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New Growth Opportunities In Virtual and Augmented Reality | What To Expect in The Future

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Virtual and augmented reality is a suite of hardware, service and software components allowing end-users to visualize and experience virtual environment in real-time. Both virtual reality (VR) and augmented reality (AR) are expected to witness strong demand globally largely due to growing application in end-use sectors such as healthcare, education, gaming, media and entertainment, and others. Constant innovation in technology is expected to create demand for new VR and AR solutions in the coming years.

Furthermore, the demand for compact VR and AR hardware devices is expected to create demand for new VR and AR hardware devices. The VR and AR ecosystem players include hardware, service and software vendors. In the coming years, both software and service vendors are expected to play crucial role in expanding the adoption of VR and AR across multiple end-use applications. The revenue of the global VR and AR market stood at US$ 16,806.1 Mn in 2019; this is projected to expand at a CAGR of 86.0% during the forecast period (2019 to 2027) and reach US$ 2,408,749.7 Mn by 2027.

North America was the largest geographical market in terms of revenue in 2019. The presence of a large number of VR and AR players and high consumer demand led by high consumer disposable income is expected to support the demand for VR and AR in North America in the coming years. The U.S. is expected to be a significant contributor to the VR and AR market in North America. Europe is anticipated to contribute significant market share during the forecast period owing to demand from media and entertainment, manufacturing, and gaming sectors over the forecast period.

Due to high economic growth, Asia Pacific is expected to register significant growth for VR and AR solutions in the coming years. Countries such as China and India are expected to witness considerable adoption of VR and AR solutions. Middle East & Africa (MEA), and South American countries are expected to contribute less to the VR and AR market in the coming years as compared to other regions.

The demand for software and service by component segmentation is expected to remain significant in the North American, Asia Pacific and European regions. Media and entertainment, and gaming segments are expected to make major contributions to the growth of the VR and AR market in MEA and South America.

The hardware segment is anticipated to account for a significant market share among all other types of component segments in the VR and AR marketplace throughout the forecast period. The software and service segments under component segmentation are expected to register high CAGR growth as compared to hardware segmentation over the forecast period.

Media and entertainment, gaming, and healthcare segments are expected to contribute considerable market share under different VR and AR end-use applications over the forecast period. The automotive segment is expected to account for the highest growth rate over the forecast period until 2027 among all end-use applications.

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High 5 Games marks 25 years of Green Machine with Green Machine Blitz

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High 5 Games is marking the 25th anniversary of its Green Machine franchise with a new title, Green Machine Blitz.

The company said the game will include a “fast-paced duplication mechanic,” activated collection features, four jackpots, and a LootLink bonus. According to High 5 Games, special symbols can duplicate across the reels to create chain reactions.

“Green Machine has an incredible legacy, and it is always an honor to work on a game theme with this level of history and prestige,” said Jerry Wilson, Vice President of Creative at High 5 Games. “With Green Machine Blitz, our team wanted to respect everything players recognize and love about the brand while modernizing it with all-new gameplay, energy, and presentation.”

High 5 Games positioned Green Machine as a long-running land-based casino game that has expanded into a broader franchise across land-based and online gaming.

Release timing, platforms and operator rollout for Green Machine Blitz were not provided.

The post High 5 Games marks 25 years of Green Machine with Green Machine Blitz appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Angel Petrichev CEO of PFC Ludogorets

EGT Digital signs sponsorship deal with Bulgarian champions PFC Ludogorets

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The partnership links the supplier to the club as it expands its Sportsbook offering and Ludogorets pursues a digital transformation drive.

EGT Digital has partnered with PFC Ludogorets as an Official Sponsor, the company said in a statement announcing the deal.

Financial terms, sponsorship assets, and the length of the agreement were not disclosed.

EGT Digital framed the partnership as a way to build visibility for its brand and support its Sportsbook offering. “Partnering with Ludogorets is a great opportunity to strengthen the visibility of the EGT Digital brand while showcasing our Sportsbook solution,” said Vladimir Dokov, CEO of EGT Digital. “Ludogorets is a club that consistently delivers results and has a winning mindset, making it a natural partner for our company.”

PFC Ludogorets said the sponsorship aligns with its plans around digital transformation. “We are delighted to lay the foundations of this partnership, which is in line with the shared ambitions of our two companies for sustainable development. PFC Ludogorets is actively pursuing its digital transformation, and it is extremely important for us to partner with a company that delivers innovative solutions to its partners not only in Bulgaria but around the world,” said Angel Petrichev, CEO of PFC Ludogorets.

Ludogorets is a 14-time champion of Bulgaria and a regular participant in European competitions, according to the announcement.

The post EGT Digital signs sponsorship deal with Bulgarian champions PFC Ludogorets appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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AGS details OIGA 2026 lineup, including Spectra SL75+ and Revel updates

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Supplier confirms booth 732 at the July 20-22 show in Oklahoma City and outlines new game titles plus BSX table progressives.

AGS said it will attend the 2026 Oklahoma Indian Gaming Association (OIGA) Conference and Trade Show on July 20-22 at the Oklahoma City Convention Center, where it plans to present new slot content, cabinet updates, and its table progressive platform. The company will exhibit at booth 732.

In a statement, AGS CEO and President David Lopez positioned the show as a homecoming tied to the company’s Class II history in the state. ”Oklahoma is not just another dot on the map for us. It’s where we started and where we learned how to be a true gaming supplier,” Lopez said. “You can’t fake it in Oklahoma. Tribal customers know the games, they know the math, they know service, and they know who shows up every time. That has been great for AGS, because it forced us to get better. It made us more disciplined while keeping us honest. We’ve grown a lot since then – Class III, tables, interactive, offices all over the place – but our history in Oklahoma and Class II is not something we moved on from. It’s part of the AGS engine.”

On the slots side, AGS said its showcase will include the large-format Spectra SL75+™ cabinet, which supports the Spectra game library, including premium titles when leased. The company said the cabinet will be used to highlight five new titles: Rakin’ Bacon! Fu Zhu Bao Bao™; Rakin’ Bacon! 5 Prosperity Pots™; Cash Carriage Looter™; Da Da Luo Boom™; and Frightful Fortunes Popping Pumpkins™.

AGS also outlined its mechanical stepper cabinet Revel®, available in both Class II and Class III, and said its latest Revel portfolio includes Crystal Reels® and Royal Reels®. The company added that Jackpot Legends™ and So Hot Cash® are set to debut in Class III later this year, with Class II launches following in 2027.

For tables, AGS highlighted its Bonus Spin Xtreme® (BSX) progressive platform, which the company said links table games across the pit and poker room. AGS did not disclose operator deployments, jackpot figures, or performance metrics tied to BSX in the announcement.

The post AGS details OIGA 2026 lineup, including Spectra SL75+ and Revel updates appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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