aeropay, CFS broadens its scope to include key service providers, enhancing its ability to address the multifaceted needs of the industry.

The post Gaming Americas Weekly Roundup – March 17-23 appeared first on European Gaming Industry News.

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Bruce Smith Enterprise and The Cordish Companies Break Ground on New Live! Casino & Hotel in Petersburg, Virginia

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Bruce Smith Enterprise and The Cordish Companies celebrated the groundbreaking of the new LIVE! CASINO & HOTEL VIRGINIA in Petersburg. The milestone officially commences construction on a transformative project that will generate billions of dollars in economic benefits and spinoff development, create thousands of new jobs, and set a new standard for gaming, hotels, and entertainment in the Commonwealth. Live! Casino & Hotel Virginia is part of a larger $1.4 billion master plan by the partnership, scheduled to be developed in phases, that will bring a world-class mixed-use resort destination to Petersburg.

Executives from Bruce Smith Enterprise, The Cordish Companies, and Cordish Gaming were joined by Petersburg City Mayor Sam Parham and members of Petersburg City Council, Virginia State Senator Lashrecse Aird, Virginia State Delegate Kim Taylor, and many other business and community leaders at the project site in Petersburg. The development site, ideally located on Brasfield Parkway at the intersection of Wagner Road and Interstate I-95 just 20 miles south of Richmond, will provide easy access on and off the East Coast’s major north-south interstate.

“It has been a source of immense satisfaction and pride to partner in this incredible development. For far too long people have simply driven by the City of Petersburg, but today marks the beginning of a new era in which Petersburg will become a prime destination. This pivotal project will ignite tourism, create jobs, and ultimately deliver on the promise of greater opportunity and upward mobility for local families. As a champion of Petersburg and its residents, I am happily confident that this historic development will uplift, empower, and enrich this community for years to come,” said Bruce Smith, founder of Bruce Smith Enterprise.

Live! Casino & Hotel Virginia is slated to open in 2027. A temporary gaming facility will open by the end of 2025 to immediately begin creating an estimated 500 new jobs, vendor opportunities and economic benefits for the City. In its first 10 years, the project is expected to generate $2.8 billion in economic stimulus to the region; $504 million in tax revenues including $240 million to the City of Petersburg; $802 million in economic benefits during construction; $201 million in annual economic benefits each year after opening; and 7500 new jobs including 6100 during construction and 1400 new permanent jobs.

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“Today marks a monumental day for The Cordish Companies as we expand our Live! brand into the Central Virginia region with the development of Live! Casino & Hotel Virginia. Our company is a national leader in successfully developing and managing large-scale urban revitalization projects across the country. Live! Casino & Hotel will be a transformative development that will bring a world-class gaming and entertainment experience to millions of visitors, create significant new jobs, and generate millions of dollars in economic benefits for the community that will provide a beneficial impact for generations. We look forward to making an immediate impact on the region with the construction of a temporary gaming facility that will be operational before the end of 2025, so that we can begin creating jobs, vendor opportunities and economic benefits for the City,” said Zed Smith, Chief Operating Officer for The Cordish Companies.

The post Bruce Smith Enterprise and The Cordish Companies Break Ground on New Live! Casino & Hotel in Petersburg, Virginia appeared first on Gaming and Gambling Industry in the Americas.

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