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Soulbound Relaunches its Platform with Prediction Market Feature as Industry Grows 565%
Soulbound.gg, a decentralised streaming platform, has relaunched with a new design and interactive features, including real-time betting on live content.
With this relaunch, Soulbound is integrating StreamFi and GambleFi, which will redefine how content is monetised on live-streaming platforms. Traditional Web2 sites like Twitch or YouTube don’t offer an equal playing field for content creators. Monetisation takes a long time, as streamers have to cross a certain threshold of followers or views to start earning. However, Soulbound allows monetisation in real time. Streamers can start earning from day one, as the platform pays in its native token, Soulbucks (SBX), based on views, interactions and other engagement metrics.
On the other hand, the integration of GambleFi will add a new level of engagement in live-streaming. Viewers will be able to place bets on Soulbound on in-stream events—like predicting a player’s next move or the outcome of live matches. This creates a transparent streaming ecosystem where even viewers have potential reward opportunities for their engagement.
Soulbound will leverage decentralised oracles to ensure the accuracy of betting predictions and use smart contracts to manage payouts. This will allow viewers to access and withdraw their payouts instantly without any unnecessary fees or wait times.
The live-streaming market has been expanding rapidly and it’s one of the primary content types resonating with the Gen-Z population. The market is projected to reach $372.90 billion by 2030 at a current CAGR of 23%, and the inclusion of prediction markets represents a significant step towards creating a more engaging viewer experience. Models like GambleFi, which rewards users for their engagement, will prompt viewers to stick to specific platforms rather than move across different sources of entertainment.
The growing influence of prediction markets has become evident across different sectors. They’ve become more popular recently due to the US election season. Polymarket, which holds 99% of the decentralised prediction market as of September 2024, reported $1 billion in bets surrounding the 2024 presidential elections.
Casey Grooms, Co-Founder of Soulbound, said: “The surge in prediction market activity is undeniable. Recent data shows a 565.4% growth in Q3 alone, with betting volume increasing by 713%. Soulbound’s integration of prediction markets through GambleFi taps into this expanding market while offering creators and viewers a new level of interactivity.”
Soulbound also plans to introduce a Telegram dApp later this year. Telegram has been the most popular platform in recent months for launching decentralised mini-apps. It’s the most accessible medium to reach a large audience, as the messaging app currently has over 800 million active users.
Also, with integrations like Bot API and Wallet API, Telegram is currently the most optimal gateway for blockchain projects to easily access a global, decentralised audience. This will allow Soulbound users to dive into real-time predictions and interactions on the go.
For creators, this mobile integration offers a seamless way to grow their audiences and interact with fans through a decentralised app, extending their reach beyond traditional platforms. Developers also benefit from increased user acquisition and engagement as Soulbound’s prediction markets and gamified features keep viewers involved for longer periods.
Soulbound’s relaunch builds on a year of strong momentum, having raised $4 million in total funding, with a significant portion secured in August 2024. Supported by prominent investors like Animoca Brands, NGC Ventures and Big Brain Holdings, Soulbound is positioning itself as a decentralised content powerhouse. With instant creator monetisation, interactive prediction markets and new mobile-friendly decentralised features, Soulbound is redefining the landscape beyond traditional Web2 platforms.
The post Soulbound Relaunches its Platform with Prediction Market Feature as Industry Grows 565% appeared first on European Gaming Industry News.
Delasport’s award-winning sportsbook solution is now fully integrated with OMEGA Systems’ B2B Platform.
The key partnership between the two iGaming technology providers will allow even greater access for operators worldwide to Delasport’s renowned solution. This means their players will be able to enjoy advanced personalization through ‘My Sportsbook’, ‘My Event Builder’, ‘My Combo’, and more, as well as one of the industry’s best coverages in terms of sports and markets.
This is yet another significant deal Delasport has signed in the past few months.
