Connect with us

Latest News

Scientific Games Scores Deal with NBA for Lottery Scratch Games in US

Published

on

scientific-games-scores-deal-with-nba-for-lottery-scratch-games-in-us

 

Scientific Games continues to light up the company’s licensed properties portfolio with another big win. National Basketball Association (NBA)-licensed instant scratch games are now available to U.S. lotteries through Scientific Games, bringing the fan-passionate brand of professional basketball to their players.

As part of the new, multi-year agreement, Scientific Games will work with U.S. lotteries to help create custom second-chance promotions and experiential prizes to amplify their NBA-themed scratch games. Lotteries can also work with local NBA teams in their states to create team-specific games through sponsorships.

The Massachusetts Lottery, perennially ranked No. 1 worldwide for instant scratch game sales, is the first to feature an NBA-branded scratcher under the Scientific Games agreement. The Lottery launched an NBA Champion Boston Celtics-themed game on November 19 with the 2024-25 NBA season in full swing. With total sales of $1.6 billion since the introduction of its first sports-themed ticket in 2006, the Mass Lottery is also ranked No. 1 in the U.S. for retail sales in this category.

“The Celtics are one of the most iconic franchises in all of sports and we are thrilled to commemorate their most recent championship with a ticket that offers their passionate fanbase the opportunity to win up to one million dollars and a variety of experiential and merchandise prizes,” said Mark William Bracken, Executive Director of the Massachusetts State Lottery.

The NBA has a rich tradition of game-changing plays, storied rivalries and team dynasties. It is the most innovative league in sports, helping drive the growth of the sport around the globe. The NBA comprises 30 teams in North America, 29 based in major U.S. cities and one in Canada.

Tina Hoover, VP Licensing for Scientific Games, said: “We are excited to welcome the NBA back into the lottery category. The NBA has a loyal and passionate fanbase, which makes the brand perfect for lottery games that appeal to players in communities across a state. Each game can be customized to a lottery’s home market. Best of all, sales from the games will benefit the lottery’s good cause programs in those same communities.”

In fiscal year 2024, licensed branded games created by Scientific Games for North American lotteries represented USD $2.6 billion in retail sales.

Diego Van Meerbeke

Diego Van Meerbeke Named Commercial Director at InsightPlay.ai

Published

on

diego-van-meerbeke-named-commercial-director-at-insightplay.ai

InsightPlay.ai has named Diego Van Meerbeke as Commercial Director as the firm speeds up its growth in Latin America and important regulated markets.

InsightPlay.ai is an AI-driven engagement platform that assists businesses in handling real-time customer interactions on a large scale, with significant momentum in the iGaming sector.

Van Meerbeke arrives from Better Collective, where he spearheaded commercial initiatives in Spanish-speaking LATAM, collaborating closely with operators and boosting revenue in a highly competitive affiliate landscape. He has held positions at The Walt Disney Company and ESPN, developing a solid foundation in media sales and collaborations.

His appointment coincides with InsightPlay’s transition from initial traction to commercial scale after its recent seed funding and implementation of AI-powered engagement solutions in various markets.

“Diego understands how this industry actually works, from both the media and operator side,” said Javier Troncoso, CEO of InsightPlay.ai. “We’re building the layer that manages real-time interaction between brands and their customers.”

InsightPlay’s platform allows operators to connect with users through voice, messaging, and digital channels, managing thousands of interactions each day and creating significant effects in reactivation, onboarding, and retention.

Although the company’s early expansion has been fueled by iGaming, the existing framework is currently being investigated in various sectors where immediate customer engagement directly influences earnings.

Most of the industry is still focused on acquisition,” said Diego Van Meerbeke. “The real opportunity is what happens after that.”

