Australia
Swifts Join the Fight Against Gambling Harm
NSW Swifts and Giants have joined the NSW Government’s Reclaim the Game initiative.
Under the initiative, the Swifts and Giants will turn down sports betting sponsorship for the next two years, and will educate fans, players and staff about gambling harm in the community through messaging at home games and on digital and social media.
Reclaim the Game works with a total of 13 partners across 18 teams in six codes, including netball, AFL, A-League, cricket, NBL and NRL.
Since its launch in 2020, the initiative has reached millions of sports fans through more than 260 games, both on TV and in stadiums.
Minister for Gaming and Racing David Harris said: “It is fantastic to see more NSW teams join Reclaim the Game and raise community awareness of harms linked to sports betting and gambling. These partnerships are a strong reminder that you don’t need to have a bet to show support for your team.
“Netball ranks among Australia’s top sports, boasting more than 1.2 million players nationwide and is also the top choice for female athletes.
“The new partnerships with netball come at the perfect time as community interest in women’s sport soars with record nationwide participation in the sport and the Diamonds reclaiming the World Cup in South Africa.
“Elite players are role models for young athletes and fans. The Reclaim the Game partnerships with NSW Swifts and Giants Netball will engage a vast young fan base, ensuring they are protected from betting ads and can develop positive associations with sport.”
Netball NSW CEO Tracey Scott said: “On behalf of Netball NSW, I am delighted to welcome Reclaim the Game to our family across the NSW Swifts and the Giants Netball.
“Alongside some of NSW’s other cherished sporting teams and codes, we are proud to join Reclaim the Game which looks to reconnect fans with their love of the games they follow.
“As the most popular community sport in the state, and the leading elite female code, we are committed to playing a role in educating our fans, participants and the broader community about the risks associated with gambling and the harm it can cause.
“The joy of our game is its theatre, especially at Super Netball level when the NSW Swifts and GIANTS Netball go head-to-head with the world’s best, and we always look to provide a welcoming and inclusive environment for everyone to immerse themselves into the excitement of our game.”
The post Swifts Join the Fight Against Gambling Harm appeared first on European Gaming Industry News.
Network Ten has been found in breach of broadcasting rules after airing gambling advertisements during the australian Formula 1 Grand Prix in March 2024.
An Australian Communications and Media Authority (ACMA) investigation found four gambling ads were aired at prohibited times during a broadcast of the first practice round of the Grand Prix.
Under the Commercial TV Code of Practice (the Code), gambling promotions cannot be shown during broadcasts of sporting events between 5am and 8.30pm, including the five minutes before and after the event.
Authority member Carolyn Lidgerwood said the rules around gambling advertisements on TV are there to protect the community from gambling related harms.
“Broadcasters should have strict controls in place to ensure compliance with the restrictions on gambling ads during sporting events,” Ms Lidgerwood said.
Practice rounds and qualifying rounds for motorsports are subject to the same restrictions on gambling advertising as the main event itself.
This is the first breach by Network 10 of the gambling advertising rules in the Code. During the investigation, Network 10 submitted that the broadcasts occurred due to human error.
Following the ACMA’s breach finding, Network 10 voluntarily improved the planning, checks and balances it has in place for ad scheduling and has, at the ACMA’s request, agreed to review its processes to introduce additional quality controls.
Network 10 will also train staff to avoid similar issues in the future and will provide a written progress report to the ACMA.
In a separate investigation in 2024, the ACMA found that streaming service 10 Play, provided by Network 10, breached online gambling advertising rules during two live-streamed sports events.
“The ACMA will closely monitor these actions and Network Ten’s compliance with the broadcasting and online gambling advertising rules,” Ms Lidgerwood said.
The post Network 10 Breaches Gambling Ad Rules During Formula 1 Grand Prix Broadcast appeared first on European Gaming Industry News.
Picklebet, an Australian-owned and operated digital wagering platform, has become the Official Wagering Partner of Penrith Panthers.
Damon Oudejans, CMO and Co-Founder of Picklebet, said: “We are incredibly excited to partner with the Penrith Panthers, a club that has set the benchmark for excellence both on and off the field.
“Picklebet and the Panthers share a passion for innovation, and a commitment to delivering premium experiences to fans. This partnership is more than just branding—it’s about creating engaging, digital-first activations that bring supporters closer to the game they love.”
To kick-start the partnership Picklebet is giving away the ultimate giveaway for two people for the opening game of the season in Las Vegas. The social competition ends at 12 pm AEDT on Monday 24 February and includes flights to Las Vegas, three nights’ accommodation, $5000 spending money and tickets to see the Panthers headline the Rugby League action at Allegiant Stadium in Las Vegas.
Matt Cameron, CEO of Panthers Rugby League, said: “This partnership is a fantastic alignment between two brands that embrace innovation and excellence.
“Picklebet’s cutting-edge approach to digital wagering, particularly its focus on next-gen sports engagement, is an exciting fit for our club. We look forward to working together to create incredible experiences for Panthers fans over the next four years.”
As part of the partnership, Picklebet branding will be feature across Panthers’ assets, including digital platforms, in-stadium activations and exclusive fan engagement initiatives. Picklebet will also leverage its expertise in digital and social engagement to introduce new ways for fans to interact with the game and their team like never before.
The post Picklebet Becomes Official Wagering Partner of Penrith Panthers appeared first on European Gaming Industry News.
The Australian Communications and Media Authority (ACMA) has requested the Australian internet service providers (ISPs) to block more illegal online gambling and affiliate-marketing websites, after investigations found these services to be operating in breach of the Interactive Gambling Act 2001.
The latest sites blocked include JokaRoom, AUDPokies888, Aura Play, Instant Casino, Leon, Rich Papa, UUSpin and Wild Pokies.
Website blocking is one of a range of enforcement options to protect Australians against illegal online gambling. Since the ACMA made its first blocking request in November 2019, 1154 illegal gambling and affiliate websites have been blocked.
Around 220 illegal services have also pulled out of the Australian market since the ACMA started enforcing new illegal online gambling rules in 2017.
The post ACMA Blocks More Illegal Gambling Websites appeared first on European Gaming Industry News.
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