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WinSpirit Redesigns VIP Experience to Drive Retention and Long-Term Player Value
Player loyalty is evolving — and so is WinSpirit’s approach. They’ve unveiled a fully redesigned VIP program, merging loyalty mechanics and exclusive rewards into one clear, gamified journey. The goal? Drive deeper engagement, long-term satisfaction, and higher lifetime player value (LTV) through transparency and simplicity.
This combination of permanent progression and time-limited campaigns positions WinSpirit’s VIP Club as a modern retention tool — one designed to reduce churn while giving players a clearer sense of achievement.
Data-Driven Response
The updated VIP model is a direct response to user behavior and feedback. WinSpirit observed that, for some users, the previous program might have been a little complex — primarily due to separated loyalty levels and the pressure of maintaining temporary statuses. So the brand decided to simplify the progression path.
“We consistently listen to our players, and their desire to retain earned progress was clear,” said a WinSpirit representative. “This redesign is our commitment to them—we’re replacing complexity with simplicity, ensuring every player feels valued and their long-term journey is rewarding.”
How the New VIP Club Works
The redesigned VIP Club merges lifetime progress with seasonal engagement to create a system that rewards both consistency and activity. Players unlock a permanent VIP status that never resets — a key benefit that builds trust and long-term motivation.
On top of this, rotating seasonal levels introduce fresh challenges and time-limited bonuses that keep engagement high. Even when players take a break, their status stays — removing pressure and encouraging steady play.
All progression and rewards are tracked in a centralized VIP dashboard, giving players full visibility and control without the need to contact support. This clarity minimizes friction and churn.
Seasonality as a Strategic Engagement
WinSpirit’s new format introduces quarterly campaigns, each with a dedicated theme and bonus structure. The current activation, Flame of Thrill, designed to re-ignite player motivation during autumn campaigns, features:
- Increased cashback tiers and deposit insurance
- Personalized bonuses and access to exclusive promotions
- Limited seasonal rewards and much more
Even for long-term players, these rotating seasons bring something new — keeping the program exciting well beyond the first few tiers.
Why It Matters for Business
From a business perspective, the redesigned VIP Club introduces several measurable advantages:
- Increased retention (reduced status loss anxiety).
- Higher LTV (steady progression over time).
- More consistent activity (recurring seasonal goals).
- Fewer negative touchpoints (clear rules).
The introduction of a permanent VIP threshold (VIP Iron) creates a strong psychological anchor for re-engagement — aligning well with known gamification strategies in product design.
Overall, WinSpirit’s transformation reflects a broader commitment to listening to players. The brand is shifting toward a more sustainable model that fosters long-term relationships through clarity, fairness, and flexible progression. It’s a big step toward a smarter, player-first future — where loyalty is truly rewarded, and progress never goes unnoticed.
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AI-Powered Compliance and Player Support
DigerCompanion — Digicode’s AI Solution for Compliance and Player Support in Regulated iGaming
Digicode unveiled DigerCompanion, an advanced AI-powered platform tailored specifically for regulated iGaming settings. DigerCompanion streamlines essential player interactions, maintains top regulatory compliance standards, lowers operational costs, bolsters compliance monitoring, and greatly improves the player experience.
The platform provides adaptable deployment choices, allowing operators to run DigerCompanion on-site or in a private cloud, guaranteeing complete ownership and management of sensitive player information.
Comprehensive Features and Capabilities
- DigerCompanion incorporates six core functions essential to excellence in compliance and player support:
- Responsible Gaming Automation: Enforces strict self-exclusion protocols while minimizing manual compliance efforts.
- Promotion and Terms & Conditions Mapping: Centralizes promotional terms and automates player eligibility verification.
- Game Rules Knowledgebase: Consolidates detailed game mechanics and odds, enabling accurate and regulator-aligned responses to player queries.
- Bet History API Access: Provides players with transparent, self-service access to verify betting outcomes.
- Smart Escalation Engine: Employs behavioral analytics to escalate VIP and high-risk cases to specialized human teams appropriately.
- Multilingual Support: Delivers native-level, context-aware responses across more than 25 languages.
Advantages of Operations
The integration of DigerCompanion leads to significant operational improvements, featuring a decrease in support requests by as much as 40% and a 99% rise in compliance precision. Moreover, the average time taken to handle tickets drops significantly from more than five minutes to less than twenty seconds. Every player interaction is completely traceable, with the platform adjusting in real-time to changing regulatory standards.
The post DigerCompanion — Digicode’s AI Solution for Compliance and Player Support in Regulated iGaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Brook Bakery
MIDNITE PARADES GIANT CHIP BUTTY AHEAD OF STEEL CITY DERBY
Midnite, principal partners of Sheffield United, unveiled a giant chip butty ahead of the Steel City derby against Sheffield Wednesday. The display coincided with the Blades’ 2-1 victory, which relegated their city rivals.
To celebrate the club’s iconic chip butty anthem, Midnite collaborated with Brook Bakery to create the oversized butty, which was showcased on the touchline prior to kick-off. In addition, hundreds of chip butties will be donated to local homeless charities and food banks across Sheffield in the coming weeks.
Andrew Mook, Head of Brand at Midnite, said: “We wanted to give something back to Sheffield United fans in a way that is synonymous with the club. The chip butty anthem is instantly recognisable as being something unique to Sheffield United, and by creating a giant chip butty, we wanted to have some fun, while ultimately delivering a strong message.
“Midnite is dedicated to offering value to Sheffield United fans. We aren’t just here to use the club and stick our logo on the shirt. We want to become a part of the club, and our initiatives and activations have all been designed to bring fans closer to the clubs they love.
“It has been great to work alongside local Sheffield businesses to create the chip butty, and then to help give back to the community foodbank and charities.”
Throughout the season, Midnite has supported fans by covering travel for away matches, providing complimentary haircuts to celebrate the new year, and unveiling a 50-square-metre mural honoring Chris Wilder opposite Bramall Lane.
The post MIDNITE PARADES GIANT CHIP BUTTY AHEAD OF STEEL CITY DERBY appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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