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XFL LA Wildcats And Monkey Knife Fight Announce Marketing Partnership

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Just in time for their home opener, the XFL’s Los Angeles Wildcats announced a partnership with Monkey Knife Fight (MKF), one of the fastest-growing sports gaming platforms in North America. MKF’s sponsorship will be activated through in-stadium promotions, weekly XFL fantasy games and an MKF decal that will appear on the Wildcats’ helmets during select games.

“The XFL created a league of great teams and we truly feel this partnership is a natural fit,” stated Bill Asher, Founder of Monkey Knife Fight. “We’re excited to introduce XFL fans to Monkey Knife Fight, particularly in the Los Angeles market.”

“We’re proud to be partnering with the fastest-growing sports gaming platform in North America, Monkey Knife Fight,” said LA Wildcats President Heather Brooks Karatz. “As the Official Daily Fantasy Sports Partner of the LA Wildcats, Monkey Knife Fight will boost our fan experience to a completely new level.”

The announcement comes on the heels of multiple accolades for Monkey Knife Fight, which includes being named the 2020 Fantasy Sports & Gaming Association Rookie of The Year and Disruptor of the Year and also received two 2019 EGR Operator Awards nominations.

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About Monkey Knife Fight: Monkey Knife Fight (MKF) is the fastest-growing sports gaming platform in North America, while being the third-largest Daily Fantasy Sports (DFS) platform.  MKF is a new style of legal mobile gaming – a democratized platform with a level playing field where you play against the house, not professionals.  MKF launched in the Fall of 2018 with a dynamic slate of new daily sports contests for all NFL, MLB, NHL, NBA, WNBA, PGA, soccer, and NASCAR events.

Atlanta Braves

PrizePicks Renews Partnership with Atlanta Braves

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PrizePicks, the largest daily fantasy sports operator in North America, has renewed its partnership with the Atlanta Braves, reaffirming its position as the club’s Official Daily Fantasy Sports Partner. This new three-year agreement reinforces the longstanding relationship between the two Atlanta-based powerhouses, building on a successful collaboration that began in 2020.

“We are thrilled to continue our partnership with the Atlanta Braves and to bring even more unforgettable experiences to fans across Braves Country. As a company rooted in community and growth, we’re proud to extend this collaboration for a fifth consecutive season and deepen our connection with fans nationwide,” said Mike Quigley, Chief Marketing Officer at PrizePicks.

As part of the partnership, PrizePicks branding will be prominently featured throughout Truist Park with a combination of static and LED signage. The company will also retain access to exclusive VIP experiences for business needs and will continue its popular “PrizePicks Pick of the Game” segment, which airs on the Braves Radio Network pregame show before all regular season games.

New for this season, PrizePicks will be offering fans a chance to win big with the Braves with the “PrizePicks 10 runs for 10k” promotion. Each time the Braves score 10 runs during a home game, the team will launch a text-to-enter promotion for a chance to win a $10,000 free PrizePicks lineup and tickets for a future Braves game to watch their picks live at Truist Park.

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“As a growing leader in their industry and trusted partner of the Braves since 2020, we are excited to build on this partnership with PrizePicks into the next few seasons and bring more engaging fan experiences for our shared communities to enjoy,” said Jim Allen, Atlanta Braves Senior Vice President of Corporate and Premium Partnerships.

As PrizePicks continues to expand into new markets, investment into responsible gaming remains a key focus. In 2025, PrizePicks was awarded iCAP accreditation by the NCPG for its responsible gaming practices and efforts, becoming the first and only fantasy sports operator to earn the certification.

The post PrizePicks Renews Partnership with Atlanta Braves appeared first on Gaming and Gambling Industry in the Americas.

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Compliance Updates

PrizePicks Becomes the First Fantasy Sports Operator to Earn iCAP Certification

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PrizePicks, the largest daily fantasy sports operator in North America, announced it has received Internet Compliance Assessment Program (iCAP) accreditation from the National Council on Problem Gambling (NCPG). PrizePicks is the first and only fantasy sports operator to receive the recognition. iCAP certification is granted to operators that meet the NCPG’s high standards for responsible gaming and consumer protection practices.

“This certification is a powerful recognition of the culture we’ve built at PrizePicks, and an incredible honor that underscores our unwavering commitment to putting player safety first. I want to extend my sincere thanks to the NCPG for their thorough evaluation, and to our exceptional team for setting the bar as an industry leader in responsible gaming,” said Mike Ybarra, CEO of PrizePicks.

Developed by the NCPG, iCAP is the leading online responsible gaming assessment program in the US. The rigorous certification process involves an independent, comprehensive review of an operator’s responsible gaming policies and practices, spanning Know Your Customer (KYC) protocols, staff training programs, work culture, consumer protection measures, RG tool offerings, customer service standards, and regulatory compliance. The NCPG’s evaluation of PrizePicks ensured alignment with the highest Internet Responsible Gaming (IRG) standards, drawing from best practices across jurisdictions worldwide.

“We are proud to recognize PrizePicks as the first daily fantasy sports operator to receive iCAP accreditation. This achievement highlights their unwavering commitment to player protection and promoting positive play, setting a new benchmark for excellence in the industry,” said Jaime D. Costello, Director of Programs at the National Council on Problem Gambling.

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The post PrizePicks Becomes the First Fantasy Sports Operator to Earn iCAP Certification appeared first on Gaming and Gambling Industry in the Americas.

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Daily Fantasy Sports

PrizePicks Appoints Mike Quigley as Chief Marketing Officer to Drive Brand Growth and Player Engagement

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PrizePicks, the largest daily fantasy sports operator in North America, announced the appointment of Mike Quigley as its new Chief Marketing Officer (CMO). Reporting directly to PrizePicks Chief Executive Officer (CEO), Mike Ybarra, Quigley will be responsible for further building out a best-in-class marketing organization and overseeing brand vision, go-to-market strategy, campaign development and overall marketing efforts across the company.

Mike Quigley is a renowned marketing and gaming executive with tremendous experience in driving player engagement, launching campaign activations and scaling successful brands,” said Mike Ybarra, CEO of PrizePicks. “His deep expertise in digital marketing, combined with his player-first mindset, makes him the ideal leader to help us further elevate the PrizePicks brand and engage our passionate players.”

Quigley is a seasoned marketing executive with over 30 years of experience in the gaming industry with a focus on user acquisition, community engagement, and player retention. Most recently, Quigley served as the CMO at Niantic, where he led global marketing efforts for the company’s real-world augmented reality games, including the blockbuster mobile game, Pokémon GO. Prior to Niantic, he was Director of Consumer Marketing at Google/YouTube, managing the marketing strategy and execution of campaigns for both original programming and live-stream events including Coachella and SXSW. Quigley also spent 11 years at Electronic Arts where he served as Group VP of Global Marketing for the EA Games Label.

Quigley said, “I’m thrilled to join PrizePicks at such an exciting time. I admire their relentless focus on exceeding player expectations and creating experiences that keep players engaged. The team’s commitment to deliver fun, innovative gameplay to sports fans is what sets PrizePicks apart and I look forward to working together to amplify those experiences for our players.”

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As PrizePicks continues to expand to new markets, investment into responsible gaming remains a key focus. PrizePicks is proud to provide resources to help players enjoy our games responsibly.

The post PrizePicks Appoints Mike Quigley as Chief Marketing Officer to Drive Brand Growth and Player Engagement appeared first on Gaming and Gambling Industry in the Americas.

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