“Partnering with a strong provider like OMEGA Systems is part of our strategy to continue expanding our presence on regulated markets”, Delasport’s VP of Business Development Rosaire Galea Cavallaro says. “We’re excited to be able to announce this great news during ICE 2025 where we saw once again how impressed people are with our products.”
The integration is part of a long streak of successful partnerships where Delasport delivers its cutting-edge sportsbook as a Plug & Play iFrame solution.
The post Delasport’s Sportsbook Now Fully Integrated with OMEGA Systems’ Platform appeared first on European Gaming Industry News.
RockApp, a leading global media buying agency, proudly announces that it has obtained official licenses in all regulated US states, allowing it to promote iGaming services nationwide, including Colorado, Indiana, Massachusetts, Michigan, New Jersey, Pennsylvania, and West Virginia. With these licenses, RockApp is now authorized to operate in all regulated US states, except for New York. This achievement comes amidst tightening regulatory standards, underscoring the agency’s commitment to compliance and excellence in performance marketing. The move positions RockApp as a trusted partner for iGaming companies looking to expand their reach in one of the world’s largest and fastest-growing markets.
These developments enable the agency to work with prominent industry players, including established American brands, and deliver targeted advertising campaigns with measurable results. By securing a legal presence in all regulated states, RockApp reinforces its reputation as a reliable and professional partner, capable of navigating complex regulatory landscapes.
This milestone is part of RockApp’s broader strategy to strengthen its position as a global leader in the media buying industry. Over the past year, the company has demonstrated impressive growth, achieving a 440% increase in customer acquisition, a 300% boost in turnover, and a record-breaking 4,000 first-time deposits achieved in a single day. These achievements reflect RockApp’s dedication to innovation, strategic planning, and delivering exceptional value to its clients.
“This is a pivotal moment for RockApp,” said Niko Belikov, Founder at RockApp. “Securing licenses in the US not only opens new doors for us but also allows us to bring our expertise in iGaming promotion to a market that values professionalism and results. We’re excited to support our clients as they navigate this dynamic landscape and achieve unparalleled success.”
The post Licenses received: RockApp strengthens its position in the US iGaming market appeared first on Gaming and Gambling Industry in the Americas.
SOFTSWISS, an international tech company with over 15 years of experience in iGaming, announces that Affilka by SOFTSWISS wins Affiliate Company of the Year at the International Gaming Awards 2025. The comprehensive software platform helps manage, track, and analyse affiliate performance in the most convenient way.
The event recognises leading industry experts, both online and land-based. This achievement came as a well-deserved gift for the platform’s 7th anniversary. The award reflects the platform’s dedication to optimising affiliate program management and elevating the operational efficiency of its clients. By helping operators optimise affiliate partnerships, Affilka by SOFTSWISS has established itself as a technology-driven leader in the iGaming realm.
Powering over 440 iGaming brands, the platform currently has more than 360,000 affiliate accounts and 85 million registered players. One of its most impactful updates is the Geo-Distributed Redirect feature. This innovation accelerates redirects up to five times, reduces bounce rates and increases conversions by up to 7%. By enabling players to access casino sites faster, the feature drives higher registrations and deposits.
Other notable platform functionalities include built-in payment processing, which helps streamline financial operations with trusted payment systems and bank transfers. The flexible commission constructor and near real-time reporting features enable operators to tailor their strategies according to constantly evolving business needs.
“We are honoured to receive recognition at such a prestigious level,” said Anastasia Borovaya, Head of Affilka by SOFTSWISS. “This award reflects our unwavering dedication to delivering the best affiliate management solutions in the industry. With over seven years of expertise, a highly professional team, and a passion for innovation, we’ve built a platform that ensures exceptional service and continuous product enhancements for our clients. We’re committed to maintaining this momentum and supporting the growth of our partners worldwide.”
Now, Affilka by SOFTSWISS is showcasing its latest features and achievements at iGB Affiliate in Barcelona. On 21–22 January, the team welcomes partners and clients at stand C10.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Affiliate Software Platform Wins at IGA 2025 appeared first on European Gaming Industry News.
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