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Playtech Announces New Partnership with Progress Play

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Playtech has announced a new long-term partnership with Progress Play, selecting Playtech as their exclusive Bingo provider for their extensive network of brands.

This collaboration marks a significant milestone as Progress Play becomes the first white label network to launch Playtech’s brand new innovative Bingo platform, which went live in December 2024.

This strategic partnership strengthens the existing relationship between Progress Play and Playtech, further cementing Playtech’s Bingo position as the B2B market leader. By joining Playtech’s network, Progress Play will benefit from the largest B2B liquidity in the market, offering a wide variety of networked rooms that are well-known and loved by Bingo players.

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As Progress Play embarks on its first-ever Bingo launch, they will work closely with Playtech’s Bingo experts to tailor the product to their specific needs. Playtech’s network management team will provide ongoing support and consultation to ensure the success of the Bingo offering.

The deal also includes a variety of side games featuring content from Playtech’s Eyecon studio, renowned for their industry-leading Bingo slots. Together, the Playtech and Progress Play teams will leverage the liquidity and these games with exciting campaigns already underway.

Marat Koss, VP of Interactive Gaming at Playtech, said: “We are delighted to welcome Progress Play to the Playtech Bingo network. We have enjoyed working together for many years, and we are excited to extend this partnership to Bingo vertical. By joining Playtech’s network, Progress Play will be able to offer a best-in-class bingo experience to their vast pool of players who will benefit from a wide choice of content, attractive prizes and large variety of games. We look forward to a continuing our long and successful partnership.”

Itai Loewenstein, CEO at Progress Play, said: “We are thrilled to extend our partnership and integrate Playtech’s innovative Bingo platform into our offerings. This collaboration allows us to deliver an unparalleled gaming experience and next level entertainment to our players. We look forward to the exciting campaigns we have planned together.”

The post Playtech Announces New Partnership with Progress Play appeared first on European Gaming Industry News.

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Booming Games Goes Live on BetCity.nl, Strengthening Presence in the Netherlands

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Booming Games is proud to announce the full launch of its game portfolio on BetCity, one of the Netherlands’ top online casinos.

With this new partnership, Dutch players now have access to Booming Games’ premium titles, including The Wild Wings of Phoenix, Cash Pig, TNT Bonanza, and Gold Gold Gold, all available directly on BetCity.nl.

This collaboration represents a strategic move for both companies. For Booming Games, it means greater exposure in a key regulated market, while BetCity continues to expand its content library with high-quality, engaging slot experiences.

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“We’re excited to officially go live with our portfolio on BetCity,” said Simona Lanzoni, Commercial Director at Booming Games. “This launch is the result of great collaboration and marks an important step in our growth strategy for the Dutch market. We are confident that Dutch players will respond positively to our diverse and engaging titles.”

The post Booming Games Goes Live on BetCity.nl, Strengthening Presence in the Netherlands appeared first on European Gaming Industry News.

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Andrzej Hyla Chief Commercial Officer at Wazdan

Wazdan ready to impress at SBC Summit Americas 2025

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Wazdan, the leading gain-focused developer, is all set to head to the United States this May for the region’s premier iGaming gathering – SBC Summit Americas.

The supplier’s upcoming attendance in Florida at the Broward County Convention Centre, Fort Lauderdale, follows an impressive year of expansion across North America, with over 100 of its iconic titles now live with leading operators in Michigan, New Jersey, Ontario, Quebec and Pennsylvania.

A strong Wazdan cohort has been assembled for the summit, including the company’s CCO, Head of Sales, Head of Account Management, and a pool of Senior and leading Account Managers who will be on hand at Booth D650.

The studio’s portfolio of top-performing titles across the Americas are set to be showcased, featuring 9 Coins™, 15 Coins™ Grand Gold Edition, Mighty Wild™: Jaguar, Hot Slot™: 777 Cash Out, as well as the eye-catching new Burning Board™ Scratchcard offering set to revolutionise the scratchcard experience.

Attendees visiting Booth D650 will also have the chance to walk away with more than just industry insights and a deeper understanding of the Wazdan portfolio – with the supplier bringing the thrill of winning to SBC Summit Americas. Current and potential partners will be able to take part in exciting prize draws for iPhones, AirPods, AirTags and a range of additional Wazdan merchandise.

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Running from May 13th to 15th, SBC Summit Americas is set to bring together more than 10,000 industry professionals and host over 400 exhibitors and sponsors, setting the stage for unparalleled networking, knowledge exchange, and growth opportunities in North, South, and Central America.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “SBC Summit Americas is where the industry’s future across the region takes shape. With over 100 certified games throughout the Americas, operating in more than 30 regulated markets and partnered with 1,500 plus operators worldwide, Wazdan is perfectly placed to lead the charge.

“Wazdan’s global presence has been underpinned by our ability to stay ahead of the curve, and we look forward to showcasing this to partners old and new, featuring a staggering $15.5 million promotional budget for the entirety of 2025 and our upcoming Burning Boards™ Scratchcard product.”

The post Wazdan ready to impress at SBC Summit Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Brazilian certification

ESA Gaming gains Brazilian Certification

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Innovative games provider ESA Gaming has received Brazilian Certification as it continues to focus on new markets.

The certification will allow ESA Gaming to distribute both its games and Game Aggregator System (GAS), to players and operators throughout Brazil.

With a mix of non-traditional content such as football-themed mine games and crash style games, as well as established casino classics, ESA’s games have a proven cross-selling capacity, without cannibalisation, helping sportsbooks to prolong brand loyalty and add revenue.

ESA Gaming has enjoyed a positive 12 months of growth, signing numerous agreements in key territories, as well as expanding its portfolio with the addition of multiple slot titles and, most recently, its first Plinko game; Plinko Drops.

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The supplier also holds certifications in Portugal, Italy, Greece, Colombia, South Africa as well as an MGA supplier licence, highlighting the provider’s intentions to grow its product range in regulated markets.

Thomas Smallwood, CCO at ESA Gaming, said: “Receiving our Brazilian certification is a hugely exciting moment for us in our step towards expansion in LatAm. The Brazilian market has a huge potential and we are eager to see how our titles are received.

“It is the first important milestone of 2025 for us that we hope can act as a springboard for further growth.”

The post ESA Gaming gains Brazilian Certification appeared first on Gaming and Gambling Industry in the Americas.

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