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Flutter Entertainment Announces Completion of NSX Acquisition

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Flutter Entertainment has announced that it has completed the acquisition of an initial 56% stake in NSX Group (NSX), a leading Brazilian operator of the Betnacional brand for cash consideration of approximately $350m.

The transaction aligns with Flutter’s strategy to invest in leadership positions in attractive international markets and is expected to create shareholder value through:

• Delivering an enhanced competitive position in the newly regulated and fast growing Brazilian market. The Brazilian online sports betting and iGaming market has highly attractive characteristics, including a population of over 200 million, with sports, and soccer in particular, being a key part of its culture.

• Enhancing the “local hero” brand portfolio through the addition of rapidly growing, local brands to the existing Betfair business, creating a podium position in Brazil. NSX entered the market in 2021, rapidly growing to be the number 4 operator by 2023.

• A compelling synergy opportunity through access to the Flutter Edge, and delivering meaningful value creation. Revenue synergies are expected to be achieved by providing NSX access to Flutter proprietary pricing and risk management capabilities to deliver a differentiated sportsbook product offering. This is in addition to the sharing of Flutter iGaming expertise and content to enhance the iGaming experience.

Peter Jackson, CEO, said: “I am delighted to welcome NSX – the operator of leading Brazilian sports betting and iGaming brand, Betnacional – to the Flutter portfolio. The transaction demonstrates Flutter’s powerful optionality as an ‘and’ business and aligns perfectly with our strategy for value creating M&A. The combination of NSX’s extensive local expertise, alongside our existing Brazilian business and the advantages of the Flutter Edge, creates a compelling opportunity to capitalize on the exciting runway of future growth in Brazil.”

Under the transaction agreement, on completion, Flutter has (i) paid cash consideration of approximately $350m and (ii) contributed its existing Betfair Brazil business, in return for a 56% stake in the newly combined Flutter Brazil business. In addition, a mechanism has been put in place to enable Flutter to increase its shareholding through reciprocal put/call arrangements in year five and year ten following completion.

The post Flutter Entertainment Announces Completion of NSX Acquisition appeared first on Gaming and Gambling Industry in the Americas.

Alpha Hub

Flutter and Beyond Sport launch global Tech4Good Awards to transform lives through the power of sport and technology

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Flutter Entertainment, in collaboration with Alpha Hub and Beyond Sport, has launched the Flutter Tech4Good Awards 2025 – a global initiative looking to uncover and accelerate bold, technology-driven solutions that harness the power of sport and physical activity to build healthier, more active communities.

Despite the well-documented benefits of physical activity, 31% of adults globally are not meeting recommended activity levels. This inactivity contributes to declining physical and mental health across populations.

The Awards will support bold, tech-driven innovations that go beyond addressing physical inactivity — they’ll push the boundaries of what’s possible for healthier, more connected communities. Whether it’s grassroots initiatives or scalable digital platforms, Flutter and Beyond Sport are seeking five standout organizations using technology to inspire movement, improve public health, and advance community wellbeing.

Kerry McNally, Head of Communities & Engagement at Flutter said: “The Flutter Tech4Good Awards reflect our commitment to using technology as a force for good, in line with the ambitions of our Positive Impact Plan. By backing innovative, tech-driven solutions, we aim to inspire healthier, more active communities and address the growing challenges of physical inactivity. Leveraging the Flutter Edge, we’re proud to support organizations that are using technology to deliver meaningful, long-term impact on health and wellbeing.”

The Awards will offer a total of £60,000 in funding, alongside a bespoke support program to maximize long-term impact and growth. The Awards are open to organizations around the world that are leveraging any sport or physical activity to drive health outcomes through technology-based innovation. Eligible applicants may include nonprofits, startups, social enterprises, or other mission-driven entities with a focus on public health and physical activity.

Applications for the Flutter Tech4Good Awards 2025 are open from Monday 6th October 2025 until Friday 31st October 2025, with the winners announced in January 2026. For more information on how to apply, visit https://beyondsport.org/awards/flutter-tech4good-awards-2025/criteria/.

The post Flutter and Beyond Sport launch global Tech4Good Awards to transform lives through the power of sport and technology appeared first on European Gaming Industry News.