The post Diego Van Meerbeke Named Commercial Director at InsightPlay.ai appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Alea

Alea Returns to SiGMA South America as Brazil’s iGaming Market Enters a More Demanding Stage

Published

on

alea-returns-to-sigma-south-america-as-brazil’s-igaming-market-enters-a-more-demanding-stage

Alea, the leading aggregator with the largest portfolio of certified games in Brazil, is returning to SiGMA South America 2026, held from April 7–10 in São Paulo, as the country’s regulated landscape continues to settle into a more structured and competitive phase.

After the initial excitement of market entry, operators are now focusing on the everyday realities of running in a formalized environment: keeping systems stable, ensuring games and platforms are certified, and meeting the expectations of a maturing player base. The conversation has shifted from launch milestones toward long-term growth and sustainable operations.

Alea CEO Jordi Sendra is attending the event alongside teams from partnerships, account management, business development, and marketing. The group will be based at Booth N145 throughout the week, meeting with operators and studios to discuss ongoing projects and the practical challenges they are facing in Brazil.

Bridging the Gap: The Future of Land-Based and Digital Gaming

On Wednesday, 8 April at 12:45, Jordi Sendra will join the panel “Physical or Digital? Between Boundaries and Convergences in the Casino Industry.” Alongside representatives from ANCASSINOS, Sportradar, Zitro Digital, Amusnet, and Maia Yoshiyasu Advogados, the session explores how operators can stay competitive as the lines between land-based and online gaming continue to blur.

Oxygen Bar and Award Recognition

Alea will once again host its signature oxygen bar on the exhibition floor, offering a space to recharge and have focused conversations. The event also marks a milestone for the company, as Alea is shortlisted for Best Aggregator at the SiGMA South America Awards on 6 April.

“Being nominated in Brazil this year carries a lot of weight for us,” says Jordi Sendra. “The market has raised the bar for everyone. It’s pushed us to be more disciplined, more present, and more focused on what the local player actually needs. For our team, this is a great recognition of the miles we’ve put in on the ground and the relationships we’ve built with our partners across the region.”

Supporting Growth in a Maturing Landscape

Between the panel session and the meetings at the booth, the week is centered on providing the practical guidance and technical support that operators now need to grow with confidence. As the aggregator with the largest portfolio of certified games and game providers in the territory, Alea’s focus remains on helping its partners navigate the complexities of a more structured environment, ensuring both studios and operators stay competitive as the landscape continues to mature.

The post Alea Returns to SiGMA South America as Brazil’s iGaming Market Enters a More Demanding Stage appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Diamond King Gorilla

R. Franco Digital claims the jungle crown with Diamond King Gorilla

Published

on

r.-franco-digital-claims-the-jungle-crown-with-diamond-king-gorilla

R. Franco Digital, the Spanish iGaming provider, has launched its latest high-energy slot, Diamond King Gorilla, taking players deep into the jungle for a thrilling adventure.

This 5×3, 243-ways-to-win slot features a sophisticated collect mechanic and progressive multiplier system designed for big rewards. Players can trigger the Free Spins round by landing three or more Scatter symbols, where the Wild symbol collects values from Direct Prize and Special Prize symbols.

The Level Indicator enhances the action by tracking every Wild, awarding extra spins and increasing multipliers at key milestones. For those seeking immediate excitement, a direct purchase option lets players jump straight into the bonus round.

Certified for eight regulated markets, including Spain and Portugal, Diamond King Gorilla also offers four jackpots — Mini, Minor, Major, and Grand, which pays up to 1000x the stake.

Javier Sacristán Franco, International Business Director at R. Franco Digital, said:
“With Diamond King Gorilla, we’ve focused on creating a high-velocity experience where every Wild symbol carries the potential for a massive payout. It captures the raw energy of the jungle while providing the sophisticated features our partners and players expect.”

With its fast-paced mechanics, multiplier-driven gameplay, and jackpot potential, Diamond King Gorilla delivers an immersive jungle adventure with every spin.

The post R. Franco Digital claims the jungle crown with Diamond King Gorilla appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania