Balkans
Wazdan reinforces presence in Bulgaria with Sesame partnership
Wazdan, the innovative games provider, has established a partnership with one of Bulgaria’s leading casino operators, Sesame.
The agreement sees an assortment of 14 popular Wazdan titles launch exclusively with Sesame’s online casino, including all-time player favourites like 9 Lions, Sizzling 777 Deluxe, and Magic Fruits Deluxe.
The operator’s portfolio will also be boosted by top-performing Hold the Jackpot titles, including Power of Gods™: Hades and Sizzling Moon™, as well as the Wazdan’s renowned Freedom of Choice™ suite, which features customisable tools like Volatility Levels.
The monumental deal serves as further evidence of Wazdan’s commitment to Bulgaria’s iGaming market as the supplier continues to reinforce its presence across Europe, following recent deals with StarCasino, Casino777.nl, and Casino Lugano, as well as shortlisting for the SiGMA CIS & Balkans Awards in the Best Slots Provider category.
Radka Bacheva, Head of Sales and Business Development Balkans & CIS at Wazdan, said: “We’re delighted to go live with a well-respected operator of Sesame’s stature, providing an exclusive selection of our games to its Bulgarian customer base.
“Our products are stacked with tools that boost engagement and cater to the requirements of modern players, and we expect the partnership to effectively nurture our presence in the Bulgarian market.”
Chris Kambourov, Casino Manager at Sesame, said: “By taking Wazdan on as our latest partner, we are able to serve some of the greatest games on the market to our players.
“As a brand, we are committed to delivering excellence and discovering new ways to strengthen our reputation in the wider industry, and Wazdan’s engagement-boosting products are guaranteed to facilitate this.”
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Balkans
CT Interactive to Showcase Innovative Gaming Solutions at BEGE 2024
CT Interactive is going to showcase its innovative gaming solutions at BEGE, which will take place on November 27-28, 2024, at the Inter Expo Center in Sofia, Bulgaria. The company will present at stand 3.15А its top-notch slot catalogue featuring cutting-edge mechanics and engaging gameplay designed to appeal to various players.
Silvia Hristova, CT Interactive’s CPSO, stated: “We are excited to participate in BEGE, a central event for the gaming industry in Europe. This year, CT Interactive is showcasing a selection of games tailored to meet the evolving needs of our partners and engage players with innovative and localised content. BEGE offers a unique opportunity to connect with industry leaders, strengthen our relationships, and explore new growth opportunities in this dynamic region.
“We look forward to sharing our latest advancements and demonstrating our commitment to creating high-quality gaming experiences.”
The CT Interactive team at the expo will include Lachezar Petrov (CEO), Monika Zlateva (CCO), Silvia Hristova (CPSO), Antonio Donov (HBD EMEA & Asia), Kiril Kirilov (AM).
BEGE brings together manufacturers, online operators, affiliates, payment service providers and media professionals. This year’s exhibition will feature numerous companies from the gaming industry, showcasing their latest products, services and groundbreaking solutions.
The post CT Interactive to Showcase Innovative Gaming Solutions at BEGE 2024 appeared first on European Gaming Industry News.
Balkans
Serbia’s ZLF Urges Total Ban on Gambling Ads
Serbia’s Zeleno-Levi Front (ZLF/Green-Left Front), a local green political party, is advocating for a total ban on gambling ads in the country. According to its representatives, banning all ads would be the most surefire way to protect the public from gambling harm.
The ZLF just organised the Games of Chance, Games with the Health of Citizens (Igre na sreću, igre sa zdravljem građana) forum, scrutinising the gaming industry and its negative consequences. During the forum, representatives slammed the government’s recent proposal to limit gambling ads, saying that this wouldn’t be enough.
For context, the government recently proposed a ban on gambling ads featuring prominent celebrities, mirroring similar measures in other regulated markets. For context, Serbian law currently allows professional athletes to advertise betting products, to safer gambling advocates’ dismay.
The ZLF, however, believes that its total ban would be the most effective way to minimise potential harm. During the forum, National Assembly member Biljana Đorđević noted that the ZLF had submitted a ban proposal in March but regretted that the government had not responded to the proposal or discussed the matter.
Đorđević suggested that Minister of Internal and External Trade Tomislav Momirović has been avoiding the discussion. Momirović, for context, has previously suggested reducing the visibility of gambling ads by prohibiting ads on billboards on busier roads and streets.
Echoing arguments and concerns raised in other regulated markets, Đorđević said that having celebrities promote gambling exposed children to potential danger. Since younger audiences are more easily affected by marketing, this could cause them to associate betting as a normal part of sports.
ZLF MP Marina Mijatović repeated these claims, saying that the government has so far done a bad job at protecting minors from negative exposure to gambling. While Mijatović acknowledged that Serbia cannot prohibit gambling, she noted that the ads do not need to be so eye-catching and appealing.
The post Serbia’s ZLF Urges Total Ban on Gambling Ads appeared first on European Gaming Industry News.
Balkans
Amusnet Powers BEGExpo’s 15th Edition with its Latest iGaming and Land-based Products
Amusnet is set to be a prominent participant in the 15th edition of the Balkan Entertainment & Gaming Expo (BEGExpo), taking place in Sofia on November 27-28, showcasing its top-tier products across Online Casino, Live Casino and Land-based verticals.
Parallel to the expo, the esteemed casino provider will also participate in the prestigious BEGE Awards 2024, where Amusnet’s CEO, Ivo Georgiev, will be an Honorary Jury member. In this year’s edition, the company has been shortlisted in the following categories: Online Game of the Year and Slot Machine of the Year. Organised by the Association of the Gaming Industry in Bulgaria, the awards celebrate the remarkable impact of companies, organisations, and individuals in driving the positive growth of the gaming industry.
“For Amusnet, as an established leading international player, this expo offers a platform to celebrate excellence and connect with industry stakeholders to drive growth in the Balkans. It also strengthens the regional gaming community, which has a very strong legacy and worldwide recognition. We look forward to making a notable impact with our premium slot cabinets, reflecting our mission to provide full-spectrum gaming entertainment for diverse audiences. Additionally, the slot developed in partnership with Hristo Stoichkov further underscores our dedication to delivering exceptional gaming experiences both locally and globally,” said Ivo Georgiev, CEO at Amusnet.
At BEGExpo, the company will officially present the Type S premium slot cabinets in Bulgaria, its first-ever product series for land-based casinos. It results from an impressive investment and two years of relentless dedication to R&D, technical design, construction, software and game portfolio precision. Powered by AMUSeBox, its slot machine multigame offers an exciting mix of signature and new casino titles, an intuitive interface and easy-to-use filters, which allow players to quickly explore a world of engaging Amusnet casino content, including the newest Stoichkov #8, Extra Crown Classic, Virtual Roulettes and more.
The post Amusnet Powers BEGExpo’s 15th Edition with its Latest iGaming and Land-based Products appeared first on European Gaming Industry News.
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