Affiliate Industry
Increase Redirect Speed by 5 Times with Affilka New Feature
SOFTSWISS, a global tech company with over 15 years of experience in iGaming, introduces a new Geo-Distributed Redirect feature of Affilka by SOFTSWISS that helps operators improve engagement and conversion rates by reducing user redirect times.
The Geo-Distributed Redirect feature intelligently routes users to destination landing pages via regional clusters closest to their location. This geo-optimised infrastructure minimises redirect times, increasing successful website visits from referral links. The feature is designed for seamless scalability across multiple regions and enhances performance globally, wherever needed.
With the new feature, Affilka by SOFTSWISS reduced redirect duration by 2.5 to 5 times. At one of the regions, for example, extensive simulated tests showed a decrease in redirect times for users from 1.5 seconds to 300-500 milliseconds – this is one of the fastest responses available in the market. As a result, the feature implementation leads to a 3.5% to 7% growth in users successfully reaching casino sites. This increase in site traffic, in turn, directly contributes to more registrations and deposits.
The Geo-Distributed Redirect feature boosts conversions, accelerates redirects, enhances fault tolerance and high availability, and improves service reliability for users globally. Even during unexpected challenges, the system dynamically reroutes traffic to alternative resources, ensuring a seamless experience.
Gleb Bichan, Product Lead at Affilka by SOFTSWISS, shares his excitement: “With the launch of our Geo-Distributed Redirect feature, we are addressing the needs of clients targeting users worldwide. By reducing redirection times and increasing reliability, we enable our partners to deliver a superior user experience that drives traffic delivery and conversions. This feature is a significant improvement for customers looking to expand their global reach.”
Along with affiliate marketing, SEO website advancement helps operators promote their projects. Considering this, SOFTSWISS issued a comprehensive Casino SEO Audit: The Ultimate Guide, providing tips for increasing any iGaming project’s visibility.
The SOFTSWISS team looks forward to sharing the details of the Geo-Distributed Redirect feature and other product updates at the upcoming SiGMA Europe Expo. Current and potential partners can book a meeting with company representatives at stand 2145 through the contact form.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
Affiliate Industry
N1 Partners X-Mas Giveaway: The Ultimate Reward for High-Achieving Affiliates!
N1 Partners is bringing excitement this holiday season with the X-Mas Giveaway! High-achieving affiliates can get rewarded with exclusive prizes, including a dream trip to the Maldives, premium gifts, and more. Join the giveaway and celebrate your success with us!
This December, N1 Partners is launching the X-Mas Giveaway to reward our valued partners. This giveaway offers prizes for our high-achieving partners.
From December 1 to December 31, all registered partners who generate 50+ FTDs within December enter the draw to win one of five AirPods Max. But that’s not all—participants with the top three deposit sums get rewarded with premium prizes:
- 1st Place: A luxurious trip for two to the Maldives
- 2nd Place: An exclusive Louis Vuitton Travel Kit
- 3rd Place: An iPad Pro 13″ (1TB)
N1 Partners is committed to creating opportunities for all partners to succeed. New partners are invited to join our network to become eligible for this giveaway. Sign up here and get started today.
“At N1 Partners, we are always striving to surprise and delight our affiliates. We don’t view each affiliate as just another account, but as a valued partner with whom we build long-lasting business relationships. Promotions like these give our partners the opportunity to see that firsthand and earn well-deserved rewards for their achievements.” — Alexa Bond, Head of Affiliates, N1 Partners
For full terms, visit our website. Winners will be announced in early January 2025.
This holiday season, let N1 Partners be your gateway to exciting rewards and opportunities!
About N1 Partners
N1 Partners is a company with expertise in online entertainment. Today, N1 Partners unites over ten high-converting online casinos, betting brands, and the N1 Partners affiliate program.
The post N1 Partners X-Mas Giveaway: The Ultimate Reward for High-Achieving Affiliates! appeared first on European Gaming Industry News.
Affiliate Industry
PartnerMatrix and Momentoom Join Forces To Introduce Agent System Tools
PartnerMatrix, a premier affiliate and agent management software provider, and Momentoom, a fast-growing and successful iGaming solution provider are excited to announce their partnership.
This collaboration introduces PartnerMatrix agent system software integration into Momentoom’s advanced platform offering, delivering innovative tools and enhanced functionality to operators worldwide.
The partnership brings together the strengths of two dynamic companies. Momentoom’s flexible Turnkey and API solutions, designed to meet the diverse needs of operators globally, now incorporate PartnerMatrix’s industry-leading agent management tools. Operators will benefit from improved network management, real-time performance tracking, and optimized player acquisition strategies, creating a seamless and scalable environment for growth.
PartnerMatrix agent system software is renowned for its ability to simplify and enhance the management of affiliate and agent networks. Its intuitive features allow operators to monitor campaign success, manage commissions, and effectively expand their market reach. The integration reflects both companies’ dedication to innovation and their shared commitment to helping operators achieve sustainable growth.
Vahe Khalatyan, CEO of PartnerMatrix, commented: “Momentoom is a fast-growing name in iGaming, providing truly targeted solutions for the market. PartnerMatrix will proudly cover agent management solutions, ensuring the most updated and cutting-edge agent tools for Momentoom’s audience. The agent market and networks are growing rapidly, and this partnership will surely bring an extra focus to the topic, with big potential in many regions worldwide.”
Artyom Dovlatyan, CPO of Momentoom, said: “The integration of PartnerMatrix agent system into our platform is an exciting milestone for Momentoom. This collaboration reinforces our commitment to delivering operator-centric solutions that drive efficiency and growth. PartnerMatrix’s expertise in agent and affiliate management aligns perfectly with our mission to empower operators in the iGaming industry.”
Together, the companies aim to equip operators with the tools they need to succeed in a competitive market.
The post PartnerMatrix and Momentoom Join Forces To Introduce Agent System Tools appeared first on European Gaming Industry News.
Affiliate Industry
Gentoo Media reports Q3 2024
Gentoo Media Inc., now solely an affiliate-focused business, reports record high revenues for the 15th consecutive quarter
Gentoo Media Inc. presents its Q3 2024 financial report, with record-high revenue of EUR 30.4 million, up 35% year-over-year, marking the 15th consecutive quarter of growth. During the quarter, the company completed the spin-off of its Platform & Sportsbook division and formally rebranded from Gaming Innovation Group Inc. to Gentoo Media.
Q3 highlights
- Gentoo Media reported all-time high revenues of € 30.4m, up 35% YoY, of which 12% organic growth.
- EBITDA before special items reached €14.6m, with an EBITDA margin of 48%.
- EBITDA after special items increased by 36% to €14.0m, with an EBITDA margin of 46% (46%).
- EBIT reached €10.0m, with a margin of 33% (32%).
- Focus on higher-value markets continued in Q3. Value of deposits increased 36% for the player base, while player intake reached 112,000, down 2% YoY.
- Gentoo Media is now purely an affiliate-focused business after distribution of the Platform & Sportsbook division to shareholders on 30 September 2024.
- Cash flow from operations will improve post-split, expanding capital allocation options moving forward
- Gentoo Media is now better positioned to deliver meaningful returns and create substantial value for our investors.
Investor presentation and webcast
CEO of Gentoo Media, Jonas Warrer, will host a presentation of the Q3 2024 results via livestream at 09:00 CET today.
The presentation will be followed by a Q&A-session, and investors, analysts and journalists are welcome to participate. The presentation will be given in English.
The post Gentoo Media reports Q3 2024 appeared first on European Gaming Industry News.
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