Industry News
European Lotteries And ENGSO Commit To Enhancing The Role Of Grassroots Sport In 2020–2021
The European Lotteries (EL) and ENGSO, the European Sports NGO are further extending their partnership with a new two-year agreement (2020-21).
Aiming at strengthening the natural link between the members of EL and ENGSO – national lotteries and not-for-profit sports umbrella organisations – the agreement highlights the mutually beneficial collaboration in different areas in line with each organisation’s strategy, striving for responsibility, society, sustainability and integrity.
EL President, Hansjörg Höltkemeier: “I strongly welcome the renewed partnership between EL and ENGSO over the next two years. As both Associations share similar core values, I am convinced that we will achieve much more together, taking our cooperation to the next level, in the highest interest of society and a credible and values-driven grassroots sport in Europe”.
ENGSO President Stefan Bergh: “Today, the role of sport in society is more and more recognised, also raising the expectations for grassroots sport. In such a time, the support of EL members for grassroots sport cannot be underestimated. The partnership between ENGSO and EL is essential for further enhancing the societal role of sport at a European level. We are thrilled about the continued mutual commitment and ready to explore further activities to reach our joint goals.”
EL and ENGSO have been cooperating for over 11 years. Most recently, 2019 saw the second successful edition of the European Sport Platform in Rome, the conclusion of the ASPIRE project on the inclusion of refugees through sport, and the successful submission of the SPIRIT project on sport and mental health, supported by the Erasmus+ Programme and EL. Since its conception, the two Association have also actively supported, as official Partners, the European Week of Sport, an annual European Commission led initiative. One particular highlight was a joint event to raise awareness about the importance of equality and ethics in sport.
Both Associations look forward to continuing their partnership and collaboration over the next two years for the benefit of society and grassroots sport in Europe.
About the European Lotteries:
The European Lotteries Association (EL) is the European umbrella organisation of national lotteries operating games of chance for the public benefit. EL has members from more than 40 European countries including all EU Member States. The association’s EU members contribute more than 20 billion EUR p.a. to the state budgets and the funding of sport, culture, social projects, research and other causes of general interest. Unlike many commercial online gambling operators, EL members only offer gambling and betting services in the jurisdictions in which they are licensed by the respective national government. Website: www.european-lotteries.org, Twitter @EuropeLotteries, LinkedIn
About ENGSO:
ENGSO is the European Sports NGO and the leading voice for voluntary-based grassroots sport in Europe. Together with our 38 members – National Sports Confederations, National Olympic Committees and other sports organisations from 34 European countries – we form a network that brings together people of different ages and backgrounds that share a passion for sport. We aspire to grassroots sport that promotes stronger communities, with the mission to represent, develop and advocate for voluntary-based sport in Europe – guided by our values: democracy, equality, inclusion, sustainability, integrity and education. Website: http://www.engso.eu
Brand Ambassador
Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette
CreedRoomz has brought footballer Ronaldinho to its headquarters in Yerevan, where the company filmed an “exclusive interview” with the former player in connection with two new live casino game shows, Marble Cup and Kickoff Roulette. CreedRoomz said Ronaldinho is the global ambassador for both titles.
In the interview, Ronaldinho said: “For me, it’s a great joy to be a part of this partnership. Since arriving here at the office, everyone has treated me with great affection. I already feel at home, very happy.” Asked to choose between the two games, he added: “Honestly, it’s difficult to choose one, both are wonderful, I loved them, so it’s very difficult to choose one, I think everyone will really like them, I think the whole world will really enjoy them.”
Ronaldinho also described his first impressions of the studio and gameplay: “I was surprised and very happy, everything is very beautiful, everything is very innovative, so I believe that’s why everyone will really like them, so I’m looking forward to everyone starting to enjoy them a lot.”
On why CreedRoomz expects the titles to gain traction, he said: “These are different games. I think that will attract attention, the fact that football is a global passion also helps, so I believe everyone will like it for those reasons.. and for the innovation of everything that is happening.”
CreedRoomz linked the interview to upcoming “World Cup and R10 Tournaments,” with Ronaldinho closing by telling fans: “A message of gratitude for the continued affection. I’m very happy and excited. for the next competitions for the next games, the games are all ready, I hope everyone enjoys them and everyone be very happy and have good times together.”
The post Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Gamification
Soft2Bet launches MEGA Shoot World Cup gamification engine
Soft2Bet has launched MEGA Shoot, a football-themed gamification engine designed around the 2026 FIFA World Cup, aimed at helping sportsbook operators retain players during the tournament.
The product will be deployed across selected Soft2Bet brands including Betinia, Swiper, Campobet, ToonieBet and Elabet, with availability spanning markets including Denmark, Greece, Mexico, New Jersey, Ontario, Romania, and the rest of Canada, according to the company.
MEGA Shoot uses a player-versus-player best-of-five penalty shootout format. Players alternate between striker and goalkeeper, with the striker selecting where to shoot and the goalkeeper selecting where to defend. Each round resolves as a goal or a save before roles switch.
Soft2Bet said early internal results show 31.9% engagement among active players across selected brands, with 71.2% of MEGA Shoot players going on to play a second match. The company also claims a 13.5% player retention uplift.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, said: “The World Cup runs from 11 June to 19 July, so retention has to work across the full tournament calendar. MEGA Shoot gives operators a football game that players can understand quickly, with head-to-head competition tied to the sport they already follow. With almost 32% engagement among active players and about 71% converting into a second match, the early data shows how tournament-led gamification can strengthen sportsbook engagement during major football events.”
The post Soft2Bet launches MEGA Shoot World Cup gamification engine appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
european igaming
Kinetic Digital data: Slingo.com tops €285,992 jackpot as classic slots lead
Kinetic Digital has published new jackpot data across its casino brands, showing more than €600,000 paid out across the top 10 progressive jackpot wins. The biggest single payout in the dataset was a €285,992 win by a Slingo.com player.
In the breakdown, Slingo.com, Mega Casino and Genting Casino Online accounted for all of the top 10 wins cited in the release. Kinetic Digital said Slingo.com delivered three of the 10 largest jackpots, including the €285,992 payout on Fluffy Favourites Mega Jackpot, while its second-largest win was “more than €70,000.”
Mega Casino recorded four of the top 10 payouts, making it the most frequent brand in the top tier. Its largest jackpot in the dataset came from 777 Strike (€63,254), and another player won €48,684 on Piggy Riches 2 Megaways.
Genting Casino Online contributed two entries, with wins of €40,683 and €37,438 respectively.
Kinetic Digital also pointed to a portfolio-wide trend: the biggest jackpots skewed toward long-running slot franchises rather than newer releases. The company highlighted titles including 777 Strike, Age of the Gods and Rainbow Jackpots as prominent among the largest wins, suggesting established mechanics and jackpot networks continue to drive progressive play.
The post Kinetic Digital data: Slingo.com tops €285,992 jackpot as classic slots lead appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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