Gambling in the USA
Las Vegas Casino Culture Suffers Rejection by New Gen Gamblers
The latest statistics confirm the social chatter that Las Vegas tourism has hit a dramatic low, with some even calling Vegas an experience of the past.
Only 3.1 million people visited Sin City in June, down 11.3% compared to last year, according to the Las Vegas Convention and Visitors Authority (LVCVA).
Social media users have called out the high prices of everything from dining to parking, citing these and other reasons for staying away.
Robby Starbuck, conservative activist and host of “The Robby Starbuck Show,” says it is not just prices that are keeping people out of Vegas.
“Now nearly everyone under 40 who bets seems to do it online,” Starbuck said.
“I don’t know one person under 40 who goes to Vegas regularly to bet or play slots,” he added.
“This trend will continue with younger people because, honestly, our minds are wired differently.”
The U.S. online gambling market in 2024 was estimated at $12.68 billion, according to Grand View Research.
Starbuck said generational differences also could be pushing down the popularity of visiting Las Vegas.
“Another differentiator is that older generations focused on real-life interaction, while younger generations feel just as content with parasocial online experiences,” he said.
“The Vegas marketing image is one centered on slots and showgirls, two things young people have no interest in,” said Starbuck.
He added: “The typical casino feel and marketing just won’t be as successful with young people who have 40 options to gamble on their phones from the comfort of their own home.”
An additional generational difference, Starbuck pointed out, is that younger generations are ditching the bottle.
“Younger generations drink alcohol at lower rates than older generations did at their age. That’s going to have a material impact on the Vegas business model if young people drink less,” he said.
The number of people in their 20s who chose to abstain from alcohol more than doubled between 2001 and 2019, going from 9% to 22%, according to a 2019 National Drug Strategy Household survey. And a recent Gallup survey found that roughly 38% of adults under age 35 now identify as fully abstaining from alcohol.
In addition, more than a quarter of Gen Z respondents felt “very concerned” about the potential health effects of drinking alcohol, according to Civic Science.
The hotel industry is also feeling the burn of fewer visitors.
Occupancy rates dropped 6.5%, while average daily room rates have lowered to $163.64 – down 6.6%, according to the LVCVA.
Meanwhile, a 43-story hotel and casino has been put on an indefinite pause, SF Gate reported.
The property has a prime location on the Vegas strip and will remain an empty lot for parking for now.
Starbuck said he’s been to Las Vegas a number of times in his life and doesn’t see himself visiting again unless there is a change.
“If it feels like a place where I can see the future and bring my whole family, then you’ll see me in Vegas again,” he said.
“Without that kind of transformation, Vegas is in trouble in the coming decades,” he predicted.
“If Vegas wants to win with young people in the future, it’s going to have to transition to a must-see destination that makes you feel like you have just entered the future.”
The post Las Vegas Casino Culture Suffers Rejection by New Gen Gamblers appeared first on Gaming and Gambling Industry in the Americas.
G2E Las Vegas 2025 is set to host the first-ever US Dealer Championship, and TCSJOHNHUXLEY is delighted to announce its sponsorship of this landmark event. The championship, which celebrates the skill and professionalism of casino dealers, will take place at The Venetian Expo from October 7-9, 2025.
The G2E Dealer Championship will bring together the nation’s top casino dealers to compete for the title of “Best Dealer.” Contestants will be judged on their technical precision, game knowledge, and ability to provide a superior player experience.
As a proud sponsor TCSJOHNHUXLEY will be supplying all the Roulette tables for the competition, ensuring the highest standard of equipment for the championship. This not only highlights the company’s commitment to the dealers but also provides the perfect platform to showcase its renowned manufacturing expertise. TCSJOHNHUXLEY’s world-class Roulette tables are testament to the precision engineering and superior craftsmanship that has set the industry standard for decades.
Phil Lee, TCSJOHNHUXLEY Chief Financial Officer & Managing Director Americas comments, “We are delighted to be a part of the first G2E Dealer Championship, an event that truly celebrates the invaluable role of casino dealers. Dealers are the heart of the live gaming experience, and we are committed to supporting their success. Our outstanding Roulette tables will provide the perfect platform for these talented professionals to showcase their artistry and skill.”
The G2E Dealer Championship will take place at Booth #5225, located in The Strip at G2E.
The sponsorship underscores TCSJOHNHUXLEY’s unwavering commitment to the live gaming sector and the professionals who drive its success. The company invites all attendees to witness the championship and visit its stand at Booth #4439 during the expo to see its full range of innovative solutions.
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Gambling in the USA
Kindbridge Research Institute Launches “Stigma Stand Down” for Military Mental Health
Kindbridge Research Institute (KRI), a national leader in behavioral addiction research, announced the launch of Stigma Stand Down (SSD), a Colorado statewide initiative dedicated to confronting stigma, breaking down barriers, and fostering resilience among active-duty service members, veterans, and their families impacted by mental health and gambling-related challenges.
Inspired by military “safety stand-downs,” SSD addresses the hidden burdens carried by those who serve, where stigma often prevents seeking help for mental health issues, including gambling disorder – a condition up to 3.5 times more prevalent in military populations than civilians. With over 60,000 active-duty, guard, and reserve personnel in Colorado, as well as the rapid growth of legalized sports betting since 2018, SSD arrives at a critical time to normalize conversations around mental health, PTSD, depression, substance use, and gambling-related harms.
“Stigma is a silent enemy that leaves our service members and veterans isolated, harming their families, units, and mission readiness. Stigma Stand Down is our frontline response: dismantling shame and delivering free, confidential, evidence-based care designed for military realities. We thank our partners for standing with us and call on more allies to help transform lives and build stronger communities,” said Mark Lucia, Director of Programming at Kindbridge Research Institute.
Key elements of Stigma Stand Down include:
• Education and Resources: Practical, no-jargon webinars, videos, and courses on gambling disorder, mental health, financial literacy, and stigma reduction, accessible via a dedicated, mobile-friendly website for leaders, families, and providers.
• Free Mental Health Support: Through a partnership with Kindbridge Behavioral Health – a specialized national telehealth provider for gaming, gambling, and mental health issues – military members and their families can access free, confidential virtual therapy sessions.
• Statewide Outreach: Multimedia campaigns, on-base distributions, geographically targeted ads, and veteran-led stories to reach rural and underserved areas, fostering a culture where seeking help is seen as strength.
• Self-Assessment Tools: An anonymous Gambling Self-Check (BBGS) screener providing immediate, personalized feedback to encourage early intervention.
SSD builds on insights from KRI’s 50×4 Vets initiative and partnerships with organizations including the University of Nevada Las Vegas, University of New Mexico, Cactus Advertising Agency, and Kindbridge Behavioral Health. This program was made possible through grants provided by the Colorado Division of Gaming and FanDuel.
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Gambling in the USA
GAMING INDUSTRY’S TOP CEOs BILL HORNBUCKLE, PETER JACKSON & JASON ROBINS TO KEYNOTE G2E 2025
Main Stage Also Features Tribal Innovation Discussion Oct. 6; Global Gaming Women to Present Mental Health Dialogue Oct. 8
The Global Gaming Expo, presented by the American Gaming Association (AGA) and organized by RX, announces its highly anticipated main stage programming for G2E 2025. Over three days, G2E will feature conversations with some of the most influential voices in gaming and offer diverse perspectives on the future of the industry. G2E 2025 takes place Oct. 6-9 at The Venetian Expo in Las Vegas and marks the event’s 25th year.
“We are honored to welcome a distinguished lineup of key industry leaders to the G2E main stage,” said AGA President and CEO Bill Miller. “As we mark 25 years of G2E, we’re proud to continue to be a catalyst for gaming’s growth, and our programming reflects the ideas and leadership shaping the industry’s future.”
Progress or Pressure: How Tribes Can Harness Innovation on Their Terms
Monday, Oct. 6 at 4 p.m. Doors open at 3:30 p.m.
Indian Gaming Association (IGA) Chairman Ernie Stevens Jr. will open the main stage by underscoring the central contributions of tribal operators to the U.S. gaming landscape and the challenges and opportunities that lie ahead.
Bringing together leading tribal voices, the program will explore how tribes embrace innovation on their own terms—balancing growth with sovereignty and long-term success. Panelists will address how emerging technologies, evolving business models, and the rise of illegal, unregulated markets are reshaping the competitive environment. The dialogue will highlight both the opportunities to harness new tools for sustainable growth and the pressures of protecting the industry’s integrity in a rapidly changing landscape.
Moderated by IGA’s Executive Director Jason Giles, the conversation will feature:
- Rodney Butler, Chairman, Mashantucket Pequot Tribal Nation
- James Siva, Chairman, California Nations Indian Gaming Association
Additional participants may be announced in the coming days.
Inside the C-Suite: Gaming’s Future in Focus on Stage
Tuesday, Oct. 7 at 8:45 a.m. Doors open at 8:15 a.m.
AGA President and CEO Bill Miller will open G2E 2025’s keynote session, welcoming global gaming professionals and underscoring the strength and momentum of legal gaming upon the opening of the industry’s biggest gathering of the year.
Following Miller’s remarks, Hope King, founder of Macro Talk, on-air contributor to Yahoo Finance, and events host and moderator for Axios, will lead an impactful series of one-on-one conversations with top global gaming CEOs. Discussions will address key trends and challenges shaping the industry—including investor expectations, domestic and international expansion, and intensifying competition in regulated and unregulated markets. Featuring:
- Bill Hornbuckle – CEO & President, MGM Resorts International
- Peter Jackson – CEO, Flutter Entertainment
- Jason Robins – CEO, DraftKings
The session will conclude at 10 a.m., immediately followed by the opening of the expo floor.
Breaking the Stigma: An Honest Dialogue on Mental Health
Wednesday, Oct. 8 at 9 a.m. Doors open at 8:45 a.m.
Multi-sport athlete and mental health advocate Kendall Toole will share her personal journey in a conversation moderated by Global Gaming Women (GGW) Sip & Social Chair Meghan Speranzo. Presented by GGW, the session will foster an open dialogue on mental health, designed to reframe how attendees think about wellness and inspire stronger voices across the gaming industry and beyond. This conversation will be open to all badge holders. Ahead of the discussion, GGW will host their Sip & Social event from 8 a.m. – 8:45 a.m. in the same room. For more information on this separate networking event, visit globalgamingwomen.org/event-6325670.
Presented by the AGA and organized by RX, G2E’s full education lineup features more than 100 sessions. G2E 2025 runs from October 6-9 (Education: October 6-9 | Expo Hall: October 7-9) at The Venetian Expo in Las Vegas.
Since 2001, G2E has served as the premier global event for the legal, regulated gaming industry, fostering innovation and driving growth across casinos, hospitality, technology, iGaming, sports betting, and more. The event will welcome over 25,000 industry professionals from more than 120 countries, regions, and territories, and nearly 400 exhibitors showcasing the latest global gaming technologies.
For more information, visit globalgamingexpo.com.
The post GAMING INDUSTRY’S TOP CEOs BILL HORNBUCKLE, PETER JACKSON & JASON ROBINS TO KEYNOTE G2E 2025 appeared first on Gaming and Gambling Industry in the Americas.
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