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Boyd Gaming

BOYD GAMING TO SELL FANDUEL INTEREST FOR $1.755 BILLION

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All-Cash Transaction Unlocks Significant, Unrealized Value for Boyd Shareholders
Boyd, FanDuel Extend Market-Access Agreements through 2038

Boyd Gaming Corporation announced it has entered into a definitive agreement to sell the Company’s 5% equity interest in FanDuel Group to Flutter Entertainment plc for cash consideration of $1.755 billion.

The transaction is expected to close in the third quarter of 2025, subject to regulatory approvals. The Company intends to use net proceeds to reduce debt.

Keith Smith, President and Chief Executive Officer of Boyd, said: “This transaction unlocks the tremendous unrealized value that our investment in FanDuel has created for our Company. As a result, we are in a significantly stronger financial position to continue executing our strategy of investing in our properties, pursuing growth opportunities, returning capital to our shareholders, and maintaining a strong balance sheet.”

In addition to purchasing Boyd’s equity interest in FanDuel, Boyd and FanDuel will terminate certain existing market-access agreements between the parties and enter into new agreements to provide, among other things, for an extended term through 2038. The agreements will also provide Boyd with a fixed fee per state from FanDuel’s mobile sports-betting operations in IowaIndianaKansasLouisiana and Pennsylvania, as well as FanDuel’s online casino operations in Pennsylvania, upon the close of this transaction.  FanDuel will also continue to operate Boyd’s retail sportsbooks outside of Nevada through mid-2026, after which time Boyd will assume responsibility for these operations.

Under terms of the revised market-access agreements with FanDuel, the Company now expects its Online segment will generate $50 million to $55 million in operating income and Adjusted EBITDAR for the full year 2025, and approximately $30 million in 2026.

Smith added: “The partnership between Boyd and FanDuel has been a remarkable success for both companies.  FanDuel has emerged as the nation’s clear leader in online sports-betting, while Boyd has been able to leverage this partnership to profitably participate in the rapid growth of sports betting across the country.  It has been a privilege to work with the Flutter and FanDuel teams, and we look forward to supporting FanDuel’s continued growth and success through our market-access agreements across the country.”

Moelis & Company LLC served as exclusive financial advisor to Boyd Gaming on the transaction.  Morrison & Foerster LLP served as legal advisor to Boyd Gaming on the transaction, with Brownstein Hyatt Farber Schreck, LLP advising on the commercial agreements.

The post BOYD GAMING TO SELL FANDUEL INTEREST FOR $1.755 BILLION appeared first on Gaming and Gambling Industry in the Americas.

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Flutter Response to Illinois Transaction Fee

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Flutter Entertainment notes the recent decision by the Illinois State legislature to introduce a betting transaction fee for licensed operators on all sports wagers placed within the state from July 1, 2025 (Illinois Transaction Fee).

In response, from September 1, 2025, FanDuel, Flutter’s US market-leading brand, announces that it will introduce a new $0.50 transaction fee on each bet placed on its platform in Illinois. This decision reflects the significant increase in the cost of operating in Illinois driven by the new Illinois Transaction Fee. The introduction of this fee by the state follows a substantial increase in the betting tax rate in Illinois in 2024. Following the 2024 increase, extensive efforts were made by FanDuel to absorb the cost fully without impacting customers.

Should the state reverse its decision at any point in the future, FanDuel will immediately remove the $0.50 transaction fee.

Peter Jackson, Flutter CEO, commented: “It is important to recognize that there is an optimal level for gaming tax rates that enables operators to provide the best experience for customers, maximize market growth and maximize revenue for states over time. We are disappointed that the Illinois Transaction Fee will disproportionately impact lower wagering recreational customers while also punishing those operators who have invested the most to grow the online regulated market in the state. We also believe the introduction of the Illinois Transaction Fee will likely motivate some Illinois-based customers to bet with unregulated operators. These operators do not contribute tax revenue to the state, will not collect the newly announced transaction fee and do not offer the same levels of customer protection that regulated operators provide.”

The post Flutter Response to Illinois Transaction Fee appeared first on Gaming and Gambling Industry in the Americas.

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